Wesley Foundation at the University of Michigan

Religious Campus Ministry Servicesumichwesley.org

The Wesley Foundation at the University of Michigan is a 501(c)(3) United Methodist campus ministry in Ann Arbor providing worship, Bible studies, fellowship, and pastoral care to University of Michigan students and students from nearby institutions. Revenue derives from donations, an annual Art Fair parking fundraiser, and merchandise sales.

Company typePrivate
Founded-
HeadquartersAnn Arbor, United States
Headcount—
GTM typeB2C
OfferingServices

What Wesley Foundation at the University of Michigan does

The Wesley Foundation at the University of Michigan is a 501(c)(3) non-profit (EIN 38-1618740) campus ministry affiliated with the United Methodist Church, operating from 602 E. Huron Street in Ann Arbor, Michigan. It serves primarily University of Michigan undergraduates and graduates while explicitly welcoming students from Eastern Michigan University, Concordia University, Washtenaw Community College, and area young adults. Core programs include Sunday-evening worship ("Conspire"/Dinner & Worship at 6:02 pm), Bible studies, Grad Student Fellowship, Faith & Fandom pop-culture discussions, the Q+A queer-affirming group, service projects, and pastoral care delivered by Chaplain Rev. Tim Kobler and a Director of "Paw"storal Care (Luna, a golden retriever). The organization is designated a Reconciling Campus Ministry by the Reconciling Ministry Network, signaling explicit LGBTQIA2S+ inclusion.

The technology footprint is intentionally lightweight: a Wix-hosted public website (umichwesley.org), the Monkey Pod donation platform for one-time and recurring giving plus payroll giving, and two third-party print-on-demand merchandise storefronts (Bonfire for clothing, Zazzle for mugs/yard signs). There is no proprietary software, no mobile app, and no disclosed integrations or API. Distribution is entirely physical/in-person on the Ann Arbor campus, with online channels limited to donations, merchandise, and social media engagement across Facebook, Instagram, Threads, Bluesky, and YouTube.

The revenue model is donation-driven with three supplemental streams: (1) unrestricted and recurring charitable contributions from individuals, congregations, and payroll giving programs, processed via Monkey Pod; (2) an annual Art Fair parking fundraiser held July 16–18 at $20/vehicle for patrons and $35/day for vendors — a major annual revenue event; and (3) merchandise sales via Bonfire and Zazzle on a print-on-demand basis. Go-to-market is community-led: word-of-mouth, campus visibility, social media presence, and inclusive messaging. No programmatic pricing exists because the ministry's core offerings are free to participants.

Wesley Foundation at the University of Michigan firmographics

Firmographics

Name: Wesley Foundation at the University of Michigan
Legal name: The Wesley Foundation at the University of Michigan
Website: https://umichwesley.org
Company type: Private
Operating status: Operating
Short description: The Wesley Foundation at the University of Michigan is a 501(c)(3) United Methodist campus ministry in Ann Arbor providing worship, Bible studies, fellowship, and pastoral care to University of Michigan students and students from nearby institutions. Revenue derives from donations, an annual Art Fair parking fundraiser, and merchandise sales.
Ownership category
akta.pro rank

Wesley Foundation at the University of Michigan industry classification

Industry

Product category: Religious Campus Ministry Services
NAICS: Religious Organizations (8131), Educational Services (611)
SIC: Services-Membership Organizations (8600)
akta.pro primary industry: Campus Spiritual & Religious Life (EDALAHAI)
akta.pro secondary industry: Fundraising & Annual Giving (EDALAOAB)

Keywords

Campus ministry services
Religious education programs
Faith-based community
Student fellowship programs
Inclusive spiritual community

Where Wesley Foundation at the University of Michigan is headquartered

Location

Headquarters

HQ city: Ann Arbor
HQ country: United States
HQ region: North America

Offices1 record

Markets served

Wesley Foundation at the University of Michigan business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

Donations and Charitable Giving: The organization is a 501(c)(3) non-profit (EIN# 38-1618740) that accepts one-time and recurring donations from individuals, church groups, and congregations. Online donations processed through Monkey Pod platform. Also accepts payroll giving programs through employer benefit programs.
Art Fair Parking Fundraiser: Annual parking lot fundraiser during the Ann Arbor Art Fair (July 16-18). Charges $20/vehicle for patrons and $35/day for vendors. Major annual fundraising event supporting student growth and development.
Merchandise Sales: Online stores selling Wesley Foundation branded clothing, mugs, and yard signs through Bonfire and Zazzle third-party platforms.

Pricing tiers

Model	Billing	Price
Unit Pricing	Pay-as-you-go	Art Fair Patron Parking
Unit Pricing	Pay-as-you-go	Art Fair Vendor Parking

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Wesley Foundation at the University of Michigan product offering

Product offering

Core offering

The Wesley Foundation at the University of Michigan is a United Methodist campus ministry offering worship services, Bible studies, fellowship groups, service projects, and pastoral care to college students and young adults in Ann Arbor. Core programs include Sunday evening worship with dinner (Conspire), Grad Student Fellowship, Faith & Fandom pop culture discussions, and the Q+A affirming group for LGBTQIA2S+ students and allies. Revenue supports come from charitable donations, branded merchandise sales, and an annual Art Fair parking fundraiser.

Product overview

The Wesley Foundation at the University of Michigan is a campus ministry offering a single unified program of spiritual community and faith development for college students. The core offerings include weekly worship services (Dinner & Worship on Sunday evenings), discussion groups (Grad Student Fellowship, Faith & Fandom, Q+A: Queer and Affirming), and community activities. The organization supports its ministry through online donation processing via Monkeypod, merchandise sales through Bonfire and Zazzle stores, and an annual Art Fair parking fundraiser.

Differentiator

Problem solved

Functional benefit

Companies that use Wesley Foundation at the University of Michigan

Customer profile

Named customers5 records

Segments4 records

Ideal customer profiles5 records

Wesley Foundation at the University of Michigan technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Wesley Foundation at the University of Michigan partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

United Methodist ChurchcoreStrategic or Co-development PartnerThe Wesley Foundation is a campus ministry of the United Methodist Church, operating under the denomination's affiliation and support. Provides theological framework, denominational resources, and connection to wider church network.
Reconciling Ministry Network (RMN)coreStrategic or Co-development PartnerAffiliated with Reconciling Ministry Network as a Reconciling Campus Ministry. Organization explicitly welcomes all persons regardless of sexual orientation or gender identity. Network provides inclusive ministry framework and recognition.
BonfireminorChannel Partner/ Reseller/ DistributorThird-party print-on-demand platform for Wesley Foundation branded clothing merchandise store.
ZazzleminorChannel Partner/ Reseller/ DistributorThird-party merchandise platform for Wesley Foundation branded gear including mugs, yard signs, and other products.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Wesley Foundation at the University of Michigan competitors and assessment

Company assessment

Direct peers

Wesley Foundation at Michigan State University: UMC-affiliated Wesley Foundation ministry operating on a peer Big Ten campus in East Lansing. Most directly comparable in denominational structure, programming model, and staff scale.
Wesley Foundation at Indiana University: UMC-affiliated Wesley Foundation ministry at another Big Ten campus, with comparable weekly worship, Bible study, and student programming. Closest denominational and operational analog.
Canterbury House (Episcopal Campus Ministry at UMich): Mainline Protestant campus ministry located on the same University of Michigan campus. Direct competitor for students seeking progressive, inclusive Christian community.
St. Mary Student Parish (Catholic, UMich): Large Catholic campus ministry on the same University of Michigan campus, serving a much larger student base and operating weekly programming. Competes for the same student mindshare.
Michigan Hillel: Jewish campus organization at the University of Michigan providing worship, education, and community programming. Comparable faith-based student-services model on the same campus.
Wesley Foundation at Purdue University: UMC-affiliated Wesley Foundation serving Purdue students. Same denominational apparatus, governance model, and program offerings as the subject organization.
Baptist Collegiate Ministry at UMich: Another denominational campus ministry operating on the same UMich campus with Bible studies, fellowship, and worship. Direct peer in ministry model and target student audience.

Broad incumbents

InterVarsity Christian Fellowship: Large interdenominational evangelical campus ministry with chapters at hundreds of US universities including UMich. Competes for the same students with broader doctrinal reach and more staff capacity per campus.
Cru (Campus Crusade for Christ): National interdenominational campus ministry with an active UMich chapter. Sizable organization with a comparable student ministry programming model and student-development focus.

Emerging players

Young Life College: Faith-based college student outreach organization with chapters at multiple universities. Comparable to Wesley's community-led student-engagement model though more recent in the college segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

Wesley Foundation at the University of Michigan compliance and trust

Trust signal

Compliance1 record

Wesley Foundation at the University of Michigan financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Wesley Foundation at the University of Michigan leadership team

Management profile

Number of profiles

Profiles5 records

Wesley Foundation at the University of Michigan funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Wesley Foundation at the University of Michigan M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wesley Foundation at the University of Michigan

What does Wesley Foundation at the University of Michigan do?

Is Wesley Foundation at the University of Michigan a public or private company?

Wesley Foundation at the University of Michigan is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Wesley Foundation at the University of Michigan founded?

Wesley Foundation at the University of Michigan was founded in -1.

Where is Wesley Foundation at the University of Michigan based?

Wesley Foundation at the University of Michigan is headquartered in Ann Arbor, United States, in the North America region.

How does Wesley Foundation at the University of Michigan make money?

Three revenue lines are on record. Donations and Charitable Giving is the primary driver. The others are art Fair Parking Fundraiser and merchandise Sales.

Who are Wesley Foundation at the University of Michigan's main competitors?

Direct peers on record are Wesley Foundation at Michigan State University, Wesley Foundation at Indiana University, Canterbury House (Episcopal Campus Ministry at UMich), St. Mary Student Parish (Catholic, UMich), Michigan Hillel, Wesley Foundation at Purdue University and Baptist Collegiate Ministry at UMich. Broad incumbents are InterVarsity Christian Fellowship and Cru (Campus Crusade for Christ). Young Life College is listed as an emerging player.

Does Wesley Foundation at the University of Michigan have an API?

No public API is recorded for Wesley Foundation at the University of Michigan.

What industry is Wesley Foundation at the University of Michigan in?

Wesley Foundation at the University of Michigan's product category is Religious Campus Ministry Services. Its primary akta.pro industry code is EDALAHAI, Campus Spiritual & Religious Life, with a secondary code of EDALAOAB, Fundraising & Annual Giving. Its NAICS code is 8131 and its SIC code is 8600.