Promotional Products Association Of Florida

What Promotional Products Association Of Florida does

The Promotional Products Association of Florida (PPAF) is a non-profit trade association (501(c)(6)) founded in 1972 and headquartered in Valrico, Florida, serving promotional products professionals throughout Florida and the Southeast United States. PPAF supports approximately 350+ member firms across four member categories: distributor companies that sell promotional products to end-users, supplier companies that manufacture or supply branded merchandise, supplier sales representatives, and marketing firms supporting the industry. The association is a member of the Promotional Products Association International (PPAI) Regional Affiliate Program.

PPAF's product portfolio centers on membership and recurring engagement programming. Core offerings include the PPAF Membership (tiered from $150-$225/year for distributors, with bundled multi-seat options), the flagship PPAF EXPO annual trade show at the Hyatt Regency Grand Cypress Resort, the Sunshine Showcase roadshow in Tampa and Jacksonville, the Tuesday Learning Lab skills-based educational series, and the Pyramid Award-winning Wild Wednesday Webinar series. Supporting products include the Find A Consultant directory, a member directory, the Brandy Awards recognition program, a public job board, and The Advisor newsletter. Technology infrastructure runs on Wild Apricot membership software for website, member database, event registration, and communications.

The business model combines recurring annual membership dues with event-driven transactional revenue. Membership operates on January-December auto-renewal cycles; non-member EXPO distributor registration runs $85-$99 and Tuesday Learning Lab attendance is $15 for non-members. Exhibitor revenue scales through tiered booth pricing ($850-$1,250 depending on registration timing), with additional $99 rep tickets, $12-$15 daily parking, and award application fees. PPAF is led by Executive Director Jenny Taylor and a volunteer Board of Directors drawn from member firms; the association employs 1-10 staff.

Name

Promotional Products Association Of Florida

Legal name

Promotional Products Association of Florida Inc.

Website

https://ppaf.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

1–10 employees

Short description

PPAF is a 501(c)(6) non-profit trade association founded in 1972 that serves promotional products distributors, suppliers, and marketing firms throughout Florida and the Southeast through membership, education, and the PPAF EXPO trade show.

Ownership category

akta.pro rank

Headquarters

HQ city

Valrico

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Dues: Annual membership fees from distributors, suppliers, supplier representatives, and marketing member firms. Membership runs January - December with automatic renewal.
2. PPAF EXPO Exhibitor Fees: Revenue from supplier exhibitor registration at the annual PPAF EXPO trade show, including booth fees and additional rep tickets.
3. Event Registration Fees: Non-member fees for attending educational events, webinars, and the PPAF EXPO distributor registration.
4. Educational Programs: Revenue from Tuesday Learning Lab sessions for non-members ($15) and potentially other educational programming.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

PPAF is a non-profit trade association that delivers membership services, professional education, and networking opportunities to promotional products distributors, suppliers, and marketing firms in Florida and the Southeast. Its flagship offering is the annual PPAF EXPO trade show, supplemented by the Pyramid Award-winning Wild Wednesday Webinar series, the Tuesday Learning Lab skills series, the Brandy Awards recognition program, and online directories (Find A Consultant and Member Directory).

Product overview

The Promotional Products Association of Florida (PPAF) operates as a regional trade association, not a technology company. Its offering consists of membership services combined with a portfolio of professional development and networking products: PPAF Membership provides access to benefits and member directory; PPAF EXPO hosts the largest regional trade show; Tuesday Learning Lab and Wild Wednesday Webinar deliver monthly educational content; Brandy Awards recognizes industry excellence; PPAF Job Board facilitates industry employment; Find A Consultant connects buyers with member consultants; PPAF Newsletter provides communications; and Sunshine Showcase brings roadshow events across Florida.

Differentiator

Problem solved

Functional benefit

Products and services

• PPAF Membership Annual trade association membership for distributors, suppliers, supplier representatives, and marketing member firms, providing access to the member directory, Find A Consultant listing, educational events, webinars, and member discounts. Tiered pricing ranges from $150 to $225+ annually depending on company type and size.
• PPAF EXPO The largest regional trade show in the promotional products industry, held annually to connect suppliers with distributors through exhibit halls, networking events, and the Brandy Awards ceremony. Free for PPAF member distributors; exhibitor booths priced from $850 to $1,250.
• Tuesday Learning Lab Skills-based monthly educational series delivering practical knowledge on specific topics, sales channels, product categories, and industry opportunities (e.g., Canva, QuickBooks for promo professionals, SAGE tips). Free for PPAF members; $15 per session for non-members.
• Wild Wednesday Webinar Pyramid Award-winning monthly webinar series featuring top industry speakers (CEOs, PPAI Hall of Fame speakers), presented live at 12:30 PM ET and available on-demand for members.
• Brandy Awards Annual awards program recognizing excellence in the promotional products industry, including the Creative Solutions Award and Newbie of the Year Award categories. Member application fee $20; non-member application fee $99.
• PPAF Job Board Online job posting platform allowing members to post job openings and helping industry professionals find new employees in the Florida promotional products industry. Postings are open to public view.
• Find A Consultant Online directory service connecting end-user buyers with promotional consultants who are current PPAF members, committed to industry excellence.
• Sunshine Showcase Regional roadshow event series connecting members across Florida with tabletop displays and the PPAF Shark Tank product showcase competition, held in Tampa and Jacksonville.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Promotional Products Association International (PPAI)coreStrategic or Co-development PartnerPPAF is a proud member of the PPAI Regional Affiliate Program, connecting Florida/Southeast promotional products professionals with the international industry body.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/PPAFlorida
• LinkedInlinkedin.com/company/ppaflorida

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Promotional Products Association Of Florida