What Redmond School District does

Redmond School District 2J is a public K-12 school district organized under Oregon state law, serving Redmond, Terrebonne, Tumalo, Bend, and surrounding Central Oregon communities. The district operates 14 schools structured as 2 high schools (Redmond High School and Ridgeview High School), 2 middle schools (Elton Gregory Middle School and Obsidian Middle School), 8 elementary schools, plus specialty programs including RSDFlex (K-12 online/hybrid learning), StepUP (social-emotional learning), and Redmond Proficiency Academy (charter). It is governed by an elected Board of Directors and led by Superintendent Charan Cline. Free to families, the district is funded through Oregon's state school funding formula, local property tax levies, and voter-approved bond measures, with modest athletic/activity fees and facility-rental revenue.

Its core operational technology stack integrates third-party platforms rather than proprietary systems: ParentSquare powers family communication (instant alerts, two-way messaging, newsletters); Edupoint Synergy (ParentVUE/StudentVUE) provides the student information system for grades, attendance, and assignments; Canvas serves as the learning management system; Stopfinder (with GeoAlerts) and Infofinder deliver real-time bus tracking and route lookup; and ClearConnect provides real-time translation across more than 100 languages for community accessibility. The district website integrates this stack through a unified portal experience. Key operational metrics include a 91% graduation rate for the Class of 2025 (up from 46% in 2010, a 45.1 percentage point gain characterized in regional reporting as Oregon's most dramatic graduation rate turnaround) and 455 total graduates in the Class of 2026 across both high schools.

Name

Redmond School District

Legal name

Redmond School District 2J

Website

https://redmondschools.org

Company type

Public

Operating status

Operating

Short description

Redmond School District 2J is a public K-12 school district in Central Oregon operating 14 schools across Redmond, Terrebonne, Tumalo, and Bend, delivering tuition-free education, dual-language programming, CTE pathways, and online/social-emotional learning options to K-12 students and their families.

Ownership category

akta.pro rank

Product category

K-12 Public Education

NAICS

Elementary and Secondary Schools (611110), Educational Support Services (6117)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public School Districts (K–12) (EDADABAA)

akta.pro secondary industries

Public Special Education Schools & Programs (EDAJAAAH), Special Education Online / Virtual Schools & Remote Programs (EDAKAAAL), District Student Services Administration (Special Ed, Counseling, Health) (EDADABAJ)

Keywords

• K-12 public education
• Student transportation services
• Dual language program
• Special education services
• Social-emotional learning

Headquarters

HQ city

Redmond

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales

Pricing tiers

Distribution channels3 records

Marketing channels5 records

Core offering

Redmond School District 2J is a public K-12 school district operating two high schools, two middle schools, and eight elementary schools in Central Oregon, alongside specialty programs such as the RSDFlex online program, StepUP social-emotional learning program, Redmond Proficiency Academy charter school, and a Dual Language Program (English/Spanish). The district provides core academic instruction, career and technical education (CTE) pathways, college and career readiness counseling, special education, English language development, school transportation, and a free summer meals program, all funded primarily through state, federal, and local public sources at no tuition charge to families.

Product overview

Redmond School District 2J operates a portfolio of educational programs and digital services across multiple schools in Central Oregon. The district encompasses two high schools (Redmond High School and Ridgeview High School), two middle schools, eight elementary schools, and specialty programs including RSDFlex (K-12 online/hybrid learning), StepUP (Social-Emotional Learning), and RPA (Redmond Proficiency Academy). The district's digital infrastructure includes the main district website, individual school websites, ParentSquare communication platform, Edupoint Synergy portals (ParentVUE/StudentVUE) for student information, Stopfinder for transportation tracking, and the Dual Language Program. Together these create an integrated ecosystem connecting families with academic programs, student services, and district operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Redmond High School (RHS) Redmond High School delivers comprehensive high school education including academics, athletics, counseling services, a College & Career Center, course catalogs, and student resources to students in the Redmond School District 2J area.
• Ridgeview High School (RVHS) Ridgeview High School provides high school education featuring a Future Center for college and career planning, counseling services, academics, athletics, and community opportunities to students in the Redmond School District 2J area.
• RSDFlex (K-12 Online/Hybrid Program) RSDFlex is a K-12 online/hybrid learning program offering flexible, personalized education with certified teachers, career pathways, CTE options, and the ability to participate in AP courses at boundary schools, available to any Redmond School District student.
• StepUP Social Emotional Learning Program StepUP is a Social and Emotional Learning program providing intensive small-group and individualized support for students needing help with social skills, emotional regulation, coping strategies, and academics, serving students on hybrid schedules between StepUP and their home campus.
• Dual Language Program (English/Spanish) The Dual Language Program offers bilingual instruction in both English and Spanish to district students, with lottery-based registration for incoming kindergarten students seeking bilingual education.
• Student Transportation Services Student transportation services for Redmond School District include bus routes, real-time tracking via the Stopfinder app, bus stop lookup, and field trip coordination to help students get to and from school.
• ParentVue/StudentVue Portal (Edupoint Synergy) The ParentVue/StudentVue Portal, powered by Edupoint Synergy, gives parents and students online access to grades, attendance, assignments, and teacher communication.
• Summer Meals Program The Summer Meals Program provides free meals to all children and teens ages 18 and under during summer months (June 22 - August 20), with no registration or paperwork required.

Quantifiable outcome

• Graduation rate improved from 46% to 91% (45.1 percentage point increase) between 2010 and 2025
• +2 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• SafeSchoolscoreTechnology or IntegrationOnline safety training program used for both professional staff and parent training on school-related safety issues. Provides compliance management tracking for state and federal safety mandates. Courses authored by nationally renowned experts.
• Oregon Employee Benefits Board (OEBB)coreOthersState-level employee benefits program providing insurance and benefits administration for district employees through OEBB portal and Moda Health.
• Dry Canyon Arts AssociationminorStrategic or Co-development PartnerSupports arts education in Redmond schools through the Jump Start Art program, providing Artist in Residence experiences at elementary schools.
• STARS College NetworkminorStrategic or Co-development PartnerRural college access network providing free fly-in programs at member campuses including Amherst College, Brown University, Case Western Reserve University, and Colby College for college-bound students.
• Habitat for Humanity (Bend Redmond)minorStrategic or Co-development PartnerOffers paid summer construction internships for high school students in partnership with Central Oregon Intergovernmental Council (COIC). Students gain hands-on building skills and serve the community.
• Central Oregon Intergovernmental Council (COIC)minorStrategic or Co-development PartnerFacilitates workforce development partnerships including internship programs with Bend Redmond Habitat for Humanity and other community employers.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Others

• ParentSquare: District-wide communication platform vendor used by Redmond for family messaging; relevant as the technology partner enabling RSD's parent engagement and communications infrastructure.
• Oregon Department of Education: State agency that sets the funding formula, accountability frameworks, and graduation rate benchmarks that govern Redmond's operations; relevant ecosystem counterpart for policy, compliance, and outcome reporting.

Direct peers

• Eugene School District 4J: Oregon public K-12 district operating multiple high schools, alternative programs, and language immersion under the same state funding formulas; closely comparable to Redmond in structure and program mix.
• Beaverton School District: Oregon public K-12 district with similar portfolio of specialty programs (dual language, online, SEL) and bond-funded capital programs; comparable on operating model and demographic diversity, though larger.
• Salem-Keizer School District: Large Oregon public K-12 district operating under the same state funding formulas as Redmond; comparable in structure (multiple high schools, alternative programs, dual language) but materially larger, serving as a useful scale benchmark.
• Bend-La Pine Schools: Adjacent Central Oregon public school district serving the Bend area; directly comparable to Redmond as a regional K-12 public district with similar size, geography, and operating model in the same state funding environment.
• Hillsboro School District: Oregon public K-12 district with similar dual-language, online, and CTE offerings; comparable in program portfolio and operating structure, though serving a different sub-region.

Broad incumbents

• Portland Public Schools: Largest Oregon public school district and a broad incumbent in the same state funding ecosystem; offers overlapping K-12 services including alternative, online, and language immersion programs at much greater scale.

Emerging players

• K12 Inc (Stride): National online K-12 learning provider; relevant comparable for RSD's RSDFlex online program and as an emerging/threatening model of K-12 delivery that competes for online and homeschool students.
• Connections Academy: National tuition-free online public school operator partnering with districts; a partial overlap on the RSDFlex online program side and a relevant comparable for the online K-12 model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xfacebook.com/RSDFlex
• YouTubeyoutube.com/@redmondschooldistrict
• Facebookfacebook.com/RedmondSchools
• Instagraminstagram.com/rsdflex

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Redmond School District