Bildergut
Bildergut is a Munich-based high-end postproduction studio founded in 2008 by brothers Fabian and Patrick Kern, providing classical and AI-assisted retouching, compositing, and CGI integration directly to enterprise clients in automotive, luxury fashion, and streaming entertainment.
- Company typePrivate
- Founded2008
- HeadquartersMünchen, Germany
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Bildergut does
Bildergut is a Munich-based, founder-owned high-end postproduction studio founded in 2008 by brothers Fabian and Patrick Kern (legal entity: Fabian und Patrick Kern GbR). The studio provides image retouching, compositing, CGI and 3D integration, look development, and final artwork production, combining classical retouching techniques with generative AI tools (Photoshop Generative Fill, Adobe Firefly, Topaz, Magnific) integrated into the workflow for over five years. Clients can request fully classical execution on a per-brief basis, and the studio maintains consistent quality standards from 8-meter outdoor billboards through to smartphone-screen output.
The studio serves enterprise clients across four primary verticals: premium automotive (BMW Group, Porsche, Audi including the F1 Stake KICK Sauber campaign, Mercedes-AMG, Genesis, BYD), streaming and entertainment (Amazon Prime Video, RTL+, ARD, ZDF, ServusTV), fashion and luxury (Cartier, Swarovski, s.Oliver, Hugo Boss), and premium consumer products (Steelcase, Walter Knoll, Butlers, BUFF). Delivery is anchored on direct engagement with the two founders — there is no account management layer or junior pipeline — and the studio operates within complex multi-stakeholder agency workflows across Germany, Austria, Switzerland, Turkey, and Nordic markets.
The business model is professional services: project-based, hourly or daily rate engagements priced per quote, invoiced on 14-day payment terms, with no public pricing or subscription products. Distribution is exclusively direct — clients contact the founders by email or website form, with a typical response time of under one business day — supplemented by referral relationships with photographers, agencies (BDA Creative, Family Agency, Serviceplan, Jung von Matt, MediaMonks, Mackevision), and CGI partners such as ACHT Studio. No external funding, no patents, and no ownership changes have been disclosed.
Bildergut firmographics
Firmographics- Name
- Bildergut
- Legal name
- Fabian und Patrick Kern GbR
- Website
- https://bildergut.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bildergut is a Munich-based high-end postproduction studio founded in 2008 by brothers Fabian and Patrick Kern, providing classical and AI-assisted retouching, compositing, and CGI integration directly to enterprise clients in automotive, luxury fashion, and streaming entertainment.
- Ownership category
- akta.pro rank
Bildergut industry classification
Industry- Product category
- High-End Image Postproduction Services
- NAICS
- Photofinishing Laboratories (except One-Hour) (812921), Photographic Services (54192), Graphic Design Services (54143)
- SIC
- Services-Photofinishing Laboratories (7384), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Rotoscoping, Cleanup & Paint (Animation Support) (MPAHACAK)
Keywords
Where Bildergut is headquartered
LocationHeadquarters
- HQ city
- München
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Bildergut business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D
Revenue model
- Project-Based Creative Services: Bildergut charges on an hourly or daily rate basis for creative and technical services in digital image editing, retouching, compositing, artwork production, color correction, and related image processing services. Pricing is negotiated per project/quote. Invoices are issued with 14-day payment terms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Project-based professional services |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Bildergut product offering
Product offeringCore offering
Bildergut is a Munich-based high-end postproduction studio offering image retouching, compositing, CGI, 3D integration, look development, and AI-assisted image creation services. Founded in 2008, the studio delivers final artwork (Reinzeichnung) for print, digital, and out-of-home applications, serving premium automotive, fashion/luxury, streaming/entertainment, and consumer product brands. All work is performed directly by founders Fabian and Patrick Kern, combining classical retouching techniques with generative AI tools (Photoshop Generative Fill, Adobe Firefly, Topaz, Magnific).
Product overview
Bildergut is a high-end post-production studio based in Munich, Germany, operated by founders Fabian and Patrick Kern since 2008. The studio offers a unified suite of image processing services including retouching, compositing, CGI, 3D integration, look development, and AI-supported image creation. Their client-focused approach emphasizes direct collaboration without account management layers, delivering work across automotive (BMW, Porsche, Audi, Mercedes-AMG), fashion and beauty (s.Oliver, Porsche Design, Cartier, Swarovski), streaming and entertainment (Amazon Prime Video, RTL+, ZDF, ARD), and out-of-home/grossformat campaigns. The studio differentiates itself by combining traditional high-end retouching with generative AI tools (Photoshop Generative Fill, Adobe Firefly, Topaz, Magnific), while accommodating client requests for fully classical workflows when AI is excluded from the brief.
Differentiator
Problem solved
Functional benefit
Products and services
- High-End Image Retouching and Postproduction Classical high-end digital image retouching for premium brands across automotive, fashion, streaming, and consumer product sectors. Delivered directly by founders Fabian and Patrick Kern for clients including BMW Group, Porsche, Audi, Cartier, Swarovski, and Amazon Prime Video.
- CGI and 3D Compositing Integration
Quantifiable outcome
- Quality standard maintained from 8-meter outdoor billboard to smartphone screen resolution
Companies that use Bildergut
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles5 records
Bildergut technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature3 records
Bildergut partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- ACHT StudiocoreACHT Studio serves as the CGI production partner for Bildergut on automotive projects. For the Stake F1 Team KICK Sauber campaign, ACHT Studio handled pixel-perfect CGI rendering of the racing car, which Bildergut then integrated with real photography and delivered as final composited campaign imagery.
- BDA Creative GmbHcoreBDA Creative is Bildergut's primary creative agency partner for a large volume of entertainment and streaming campaigns. The two companies collaborate on key visual production for Amazon Prime Video, ARD, ZDF, RTL+, RTL ZWEI, and other broadcasters — with BDA providing creative direction and Bildergut executing all postproduction, compositing, and final artwork.
- Family Agency (.family.agency)coreFamily Agency is a key creative partner for automotive campaigns, including the Stake F1 Team KICK Sauber launch. The agency handled creative direction while Bildergut provided full postproduction. Also collaborated on EHC Kloten season ticket campaign and other projects.
- MediaMonksminorMediaMonks engaged Bildergut for BMW Accessories Spring/Summer and BMW Proactive Care campaigns, with Bildergut handling all final retouching and image production work under MediaMonks' creative direction.
- Serviceplan GroupminorServiceplan Group engaged Bildergut for the BMW G60 campaign, where vehicles were fully 3D-generated by AlphaFlare and backgrounds created using AI-assisted methods, with Bildergut handling all postproduction and final compositing.
- UFA FictionminorUFA Fiction engaged Bildergut for Amazon Prime Video production 'Miss Sophie – Same Procedure As Every Year' (produced for Prime Video/Amazon MGM Studios), with Bildergut providing all high-end retouching, compositing, look development, and final artwork.
- Kanal D (Turkey)minorBildergut worked with C-One Creative on the Kanal D (Turkey) campaign for the series 'Eşref Rüya' starring Çağatay Ulusoy and Demet Özdemir, handling full compositing, retouching, and final artwork.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Bildergut competitors and assessment
Company assessmentDirect peers
- RISE | Visual Effects Studios: Post-production and VFX studio serving automotive, advertising, and entertainment clients with CGI integration, compositing, and finishing. Directly comparable in service offering and vertical focus, though larger team and broader geographic footprint than Bildergut.
- Important Looking Pirates (ILP): Stockholm-based post-production and VFX studio serving advertising, automotive, and entertainment clients with CGI, compositing, and finishing. Comparable boutique European peer for premium commercial image work.
- Glassworks Amsterdam: Amsterdam-based post-production studio serving advertising, automotive, and luxury clients with retouching, CGI, and finishing. Comparable boutique-to-mid-scale peer for European commercial image postproduction with similar vertical mix.
- Soho VFX: European post-production and VFX studio providing high-end retouching, CGI, and finishing for advertising and automotive clients. Directly comparable in the European commercial image postproduction market.
- Recom Group: Germany-based post-production and creative services group serving automotive, advertising, and entertainment clients with retouching, compositing, CGI, and finishing. Closest direct geographic and service-line comparable to Bildergut, though operating at significantly larger scale with multiple offices and teams.
Broad incumbents
- Framestore: International creative studio with major automotive and luxury brand work, combining VFX, CGI, design, and post-production across stills and motion. Comparable in serving premium automotive (Porsche, Mercedes) and luxury clients but at vastly larger scale and broader scope than Bildergut.
- MPC (Moving Picture Company): Global post-production and VFX house with automotive, advertising, and brand experience across retouching, CGI, color, and finishing. A broad incumbent offering overlapping capabilities with Bildergut but within a much wider service portfolio.
- The Mill: Global post-production and VFX studio offering high-end retouching, CGI, and finishing for automotive, fashion, and advertising clients. Operates as a broad incumbent with full-service capabilities spanning stills and motion, compared with Bildergut's stills-only boutique model.
Others
- Mackevision: CGI and visualization company specializing in automotive, with which Bildergut has an existing engagement relationship for Mercedes-Benz SL work. Functions as both an adjacent ecosystem participant and a referral source for CGI-intensive projects.
- ACHT Studio: CGI production studio partnered with Bildergut on the Audi F1 Team KICK Sauber campaign for pixel-perfect vehicle rendering. Operates as an enabling/ecosystem partner within the same automotive CGI-real-photography workflow chain rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Bildergut social profiles
Digital presenceBildergut financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bildergut leadership team
Management profileNumber of profiles
Profiles2 records
Bildergut funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bildergut M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bildergut
What does Bildergut do?
Bildergut is a Munich-based high-end postproduction studio offering image retouching, compositing, CGI, 3D integration, look development, and AI-assisted image creation services. Founded in 2008, the studio delivers final artwork (Reinzeichnung) for print, digital, and out-of-home applications, serving premium automotive, fashion/luxury, streaming/entertainment, and consumer product brands. All work is performed directly by founders Fabian and Patrick Kern, combining classical retouching techniques with generative AI tools (Photoshop Generative Fill, Adobe Firefly, Topaz, Magnific).
Is Bildergut a public or private company?
Bildergut is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bildergut founded?
Bildergut was founded in 2008. It employs 1 to 10 people.
Where is Bildergut based?
Bildergut is headquartered in München, Germany, in the Europe region.
How does Bildergut make money?
One revenue line is on record: project-Based Creative Services.
Who are Bildergut's main competitors?
Direct peers on record are RISE | Visual Effects Studios, Important Looking Pirates (ILP), Glassworks Amsterdam, Soho VFX and Recom Group. Broad incumbents are Framestore, MPC (Moving Picture Company) and The Mill. Others are Mackevision and ACHT Studio.
Does Bildergut have an API?
No public API is recorded for Bildergut.
What industry is Bildergut in?
Bildergut's product category is High-End Image Postproduction Services. Its primary akta.pro industry code is MPAHACAK, Rotoscoping, Cleanup & Paint (Animation Support). Its NAICS code is 812921 and its SIC code is 7384.