RECYCLE

What RECYCLE does

RECYCLE is a Brazilian greentech company founded in 2021, headquartered in the Jardim Paulista neighborhood of São Paulo. It operates a mobile-first marketplace platform that connects individuals and businesses wishing to recycle with collector partners, enabling waste separation, scheduled pickup, and monetary compensation for recyclable materials. The company runs a two-sided model with a consumer-facing B2C layer (iOS and Android apps for self-serve pickup scheduling and payment receipt) and a B2B layer serving enterprise customers with ESG compliance, sustainability reporting, and waste certification needs.

The core product is the RECYCLE mobile application, which integrated geolocation services (Mapbox, Google Places API, Expo Location), camera capture, and Brazilian payment infrastructure (PIX and bank transfers) to operationalize the recycling marketplace. The platform tracks diverse waste types (aluminum cans, PET, plastic, paper/cardboard, glass, copper cables, HDPE, caps) and generates sustainability certificates including custom items made from recycled wood as well as formal disposition certificates for waste traceability. Supporting the platform are subscription plans, ESG consulting advisory, sustainability impact reports, and onboarding/monthly employee training programs targeted at corporate clients.

The business model combines three revenue streams: (1) recurring subscription plans with customizable tiers for businesses and individuals, (2) transaction-based material collection fees where users are paid based on weight and type of recyclables, and (3) professional services revenue from sale of sustainability and disposition certificates. GTM is hybrid: a product-led consumer motion via the mobile app and a sales-led B2B motion targeting enterprise ESG compliance buyers. The company operates exclusively in Brazil, with geographic concentration in the São Paulo metropolitan area and an enterprise logo base spanning food & beverage, banking, hospitality, restaurants, and government sectors.

Name

RECYCLE

Legal name

RECYCLE

Website

https://recyclenoapp.com.br

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

RECYCLE is a Brazilian greentech company that operates a mobile marketplace connecting individuals and businesses with collector partners for waste separation, scheduled pickup, and recycling payments. It serves consumers and enterprise ESG compliance buyers primarily in São Paulo.

Ownership category

akta.pro rank

Product category

Recycling Marketplace Platform

NAICS

Waste Collection (56211), Solid Waste Collection (562111)

SIC

Refuse Systems (4953)

akta.pro primary industry

Source-Separated Recyclables Collection (Dual/Single-Stream) (EUAIAAAN)

akta.pro secondary industries

On-site Recycling Programs (Single-Stream, Source-Separated) (BPABALAB), Recycling & E-Waste Collection/Hauling (HSAKALAJ), Recycling Transfer & Consolidation (Single-Stream, Dual-Stream, Source-Separated) (EUAIABAC), Consumer E-waste Collection & Take-Back Programs (EUAIAIAA)

Keywords

• Recycling marketplace platform
• Waste management services
• ESG compliance solutions
• Circular economy platform
• Mobile recycling app

Headquarters

HQ city

Jardim Paulista

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Subscription Plans: Recurring subscription plans offering different service tiers for businesses and individuals wanting recycling services with sustainability reporting and ESG advisory support
2. Material Collection Fees: Payment to users based on weight and type of recyclable materials collected, creating a marketplace dynamic
3. Certification Services: Sale of sustainability certificates (in recycled wood) and disposal certificates for ESG compliance

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

RECYCLE operates a mobile-first two-sided recycling marketplace that connects individuals and businesses that want to dispose of recyclable waste with a network of collector partners. Users separate materials, schedule pickups through the iOS/Android app, and receive digital payments for the recyclables collected. Supporting services for business clients include subscription plans, ESG advisory, sustainability reporting, disposition certificates, and employee training.

Product overview

RECYCLE is a mobile-first platform that connects users who want to recycle with collector partners, enabling waste separation, pickup scheduling, and monetary compensation. The core product is the RECYCLE Mobile App, which facilitates the matching between recyclers and collectors. Supporting the platform are subscription-based service plans that provide customizable structures for business clients. Additional add-on services include Sustainability Reports (environmental impact metrics), ESG Consulting, Custom Certificates made from recycled wood, Disposition Certificates with waste traceability, and Training Programs for employee onboarding and monthly education on recycling practices.

Differentiator

Problem solved

Functional benefit

Products and services

• RECYCLE Mobile App Mobile application (iOS and Android) that connects users who want to recycle waste with collector partners. Users separate materials, schedule pickups, and receive digital payment for recyclables. Available on the iOS App Store and Google Play Store.
• Subscription Plans (Planos de Assinatura) Recurring subscription plans offering customizable service tiers for businesses that want structured recycling services with sustainability reporting and ESG advisory support, billed monthly.
• Sustainability Report (Relatório de Sustentabilidade) Environmental impact report providing data on recycled waste, water savings, electricity savings, trees preserved, and other sustainability metrics for clients.
• ESG Consulting (Assessoria em soluções ESG) Advisory service for optimizing recycling project implementation and finding sustainable alternatives for client operations.
• Disposition Certificate (Certificado de Destinação) Document issued by RECYCLE providing traceability of waste and confirming proper disposal of collected materials for ESG compliance and audit purposes.
• Onboarding and Monthly Training (Treinamentos On-boarding e Mensais) Onboarding and recurring monthly training services that instruct client employees about recycling culture, routines, and dynamics.

Quantifiable outcome

• Pronto Light partnership has correctly disposed of more than 4 tonnes of waste since 2022
• +1 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and supporting.

• MapboxcoreTechnology or IntegrationProvides mapping and navigation services for route calculation and collection logistics. Integrates geolocation data for real-time tracking of collectors and pickup scheduling.
• Google Places APIcoreTechnology or IntegrationUsed for address search, validation, and autocomplete functionality in the application. Ensures accurate address entry for pickup locations.
• Expo LocationcoreTechnology or IntegrationProvides device location services for GPS coordinates and real-time positioning of collector partners in the field.
• Expo CamerasupportingTechnology or IntegrationUsed for capturing profile photos within the mobile application when users opt to personalize their accounts.
• Financial Institutions (Banks/Payment Processors)coreTechnology or IntegrationIntegration for processing payments to users for recyclable materials. Supports PIX transfers and traditional bank transfers for payouts.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Veolia: Global waste management and environmental services incumbent with operations across Brazil. Comparable as a large-scale player offering recycling, ESG reporting, and sustainability services that could outcompete a young marketplace.
• Suez / Suez Brasil: Global environmental services company with recycling, recovery, and ESG advisory offerings. Comparable as a broad incumbent addressing the same enterprise sustainability buyers RECYCLE targets.
• Waste Management, Inc. Largest North American waste and recycling services company with expanding ESG/recycling technology offerings. Comparable as a scaled incumbent that could localize a marketplace + ESG reporting bundle in Brazil.
• Ambipar: Major Brazilian environmental services group operating across waste management, recycling, and ESG solutions. Comparable as the incumbent that RECYCLE partners with (Ambipar is also a customer logo) and that could compete with its marketplace layer.

Direct peers

• Cataki: Brazilian recycling marketplace app that connects individuals and businesses with waste-picker cooperatives to collect source-separated recyclables — directly comparable two-sided model and geographic market to RECYCLE.
• Recyclable (Recyclapp): Brazil-based mobile recycling platform connecting users to cooperatives and buyers of recyclables. Direct overlap with RECYCLE on consumer-side recycling app and pickup logistics.

Emerging players

• Too Good To Go: Marketplace app that connects consumers with businesses to rescue surplus food. Comparable business model — mobile-first two-sided marketplace with B2B ESG/sustainability positioning — though focused on food waste rather than recyclables.
• RecycleGO: Recycling and ESG data platform offering waste tracking, sustainability reporting and certification for businesses. Comparable software/ESG-reporting layer that RECYCLE's 'Relatório de Sustentabilidade' competes with.
• Litterati: Data-driven litter and waste tracking platform with a mobile app for crowdsourced collection and ESG reporting. Comparable in its combination of mobile collection tooling and sustainability analytics sold to enterprises.

Regional players

• Precycling (Brasil): Brazilian reverse-logistics and recycling solutions provider focused on source-separated recyclables from corporate generators. Comparable regional operator addressing the same enterprise ESG recycling use case as RECYCLE.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/recyclenoapp
• Facebookfacebook.com/recyclenoapp
• LinkedInlinkedin.com/company/recyclenoapp
• Instagraminstagram.com/recyclenoapp

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RECYCLE