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Reeco

Full company profile

uuid00vk5w5

Namestring
Reeco
Legal namestring
Reeco S.A.
Company typeenum
Private
Founded yearint
1995
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSan José, Costa Rica
HQ citystring
San José
HQ countrystring
Costa Rica
HQ regionstring
Latin America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
construction equipment rental, personal protective equipment, construction machinery distribution, formwork and scaffolding systems, industrial safety supplies
NAICS code1 code
  • Commercial and Service Industry Machinery Manufacturing333310
SIC code2 codes
  • Construction Machinery & Equip3531
  • Misc Industrial & Commercial Machinery & Equipment3590
Product category
Construction Equipment & Industrial Safety Supplies
Social media profiles2 records
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model4 records
1Engineering Consumables
TypeTransaction Fee
Description

Sale of consumables for construction including HDO phenolic plywood (12mm and 18mm), water-based release agents, and ties and wedges.

reecosa.com
2Equipment Rental
TypeSubscription Recurring
Description

Specialized rental service for construction equipment including formwork systems (Steel-ply Symons), scaffolding, shoring systems, aluminum beams, Easy Deck slab formwork systems, and machinery such as generators, demolition equipment, compactors, and welders.

reecosa.com
3Safety Equipment Sales
TypeOne Time License
Description

Sale of personal protective equipment (PPE) including lockout/tagout devices, safety footwear, hearing protection, head protection, hand protection, respiratory protection, fall protection equipment, and disposable safety items.

reecosa.com
4Machinery Sales
TypeOne Time License
Description

Sale of construction equipment and tools, representing Hyundai brand. Includes concrete mixers, water pumps, compactors, generators, motors, and welding equipment.

reecosa.com
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Reeco S.A. is a Costa Rican construction supply retailer that distributes personal protective equipment (PPE) and construction machinery, and rents construction equipment and formwork systems. The company operates through three divisions: REECO SAFETY (sale of branded PPE such as safety footwear, helmets, gloves, hearing/visual/respiratory protection, fall protection, lockout/tagout, clean room apparel, and safety cutters), REECO MAQUINARIA (sale of Hyundai and other branded construction machinery including concrete mixers, water pumps, compactors, generators, engines, and welders), and REECO EQUIPOS DE ALQUILER (rental of SYMONS Steel-ply formwork, scaffolding, shoring systems, aluminum beams, Easy Deck slab formwork, generators, compactors, and demolition equipment, plus sale of construction consumables such as HDO phenolic plywood and release agents).

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Reeco S.A. is a Costa Rican company offering an integrated portfolio through three divisions: REECO SAFETY (personal protective equipment), REECO MAQUINARIA (construction machinery sales), and REECO EQUIPOS DE ALQUILER (equipment rental). The Safety division provides comprehensive PPE including lockout/tagout systems, safety footwear (Coverguard, Dunlop), clean room products (BioClean), safety cutters (MARTOR), first aid equipment, disposable safety wear, hearing protection, head protection, hand protection (Ansell, MCR Safety), fall protection harnesses, respiratory protection, eye protection, and safety clothing. The Machinery division sells Hyundai and other brand construction equipment including concrete mixers, water pumps, pressure washers, concrete finishing equipment, compaction machines, demolition tools, portable generators, engines, and welding machines. The Rental division provides engineering solutions for construction projects including SYMONS metal formwork, scaffolding, shoring systems, aluminum beams, Easy Deck slab formwork, plus rental of generators, compactors, and welding equipment, along with consumables like HDO plywood and release agents.

Product and service3 records
1REECO SAFETY — Personal Protective Equipment (PPE)
CategoryIndustrial Safety Equipment
Description

Distribution and sale of certified personal protective equipment for industrial and construction workers, covering lockout/tagout, safety footwear, clean room apparel, safety cutters, first aid kits, disposable items, hearing protection, head protection, hand protection, fall protection, respiratory protection, eye protection, and safety clothing. Targets industrial employers and construction firms in Costa Rica.

2REECO MAQUINARIA — Construction Machinery Sales
CategoryConstruction Machinery
Description

Sale of Hyundai and other branded construction machinery including concrete mixers, water pumps, high-pressure washers, concrete finishing equipment (power trowels, screeds, cutters), soil compaction equipment (plate compactors, jumping jack compactors, vibratory rollers), demolition jackhammers, portable generators (800W to 15KW), gasoline engines (7-13.1 HP), and engine-driven welders. Targets construction companies and contractors in Costa Rica.

3REECO EQUIPOS DE ALQUILER — Construction Equipment Rental
CategoryConstruction Equipment Rental
Description

Rental of SYMONS Steel-ply metal formwork, scaffolding systems, shoring systems, aluminum beams, and the Easy Deck slab formwork system for building projects, plus rental of construction machinery (electric generators, demolition hammers, plate compactors, engine welders, jumping jack compactors). Also sells engineering consumables including HDO 100/100 phenolic plywood (12mm and 18mm), water-based release agents, and formwork accessories (wedges, ties, rivets). Targets construction companies in Costa Rica.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership10 partners
1Hyundai
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Reeco is the representative of Hyundai equipment for the Costa Rican market, including generators, motors, concrete equipment, water pumps, compactors, and other construction machinery.

reecosa.com
2MCR Safety
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Reeco distributes MCR Safety personal protective equipment including safety gloves, cut-resistant gloves, and other industrial safety products.

reecosa.com
3Ansell
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Reeco distributes Ansell personal protective equipment including AlphaTec chemical protection gloves, MicroGuard protective suits, and other safety products.

reecosa.com
4Coverguard
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Reeco distributes Coverguard safety footwear including AGATE II and CLAW PROOF ESD models, as well as other protective equipment.

reecosa.com
5Dunlop
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Reeco distributes Dunlop safety boots including Acifort Jobguard, Devon, Pricemastor, Protomastor Safety, and Purofort models.

reecosa.com
6GVS
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Reeco distributes GVS respiratory protection products in Costa Rica.

reecosa.com
7Libus
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Reeco distributes Libus respiratory protection and hearing protection products including respirators and ear muffs.

reecosa.com
8Prolockey
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Reeco distributes Prolockey lockout/tagout products including safety locks, valve locks, breaker locks, and electrical plug locks.

reecosa.com
9Martor
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Reeco distributes Martor safety cutters including SECUMAX, SECUNORM, SECUPRO series, and replacement blades.

reecosa.com
10Bioclean
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Reeco distributes Bioclean clean room protective equipment including lab coats, shoe covers, goggles, cut-resistant gloves, and sterile protective suits.

reecosa.com
Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers8 records
1Sodimac
TypeBroad incumbent
Description

Largest home improvement and construction supply retailer in Latin America, operating across multiple countries with a broad assortment that overlaps with Reeco's machinery, tool, and PPE categories. Not a niche specialist in any single category, hence broad incumbent rather than direct peer.

2Truper
TypeDirect peer
Description

Mexican manufacturer and distributor of hand tools, PPE, and construction equipment with deep distribution across Latin America. Highly comparable to Reeco in PPE and tool assortment and in distribution-led go-to-market, though Truper also manufactures its own products.

3Würth
TypeDirect peer
Description

Global industrial supply distributor with direct Costa Rica operations selling PPE, tools, fasteners, and consumables to construction and industrial customers. Closely comparable in product mix, customer segment, and direct technical sales model.

4EPA
TypeRegional player
Description

Central American home improvement and hardware chain operating across El Salvador, Guatemala, Honduras, and Nicaragua. Comparable assortment of tools, PPE, and construction supplies sold through retail branches in the same region as Reeco.

5Casa del Constructor
TypeDirect peer
Description

Peruvian construction equipment rental and sales specialist with a similar mix of light machinery rental and PPE/tool distribution. Closely comparable business model with project-driven B2B customers.

6Promart
TypeBroad incumbent
Description

Peruvian home improvement chain with a comprehensive construction supply assortment including tools, PPE, and light machinery. Broad incumbent rather than specialist, comparable to Sodimac in scope.

7Grupo Cuesta
TypeRegional player
Description

Dominican Republic-headquartered retail group operating Curacao and Casa Cuesta in the Caribbean and Central America with hardware and home improvement assortments. Regional peer with overlapping product categories.

8Construrama
TypeRegional player
Description

Mexico-anchored construction supply franchise and retail network selling materials, tools, and equipment through independent dealers. Comparable construction supply assortment, primarily serving the Mexican market.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Reeco

Construction Equipment & Industrial Safety Suppliesreecosa.com

Reeco firmographics

Firmographics
Name
Reeco
Legal name
Reeco S.A.
Website
https://www.reecosa.com
Company type
Private
Founded year
1995
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Where Reeco is headquartered

Location

Headquarters

HQ city
San José
HQ country
Costa Rica
HQ region
Latin America

Offices1 record

Markets served

Reeco business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

  1. Engineering Consumables: Sale of consumables for construction including HDO phenolic plywood (12mm and 18mm), water-based release agents, and ties and wedges.
  2. Equipment Rental: Specialized rental service for construction equipment including formwork systems (Steel-ply Symons), scaffolding, shoring systems, aluminum beams, Easy Deck slab formwork systems, and machinery such as generators, demolition equipment, compactors, and welders.
  3. Safety Equipment Sales: Sale of personal protective equipment (PPE) including lockout/tagout devices, safety footwear, hearing protection, head protection, hand protection, respiratory protection, fall protection equipment, and disposable safety items.
  4. Machinery Sales: Sale of construction equipment and tools, representing Hyundai brand. Includes concrete mixers, water pumps, compactors, generators, motors, and welding equipment.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels1 record

Reeco product offering

Product offering

Core offering

Reeco S.A. is a Costa Rican construction supply retailer that distributes personal protective equipment (PPE) and construction machinery, and rents construction equipment and formwork systems. The company operates through three divisions: REECO SAFETY (sale of branded PPE such as safety footwear, helmets, gloves, hearing/visual/respiratory protection, fall protection, lockout/tagout, clean room apparel, and safety cutters), REECO MAQUINARIA (sale of Hyundai and other branded construction machinery including concrete mixers, water pumps, compactors, generators, engines, and welders), and REECO EQUIPOS DE ALQUILER (rental of SYMONS Steel-ply formwork, scaffolding, shoring systems, aluminum beams, Easy Deck slab formwork, generators, compactors, and demolition equipment, plus sale of construction consumables such as HDO phenolic plywood and release agents).

Product overview

Reeco S.A. is a Costa Rican company offering an integrated portfolio through three divisions: REECO SAFETY (personal protective equipment), REECO MAQUINARIA (construction machinery sales), and REECO EQUIPOS DE ALQUILER (equipment rental). The Safety division provides comprehensive PPE including lockout/tagout systems, safety footwear (Coverguard, Dunlop), clean room products (BioClean), safety cutters (MARTOR), first aid equipment, disposable safety wear, hearing protection, head protection, hand protection (Ansell, MCR Safety), fall protection harnesses, respiratory protection, eye protection, and safety clothing. The Machinery division sells Hyundai and other brand construction equipment including concrete mixers, water pumps, pressure washers, concrete finishing equipment, compaction machines, demolition tools, portable generators, engines, and welding machines. The Rental division provides engineering solutions for construction projects including SYMONS metal formwork, scaffolding, shoring systems, aluminum beams, Easy Deck slab formwork, plus rental of generators, compactors, and welding equipment, along with consumables like HDO plywood and release agents.

Differentiator

Problem solved

Functional benefit

Products and services

  • REECO SAFETY — Personal Protective Equipment (PPE) Distribution and sale of certified personal protective equipment for industrial and construction workers, covering lockout/tagout, safety footwear, clean room apparel, safety cutters, first aid kits, disposable items, hearing protection, head protection, hand protection, fall protection, respiratory protection, eye protection, and safety clothing. Targets industrial employers and construction firms in Costa Rica.
  • REECO MAQUINARIA — Construction Machinery Sales Sale of Hyundai and other branded construction machinery including concrete mixers, water pumps, high-pressure washers, concrete finishing equipment (power trowels, screeds, cutters), soil compaction equipment (plate compactors, jumping jack compactors, vibratory rollers), demolition jackhammers, portable generators (800W to 15KW), gasoline engines (7-13.1 HP), and engine-driven welders. Targets construction companies and contractors in Costa Rica.
  • REECO EQUIPOS DE ALQUILER — Construction Equipment Rental Rental of SYMONS Steel-ply metal formwork, scaffolding systems, shoring systems, aluminum beams, and the Easy Deck slab formwork system for building projects, plus rental of construction machinery (electric generators, demolition hammers, plate compactors, engine welders, jumping jack compactors). Also sells engineering consumables including HDO 100/100 phenolic plywood (12mm and 18mm), water-based release agents, and formwork accessories (wedges, ties, rivets). Targets construction companies in Costa Rica.

Companies that use Reeco

Customer profile

Segments3 records

Ideal customer profiles3 records

Reeco technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Reeco partnerships and signals

Strategic signal

Partnerships

Ten partnerships are on record, tiered core and minor.

  • HyundaicoreChannel Partner/ Reseller/ DistributorReeco is the representative of Hyundai equipment for the Costa Rican market, including generators, motors, concrete equipment, water pumps, compactors, and other construction machinery.
  • MCR SafetycoreChannel Partner/ Reseller/ DistributorReeco distributes MCR Safety personal protective equipment including safety gloves, cut-resistant gloves, and other industrial safety products.
  • AnsellcoreChannel Partner/ Reseller/ DistributorReeco distributes Ansell personal protective equipment including AlphaTec chemical protection gloves, MicroGuard protective suits, and other safety products.
  • CoverguardcoreChannel Partner/ Reseller/ DistributorReeco distributes Coverguard safety footwear including AGATE II and CLAW PROOF ESD models, as well as other protective equipment.
  • DunlopcoreChannel Partner/ Reseller/ DistributorReeco distributes Dunlop safety boots including Acifort Jobguard, Devon, Pricemastor, Protomastor Safety, and Purofort models.
  • GVSminorChannel Partner/ Reseller/ DistributorReeco distributes GVS respiratory protection products in Costa Rica.
  • LibuscoreChannel Partner/ Reseller/ DistributorReeco distributes Libus respiratory protection and hearing protection products including respirators and ear muffs.
  • ProlockeycoreChannel Partner/ Reseller/ DistributorReeco distributes Prolockey lockout/tagout products including safety locks, valve locks, breaker locks, and electrical plug locks.
  • MartorcoreChannel Partner/ Reseller/ DistributorReeco distributes Martor safety cutters including SECUMAX, SECUNORM, SECUPRO series, and replacement blades.
  • BiocleancoreChannel Partner/ Reseller/ DistributorReeco distributes Bioclean clean room protective equipment including lab coats, shoe covers, goggles, cut-resistant gloves, and sterile protective suits.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Reeco competitors and assessment

Company assessment

Broad incumbents

  • Sodimac: Largest home improvement and construction supply retailer in Latin America, operating across multiple countries with a broad assortment that overlaps with Reeco's machinery, tool, and PPE categories. Not a niche specialist in any single category, hence broad incumbent rather than direct peer.
  • Promart: Peruvian home improvement chain with a comprehensive construction supply assortment including tools, PPE, and light machinery. Broad incumbent rather than specialist, comparable to Sodimac in scope.

Direct peers

  • Truper: Mexican manufacturer and distributor of hand tools, PPE, and construction equipment with deep distribution across Latin America. Highly comparable to Reeco in PPE and tool assortment and in distribution-led go-to-market, though Truper also manufactures its own products.
  • Würth: Global industrial supply distributor with direct Costa Rica operations selling PPE, tools, fasteners, and consumables to construction and industrial customers. Closely comparable in product mix, customer segment, and direct technical sales model.
  • Casa del Constructor: Peruvian construction equipment rental and sales specialist with a similar mix of light machinery rental and PPE/tool distribution. Closely comparable business model with project-driven B2B customers.

Regional players

  • EPA: Central American home improvement and hardware chain operating across El Salvador, Guatemala, Honduras, and Nicaragua. Comparable assortment of tools, PPE, and construction supplies sold through retail branches in the same region as Reeco.
  • Grupo Cuesta: Dominican Republic-headquartered retail group operating Curacao and Casa Cuesta in the Caribbean and Central America with hardware and home improvement assortments. Regional peer with overlapping product categories.
  • Construrama: Mexico-anchored construction supply franchise and retail network selling materials, tools, and equipment through independent dealers. Comparable construction supply assortment, primarily serving the Mexican market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Reeco social profiles

Digital presence

Reeco financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Reeco leadership team

Management profile

Number of profiles

Reeco funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Reeco M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reeco

What does Reeco do?

Reeco S.A. is a Costa Rican construction supply retailer that distributes personal protective equipment (PPE) and construction machinery, and rents construction equipment and formwork systems. The company operates through three divisions: REECO SAFETY (sale of branded PPE such as safety footwear, helmets, gloves, hearing/visual/respiratory protection, fall protection, lockout/tagout, clean room apparel, and safety cutters), REECO MAQUINARIA (sale of Hyundai and other branded construction machinery including concrete mixers, water pumps, compactors, generators, engines, and welders), and REECO EQUIPOS DE ALQUILER (rental of SYMONS Steel-ply formwork, scaffolding, shoring systems, aluminum beams, Easy Deck slab formwork, generators, compactors, and demolition equipment, plus sale of construction consumables such as HDO phenolic plywood and release agents).

Is Reeco a public or private company?

Reeco is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Reeco founded?

Reeco was founded in 1995. It employs 11 to 50 people.

Where is Reeco based?

Reeco is headquartered in San José, Costa Rica, in the Latin America region.

How does Reeco make money?

Four revenue lines are on record. Engineering Consumables are the primary driver. The others are equipment Rental, safety Equipment Sales and machinery Sales.

Who are Reeco's main competitors?

Broad incumbents on record are Sodimac and Promart. Direct peers are Truper, Würth and Casa del Constructor. Regional players are EPA, Grupo Cuesta and Construrama.

Does Reeco have an API?

No public API is recorded for Reeco.

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