Women@TheWell
Women@TheWell is a UK charity founded in 2007 that runs a women-only drop-in centre in King's Cross, one-to-one advocacy casework, and street outreach across London, supporting women affected by or at risk of sexual exploitation through trauma-informed, privately-funded services.
- Company typePrivate
- Founded2007
- HeadquartersCity Of London, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Women@TheWell does
Women at The Well is a UK registered charity (Charity Number 1118613) and Company Limited by Guarantee (05664659) founded in 2007 by Sr. Lynda Dearlove in King's Cross, London. The organization delivers three interconnected core services: a women-only drop-in centre at 54-55 Birkenhead Street offering hot meals, showers, laundry, clothing, toiletries and holistic therapies Monday-Thursday 12:30pm-3:30pm; a Support & Advocacy team providing one-to-one casework on housing, health, legal, welfare and abuse-related matters; and a mobile Outreach service operating day and night shifts across London to reach women rough sleeping or in hostels. In 2025, the drop-in recorded 3,521 visits (its highest ever) and the outreach team met 682 women, while a 12-person staff team supported around 200 women with long-term casework.
The organization is funded entirely through private charitable donations, grants and legacies and explicitly receives no statutory funding. Its beneficiaries are women affected by or at risk of sexual exploitation, including those involved in prostitution, trafficking, 'sex for rent', 'survival sex' or 'cuckooing', as well as homeless and precariously housed women. A one-week October 2025 sample of 42 women found 86% had experienced childhood trauma, 98% had mental health issues, 64% had been or were experiencing homelessness, and 76% had experienced domestic abuse, underscoring the complexity of need.
Distribution is direct and place-based: services are delivered at the King's Cross centre and through street outreach, supplemented by referrals from external agencies. The organization pursues a community-led go-to-market with no commercial sales motion, relying on the website (watw.org.uk), JustGiving, email newsletters, events and campaigning/PR for awareness and fundraising. It is also an active UK member of international advocacy coalitions including SPACE International, CAP International, the European Women's Lobby and Caritas Social Action Network. Sarah Green leads the organization as CEO following the 2024 transition from founder Lynda Dearlove, who continues as Special Advisor. In 2026-2027 the organization was named Camden Mayor's Charity.
Women@TheWell firmographics
Firmographics- Name
- Women@TheWell
- Legal name
- Women at The Well
- Website
- https://watw.org.uk
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Women@TheWell is a UK charity founded in 2007 that runs a women-only drop-in centre in King's Cross, one-to-one advocacy casework, and street outreach across London, supporting women affected by or at risk of sexual exploitation through trauma-informed, privately-funded services.
- Ownership category
- akta.pro rank
Women@TheWell industry classification
Industry- Product category
- Women's Social Services
- NAICS
- Community Food and Housing, and Emergency and Other Relief Services (6242), Emergency and Other Relief Services (624230)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Gender Equality & Women’s Rights Advocacy (BPAGAFAD)
- akta.pro secondary industry
- Gender Equality & Women’s Empowerment (BPAGABAF)
Keywords
Where Women@TheWell is headquartered
LocationHeadquarters
- HQ city
- City Of London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Women@TheWell business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Charitable Donations: The organization is funded entirely through charitable donations from individuals, trusts, and foundations. They receive no statutory funding.
- Donations via JustGiving: Online donations through JustGiving platform for one-time and recurring monthly donations.
- Legacy Giving: Gifts left in wills by supporters to provide long-term sustainable funding.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Women@TheWell product offering
Product offeringCore offering
Women@TheWell provides free drop-in, outreach, support, and advocacy services for women affected by or at risk of sexual exploitation in London. The organization operates a women-only day centre in King's Cross offering basic needs (meals, showers, laundry, clothing), one-to-one casework and advocacy across housing, health, legal, and welfare, and street outreach to women who cannot access the centre.
Product overview
Women at The Well is a charitable organization offering a unified set of support services for women affected by sexual exploitation, rather than a technology product company. The core offerings consist of three interconnected services: the Drop-In Centre at King's Cross providing basic needs (food, showers, laundry, clothing, activities), Support & Advocacy delivering one-to-one casework and specialist advocacy, and Outreach Services reaching women across London who cannot access the centre. These services operate together to provide unconditional, long-term support for women with complex needs.
Differentiator
Problem solved
Functional benefit
Products and services
- Drop-In Centre, King's Cross Women-only day centre open Monday-Thursday 12:30pm to 3:30pm offering hot meals, hot showers, laundry facilities, weather-appropriate clothing, basic toiletries, workshops, holistic therapies, and friendly conversation without any appointment required.
- Support & Advocacy In-house multi-disciplinary support team providing one-to-one advocacy and tailored assistance with housing, homelessness, addictions, mental and physical health, legal advice, welfare support, domestic and sexual abuse referrals, and employment pathways.
- Outreach Services Mobile support service visiting areas of London where women are rough-sleeping, women's hostels, and other settings to provide one-to-one advocacy, crisis support, resettlement assistance, and referrals to women who cannot access the drop-in centre.
Quantifiable outcome
- 3,521 visits to drop-in centre in 2025 (highest ever)
- +3 more outcomes
Companies that use Women@TheWell
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles1 record
Women@TheWell technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Women@TheWell partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- SPACE InternationalcoreInternational campaigning partner working on issues related to prostitution and sexual exploitation. Women@TheWell shares advocacy and policy work at international levels through this partnership.
- CAP InternationalcoreActive UK member of CAP International. Women@TheWell participates in international abolitionist movement and advocacy. CAP provided statement on ECHR judgement validating French prostitution laws.
- European Women's LobbycorePartnership for European-level advocacy on women's issues including prostitution and sexual exploitation.
- Caritas Social Action NetworkminorPartner in campaigning for change, part of the Catholic social action network working on social justice issues.
Scale indicators11 records
Recent moves5 records
Expansion highlights5 records
Women@TheWell competitors and assessment
Company assessmentDirect peers
- NIA Project: London-based charity supporting women and girls experiencing domestic abuse and sexual violence, including refuge, advocacy, and specialist young women's services. Comparable women-focused service delivery in London.
- Refuge: UK national charity providing specialist support for women and children experiencing domestic abuse, including refuges and advocacy. Comparable in mission focus on supporting women affected by gender-based abuse and exploitation.
- Together Women: UK charity providing gender-specific support for women in the criminal justice system and those affected by exploitation, abuse, and trafficking. Comparable specialist women-only support and advocacy model.
- Women's Aid: UK federation of specialist women's domestic abuse services. Comparable mission, service model (refuges, advocacy, outreach), and policy/advocacy footprint at national level.
- Hestia Housing & Support: London-based charity supporting women affected by domestic abuse, exploitation, and homelessness through refuges, outreach, and advocacy. Highly comparable specialist women-only service model in the same geography.
- Changing Lives: UK charity providing specialist support for women affected by exploitation, trafficking, and homelessness, including trauma-informed advocacy and recovery services. Closely aligned specialist women-only mission.
- Mary Magdalene Foundation: UK charity supporting women affected by prostitution, trafficking, and exploitation through recovery, advocacy, and survivor empowerment. Highly comparable specialist mission and survivor-led approach.
Broad incumbents
- Centrepoint: UK charity supporting young people experiencing homelessness, including specialist young women's services. Comparable in combining direct services, advocacy, and policy influence in the homelessness and vulnerability space.
- St Mungo's: Major London-based charity supporting people experiencing homelessness and rough sleeping, including outreach, recovery, and housing services. Overlapping client population (homeless women in London) and outreach delivery model.
- The Salvation Army UK: Large incumbent charity operating drop-in services, outreach, and anti-trafficking programmes across the UK. Comparable in delivery of frontline services to women in exploitation and homelessness, though much broader in scope.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Women@TheWell social profiles
Digital presenceWomen@TheWell financial estimates
Financial estimateRevenue estimate
Valuation estimate
Women@TheWell leadership team
Management profileNumber of profiles
Profiles4 records
Women@TheWell funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Women@TheWell M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Women@TheWell
What does Women@TheWell do?
Women@TheWell provides free drop-in, outreach, support, and advocacy services for women affected by or at risk of sexual exploitation in London. The organization operates a women-only day centre in King's Cross offering basic needs (meals, showers, laundry, clothing), one-to-one casework and advocacy across housing, health, legal, and welfare, and street outreach to women who cannot access the centre.
Is Women@TheWell a public or private company?
Women@TheWell is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Women@TheWell founded?
Women@TheWell was founded in 2007. It employs 11 to 50 people.
Where is Women@TheWell based?
Women@TheWell is headquartered in City Of London, United Kingdom, in the Europe region.
How does Women@TheWell make money?
Three revenue lines are on record. Charitable Donations are the primary driver. The others are donations via JustGiving and legacy Giving.
Who are Women@TheWell's main competitors?
Direct peers on record are NIA Project, Refuge, Together Women, Women's Aid, Hestia Housing & Support, Changing Lives and Mary Magdalene Foundation. Broad incumbents are Centrepoint, St Mungo's and The Salvation Army UK.
Does Women@TheWell have an API?
No public API is recorded for Women@TheWell.
What industry is Women@TheWell in?
Women@TheWell's product category is Women's Social Services. Its primary akta.pro industry code is BPAGAFAD, Gender Equality & Women’s Rights Advocacy, with a secondary code of BPAGABAF, Gender Equality & Women’s Empowerment. Its NAICS code is 6242 and its SIC code is 8300.