Name

VPack Technologies Corp.

Legal name

VPack Technologies Corp.

Website

https://vpacktechnologies.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Sparta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Sales: Sale of manufacturing machinery and equipment including powder blenders, mascara filling machines, lipstick fillers, powder presses, assembly machines, and production lines for color cosmetics and personal care industries.
2. Parts and Consumables: Replacement parts for Vetraco equipment, silicone moulds, pressing cloths, trays and compacts for powder machines.
3. Technical Services: On-site technical support for troubleshooting, maintenance, changeover issues, equipment installation, upgrades, and new product launch assistance.
4. Training Services: Initial on-site training for new equipment, follow-up training on existing equipment, and specialized training based on customer needs.
5. Tooling and Custom Design: Custom tooling design and engraving services, custom formats for format changes, custom mould design with embossing and engraving capabilities.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

VPack Technologies Corp. manufactures, distributes, and services industrial machinery for the color cosmetics and personal care industries as the exclusive North American distributor of Vetraco Group products across the USA, Canada, and Mexico. The company offers modular powder processing, lipstick, mascara, pencil filling, assembly, and complete turn-key production lines along with replacement parts, tooling, consumables, on-site technical support, installation, and training services.

Product overview

VPack Technologies Corp. is an industrial machinery company serving the color cosmetics and personal care industries as a joint venture between Vetraco Group (Italy) and PackDevCo Inc. The company offers a comprehensive portfolio of manufacturing equipment organized into six product categories: Processing Equipment (MC-series powder blenders and blender/mills with capacities from 1.5 to 200 kilos), Cosmetic Powders Equipment (CP-series powder presses, BI/CJ-series injection machines, and accessories), Mascaras and Glosses Equipment (TL-series filling/capping machines and RM-series hot filling units), Lipsticks and Pencils Equipment (LM-series automatic lipstick machines from 1,000-6,000 pcs/h and MP-series pencil fillers), Assembly Equipment (mascara applicator assembly machines, MA-series modular compact assembly lines with robotic vision systems), and Tooling & Consumables (custom moulds, pressing cloths, and trays). The product architecture follows a modular design philosophy enabling flexible configuration, tool-free format changes, and scalable automation levels from lab/pilot to high-speed production. The company provides complementary services including sales consultation, parts supply, technical support, installation/upgrades, and operator training.

Differentiator

Problem solved

Functional benefit

Products and services

• Processing Equipment Range of processing equipment including MC-series powder blenders and blender/mills (MC 4 through MC 150-600) for dispersing pigments, binders, and pearls in cosmetic powder formulations, featuring capacities from 1.5 to 200 kilos and optional ex-proof versions, plus hot melt tanks for lipstick and hot poured product production. Built for color cosmetic powder manufacturers requiring flexibility and short batch times.
• Cosmetic Powders Equipment Complete line of powder processing equipment including CP-series powder presses (CP 01 N through CP 033 N) for dry and multicolor compacts, BI-series and CJ-series back/core injection machines for wet powders, RM C40 A baked powder lines, and accessories like DT 01 N drop test stands and SP 24 W powder sifters. Designed for pressed powder manufacturers producing eyeshadows, blushes, and face powders.
• Mascaras and Glosses Equipment TL-series automatic mascara and lip gloss filling and capping machines (TL M50 A) with modular pick-and-place stations, RM-series hot filling units (RM S93 S, RM S26 S) for 1-6 color lip gloss filling with adjustable swirl and zig zag finishing, and DR-series lab dosing units. Targets mascara and lip gloss manufacturers needing modular changeover and continuous quality control.
• Lipsticks and Pencils Equipment LM-series automatic lipstick machines (LM 1000, LM 2000, LM 4000, LM 6000) for lipstick, lip balm, slimliner, and trimliner production using soft mould or metal mould technology with productivity from 1,000 to 6,000 pcs/h, MP-series pencil filling machines (MP 06 S, MP 60 A) with multi-needle dosing heads, FU-series hot dosing units, and B-series hot/cold tables. Designed for lipstick and cosmetic pencil manufacturers.
• Assembly Equipment Cosmetic packaging assembly machines including 3/4-piece and 5-piece mascara applicator assembly machines (60-70 pcs/min), automatic duo base assembly machines (40-50 pcs/min), MA-series modular compact assembly lines with on-the-fly conveyor tracking and tool-free format changes, robotic islands with vision systems for brush/flock tip loading, and assembly capabilities for writing instruments and fragrance bottles. Built for cosmetics packaging assembly operations.
• Tooling Custom tooling and formats for Vetraco machines including pressing moulds for powder pressing machines and formats for format changes on any Vetraco machine, all engineered to customer pan and design specifications. Available as a standalone procurement for cosmetics manufacturers.
• Consumables Silicone moulds (traditional and short versions) for Vetraco and competitor machines including custom stick and tip designs with embossing/engraving, pressing cloths/ribbons/papers for powder presses in various fabrics and roll sizes, and trays and compacts for back-injection powder machines plus thermoformed trays for palletizing. Distributed to cosmetics manufacturers as recurring production supplies.
• Sales and Configuration Consulting Services Sales expertise across all Vetraco Group product lines, helping customers identify the best model and configuration to meet their particular production needs. Targeted at cosmetics and personal care manufacturers evaluating equipment purchases.
• Replacement Parts Services Replacement parts identification and ordering service for Vetraco equipment, supported by knowledgeable staff to quickly identify required components. Targeted at existing VPack and Vetraco equipment owners needing spare parts supply.
• Technical Support Services Troubleshooting, maintenance, and changeover support to maximize production uptime for existing equipment. Provided to VPack and Vetraco equipment customers needing operational assistance.
• Installation and Upgrade Services On-site installation services for new equipment, existing equipment servicing, installation of upgrades, and assistance with new product launches. Targeted at VPack and Vetraco equipment customers commissioning or modifying production lines.
• Training Services Initial on-site training for new equipment, follow-up training on existing equipment, and specialized training tailored to customer-specific operational needs. Targeted at operators and production staff of cosmetics and personal care manufacturers.

Quantifiable outcome

• Power consumption reduced up to 60% compared to traditional electro-pneumatic systems through mechanical drive design
• +3 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Two partnerships are on record, tiered flagship.

• Vetraco Group (Italy)flagshipStrategic or Co-development Partner · 1 July 2016Vetraco Group is a market leader in the cosmetics and personal care industries for over 40 years, providing innovative machinery and solutions. VPack Technologies is a joint venture between Vetraco Group and PackDevCo Inc. VPack serves as the exclusive distributor of the Vetraco Group family of products in the USA, Canada, and Mexico.
• PackDevCo Inc.flagshipStrategic or Co-development Partner · 1 July 2016PackDevCo Inc. has been dedicated to selling and supporting packaging and processing equipment to the cosmetics, personal care and pharmaceutical industries in the USA and Canada for more than 30 years with focus on great customer service. VPack Technologies is a joint venture between Vetraco Group and PackDevCo Inc. to better serve the North American market.

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Bosch Packaging Technology (Syntegon): Global packaging machinery manufacturer (formerly Bosch, now Syntegon) serving cosmetics, pharma, food, and confectionery. Comparable to VPack in cosmetics filling and packaging, though at much greater scale and with broader end-market diversity.
• Coesia Group: Italian-headquartered group of packaging machinery companies serving cosmetics, personal care, food, and tobacco. Competes with VPack in cosmetics packaging and assembly lines and is comparable on the integrated, turn-key plant proposition.
• IMA Group: Large Italian manufacturer of automatic packaging and processing machinery serving cosmetics, pharma, food, and other industries. Comparable to VPack as a competitor in cosmetics filling and assembly equipment, but with far greater scale, multi-vertical reach, and broader service infrastructure.
• GEA Group: German global leader in process engineering and equipment for food, beverages, and personal care. Comparable to VPack on the cosmetics/personal care equipment side, but with vastly larger scale and a multi-industrial portfolio.
• ProMach: US-based packaging machinery leader serving cosmetics, food, beverage, and other CPG end markets. Comparable to VPack as a North American supplier of packaging and processing equipment with a consultative direct-sales model, though broader in scope.

Direct peers

• Optima Group: German manufacturer of filling and packaging machinery with strong presence in cosmetics, pharmaceuticals, and consumer goods. Directly comparable to VPack/Vetraco on filling, assembly, and turn-key line capabilities for personal care and color cosmetics customers.
• Norden Machinery: European manufacturer specializing in tube filling and sealing equipment for cosmetics, pharma, and FMCG. Comparable to VPack on the filling equipment side of cosmetics packaging, particularly for products like lip gloss in tube formats.
• Bausch & Strobel: German specialist manufacturer of filling and packaging machines for pharmaceutical and cosmetic liquids/creams. Overlaps with VPack on mascara, lip gloss, and liquid cosmetic filling equipment, serving the same cosmetic OEM customers.
• Marchesini Group: Italian-headquartered manufacturer of packaging and processing machinery for the cosmetics and pharmaceutical industries. Closely comparable to VPack because both supply integrated, custom-engineered production lines for color cosmetics and personal care manufacturers.
• Arol Group: Italian manufacturer of capping and closure systems for beverages, food, personal care, and cosmetics. Overlaps with VPack on capping equipment within mascara and lip gloss assembly lines and serves similar cosmetics OEM customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VPack Technologies Corp.