Shiftbikes
Shiftbikes is a Paris-based French company founded in 2020 that assembles and sells electric bicycles — its own Shift/Skill brands plus curated French partner cargo and folding models — through DTC e-commerce, two Paris boutiques, and a 320-partner service network, targeting urban commuters, families, and enterprise fleet buyers.
- Company typePrivate
- Founded2020
- HeadquartersParis, France
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Shiftbikes does
Shiftbikes is a Paris-based French company founded in 2020 that designs, assembles, and sells electric bicycles (VAE) for everyday urban commuting and cargo/family transport. Its proprietary lineup includes the Shift 1 (entry-level city e-bike assembled in France, priced under €2,000), the Shift 2 (Gates Carbon belt-drive mid-range model), and the Skill S1 (premium Bosch-powered city bike assembled at the Manufacture Française du Cycle near Nantes). The company complements its own-brand bikes with a curated distribution portfolio of French-manufacturer partners: Elwing (Yuvy 2, Ritmic Solo/DUO/Jumbo compact cargo bikes), Douze Cycle (LT2 longtail cargo), Kino Bikes (Le Bolide fat-bike cargo with proprietary SWAP© modular system), Jean Fourche (compact biplace cargo), Eovolt (Afternoon folding bike), and SUNN.
Shiftbikes operates a direct-to-consumer go-to-market centered on its e-commerce website and two Paris retail boutiques (11th and 18th arrondissements), with home delivery handled by Geodis. Its go-to-market is reinforced by a 320-partner repair workshop network across France, insurance partnerships with Sharelock, Cylantro, and Bicytrust, a "Leasing Shift & Ride" monthly subscription program (€72-€111/month), and a dedicated enterprise/B2B offer. Bikes are priced €1,300-€3,990 for purchase and €72-€111/month for rental, with 3x interest-free financing, a 2-year warranty, 14-day returns, and eligibility for French regional subsidies (up to €600 for cargo bikes in Île-de-France).
The company serves three customer segments: urban commuters, families requiring cargo/child transport, and enterprise/business fleet buyers. With a headcount of 1-10, no external institutional funding disclosed, and operations confined to France, Shiftbikes is positioned as a small, independent, vertically-oriented French e-bike assembler and multi-brand retailer rather than a scaled mobility platform.
Shiftbikes firmographics
Firmographics- Name
- Shiftbikes
- Legal name
- Shift Bikes
- Website
- https://shift-bikes.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Shiftbikes is a Paris-based French company founded in 2020 that assembles and sells electric bicycles — its own Shift/Skill brands plus curated French partner cargo and folding models — through DTC e-commerce, two Paris boutiques, and a 320-partner service network, targeting urban commuters, families, and enterprise fleet buyers.
- Ownership category
- akta.pro rank
Shiftbikes industry classification
Industry- Product category
- Electric Bicycles
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- E-Bikes & Electric Bicycles (CRACASAA)
- akta.pro secondary industries
- E-bikes & E-cargo Bikes Manufacturing (IMACAOAA), E-Bike Retail (CRAMAHAE), Cargo Bikes & E-Cargo Bikes Rental/Leasing (TLABAGAB)
Keywords
Where Shiftbikes is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
Shiftbikes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D
Revenue model
- E-bike Sales: Direct-to-consumer sales of electric bicycles through their e-commerce website. Bikes are delivered fully assembled to customers. Shiftbikes offers new bikes (€1,300-€3,990) and certified reconditioned bikes (€1,300 for Shift 1).
- Bike Rental (Leasing): Monthly rental subscription model through 'Leasing Shift & Ride' program. Bikes available from €72/month for Shift 1, scaling up to €111/month for cargo bikes like Ritmic Jumbo. Includes insurance options.
- Service & Repair Network: 320 partner workshops across France provide repair services. Customers are directed to partner network for post-purchase maintenance.
- Insurance Partnerships: Partnership with insurance providers (Sharelock, Cylantro, Bicytrust) offering monthly bike insurance coverage from €11-20/month.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Shift 1 - Entry-level city e-bike |
| One time/ perpetual license | Pay-as-you-go | Shift 2 - Mid-range city e-bike with belt drive |
| One time/ perpetual license | Pay-as-you-go | Skill S1 - Premium city e-bike with Bosch motor |
| One time/ perpetual license | Pay-as-you-go | LT2 Longtail - Cargo e-bike for families |
| One time/ perpetual license | Pay-as-you-go | Jean Fourche - Compact cargo biplace |
| One time/ perpetual license | Pay-as-you-go | Le Bolide - Multi-purpose fat bike |
| One time/ perpetual license | Pay-as-you-go | Yuvy 2 - Compact biplace e-bike |
| One time/ perpetual license | Pay-as-you-go | Ritmic Solo - Single-passenger cargo |
| One time/ perpetual license | Pay-as-you-go | Ritmic DUO - Two-passenger cargo |
| One time/ perpetual license | Pay-as-you-go | Ritmic Jumbo - Family cargo e-bike |
| One time/ perpetual license | Pay-as-you-go | Shift 1 Reconditionné - Certified pre-owned |
| One time/ perpetual license | Pay-as-you-go | Afternoon - Folding e-bike |
| Subscription | Monthly | Shift 1 Rental |
| Subscription | Monthly | Shift 2 Rental |
| Subscription | Monthly | Cargo Bike Rental |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Shiftbikes product offering
Product offeringCore offering
Shiftbikes designs, assembles, and sells electric bicycles (VAE) for everyday urban commuting and family cargo use. The company offers its own-brand Shift 1 and Shift 2 city e-bikes assembled at the Manufacture Française du Cycle near Nantes, alongside a curated multi-brand portfolio of cargo, fat-bike, and folding e-bikes from partner manufacturers (Douze Cycle, Elwing, Kino Bikes, Jean Fourche, SUNN, Eovolt), supported by insurance partnerships, a nationwide repair workshop network, and a monthly leasing program.
Product overview
Shiftbikes is a French e-bike retailer and assembler offering a portfolio of electric bicycles primarily manufactured in France, complemented by curated third-party cargo and folding e-bikes. Its core proprietary lineup consists of the Shift 1 (entry-level city bike, <€2,000), Shift 2 (mid-range belt-drive city bike), and Skill S1 by SUNN (premium Bosch-powered city VTC). The company also resells and distributes partner brands including Douze Cycle (LT2 longtail cargo), Jean Fourche (compact two-place cargo), Kino Bikes (Le Bolide fat-bike cargo), and Elwing (Yuvy 2, Ritmic Solo/DUO/Jumbo compact cargo bikes), as well as Eovolt (Afternoon folding bike). Shiftbikes serves individual consumers, families, and enterprises, offering services including in-store testing at two Paris boutiques, home delivery, a network of 320+ partner repair workshops across France, and insurance partnerships with Sharelock, Bicytrust, and Cylantro. The company was founded in 2020 near Nantes.
Differentiator
Problem solved
Functional benefit
Products and services
- Shift 1 Entry-level urban electric city bike assembled in France, featuring a 460 Wh integrated removable battery, 250W rear-wheel motor, 50–70 km range, open low-step-through frame, and an integrated AXA Defender lock. Designed for daily urban commuters (riders 1m55–1m90).
- Shift 2 Mid-range urban electric bike assembled in France, featuring a Gates Carbon maintenance-free belt drive (single-speed), 460 Wh battery, 43 Nm motor, 70–80 km range, and wide tires. Targeted at dynamic city commuting for riders 1m70–1m95.
Quantifiable outcome
- Shift 1 delivers 50-70km range per charge; Shift 2 delivers 70-80km range per charge.
- +2 more outcomes
Companies that use Shiftbikes
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Shiftbikes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Shiftbikes partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- SharelockcoreInsurance partner providing bike theft and damage coverage. Sharelock offers replacement within 10 days if bike is stolen, with no deductible or depreciation. Monthly premiums range from €11-18 depending on bike value.
- CylantrocoreInsurance partner offering bike theft and damage coverage for Shiftbikes customers.
- BicytrustminorInsurance partner mentioned for Shift 1 coverage at €11/month.
- GeodiscoreLogistics partner handling bike delivery. Customers receive SMS/email notification to schedule delivery date. Bikes arrive fully assembled.
- 320 Partner WorkshopscoreNetwork of independent repair shops throughout France providing maintenance and repair services. Key differentiator addressing the 'maintain or repair a bike can be cumbersome' pain point.
- CyclofixminorMobile repair service partner whose technicians come to customer location for quick repairs without requiring bike transport to a shop.
- Manufacture Française du CyclecoreAssembly partner near Nantes where Shift 1 and Shift 2 bikes are designed, painted, and assembled. Represents Shiftbikes' commitment to French manufacturing and industrial revival.
- Douze CyclecoreFrench manufacturer of LT2 longtail cargo bikes assembled in Burgundy. Shiftbikes distributes their cargo bikes, which feature Shimano EP8 Cargo motors and up to 672Wh batteries.
- ElwingcoreBordeaux-based e-bike manufacturer producing Yuvy, Ritmic Solo, Ritmic DUO, and Ritmic Jumbo models. Shiftbikes distributes their compact and family cargo bikes.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Shiftbikes competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Shiftbikes social profiles
Digital presenceShiftbikes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shiftbikes leadership team
Management profileNumber of profiles
Shiftbikes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shiftbikes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shiftbikes
What does Shiftbikes do?
Shiftbikes designs, assembles, and sells electric bicycles (VAE) for everyday urban commuting and family cargo use. The company offers its own-brand Shift 1 and Shift 2 city e-bikes assembled at the Manufacture Française du Cycle near Nantes, alongside a curated multi-brand portfolio of cargo, fat-bike, and folding e-bikes from partner manufacturers (Douze Cycle, Elwing, Kino Bikes, Jean Fourche, SUNN, Eovolt), supported by insurance partnerships, a nationwide repair workshop network, and a monthly leasing program.
Is Shiftbikes a public or private company?
Shiftbikes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Shiftbikes founded?
Shiftbikes was founded in 2020. It employs 1 to 10 people.
Where is Shiftbikes based?
Shiftbikes is headquartered in Paris, France, in the Europe region.
How does Shiftbikes make money?
Four revenue lines are on record. E-bike Sales are the primary driver. The others are bike Rental (Leasing), service & Repair Network and insurance Partnerships.
Does Shiftbikes have an API?
No public API is recorded for Shiftbikes.
What industry is Shiftbikes in?
Shiftbikes's product category is Electric Bicycles. Its primary akta.pro industry code is CRACASAA, E-Bikes & Electric Bicycles, with a secondary code of IMACAOAA, E-bikes & E-cargo Bikes Manufacturing. Its NAICS code is 336991 and its SIC code is 3751.