Redbud Resource Group

What Redbud Resource Group does

Redbud Resource Group is a Native-led 501(c) nonprofit organization founded in 2020 and headquartered in Santa Rosa, California. The organization develops and delivers culturally grounded curricula, training programs, and research resources at the intersection of public health, education, and land stewardship, with the stated goal of strengthening Tribal leadership, relationships, and systems. Its work is built on the proprietary Redbud Wellness Model, which integrates Native health perspectives, evidence-based research, and the lived experience of its team members, who are tribal members from multiple California nations including Berry Creek Rancheria (Maidu), Middletown Rancheria (Pomo), Rincon Band of Luiseño, and others.

The organization's offerings span three core lines. Tribal Relations and Capacity Building includes the Right Relations nine-month organizational cohort (now in its fifth cycle serving 34 Bay Area conservation leaders across 25+ organizations), the Restoring Right Relations leadership development program for emerging Native changemakers (third cohort, 20 intertribal leaders), and the Feather River Advocacy Project convening five tribal nations with the California State Water Board and Department of Water Resources. Education Resources comprise K-12 standards-aligned curricula (Native Perspectives: Every Day Lessons, Acorns All Around Us, Healthy Ecosystems Feed Healthy Communities, Weaving the Future, From Erasure to Visibility) plus educator guides and video series. Medical Education and Research delivers the Seeing Our Native Patients five-part training for healthcare providers in tribal health centers and IHS facilities. Adjacent assets include a free online resource library of films, webinars, and strategic planning tools (Allyship Spectrum, Land Back Spider Graph, Watershed Map Activity).

The business model is a hybrid nonprofit structure combining donations (EIN 851919822) with earned revenue from public workshops (e.g., $75/ticket masterclass), private customized training packages negotiated with organizations, and free self-serve resources that drive top-of-funnel awareness. Programs are delivered via direct in-person and virtual workshops, multi-month cohort experiences, and downloadable digital content, with go-to-market conducted primarily through the website, social media, email, conferences, and a network of strategic partners including TOGETHER Bay Area, California Academy of Sciences, California Indian Museum and Cultural Center, and JFCS Holocaust Center.

Name

Redbud Resource Group

Legal name

Redbud Resource Group

Website

https://redbudresourcegroup.org

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Redbud Resource Group is a Native-led nonprofit that develops culturally grounded curricula, training programs, and research resources to strengthen Tribal leadership, healthcare, education, and land stewardship across California.

Ownership category

akta.pro rank

Product category

Cultural Competency and Tribal Relations Training

NAICS

Educational Support Services (611710), Educational Support Services (61171), Scientific Research and Development Services (5417)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Indigenous, Ethnic & Folk Arts/Heritage Organizations (BPAGAHAI)

akta.pro secondary industry

Tribal Teacher Education & Indigenous Language Colleges (Educator Prep/Language Revitalization) (EDAHANAG)

Keywords

• Cultural competency training
• Tribal relations workshops
• Native American curriculum
• Culturally responsive healthcare
• Indigenous leadership development

Headquarters

HQ city

Santa Rosa

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Charitable Contributions: Redbud is a nonprofit organization (EIN: 851919822) that accepts donations via check and online through PayPal. Donations support Indigenous leadership programs, healing initiatives, and land stewardship work.
2. Workshop and Training Fees: Revenue generated from workshop fees including the Masterclass: Going Beyond Land Acknowledgements at $75 per ticket, and private workshop packages for organizations.
3. Customized Training Packages: Private organizations can request customized training packages with single workshops or multi-workshop options. Pricing negotiated based on organizational needs and group size.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Redbud Resource Group is a Native-led nonprofit that designs and delivers culturally grounded curricula, cohort-based capacity-building programs, professional workshops, and healthcare provider trainings to strengthen tribal leadership, public health equity for Native communities, K-12 education on Native history and perspectives, and partnerships between non-Native institutions and tribes. Offerings include the Right Relations and Restoring Right Relations cohort programs, the Feather River Advocacy Project, the Seeing Our Native Patients (SONP) medical training, K-12 curriculum units, and a resource library of films and planning tools.

Product overview

Redbud Resource Group is a Native-led nonprofit organization offering a portfolio of programs across three interconnected areas: Tribal Relations and Capacity Building, Education Resources, and Medical Education and Research. Their Tribal Relations offerings include the Right Relations Program (9-month organizational cohort), Restoring Right Relations (Native leadership development), and Feather River Advocacy Project (water stewardship). Their Education Resources include standards-aligned curricula for K-12 classrooms covering Native history, perspectives, ethnic studies, and ecosystems, alongside educator guides and professional development. Their Medical Education branch offers the Seeing Our Native Patients (SONP) training program for healthcare providers. All programs are grounded in the Redbud Wellness Model framework, which integrates Native health perspectives with evidence-based research. The organization also provides public workshops, masterclasses, and a resource library containing films, strategic planning tools, and webinars.

Differentiator

Problem solved

Functional benefit

Products and services

• Right Relations Program A 9-month cohort-based program for organizations (conservation organizations, nonprofits, land trusts, public agencies) committed to strengthening allyship with Tribal communities and building regional capacity to support Tribal sovereignty. Includes field visits, online training, and discussions with Native experts.
• Restoring Right Relations Program A leadership development program for emerging Native changemakers (18+) designed to strengthen skills, relationships, and knowledge for stewarding lands, supporting communities, and carrying work forward. Combines virtual workshops, in-person gatherings, overnight field trips, and small group discussions.
• Feather River Advocacy Project A water advocacy program for Tribal community members connected to the Feather River watershed. Teaches water policy, land protection, and Tribal sovereignty through educational workshops, field trips, guest speakers, and cultural teachings, using both Indigenous knowledge and Western science.
• Seeing Our Native Patients (SONP) A culturally grounded training program for healthcare providers in tribal health centers, IHS facilities, urban clinics, and medical systems serving Native populations. Features five interactive sessions covering intergenerational trauma, pediatric/geriatric care, traditional healing integration, and sexual health/IPV in AI/AN communities.
• Tribal Relations Workshop Series Trainings for individuals and organizations engaging in Tribal Relations, designed for government agencies, parks, museums, school districts, and environmental/cultural stewards. Includes public workshops (quarterly), private workshop packages, and masterclasses on land acknowledgements.
• Weaving the Future, Confronting the Past: California's Complex Origins and Native-Settler Relations An educational unit for grades 8-12 providing introductory information about the California Indian Genocide, aligned with California History-Social Sciences Framework and Common Core Standards. Includes lesson plans, primary sources, and supplementary materials on the Gold Rush period and Native resistance.
• Native Perspectives: Every Day Lessons A K-8 curriculum unit designed for mainstream educational settings, introducing three Indigenous values (respect, reciprocity, relationships) through lessons on place, presence, perspectives, power, political nationhood, and partnerships. Features lessons on local geography, Native neighbors, California history, traditional foods, and ecosystems.
• Acorns All Around Us A K-2 curriculum introducing young children to Traditional Ecological Knowledge (TEK), Native foods, and Native values with a Konkow Maidu tribal focus. Features Konkow Maidu vocabulary, photographs, and cultural information centered on the acorn's cultural and nutritional importance.
• Seeing Our Native Students: A Guide for Educators A downloadable guide exploring the historical, political, and economic context of Native students' educational experiences, providing research-backed strategies for educators to improve learning outcomes for Native students and their families.
• From Erasure to Visibility: Ethnic Studies Support Materials A collaborative project with the California Indian Museum and Cultural Center for grades 6-12, exploring Native existence, resistance, and plans for the future through lessons on Native identity, historical erasure, assimilation, cultural revitalization, and visibility.
• Healthy Ecosystems Feed Healthy Communities A grades 6-9 curriculum with Pomo tribal focus exploring California oak woodland ecosystems from a Native perspective, addressing biodiversity, traditional ecological knowledge, native foods, and nutrition. Aligned with NGSS, Common Core, and CA Indian Essential Understandings.
• Redbud Wellness Model A downloadable wellness model grounded in Native health perspectives, evidence-based research, and the team's lived experience as Native people. Serves as the foundational framework for Redbud's work across all programs.
• Seeing Our Native Students Video Series A 14-part video guide series for educators covering Native geography, identity, sovereignty, treaties, stereotypes, historical trauma, and responsive school/classroom culture to support Native students.

Quantifiable outcome

• Pilot cohort of 25 organizations completed the 9-month Right Relations program
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

20 partnerships are on record, tiered core, major and minor.

• TOGETHER Bay AreacoreStrategic or Co-development Partner · 1 January 2026Partnership with TOGETHER Bay Area on the Right Relations program and annual Spring Conference. Redbud's cohort programs join conservation leaders from Bay Area organizations for collaborative learning on tribal allyship and land stewardship.
• California Academy of SciencesmajorStrategic or Co-development Partner · 1 January 2026Collaboration connecting Right Relations cohort participants with ecological research and traditional knowledge. Staff share private collection materials including Tule Boats to educate on Native ecological practices.
• Feather River Tribal HealthcoreStrategic or Co-development Partner · 1 January 2026Hosted Seeing Our Native Patients (SONP) training program. Serves the tribal community where Redbud's co-founders and program coordinator are tribal members.
• Berry Creek RancheriacoreStrategic or Co-development Partner · 1 January 2026Partner in Feather River Advocacy Project. Redbud co-founders are tribal members of Berry Creek Rancheria Band of Maidu Indians.
• Mooretown RancheriacoreStrategic or Co-development Partner · 1 January 2026Partner in Feather River Advocacy Project. Co-stewardship partnership with Forest Service for Feather Falls Trail region.
• Enterprise RancheriacoreStrategic or Co-development Partner · 1 January 2026Partner in Feather River Advocacy Project curriculum and fieldwork programming.
• Konkow Valley Band of Maidu IndianscoreStrategic or Co-development Partner · 1 January 2026Partner in Feather River Advocacy Project and featured in Steps to Land Back film series with Butte County Resource Conservation District.
• Wilton Rancheria Department of Cultural PreservationcoreStrategic or Co-development Partner · 1 January 2026Partner in Feather River Advocacy Project, contributing to quarterly curriculum reviews and revisions.
• California State Water BoardmajorStrategic or Co-development Partner · 1 January 2026Partner in Feather River Advocacy Project for tribal water advocacy and watershed protection.
• Department of Water ResourcesmajorStrategic or Co-development Partner · 1 January 2026Partner in Feather River Advocacy Project supporting tribal water rights advocacy.
• Native Roots NetworkmajorStrategic or Co-development Partner · 1 January 2026Partner with Restoring Right Relations cohort for sessions on redesigning economic and governance systems guided by Indigenous values at Wenem To'S (Middle Place) on Wintu, Yana, and Pit River lands.
• Happy Valley Film Co.minorStrategic or Co-development Partner · 1 January 2026Partner in Feather River Advocacy Project contributing to documentary and film content.
• University of EarthminorStrategic or Co-development Partner · 1 January 2026Guest speakers and cultural teachers contributing to Feather River Advocacy Project curriculum.
• JFCS Holocaust Center / California Teachers Collaborative for Holocaust and Genocide EducationmajorStrategic or Co-development Partner · 1 January 2021Partnership established by JFCS Holocaust Center with support from California Department of Education for curriculum development on California Indian Genocide. Multi-year project expanding visibility of California Native people in K-12 classrooms.
• California Indian Museum and Cultural CentercoreStrategic or Co-development Partner · 1 January 2021Collaborative partner on 'From Erasure to Revitalization' Ethnic Studies Support Materials as part of California Indian Education for All project.
• Oakland Museum of CaliforniamajorStrategic or Co-development PartnerPartnership featuring Jedediah Brown, THPO of Berry Creek Rancheria, in roundtable discussion on ethical partnerships between Indigenous communities and cultural institutions.
• Sogorea Té Land TrustmajorStrategic or Co-development PartnerFeatured in Land Easement Resource for cultural easements collaboration with City of Oakland. Featured in Steps to Land Back film featuring Rinihmu Pulte'irekne cultural easement in Joaquin Miller Park.
• Save California SalmonminorStrategic or Co-development PartnerFeatured in resource materials for youth advocates and middle school TEK science curriculum integration.
• Run4SalmonminorStrategic or Co-development PartnerFeatured in Water Back resource as a prayer journey for salmon restoration and tribal advocacy.
• Tribal Marine Stewardship NetworkminorStrategic or Co-development PartnerFeatured resource for returning stewardship and management of ocean and coastal territories to California Tribes.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• IllumiNative: A Native-led nonprofit focused on increasing visibility and representation of Native peoples across media, education, and policy. Directly comparable as a culturally-grounded nonprofit serving Native communities through training, resources, and advocacy.
• Native Americans in Philanthropy: A Native-led nonprofit advocating for Native communities in philanthropic and grantmaking contexts. Comparable in mission and constituency, with similar focus on tribal capacity building and Indigenous-led program design.
• First Nations Development Institute: A Native-led nonprofit strengthening tribal economies, food systems, and community development through grantmaking and capacity building. Comparable as a multi-program Native nonprofit offering training, research, and resources to tribal communities.
• Center for Native American Youth: A Native youth-focused nonprofit at the Aspen Institute working on education, health, and leadership development for Native youth. Comparable in serving Native constituencies through research, advocacy, and program delivery.
• Indigenous Education Institute: A Native-led nonprofit creating Indigenous-centered educational materials and STEM programs. Directly comparable as a small Native nonprofit producing standards-aligned curricula and educator training.

Broad incumbents

• American Indian College Fund: A larger, established Native education nonprofit providing scholarships and supporting tribal colleges. Comparable in Native education focus but operates at a much larger scale with a different primary mission (scholarships vs. curriculum/training).
• Cultural Survival: An Indigenous-led nonprofit advocating for Indigenous peoples' rights globally through media, advocacy, and programming. Comparable in constituency and cultural-grounding but operates internationally and at greater scale.
• National Indian Education Association: The largest Native education advocacy organization in the U.S., focused on policy and funding for Native students. Overlaps with Redbud's education mission but is primarily an advocacy/policy body rather than a curriculum/training provider.
• National Congress of American Indians: The oldest, largest national organization representing tribal governments and Native peoples on policy. Comparable constituency but operates as a tribal-government advocacy body at substantially greater scale.

Emerging players

• JFCS Holocaust Center / California Teachers Collaborative: A Redbud partner that co-developed the California Indian Genocide curriculum with the California Department of Education. Comparable as an educator-training/curriculum-development partner focused on genocide and equity education.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@redbudresourcegroup3175
• Facebookfacebook.com/RedbudResourceGroup
• LinkedInlinkedin.com/company/redbud-resource-group
• Instagraminstagram.com/redbudresourcegroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Redbud Resource Group