San Diego County Farm Bureau

Name

San Diego County Farm Bureau

Legal name

San Diego County Farm Bureau

Website

https://sdfarmbureau.org

Company type

Private

Founded year

1914

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Agricultural Trade Association

NAICS

Agriculture, Forestry, Fishing and Hunting (11), Environment, Conservation and Wildlife Organizations (813312)

SIC

Services-Membership Organizations (8600), Agricultural Services (700)

akta.pro primary industry

Farmers’ Markets & Farm Stands (Fresh Food) (CRAHAHAE)

Keywords

• Agricultural advocacy
• Farm bureau membership
• Certified farmers markets
• Agriculture education
• Farm policy lobbying

Headquarters

HQ city

Escondido

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: The primary revenue stream comes from annual membership dues across multiple tiers: Agricultural members ($420/year), Presidents Club ($725-$5,250+/year with included additional memberships), Business Supporting members ($725-$5,250+/year), Associate/Sustaining members ($99/year), and Collegiate members ($25/year). Membership is voluntary and non-profit in nature, with the organization depending on member dues for operational funding.

Pricing tiers

Go-to-market motion3 records

Distribution channels1 record

Marketing channels8 records

Core offering

San Diego County Farm Bureau is a non-profit agricultural trade association that provides tiered membership services, advocacy, education programs, and certified farmers' market management to farmers, ranchers, and agribusinesses across San Diego County. Its offerings include three membership tiers, the San Diego Grown 365 local-produce brand, Ag In The Classroom educational programming, a scholarship fund, CSA Farm Box subscriptions, regulatory and insurance services via SDRILG, and policy advocacy through its Agriculture Advocacy PAC.

Product overview

The San Diego County Farm Bureau is a non-profit membership organization (founded 1914) that promotes and protects local agriculture through a portfolio of programs including the San Diego Grown 365 marketing brand, Ag In The Classroom educational initiatives, scholarship programs, and direct-to-consumer channels like Certified Farmers' Markets and Community-Supported Agriculture. The organization also hosts community events including Farm Tour Day, GRAZE at the Fields, and the Dead Presidents Poker Tournament to raise funds and engage the community. Through its Agriculture Advocacy PAC, the bureau lobbies for agricultural interests. The organization supports over 4,031 farms within the county, representing a $1.7 billion agricultural industry.

Differentiator

Problem solved

Functional benefit

Products and services

• Regular Membership Voting membership tier for individual farmers, ranchers, and growers in San Diego County, providing access to advocacy, the San Diego Grown 365 brand, scholarships, and SDRILG regulatory services.
• Associate Membership Non-voting membership tier for individuals and families connected to or supportive of agriculture in San Diego County, providing networking and community access.
• Business Supporting Membership Membership tier for agribusinesses and agriculture-adjacent businesses that want to support and network with the local farming community.
• Certified Farmers' Markets Operated farmers' markets across San Diego County that allow local growers to sell produce directly to consumers under a state-certified framework.
• CSA Farm Box Community Supported Agriculture subscription service offering regular boxes of local farm produce to consumers in San Diego County.
• San Diego Grown 365 Consumer-facing local-produce brand and marketing program that promotes San Diego-grown agricultural products year-round.
• Ag In The Classroom Educational program delivering agriculture curriculum, resources, and farm visits to K-12 students in San Diego County.
• SDRILG Regulatory Services Regulatory and insurance compliance services for members of the San Diego County and Imperial County agricultural communities, including pesticide permitting and risk management.
• Agriculture Advocacy PAC Political action committee supporting pro-agriculture candidates and lobbying on behalf of San Diego County farm and ranch interests.
• Scholarship Program Financial scholarship program supporting students pursuing agriculture-related education and careers.

Quantifiable outcome

• Supports 4,031 farms representing $1.8B in annual agricultural value
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• California Farm Bureau Federation (CFBF)coreStrategic or Co-development PartnerState-level parent organization providing membership infrastructure, Ag Alert newspaper, advocacy representation, and scholarship programs. The San Diego County Farm Bureau is affiliated with this voluntary membership organization.
• American Farm Bureau Federation (AFBF)minorStrategic or Co-development PartnerNational-level federation providing broad agricultural advocacy and policy representation at the federal level.
• San Diego County Water AuthoritycoreStrategic or Co-development PartnerWater supply agency critical to agricultural operations. Listed as a resource partner providing water management information and programs to member farmers.
• San Diego County Department of AgriculturecoreStrategic or Co-development PartnerCounty agency for agricultural regulation, farmers' market certification, and pesticide regulation. Partners on compliance and educational matters.
• San Diego Region Irrigated Lands Group (SDRILG)coreStrategic or Co-development PartnerNon-profit formed by Farm Bureau in 2009 to help commercial growers comply with water quality regulations. Exclusively available to Farm Bureau members as a member benefit, providing runoff testing and reporting on behalf of members.
• UC Division of Agriculture & Natural Resources (UC ANR)coreStrategic or Co-development PartnerUniversity system providing agricultural research, pest management information, and educational resources to farmers.
• Nationwide Insurance and Financial ServicesminorChannel Partner/ Reseller/ DistributorBusiness Supporting Member offering insurance products to fellow Farm Bureau members with preferred pricing.
• American AgCreditminorChannel Partner/ Reseller/ DistributorFarm Credit System lender providing credit and financial services to farmers, ranchers, and agribusiness. Business Supporting Member.
• Edible San DiegominorGTM or Marketing PartnerLocal food media company partnering on Farm Tour Day event for cross-promotion of local agriculture awareness.
• Western Growers AssociationminorStrategic or Co-development PartnerIndustry organization providing resources and advocacy for fresh produce growers in the western United States.
• Farm Employers Labor Service (FELS)coreStrategic or Co-development PartnerSubscriber organization affiliated with California Farm Bureau that assists members with labor law compliance and labor relations since 1970.

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Others

• American Farmland Trust: National nonprofit focused on farmland preservation and agricultural land stewardship. Comparable thematically around farmland preservation advocacy, which is one of the Farm Bureau's ongoing battles against urbanization.
• Farm Employers Labor Service (FELS): Affiliated labor-law compliance and HR services organization partnered with the Farm Bureau through CFBF since 1970. Comparable as an adjacent, enabling service provider that shares the Farm Bureau's regulatory compliance DNA.

Emerging players

• California Certified Organic Farmers (CCOF): Leading organic certification and advocacy organization serving the 280+ organic growers in the San Diego County Farm Bureau's constituency. Comparable as a specialized, segment-focused association that competes for the organic grower segment.

Direct peers

• San Joaquin County Farm Bureau: California Central Valley county Farm Bureau serving a substantially larger agricultural economy but operating under an equivalent membership-based advocacy model. Directly comparable as a peer county Farm Bureau.
• Riverside County Farm Bureau: Adjacent Southern California county Farm Bureau serving a similar agricultural community with overlapping crop types and producer profiles. Directly comparable as a peer county-level Farm Bureau in the same regional network.
• California Farm Bureau Federation: State-level parent federation providing membership infrastructure, the Ag Alert newspaper, scholarship programs, and advocacy that the San Diego County Farm Bureau channels to its members. Directly comparable as the state chapter organization for the same Farm Bureau movement.
• Fresno County Farm Bureau: Major Central Valley county Farm Bureau representing one of the largest agricultural economies in California. Closely comparable as a peer county Farm Bureau with similar programs, events, and advocacy structure.
• Ventura County Farm Bureau: Sibling county Farm Bureau serving a comparable California coastal agricultural economy with mixed crops and small-acreage farms. Directly comparable in structure, mission, and revenue model to the San Diego County Farm Bureau.

Broad incumbents

• Western Growers Association: Established industry trade association providing resources and advocacy for fresh produce growers across the western United States. Comparable as a larger, specialized advocacy organization that overlaps with the Farm Bureau's constituency of fruit, vegetable, and nursery growers.
• American Farm Bureau Federation: National federation providing federal-level policy and advocacy representation. Comparable as the national-tier parent body of which the San Diego County Farm Bureau is an affiliate, sharing membership structure and brand.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCjJ3bYGAikQ5iLqcyPmVg4Q
• Facebookfacebook.com/SanDiegoCountyFarmBureau
• Instagraminstagram.com/sdfarmbureau
• LinkedInlinkedin.com/company/san-diego-county-farm-bureau

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about San Diego County Farm Bureau