Setrade Gmbh

Name

Setrade Gmbh

Legal name

SEtrade GmbH

Website

https://setrade.de

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Renewable Energy Trading Services

NAICS

Solar Electric Power Generation (221114), Electric Power Generation, Transmission and Distribution (2211), Electric Power Generation (22111), Electric Bulk Power Transmission and Control (221121)

SIC

Cogeneration Services & Small Power Producers (4991)

akta.pro primary industry

PPA Origination, Advisory & Contract Management (Negotiation, Credit, Settlements) (EUAGADAL)

akta.pro secondary industries

DER Financing, Leasing & Billing Platforms (TPO, PPA, On-Bill) (EUAMAJAJ), Microgrid & Distributed Grid Equipment (Controllers, Switchgear Packages, DER Interconnection) (IMAGAAAJ), Interconnection, Permitting & Grid Services for DERs (EUAMAJAH)

Keywords

• Power purchase agreements
• Green electricity supply
• Battery storage marketing
• Renewable energy PPAs
• Solar wind PPAs

Headquarters

HQ city

Munich

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. PPA (Power Purchase Agreement) Revenue: SEtrade generates revenue through fixed-rate PPA contracts for solar and wind power, offering 7-10 year terms. Revenue comes from the difference between negotiated fixed tariffs and market prices, plus flexibility marketing from storage assets.
2. Ökostromlieferung (Green Electricity Delivery): Supply of domestic green electricity to companies and EV charging stations at fixed prices. Revenue generated through electricity delivery contracts with corporate customers.
3. Flexibilisierungsvermarktung (Flexibility Marketing): Revenue from marketing battery storage flexibility on the energy markets. Batteries can be marketed for up to 10 years through the FLEX (CPA Speicher) product.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

SEtrade is an eco-electricity supplier (Ökostromlieferant) that combines a virtual power plant with a KI-based algo- and auto-trading system. It offers fixed-rate Power Purchase Agreements (PPAs) for solar and wind installations (>100kW), battery storage flexibility marketing, green electricity delivery to businesses and EV charging stations, and sector coupling solutions combining solar, storage and EV charging.

Product overview

SEtrade offers a portfolio of six interconnected energy trading and management products forming a modular platform for the energy transition and e-mobility sector. The core offerings include POWER (PPA Solar & Wind) and FLEX (CPA Speicher) for renewable energy producers seeking fixed-rate PPAs; CARE (Stromspeicher) for battery storage optimization; CHARGE (PPA Solar & Ladesäule) and HYBRID (Solaranlage, Speicher & Ladesäule) for sector coupling with EV charging infrastructure; and ECO (Ökostromlieferung) for businesses requiring green electricity supply. The product line is unified by a KI-based algo-trading system that manages a virtual power plant to optimize all customer assets in real-time.

Differentiator

Problem solved

Functional benefit

Brands

• POWER: PPA Solar & Wind - Attractive and fixed PPAs for solar and wind power with up to 10-year terms.
• CARE
• FLEX
• CHARGE
• ECO
• HYBRID

Products and services

• POWER - PPA Solar & Wind Fixed-rate Power Purchase Agreement product for solar and wind installations (>100kW), offering bank-financeable compensation with terms up to 10 years for renewable energy producers.
• CARE - Stromspeicher & Ökostromversorgung Battery storage management and green electricity supply solution that reduces electricity costs for businesses by avoiding high load peaks and grid usage fees through peak shaving.
• FLEX - CPA Speicher Flexibility marketing service for battery storage systems (minimum 100kW / 100kWh), enabling storage operators to earn revenue from grid flexibility services with contract terms up to 10 years.
• CHARGE - PPA Solar & Ladesäule Combined PPA and EV charging station solution that increases the value of solar power through additional charging station sales, reducing grid fees, taxes and levies via sector coupling.
• ECO - Ökostromlieferung Green electricity delivery service supplying businesses and EV charging stations with domestic renewable energy at fixed prices to reduce their CO2 footprint.
• HYBRID - Solaranlage, Speicher & Ladesäule Integrated sector coupling solution combining solar installations, battery storage and EV charging stations to maximize economic viability by entering the sector coupling market.

Quantifiable outcome

• Up to 10-year contract duration for fixed PPA rates
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature1 record

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• RWE: German utility with a major renewable generation footprint, expanding into PPA origination and storage; competes broadly with SEtrade in the German renewable supply market.
• EnBW: Large German utility with significant renewable generation and a growing PPA/green electricity portfolio (including Entelios); competes broadly with SEtrade across the DER value chain with greater scale and balance sheet.
• Statkraft: Europe's largest generator of renewable energy and active PPA originator/marketer in Germany; competes with SEtrade on corporate PPAs and flexibility services as a large incumbent.
• Vattenfall: European utility with growing renewable generation and corporate PPA activity in Germany; competes with SEtrade on corporate green electricity and PPA origination as a broader incumbent.

Direct peers

• Energy2market (e2m): German direct marketer and VPP operator managing renewable assets and flexibility on energy markets; serves the same DER owners and overlaps with SEtrade's POWER, FLEX, and EEG direct marketing activities.
• Sonnen: German residential and commercial battery storage provider (Shell-owned) operating a virtual power plant; overlaps with SEtrade's CARE/FLEX storage and flexibility marketing products, though at a smaller per-site scale.
• Next Kraftwerke: Germany's leading independent virtual power plant operator and direct marketer of renewable energy; competes head-on with SEtrade's VPP, flexibility marketing, and PPA-like direct marketing offerings.
• Lichtblick: German green electricity supplier operating its own virtual power plant (ZuhauseKraftwerk) and selling fixed-price eco-power to households and businesses — directly comparable to SEtrade's VPP/ECO product mix.
• Entelios: European VPP and flexibility marketing platform (now under EnBW) aggregating industrial and renewable flex; competes directly with SEtrade's flexibility marketing and storage optimization offerings.

Emerging players

• GreenCom Networks: Energy IoT platform for DER integration and VPP orchestration serving utilities and aggregators in Europe; overlaps with SEtrade's virtual power plant software layer as an enabling technology peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/setrade-gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Setrade Gmbh