SafeDesign

What SafeDesign does

SafeDesign ApS is a Denmark-based, privately held fire safety engineering consultancy (CVR 41207299) founded in 2020 and headquartered in Næstved with regional offices in Odense and Aalborg to provide nationwide (landsdækkende) coverage. The firm specializes in certified fire safety consulting (Certificeret brandrådgivning) for all building types and sizes under the Danish BR18 regulatory framework, holding the highest-level certifications across all fire classes (brandklasse 1-4) including third-party control. Its service portfolio spans fire technical documentation, performance-based fire engineering design (including CFD simulations and evacuation analyses), fire protection design engineering, building inspections, execution supervision, building-owner advisory, and structured industry training delivered in collaboration with DTU and DBI.

The firm operates a sales-led, project-based professional services model, functioning primarily as a sub-consultant (underrådgiver) to architects and engineering consultancies, and secondarily as a direct advisor to general contractors (totalentreprenører) and building owners (bygherrerådgivning). Revenue is generated from professional consulting fees billed per delivered service or monthly based on hours consumed, on 14-day net terms, with prices quoted exclusive of VAT. There is no public pricing, no disclosed funding or external investment, and growth to date has been funded organically through operating cash flow.

Customer concentration is moderate, anchored by enterprise-grade engagements with major Danish engineering firms (Rambøll, EKJ, VITA Ingeniører, ABC Rådgivende Ingeniører), contractors (NCC, Hoffmann, 5E BYG, Wihlborgs), and developers (Carlsberg Byen P/S, Pension Danmark/Scandi Byg). Distribution is direct, with industry referrals and a professional website serving as the primary marketing surface; the firm holds memberships in FRI (Foreningen af Rådgivende Ingeniører) and SFPE (Society of Fire Protection Engineers). Headcount stands at approximately 20 individuals across certified consultants, building constructors, engineers, students, and administrative staff.

Name

SafeDesign

Legal name

SafeDesign ApS

Website

https://safedesign.dk

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

SafeDesign ApS is a Denmark-based, nationwide fire safety engineering consultancy founded in 2020, providing certified fire safety consulting, performance-based design, third-party control, and training for construction and industrial projects under BR18 regulations, primarily serving architects, engineers, contractors, and building owners.

Ownership category

akta.pro rank

Product category

Fire Safety Engineering Services

NAICS

Architectural, Engineering, and Related Services (5413), Building Inspection Services (54135)

SIC

Services-Engineering Services (8711)

akta.pro primary industry

Fire & Life Safety Code Compliance Inspections & Consulting (AHJ Support) (BPABAHAJ)

akta.pro secondary industry

Fire Prevention, Inspection & Code Enforcement (Life Safety) (BPAIAGAL)

Keywords

• Fire safety consulting
• Fire protection engineering
• Building code compliance
• Performance-based fire design
• Fire safety training

Headquarters

HQ city

Næstved

HQ country

Denmark

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Consulting Services: Project-based professional consulting fees for fire safety advisory services. Billing occurs upon delivery of each ordered service, with longer projects invoiced monthly based on hours consumed. Prices are excluding VAT.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

SafeDesign ApS is a nationwide Danish engineering consultancy providing certified fire safety consulting (brandrådgivning) for all fire classes under BR18 building regulations. Its services span fire technical documentation, design of fire protection measures, building inspections, third-party control, client advisory, and training, delivered primarily as sub-consultant to architects and engineers on construction projects.

Product overview

SafeDesign ApS is a nationwide engineering consultancy specializing in fire safety consulting for all types and sizes of construction. The company operates as a unified professional services firm offering certified fire safety consulting (Certificeret brandrådgivning) across all fire classes under BR18 regulations, combined with specialized services including fire protection design engineering (Projektering af brandsikringstiltag), building inspections (Gennemgang af bygninger), supervision/inspection (Kontrol/Fagtilsyn), client advisory (Bygherrerådgivning), and professional training (Kurser/undervisning). These services are delivered through a structured documentation framework (Brandteknisk dokumentation) that includes performance-based design methods such as CFD and evacuation simulations (Brandteknisk dimensionering). SafeDesign operates with local offices in Næstved, Odense, and Aalborg, primarily serving as sub-consultants for architects and engineers, but also as advisors for general contractors and building owners.

Differentiator

Problem solved

Functional benefit

Products and services

• Certificeret brandrådgivning (Certified Fire Safety Consulting) Certified fire safety consulting for all fire classes (brandklasse 1-4) under BR18 Danish Building Regulations, including brand strategy reports, fire safety documentation, and third-party control. Targeted at architects, engineers, contractors, and building owners requiring BR18-certified expertise.
• Projektering af brandsikringstiltag (Design of Fire Protection Measures) Design and engineering of fire protection measures including passive fire protection, smoke ventilation systems, fire dampers, and fire resistance calculations for building elements.
• Gennemgang af bygninger (Building Inspections) Building inspection services providing snapshots of safety levels in existing occupied buildings and advisory services for future building use and required fire safety measures.
• Kontrol/Fagtilsyn (Supervision and Third-Party Verification) Supervision and inspection during execution of fire protection measures, including independent control and third-party verification services for fire safety measures in construction projects.
• Bygherrerådgivning (Building Owner Advisory) Client advisory services ensuring optimal fire technical solutions for flexibility and use requirements, with consideration for economic solutions in execution and operation. Targeted at building owners (bygherrer).
• Kurser/undervisning (Fire Safety Training) Educational courses and training on fire safety in construction for industry professionals, including company-specific training, DTU lectures, and DBI courses. Targeted at construction industry professionals, companies, schools, trade unions, and industry associations.
• Syn og Skøn (Expert Court Appraisal) Expert witness and appraisal services for court and legal proceedings related to fire safety in construction. Listed as a standalone service on the SafeDesign website.

Quantifiable outcome

• Projects can proceed through all changes without engaging alternative fire safety consultants due to highest certification levels.
• +1 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor.

• FRI (Foreningen af Rådgivende Ingeniører)minorOthersSafeDesign is a member of FRI (Foreningen af Rådgivende Ingeniører - Association of Consulting Engineers) and operates according to FRI's rules for good consulting practice.
• SFPE (Society of Fire Protection Engineers)minorOthersSafeDesign is a member of SFPE (Society of Fire Protection Engineers), an international professional organization focused on fire protection engineering.
• Lollands BankminorOthersSafeDesign's banking relationship with Lollands Bank for business operations.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AFRY: European engineering and design consultancy (formerly ÅF) with a fire safety and risk practice serving Nordic and Northern European clients. Comparable to SafeDesign in certified fire consulting offerings, though operating at significantly larger scale and with cross-border reach.
• NIRAS: Danish-headquartered engineering consultancy with fire safety and building services capabilities across the Nordics. Comparable to SafeDesign in delivering fire consulting for Danish construction projects, but with significantly broader service scope and headcount.
• Arup: Global engineering firm with a recognized fire engineering practice serving complex building and infrastructure projects. Comparable to SafeDesign in performance-based fire design, CFD, and code consulting, but operating globally and with much larger scale.
• COWI: Large Danish engineering consultancy with a fire safety and life safety practice serving building and infrastructure projects across the Nordics. Comparable because both firms provide certified fire consulting under BR18, but COWI operates across many engineering disciplines at far greater scale.
• WSP: Global engineering consultancy with a dedicated fire engineering practice offering code consulting, CFD, evacuation modeling, and third-party reviews. Comparable to SafeDesign in technical capability, but with global reach and significantly larger bench.
• Sweco: Nordic engineering consultancy offering fire safety consulting as part of broader building and infrastructure mandates. Comparable to SafeDesign in fire consulting scope, but with pan-Nordic scale and broader multidisciplinary service lines.
• Rambøll: Major Nordic engineering consultancy with a building safety and fire practice serving Danish commercial real estate and infrastructure. Comparable to SafeDesign as both deliver certified fire consulting, though Rambøll also has fire engineering in-house, which can compete with SafeDesign's sub-consultancy role.

Direct peers

• Jensen Hughes: Global specialist fire protection engineering firm offering fire safety consulting, CFD modeling, code consulting, and third-party reviews. Most direct peer to SafeDesign globally because both deliver performance-based fire engineering and code-compliance consulting to architects, engineers, and developers.
• EKJ Rådgivende Ingeniører: Danish consulting engineering firm with fire safety practice serving as both prime and sub-consultant on Danish building projects. Most directly comparable peer in scale and Danish-market positioning - actually a customer of SafeDesign, illustrating that the relationship between sub-consultancies and primes is fluid and EKJ also competes on fire mandates.

Emerging players

• DBI (Dansk Brand- og sikringsteknisk Institut): Danish fire and security technology institute offering testing, certification, training, and consulting services. Comparable to SafeDesign because DBI provides fire-related training (where SafeDesign delivers courses) and offers certified testing/certification services; operates more as an institute than a competitor consultancy but intersects with SafeDesign on training and standards work.

Market position

Strengths5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/safedesign-aps

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SafeDesign