Rockland Public Schools

What Rockland Public Schools does

Rockland Public Schools is a public K-12 school district serving the community of Rockland, Massachusetts. The district operates four schools spanning the full educational continuum: Rockland High School (grades 9-12), John W. Rogers Middle School (grades 6-8), Phelps Elementary School (grades K-5), and the R. Stewart Esten Early Childhood Center, supported by a central District Office at 34 MacKinlay Way. Enrollment is geographically restricted to district residents, with the school mascot 'Once a Bulldog, Always a Bulldog' anchoring community identity.

The district's technology stack consists of standard K-12 educational platforms: Clever for single sign-on identity management, Follett Aspen for the Student Information System (SIS) handling grades, attendance, scheduling, and parent/student portal access, Google Drive for productivity and document collaboration, and Apptegy as the website content management system powering rocklandschools.org. Service delivery is extended through iOS and Android mobile applications, an online payment center, online new student registration, and a 2022-2027 District Strategic Plan that governs operational priorities across the system.

As a Massachusetts government state entity, Rockland Public Schools is funded through local property taxes, state Chapter 70 education aid, and federal grants. The district does not charge tuition for core educational services; ancillary revenue is limited to fees processed through the online payment center. There is no commercial pricing model, no revenue diversification beyond the public funding envelope, and no disclosed management team or financial figures in the source material.

Name

Rockland Public Schools

Legal name

Rockland Public Schools

Website

https://www.rocklandschools.org

Company type

Private

Operating status

Operating

Short description

Rockland Public Schools is a Massachusetts public K-12 school district operating four schools—early childhood, elementary, middle, and high school—serving students and families residing in the town of Rockland.

Ownership category

akta.pro rank

Product category

Public K-12 Education

NAICS

Elementary and Secondary Schools (611110), Administration of Education Programs (92311)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public School Districts (K–12) (EDADABAA)

akta.pro secondary industries

Public Elementary Schools (EDAJAAAB), Public Middle Schools (EDAJAAAC), Public High Schools (EDAJAAAD)

Keywords

• Public K-12 education
• Early childhood education
• Student information systems
• District administration
• School nutrition services

Headquarters

HQ city

Rockland

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Others

Distribution channels1 record

Marketing channels3 records

Core offering

Rockland Public Schools is a Massachusetts public K-12 school district that provides free, publicly funded education to resident children from early childhood through 12th grade. It operates multiple schools (high school, middle school, elementary, and an early childhood center) and supplements in-person instruction with online portals for student registration, student information access, and fee/meal payments, plus district mobile applications.

Product overview

Rockland Public Schools is a public school district consisting of a network of school websites and digital services. The district operates Rockland High School, John W. Rogers Middle School, Phelps Elementary School, and R. Stewart Esten Early Childhood Center, all connected through a unified website platform powered by Apptegy. The district provides integrated services including student information management via Follett Aspen, single sign-on via Clever, Google Drive collaboration tools, online registration, and mobile apps for iOS and Android. Each school maintains its own website under the district platform, with centralized services for new student registration, online payments, and strategic plan access.

Differentiator

Problem solved

Functional benefit

Products and services

• Public K-12 Education

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

Four partnerships are on record, tiered core.

• ClevercoreTechnology or IntegrationClever provides single sign-on identity management integration for Rockland Public Schools, enabling students and staff to access multiple educational applications through a unified login system. The district uses Clever to connect various learning platforms.
• Follett AspencoreTechnology or IntegrationFollett Aspen serves as the student information system (SIS) for Rockland Public Schools, providing grades, attendance, scheduling, and parent/student portal capabilities across all district schools.
• GooglecoreTechnology or IntegrationGoogle provides cloud-based productivity and collaboration tools including Google Drive for document storage and collaboration, used by students and staff district-wide.
• ApptegycoreTechnology or IntegrationApptegy provides the website content management system powering the official Rockland Public Schools website, enabling district staff to manage website content and communications.

Scale indicators1 record

Recent moves5 records

Expansion highlights2 records

Direct peers

• Norwell Public Schools: South Shore Massachusetts public K-12 district of similar size and suburban profile. Serves the same grade span with comparable governance and edtech adoption, making it a strong direct comparator.
• Hanover Public Schools: Adjacent South Shore Massachusetts K-12 district operating elementary, middle, and high schools. Similar size, community type, and funding model, providing a directly comparable public school district peer.
• Scituate Public Schools: Coastal South Shore Massachusetts K-12 district serving a similar suburban community. Operates the same grade span with comparable funding sources, making it a directly comparable peer.
• Pembroke Public Schools: South Shore Massachusetts K-12 public school district of comparable enrollment and structure. Serves a similar suburban population within the same regional labor market, making it a relevant direct peer.
• Duxbury Public Schools: South Shore Massachusetts K-12 district serving a similar suburban population. Comparable in scale and grade structure, making it a relevant direct peer for benchmarking.
• Whitman-Hanson Regional School District: Nearby Massachusetts regional K-12 district serving Whitman and Hanson. Comparable in scale and grade structure, with similar funding mix and student demographics, making it a directly comparable public K-12 peer.
• Abington Public Schools: Adjacent South Shore Massachusetts K-12 public school district of comparable size. Operates its own elementary, middle, and high schools serving a similar suburban demographic, making it the most direct structural peer to Rockland Public Schools.
• Cohasset Public Schools: Small South Shore Massachusetts public K-12 district with similar grade structure and suburban demographics. Comparable in scale and operational footprint, making it a naturally direct peer.
• Hull Public Schools: South Shore Massachusetts public K-12 district of comparable small size. Operates its own elementary, middle, and high schools with overlapping student demographics and tax-base profile.

Others

• Massachusetts Department of Elementary and Secondary Education (DESE): State-level administrative body that oversees all Massachusetts public school districts including Rockland. Not a competitive peer but the primary regulator and funding channel that shapes the district's operating environment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rockland Public Schools