What Proacademy.pl does

Proacademy.pl is a private English language school headquartered at Czarnieckiego 23f in Stargard, Poland, operating since 2008 as a sole proprietorship owned by Rafał Augustyniak. It delivers structured English instruction across six product lines: group courses for children (239 PLN/month, 60-minute weekly sessions), youth with exam preparation (269 PLN/month, 75-minute sessions), adults (299 PLN/month, 90-minute sessions), specialized exam preparation (matura, 8th-grade exam, FCE/CAE/TOEFL), one-on-one individual tutoring (125 PLN/lesson), and corporate training delivered at client premises or the school. Teaching is built around a 'direct method' (metoda bezpośrednia) emphasizing speaking and listening from lesson one, delivered in small groups of typically 5 students (max 7), supplemented by Polish teachers and native speakers.

The business model is primarily subscription-based for group courses, billed monthly in advance with no long-term contracts and a one-month cancellation notice; individual lessons are sold on a per-session basis; and corporate training is priced under individually negotiated professional-services terms. Revenue is concentrated in Stargard, with corporate training extending the reach to Szczecin, surrounding areas, and other Polish regions, and online courses adding a remote delivery channel. The company is sales-led, enrolling students via phone, email, website forms, and the Program Poleceń referral program, and markets itself through Google Reviews (160+), Facebook, Instagram, LinkedIn, and YouTube. Self-described as the largest English language school in Stargard with 17 years of presence and thousands of cumulative students, Proacademy.pl operates without external investment, disclosed revenue, or disclosed headcount.

Name

Proacademy.pl

Legal name

Proacademy.pl Rafał Augustyniak

Website

https://proacademy.pl

Company type

Private

Founded year

2008

Operating status

Operating

Short description

Proacademy.pl is a private English language school in Stargard, Poland, founded in 2008, offering subscription-based group courses, exam preparation, individual tutoring, and corporate training for children, youth, adults, and businesses in small in-person and online formats.

Ownership category

akta.pro rank

Product category

Language Education Services

NAICS

Language Schools (611630), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro primary industry

General Language Schools & Institutes (EDAMAFAA)

akta.pro secondary industries

Test Prep Learning Centers (SAT/ACT, AP/IB, State Exams) (EDANAHAH), Language Proficiency Exam Prep (CEFR, TOEFL, IELTS, Duolingo English Test, PTE) (EDANACAD)

Keywords

• English language school
• English language courses
• Exam preparation training
• Corporate language training
• Children's English courses

Headquarters

HQ city

Stargard

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Group Course Subscriptions: Monthly subscription model for group courses (children, youth, adults) with recurring monthly payments. No long-term contracts required - oral agreement with 1-month notice period.
2. Individual Lessons: Per-lesson payment model for one-on-one tutoring with individual pricing and flexible scheduling.
3. Corporate Training: Customized business English training for companies with individually negotiated terms, delivered at client premises or at the school.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Proacademy.pl is an English language school in Stargard, Poland, that delivers group and individual English instruction to children, youth, and adults, plus exam preparation courses (matura, egzamin ósmoklasisty, FCE, CAE, TOEFL) and tailored corporate English training. Courses are offered in small groups (3-7 students) at the school's premises, on-site at client businesses, or live online, using a direct method focused on speaking fluency from the first lesson.

Product overview

Proacademy.pl is a language school offering structured English courses for different target groups (children, youth, adults, and businesses) in Stargard, Poland. The portfolio includes six main offerings: Angielski dla dzieci (group courses for children ages 3-7 per group), Angielski dla młodzieży (courses for teenagers with exam preparation), Angielski dla dorosłych (communication-focused adult courses), Kurs egzaminacyjny (matura, ósmoklasisty, and international certificate prep), Kurs indywidualny (1:1 tutoring), and Angielski dla firm (corporate training with optional native speakers). The school operates on a direct method teaching approach with no long-term contracts required.

Differentiator

Problem solved

Functional benefit

Products and services

• English for Children (Angielski dla dzieci) English language course for children focusing on effective speaking skills through dynamic lessons, games, and communication in small groups of 3-7 students. Designed to help young learners quickly overcome language barriers and communicate in English. Sessions are 60 minutes per week, priced at 239 PLN/month.
• English for Youth (Angielski dla młodzieży) English language course for teenagers combining effective speaking practice with comprehensive exam preparation (egzamin ósmoklasisty, matura, and certificates). Sessions are 75 minutes per week in small groups of 3-7 students, priced at 269 PLN/month.
• English for Adults (Angielski dla dorosłych) English language course for adults designed to develop confident, natural speaking ability for work, travel, and everyday situations. Focuses on breaking language barriers and building communication confidence with minimal grammar homework. Sessions are 90 minutes per week in small groups of 3-7 students with flexible scheduling including evenings and weekends, priced at 299 PLN/month.
• Exam Preparation Course (Kurs egzaminacyjny) Specialized exam preparation courses covering the Polish matura (high school exit exam), egzamin ósmoklasisty (8th grade exam), and international English certificates (FCE, CAE, TOEFL). Delivered by instructors specialized in exam preparation with exam strategies and regular practice tests.
• Individual Course (Kurs indywidualny) One-on-one English tutoring providing full instructor attention on individual needs, goals, and learning pace. Features flexible scheduling, fully customized curriculum, and the fastest progress in speaking skills. Priced at 125 PLN per lesson.
• Corporate English (Angielski dla firm) Customized business English training for companies with individually negotiated terms. Delivered at the school, at the client premises, or live online, with optional native English speaker instructors and industry-specific vocabulary tailored to sectors such as logistics, sales, customer service, and HR. Training covers business communication tasks including phone calls, emails, meetings, negotiations, and presentations.

Quantifiable outcome

• Students reportedly achieve 100% on matura exam
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• International House Warsaw: Established language school network offering English courses and corporate training in Poland. Comparable on adult, exam-prep, and corporate English offerings, with broader course catalog and international certifications.
• Berlitz Poland: Global language school chain offering in-person and corporate English programs in Poland. Comparable to Proacademy's individual, group, and corporate B2B streams, but operating at significantly larger scale.
• British Council Poland: Large established English-teaching and exam-prep institution operating across Poland. Comparable through its adult, youth, and exam-preparation (including IELTS) offerings, but with a broader portfolio and stronger brand.
• EF Education First (Poland): Global English education provider with online and in-person programs, including corporate English training in Poland. Comparable across group, individual, and corporate streams, but with materially larger scale and international brand.

Emerging players

• SuperMemo: Polish EdTech company offering digital language-learning courses and apps. Comparable as a substitute/adjacent learning channel in the same Polish market, particularly for adult and self-directed learners.
• Duolingo: Free, gamified language-learning app with massive global user base. Competes indirectly with Proacademy for adult and young-learner attention and can substitute for entry-level English practice before paid enrollment.

Direct peers

• Helen Doron English (Poland): International franchise specializing in English for children and teens, with multiple learning centres across Poland. Directly comparable to Proacademy's young learner courses and small-group delivery model.
• Early Stage: A Polish chain of English language schools for children and teenagers. Closely comparable to Proacademy's children's and youth segments, with similar small-group methodology and exam-prep orientation.
• Akademia Językowa: Polish network of private language schools offering English and other languages for children, youth, and adults. Closely mirrors Proacademy's segment structure (children/youth/adults/exams) with small-group classes.
• Linguatime: Polish language school offering adult, youth, and corporate language courses with multiple locations. Comparable group-course subscription model and B2B English training in the same Polish market context.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@proacademyschool
• Facebookfacebook.com/pl.proacademy
• LinkedInlinkedin.com/company/proacademy-pl
• Instagraminstagram.com/proacademy.pl

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Proacademy.pl