Sage Senior Support
Sage Senior Support is a Grapevine, Texas-based service company that purchases homes directly for cash from families in the Dallas-Fort Worth area and coordinates the surrounding senior care transition, including care placement guidance, benefits discovery, and bridge loans.
- Company typePrivate
- Founded2013
- HeadquartersGrapevine, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Sage Senior Support does
Sage Senior Support is a privately held, Grapevine, Texas-based service company founded in 2013 by Logan Hassinger that buys residential homes directly for cash to help families in the Dallas-Fort Worth metroplex fund senior care transitions. The company purchases properties "as-is" from adult children of aging parents, executors of estates, and veterans' families, then resells those properties on the open market, earning revenue on the spread between discounted acquisition price and resale value after any repairs. In parallel, it offers free complementary services including care placement guidance, funding-source discovery (VA benefits, Medicaid, long-term care insurance), a senior transition concierge service, and short-term bridge loans that cover care facility move-in deposits (averaging roughly $6,500) before the home sale closes.
The company is not a technology business; its proprietary surface consists of interactive web-based tools — a Cash Offer Calculator, a Senior Care Financial Options Calculator, a Home Care vs. Facility Cost Calculator, and a Care Plan Assessment — used to qualify leads and help families compare selling options. Distribution is entirely direct-to-consumer: families reach the company via organic search across 50+ DFW city landing pages, educational blog content, social media (Facebook, Instagram, LinkedIn, YouTube, TikTok), and referrals from a vetted network of senior care placement specialists and senior living communities. There are no channel partners, no agent intermediaries in the purchase transaction, and no disclosed headcount, investors, or management team beyond the founder. The company carries a 5.0 Google rating across 27 reviews, BBB accreditation, and has been featured in USA Today, AP News, Business Insider, Benzinga, and StreetInsider, indicating earned-media traction despite its small scale.
The core customer segments are (1) families with aging parents needing to fund assisted living, memory care, or skilled nursing (primary), (2) families liquidating inherited or probate properties (secondary), and (3) veterans and surviving spouses seeking VA Aid & Attendance benefits (secondary). Revenue mechanics are transactional and one-time per family: the company charges zero commissions, zero closing costs, and zero fees to sellers, monetizing instead through the acquisition-to-resale spread and interest/fees on bridge loans.
Sage Senior Support firmographics
Firmographics- Name
- Sage Senior Support
- Legal name
- Sage Senior Support
- Website
- https://sageseniorsupport.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Short description
- Sage Senior Support is a Grapevine, Texas-based service company that purchases homes directly for cash from families in the Dallas-Fort Worth area and coordinates the surrounding senior care transition, including care placement guidance, benefits discovery, and bridge loans.
- Ownership category
- akta.pro rank
Sage Senior Support industry classification
Industry- Product category
- Senior Care Transition Services
- NAICS
- Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412)
- akta.pro primary industry
- Elder Services & Aging Support (BPAGAEAF)
- akta.pro secondary industries
- Post-Diagnosis Transition & Hospital-to-Home Dementia Support (HSABAEAL), Senior Move Management (HSAFAFAD)
Keywords
Where Sage Senior Support is headquartered
LocationHeadquarters
- HQ city
- Grapevine
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sage Senior Support business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Home Acquisition and Resale: The company purchases homes directly from families at a discounted price (below market value), renovates or prepares them as needed, and resells them on the open market. Revenue is generated from the spread between the purchase price and resale value. The company charges no commissions or closing costs to sellers, instead earning revenue through the investment arbitrage of buying low and selling high after renovations.
- Bridge Loans: The company offers bridge loans to families who need upfront cash for care facility move-in deposits before the home sale closes. This is a supplementary financial product that helps bridge the timing gap and generates interest or fees on the interim financing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Home purchase at negotiated cash price with no additional fees |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels9 records
Sage Senior Support product offering
Product offeringCore offering
Sage Senior Support purchases homes directly from families for cash, in any condition, with closings in as few as 7-10 days. The company bundles the home purchase with free senior care transition support, including care placement guidance, funding discovery (Medicaid, VA benefits, long-term care insurance), senior transition concierge services, and short-term bridge loans for facility move-in deposits.
Product overview
Sage Senior Support operates as a service-based company offering a unified suite of senior care transition solutions centered on as-is home purchases. The core offering combines cash home purchases (Direct Cash Sale) with integrated support services including care funding guidance, care placement support, and senior transition concierge services. The company provides complimentary tools such as the Cash Offer Calculator and Senior Care Cost Calculator to help families evaluate options. Bridge loans for move-in deposits are offered as an add-on service. All guidance, placement services, and educational resources are provided at no cost to families, with revenue derived from the home acquisition business model.
Differentiator
Problem solved
Functional benefit
Products and services
- As-Is Home Purchases Direct cash purchase of residential homes from families in any condition, with no repairs, cleaning, or showings required, and closings in as few as 10 days. Targeted at families in the Dallas-Fort Worth metroplex who need to liquidate a parent's home quickly to fund senior care.
- Care Funding Guidance Free advisory service that helps families identify funding sources for senior care, including Medicaid, VA benefits (such as Aid and Attendance), long-term care insurance, and home equity options they may not know exist.
- Care Placement Support Personalized guidance to identify and connect families with appropriate assisted living, memory care, or nursing home facilities based on the senior's needs, location preferences, and family budget. Provided at no cost to the family.
- Senior Transition Concierge Free coordination services included with home purchases that handle moves, estate cleanouts, and connect families with local resources during the senior care transition.
- Bridge Loans for Move-In Short-term financing provided to cover upfront care facility move-in deposits (averaging $6,500) while the home sale is being finalized, enabling families to secure care placement without delay.
- Paying for Long-Term Care eBook Free downloadable guide covering funding options for senior care, including Medicaid, VA benefits, long-term care insurance, and how selling a home can fund care in Texas.
Quantifiable outcome
- Closings in as few as 7-10 days vs. 90-150 days for traditional sales
- +3 more outcomes
Companies that use Sage Senior Support
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Sage Senior Support technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Sage Senior Support partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Sage Senior Support competitors and assessment
Company assessmentBroad incumbents
- Offerpad: National iBuyer with cash-offer and fast-close capabilities overlapping Sage's core transaction. Lacks the senior-care concierge layer and serves a general seller audience.
- Opendoor: National iBuyer offering cash offers on homes in dozens of markets. Directly comparable cash-purchase mechanism, but operates as a technology-led, broad consumer platform rather than specializing in the senior-care transition niche that defines Sage.
Direct peers
- HomeVestors of America: Largest franchise network of cash home buyers in the U.S., directly competing with Sage Senior Support on as-is, fast-closing home purchases. Both serve motivated sellers needing speed and certainty, though HomeVestors operates a national franchise model rather than a senior-niche focus.
- Express Homebuyers: Regional cash home buyer serving Virginia, Maryland, DC, and Pennsylvania with as-is purchases and fast closings. Directly comparable transaction model to Sage Senior Support's home-buying arm.
- A Place for Mom: Largest senior care advisory and placement platform in North America, connecting families with assisted living, memory care, and nursing facilities. Directly comparable on the care-placement and transition-guidance side of Sage's offering.
- We Buy Houses: National network of local cash home buyers operating under a unified brand. Closely comparable service model — discounted cash offers, no repairs, fast closings — for motivated sellers, but with no senior-care specialization.
- Sell House Fast Solutions: Aggregator-style lead network routing motivated sellers to local cash buyers. Operates upstream of the same transaction Sage closes, and competes for the same seller-intent organic search traffic in DFW.
Emerging players
- Caring.com: Senior care resource and referral site helping families research and connect with assisted living, memory care, and in-home care providers. Comparable on the educational content and senior-transition support layer, but does not purchase homes.
Others
- Senior Helpers: National in-home senior care franchise providing personal care and companionship services. Adjacent rather than competitive, but referenced frequently by Sage families weighing in-home care versus facility placement funded by a home sale.
- National Association of Senior Move Managers (NASMM): Professional membership organization for senior move managers who coordinate downsizing, packing, and relocation for older adults. Members offer the move-management layer Sage wraps into its concierge service.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Sage Senior Support social profiles
Digital presenceSage Senior Support financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sage Senior Support leadership team
Management profileNumber of profiles
Profiles1 record
Sage Senior Support funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sage Senior Support M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sage Senior Support
What does Sage Senior Support do?
Sage Senior Support purchases homes directly from families for cash, in any condition, with closings in as few as 7-10 days. The company bundles the home purchase with free senior care transition support, including care placement guidance, funding discovery (Medicaid, VA benefits, long-term care insurance), senior transition concierge services, and short-term bridge loans for facility move-in deposits.
Is Sage Senior Support a public or private company?
Sage Senior Support is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sage Senior Support founded?
Sage Senior Support was founded in 2013.
Where is Sage Senior Support based?
Sage Senior Support is headquartered in Grapevine, United States, in the North America region.
How does Sage Senior Support make money?
Two revenue lines are on record. Home Acquisition and Resale is the primary driver. The others are bridge Loans.
Who are Sage Senior Support's main competitors?
Broad incumbents on record are Offerpad and Opendoor. Direct peers are HomeVestors of America, Express Homebuyers, A Place for Mom, We Buy Houses and Sell House Fast Solutions. Caring.com is listed as an emerging player. Others are Senior Helpers and National Association of Senior Move Managers (NASMM).
Does Sage Senior Support have an API?
No public API is recorded for Sage Senior Support.
What industry is Sage Senior Support in?
Sage Senior Support's product category is Senior Care Transition Services. Its primary akta.pro industry code is BPAGAEAF, Elder Services & Aging Support, with a secondary code of HSABAEAL, Post-Diagnosis Transition & Hospital-to-Home Dementia Support. Its NAICS code is 624120.