Savannah Rae's Gourmet Popcorn

What Savannah Rae's Gourmet Popcorn does

Savannah Rae's Gourmet Popcorn is a privately held, family-owned gourmet popcorn business founded in 2014 in Savannah, Georgia, and named after founder Rae McAllister. The company produces and retails a catalog of 150+ popcorn flavors spanning candy, cheese, and chocolate-coated varieties. It operates through two channels: a single physical retail storefront in Savannah and a direct-to-consumer e-commerce site built on the BigCommerce platform, with orders shipped via USPS to customers across the 48 contiguous US states. There is no international fulfillment and no evidence of broader wholesale distribution beyond the Edibelles private-label arrangement.

The business addresses four primary customer segments: individual consumers purchasing for personal consumption, corporate buyers procuring gifts and event merchandise, event planners (with weddings as a named use case), and sports fans buying team-themed tins for NFL and college football. Pricing spans $2.50 for entry-level items up to $40 for premium SKUs, with the Pick Six Sampler bundle priced at $19.95-$29.95 and gift certificates ranging from $1 to $1,000. A Private Label Popcorn Program and Party Favors service extend the offering into B2B and event-driven revenue streams.

The company has 1-10 employees, no external funding, no disclosed patents, no industry awards, and no proprietary technology beyond the standard BigCommerce SaaS stack. The competitive profile is that of a small regional specialty-food DTC operator with limited geographic reach, modest brand recognition confined largely to the Savannah market, and a diversified but low-ticket customer mix.

Name

Savannah Rae's Gourmet Popcorn

Legal name

Savannah Rae's Gourmet Popcorn

Website

https://savannahraes.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Savannah Rae's Gourmet Popcorn is a family-owned gourmet popcorn retailer founded in 2014 in Savannah, Georgia, selling 150+ flavors via one storefront and a BigCommerce e-commerce site that ships within the continental US to individual consumers, corporate buyers, event planners, and sports fans.

Ownership category

akta.pro rank

Product category

Specialty Snacks

NAICS

Confectionery and Nut Retailers (445292)

SIC

Sugar & Confectionery Products (2060)

akta.pro primary industry

Gourmet Popcorn & Caramel Corn Shops (THAFAGAM)

akta.pro secondary industries

Popcorn & Puffed Snacks (CRADABAH), Gourmet & Fine Food Stores (CRAHAGAG)

Keywords

• Gourmet popcorn
• Specialty snack foods
• Custom popcorn gifts
• Collectible popcorn tins
• Corporate popcorn gifts

Headquarters

HQ city

Savannah

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Retail Popcorn Sales: Direct-to-consumer sales of gourmet popcorn through e-commerce and physical retail location. One-time purchase model for individual products and samplers.
2. Gift Certificates: Digital gift certificates sold in denominations from $1.00 to $1,000.00, delivered via email to recipients.
3. Custom/Popcorn: Private label custom popcorn flavors created for businesses and individuals. Customers can create unique branded flavors with custom colors for corporate gifts or personal occasions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Savannah Rae's Gourmet Popcorn produces and sells over 150 flavors of gourmet popcorn across candy, cheese, chocolate, and specialty categories. The company packages its popcorn in collectible tins (including NFL and college football team tins), gift baskets, party favors for weddings and events, and offers private-label custom flavor creation for businesses and individuals. It sells directly through a downtown Savannah retail store and a nationwide e-commerce storefront, shipping via USPS to the contiguous 48 states.

Product overview

Savannah Rae's Gourmet Popcorn is a specialty food retailer offering over 150 gourmet popcorn flavors across four main product categories: Candy Popcorn Flavors, Cheese Popcorn Flavors, Chocolate Popcorn Flavors, and Specialty Tins (including College Football, NFL Football, and Gift Tins). The core products are individual popcorn flavors sold in various sizes, with Specialty Tins serving as themed gift packaging options. The company also offers sampler packs (Pick Six Sampler in small and regular sizes), private label custom branding services for businesses and individuals, party favors for events, gift certificates, and maintains a physical storefront in Savannah, GA. Products are priced ranging from $2.50 for basic flavors to $40 for 2-gallon gift tins, with most specialty flavors at $3.50-$5.95.

Differentiator

Problem solved

Functional benefit

Products and services

• Candy Popcorn Flavors Over 30 fruit-flavored popcorn varieties including Candy Apple, Cherry, Watermelon, Strawberry, and other candy-inspired flavors infused into premium popcorn, sold to individual consumers through the e-commerce site and retail store.
• Cheese Popcorn Flavors Over 20 cheese and savory-flavored popcorn varieties made with real cheese, butter, and spices including White Cheddar, Pizza, Hot Wings, Jalapeno Nacho, and Doritos Cool Ranch.
• Chocolate Popcorn Flavors Over 30 chocolate-based popcorn flavors made with real dark, milk, and white chocolates and candy pieces including Twix, Snickers, Reese's, and Oreo varieties.
• Gift Tins and Baskets Colorful tins and baskets in various sizes (1 gallon, 2 gallon) pre-filled with customer's choice of gourmet popcorn flavors for gifting occasions.
• College Football Specialty Tins Collectible NCAA team-themed tins filled with gourmet popcorn, available in various sizes with a 20% refill discount for returning customers.
• NFL Football Specialty Tins Collectible NFL team-themed tins filled with gourmet popcorn, available in different sizes for game day and special occasions.
• Pick Six Sampler Sample pack allowing customers to choose any six flavors, available in snack-size ($19.95, approximately 1 cup each) and small ($29.95, approximately 4 cups each) configurations.
• Private Label Popcorn Program Custom branded popcorn flavor service for businesses and individuals who can create unique flavor combinations and colors exclusively for themselves, used for corporate gifts or personal occasions.
• Party Favors Service Custom popcorn favors for events including weddings, baby showers, birthday parties, corporate events, and charity events with customizable flavors and packaging.
• Gift Certificates Digital gift certificates available in amounts from $1.00 to $1,000.00, emailed to recipients after purchase, with themes for various occasions.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• EdibellesminorStrategic or Co-development PartnerSavannah Rae's partnered with Edibelles to create a custom private label flavor specifically for their business, demonstrating the company's custom flavor development capabilities for other businesses.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Popcorn Factory: Long-running popcorn gifting retailer specializing in decorated tins, holiday and themed collections, and corporate gifting. Closely mirrors Savannah Rae's gift-tin and sampler business model.
• Trail's End Popcorn: Kettle corn and gourmet popcorn brand sold in tins and gift packaging, with strong presence in fundraising, gifting, and seasonal channels. Comparable tin/gift business and flavor range.
• Popcorn Indiana: Specialty popcorn brand offering a broad assortment of flavored popcorn sold online and through retail channels. Comparable product breadth, premium positioning, and DTC e-commerce go-to-market.
• Garrett Popcorn Shops: Chicago-based gourmet popcorn chain selling flavored popcorn, signature tins (including CaramelCrisp), and gift assortments. Directly comparable to Savannah Rae's on product, tin-style gifting, and specialty-flavor catalog.
• Kernels Popcorn: Gourmet popcorn retail chain operating storefronts selling freshly popped flavored popcorn, similar to Savannah Rae's physical-store popcorn-tasting model. Direct comparable on retail specialty popcorn shop format.
• Popcornopolis: Gourmet popcorn brand selling flavored popcorn in cones, jars, and gift packaging via DTC e-commerce and retail. Comparable on flavored-popcorn catalog, gift packaging, and online D2C distribution.

Broad incumbents

• Cracker Jack: Iconic caramel-coated popcorn and peanut snack brand owned by Frito-Lay (PepsiCo). Overlaps with Savannah Rae's caramel and candy-flavored popcorn categories but competes at mass-market scale across grocery and convenience channels.
• Harry & David: National gourmet food gift retailer offering curated gift baskets including popcorn, snacks, fruit, and chocolates. Comparable on the gourmet gifting angle, especially corporate and holiday baskets, but operates at much larger scale with a broader assortment.

Market position

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/savannahraespop
• Facebookfacebook.com/Savannahpopcorn
• LinkedInlinkedin.com/company/savannah-rae's-gourmet-popcorn
• Pinterestpinterest.com/savannahraesgou

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Savannah Rae's Gourmet Popcorn