What Raiffeisen Digital Gmbh does

Raiffeisen Digital GmbH, founded in 2019, operates as the dedicated Digital Hub of Raiffeisen Bankengruppe Österreich, one of Austria's largest banking conglomerates. The company designs and develops modern digital banking products for the group's more than 4.4 million retail and business customers, alongside digital tooling for the group's internal banking advisors. Its core product portfolio comprises Mein ELBA, the retail-focused online banking platform positioned as the leading online banking product in Austria; INFINITY, a modern business banking platform for corporate and enterprise customers; and smart, barrier-free payment solutions integrated into the banking experience. Operations are run through agile cross-functional teams including Product Managers, Product Owners, Business Analysts, UX Designers, UX Researchers, and Content Managers, with a stated focus on customer-centricity, accessibility, and user experience optimization.

The underlying technology stack centers on modern digital banking platforms accessed by self-service web channels, with product development organized around agile delivery rather than publicly documented infrastructure choices. Distribution is entirely digital-first through the proprietary Mein ELBA and INFINITY platforms, anchored by the Raiffeisen Bankengruppe branch network across Austria, with offices in Vienna (Friedrich-Wilhelm-Raiffeisen-Platz 1, 1020 Wien) and Linz, and distributed collaborators across the country.

The business model is that of a wholly-owned private subsidiary (GmbH) operating as an intra-group digital product and engineering function rather than an externally monetized vendor. No pricing tiers, contract values, or revenue figures are publicly disclosed; the company is funded by the parent banking group and operates without external customers, external funding rounds, or independent revenue streams. All customer relationships flow through the Raiffeisen Bankengruppe, and the customer base is therefore structurally captive and single-customer concentrated.

Name

Raiffeisen Digital Gmbh

Legal name

Raiffeisen Digital GmbH

Website

https://r-digital.at

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Raiffeisen Digital GmbH is the dedicated digital product subsidiary of Raiffeisen Bankengruppe Österreich, developing online banking platforms Mein ELBA and INFINITY, smart payment solutions, and digital advisory tools for the group's 4.4 million Austrian retail and business customers.

Ownership category

akta.pro rank

Product category

Digital Banking Platforms

NAICS

Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Systems Design and Related Services (54151)

SIC

Finance Services (6199), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

SME Banking Suite (Business Accounts, Invoicing, Payroll Integrations) (FSAGAAAI)

akta.pro secondary industry

Payment Gateways & Orchestration (BPAMAFAA)

Keywords

• Online banking platform
• Business banking solutions
• Digital payment services
• Mobile banking applications
• Banking software development

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Digital Banking Services: As the digital arm of Raiffeisen Bankengruppe Österreich, provides online banking services and products to over 4.4 million customers. Revenue generation through standard banking fee structures including account maintenance, transactions, and premium banking services.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Raiffeisen Digital GmbH operates as the dedicated Digital Hub of Raiffeisen Bankengruppe Österreich, developing and operating digital banking platforms and online payment solutions for over 4.4 million Raiffeisen customers and advisors. Core products include Mein ELBA (Austria's leading online banking platform for private customers), INFINITY (modern business banking platform for corporate customers), and Smart Payment Solutions integrated into the digital banking ecosystem.

Product overview

Raiffeisen Digital GmbH operates as the Digital Hub of Raiffeisen Bankengruppe Österreich, developing a portfolio of interconnected digital banking products and services for over 4.4 million customers. The core offerings include Mein ELBA (the leading Online Banking platform in Austria for private and business customers), INFINITY (modern Business Banking platform), and Smart Payment Solutions. These products share a unified focus on customer-centric design, accessibility, and an optimized user experience delivered through an agile development approach.

Differentiator

Problem solved

Functional benefit

Brands

• Mein ELBA: Leading online banking platform in Austria
• INFINITY
• WIR

Products and services

• Mein ELBA The leading online banking platform in Austria, providing comprehensive digital banking services including account management, transactions, and digital banking access for private customers of the Raiffeisen Bankengruppe.
• INFINITY A modern, future-oriented business banking platform providing digital corporate banking services, account management, and financial workflows tailored for business and corporate customers of the Raiffeisen Banking Group.
• Smart Payment Solutions Modern, accessible (barrier-free) digital payment solutions integrated within the Raiffeisen Digital banking ecosystem, enabling seamless transactions for private and business banking customers.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Raiffeisen Bankengruppe ÖsterreichcoreStrategic or Co-development PartnerRaiffeisen Digital GmbH serves as the dedicated Digital Hub for the entire Raiffeisen Bankengruppe Österreich, developing modern banking solutions and online services for over 4.4 million customers across the Austrian banking network.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Emerging players

• Solaris SE: Germany-based Banking-as-a-Service and embedded finance infrastructure provider offering digital accounts, payments, and lending APIs — overlaps with Raiffeisen Digital's payment and digital banking platform capabilities at the infrastructure layer.
• Mambu: Berlin-based banking-as-a-service platform that enables banks and fintechs to rapidly launch digital banking and lending products — a potential build-vs-buy alternative to Raiffeisen Digital's in-house platform development.
• Thought Machine: Cloud-native core banking technology vendor whose modern banking platform competes conceptually with the technology underpinning Mein ELBA and INFINITY, and which increasingly partners with traditional banks for digital transformation.

Direct peers

• Revolut: Global digital banking and payments super-app with strong Austrian user base, competing for the same retail and SME customers with multi-currency accounts, payments, and business banking features that overlap INFINITY and Smart Payment Solutions.
• N26: European mobile-first neobank actively serving Austrian retail and freelancer/SME customers with a digital account and payment product that directly substitutes for Mein ELBA's core value proposition.
• DKB (Deutsche Kreditbank): German digital bank serving retail and business customers via online and mobile channels, comparable to Raiffeisen Digital in being the digital banking engine of a larger banking group (BayernLB).
• BAWAG Group: Major Austrian retail and SME bank with its own digital banking platform (BAWAG PSK) competing for the same 4.4M+ Austrian retail and corporate customers that Raiffeisen Digital serves through Mein ELBA and INFINITY.
• ING-DiBa: Germany's largest direct bank with a digital-first retail and business banking platform serving DACH customers — a structural analogue to Raiffeisen Digital's role as the digital arm of a major cooperative/retail banking group.
• Bank99: Erste Group's digital-first retail bank in Austria, offering online and mobile banking products aimed at the same Austrian retail and SME customer base that Raiffeisen Digital serves — the most direct head-to-head competitor in the Austrian market.

Broad incumbents

• Erste Group: One of the largest banking groups in CEE / DACH and parent of Bank99, competing with Raiffeisen Digital's products through its own digital channels and broader retail, SME, and corporate banking franchises across the same geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/raiffeisen
• Facebookfacebook.com/raiffeisen
• LinkedInlinkedin.com/company/raiffeisen-digital-gmbh
• Instagraminstagram.com/raiffeisen
• TikToktiktok.com/@raiffeisen

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Raiffeisen Digital Gmbh