Shire of Esperance

What Shire of Esperance does

Shire of Esperance is a Western Australian local government authority, established in 1895 and headquartered in Esperance, administering municipal services across an area of 44,000-53,700 sq km for a resident population of approximately 13,883. As a statutory body under WA local government legislation, it operates a broad portfolio of community services including waste and recycling management, airport operations, home and community care, library services, and a leisure centre, while also delivering Town Centre Revitalisation and cultural precinct projects.

The Shire's business model is hybrid and typical of regional Australian local government: a mix of ratepayer levies (the primary recurring revenue stream), user fees and charges on commercial operations such as the airport and waste services, government grants (including Federal Financial Assistance Grants and targeted programs such as the Recycling Modernisation Fund), and contributions from home care package funding. Customer segments are de facto the entire ratepayer base — local residents, businesses, and visitors — making the entity economically captive to the demographic and economic trajectory of the Esperance region rather than to any single commercial counterparty.

The organisation is positioning itself around service modernisation (eRates online payments), sustainability and climate commitments (Cities Power Partnership), recycling infrastructure expansion (RMF grants), regional air connectivity (Regional Express partnership), and community infrastructure renewal (James Street Cultural Precinct, Town Centre Revitalisation). These moves indicate a stable municipal operator pursuing incremental capability uplift rather than transformational expansion, with revenue growth tied primarily to rate base evolution and successful grant capture.

Name

Shire of Esperance

Legal name

Shire of Esperance

Website

https://esperance.wa.gov.au

Company type

Private

Operating status

Operating

Short description

Shire of Esperance is a Western Australian local government authority established in 1895, serving approximately 13,883 residents across 44,000-53,700 sq km through municipal services including waste management, airport operations, home care, library, and leisure facilities.

Ownership category

akta.pro rank

Product category

Local Government / Municipal Services

NAICS

Public Administration (92), Fire Protection (92216), Nature Parks and Other Similar Institutions (71219), Museums, Historical Sites, and Similar Institutions (712), Justice, Public Order, and Safety Activities (9221)

SIC

Sanitary Services (4950), Refuse Systems (4953), Services-Facilities Support Management Services (8744)

akta.pro primary industry

Waste Audits, Diversion Tracking & ESG Reporting (On-site Data Programs) (BPABALAL)

akta.pro secondary industries

State/Provincial Public Safety & Emergency Management (Police, Fire, EMS Oversight) (BPAIABAG), Public Safety & Emergency Preparedness Education (CPR/First Aid/Disaster Readiness) (EDAAAFAJ), Community Right-to-Know (EPCRA) & Emergency Planning Liaison Support (EUAHALAK)

Keywords

• Local government services
• Municipal waste management
• Aged home care services
• Regional airport operations
• Community recreation facilities

Headquarters

HQ city

Esperance

HQ country

Australia

HQ region

Oceania

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Rates and Taxes: Local government revenue generated through property rates, council rates, and local government taxes from residents and businesses within the Shire of Esperance district.
2. Service Fees and Charges: Fees collected for services including airport operations, waste disposal, cemetery services, animal management, home care services, facility hire, licensing, and planning/building approvals.
3. Government Grants and Funding: Federal and State government grants including Recycling Modernisation Fund grants, regional development funding, and infrastructure funding programs.
4. Commercial Operations: Revenue from commercial activities including airport advertising, hangar leases, land leasing, and tender/procurement activities.

Pricing tiers

Distribution channels6 records

Marketing channels10 records

Core offering

The Shire of Esperance is a local government entity that administers and delivers essential municipal services across a 44,000+ square kilometre district in Western Australia. Its core offerings encompass waste and recycling collection and disposal, regional airport operations, in-home aged care and disability support (including CHSP, NDIS, Support at Home, and Veterans Home Care programs), public library services, aquatic and leisure facilities, cemetery and animal management, and community venues for arts, culture, and heritage.

Product overview

The Shire of Esperance is a local government council providing a comprehensive range of community services and infrastructure. Rather than a unified product platform, it offers distinct operational divisions: waste management and recycling services for municipal refuse; airport operations serving regional air travel; home care services supporting elderly and disabled residents through government-funded programs (CHSP, NDIS, Support at Home, Veterans Home Care); public library and cultural facilities including the Civic Centre and Museum; aquatic and recreational facilities through Bay of Isles Leisure Centre; animal management and cemetery services; and digital services for rates payments and community information. These services operate as separate functional areas under the shire's administration rather than an integrated product ecosystem.

Differentiator

Problem solved

Functional benefit

Brands

• Bay of Isles Leisure Centre: Aquatic and fitness centre operated by the Shire of Esperance
• Esperance Home Care
• Esperance Civic Centre
• Esperance Museum
• Esperance Public Library
• Esperance Volunteer Resource Centre
• Esperance Airport
• Wylie Bay Waste & Recycling Facility
• Esperance Visitor Centre

Products and services

• Waste & Recycling Services Municipal waste management and recycling services including residential and commercial bin collection, waste transfer station operations at Wylie Bay, e-waste disposal, and sustainability education programs for ratepayers and businesses.
• Esperance Airport Regional airport operations located 23 km north of Esperance, providing passenger flights via Regional Express (Rex), charter services, aircraft facilities, advertising opportunities, and ground handling services, handling 50,000+ travellers annually.
• Esperance Home Care In-home aged care and disability support services including personal care, domestic assistance, social support, meals on wheels, respite care, and veteran home care delivered to older residents and NDIS participants.
• Esperance Public Library Public library services offering book lending, digital resources, children's programs, tech help, home library services for housebound residents, and community learning resources.
• Bay of Isles Leisure Centre Aquatic and fitness centre providing swimming facilities, gym services, learn-to-swim programs, and fitness classes for the Esperance community.
• Esperance Civic Centre Community venue for events, performances, and cultural activities serving residents and visitors to Esperance.
• Esperance Museum Local history museum preserving and exhibiting the heritage of Esperance and surrounding region including Aboriginal, European, and pioneering history.
• Animal Management Facility Municipal pound services for impounded animals, pet registration, animal control, and ranger services for the Shire.
• Cemetery Services Management of cemeteries at Esperance, Salmon Gums, and Condingup including burials, ashes placement, monument permits, and plot reservations.
• Myrup Truck Wash Truck wash facility for stock cartage companies and primary industry operators to support biosecurity and road infrastructure.
• Esperance Home Care - Support at Home (SAH) Government-funded aged care program providing in-home support services to help older Australians remain independent in their homes.
• Esperance Home Care - NDIS Services National Disability Insurance Scheme services providing support for people under 65 with disabilities to live independently.
• Meals on Wheels Meal delivery service for elderly and vulnerable residents providing nutritious meals and wellbeing checks.
• Esperance Visitor Centre Tourism information centre providing accommodation information, activity recommendations, and visitor services for tourists to the Esperance region.
• Esperance Volunteer Resource Centre Support services for volunteers and community organizations including training, equipment hire, and volunteer coordination.
• eRates Online rates payment and management system allowing residents to view and pay council rates electronically.
• Online Maps Interactive mapping system providing access to geographic information, property boundaries, and infrastructure data within the shire.

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Regional Express (Rex)coreChannel Partner/ Reseller/ DistributorExclusive air service operator on the Esperance-Perth route under State Government licence. Partnership includes discounted Community Fares for Esperance residents and Shire advocacy support for air services.
• WA State Government (Department of Transport)coreChannel Partner/ Reseller/ DistributorRegulatory body for the Perth-Esperance air route, granting monopoly operating licences to airlines. Works with Shire and Rex on community airfare schemes including Regional Airfare Zone Cap.
• Esperance Tjaltjraak Native Title Aboriginal Corporation (ETNTAC)coreStrategic or Co-development PartnerNative Title Body Corporate for Esperance Nyungars, managing traditional owner relationships and native title interests throughout the Shire. First point of contact for government and parties conducting business with traditional owners.
• Ngadju Native Title Aboriginal CorporationcoreStrategic or Co-development PartnerNative Title Body Corporate for Ngadju people who have lived on country between Kalgoorlie and Esperance for up to 50,000 years. Manages native title claims and cultural connections throughout eastern Shire area.
• Cities Power PartnershipminorStrategic or Co-development PartnerEnvironmental partnership program through which the Shire has committed to addressing climate change and implementing sustainable practices.
• Charter Aviation OperatorsminorChannel Partner/ Reseller/ DistributorMultiple charter operators serving Esperance including Legendaire, Corsaire, Fly Esperance, Goldfields Air Services, NJE, Maroomba, Revesco, and Skippers providing charter flights to Perth, Esperance, Kalgoorlie and other destinations.
• Car Rental Companies (Avis, Budget)minorChannel Partner/ Reseller/ Distributor
• Helispirit, Circle H Helicopters, CorsaireminorChannel Partner/ Reseller/ DistributorHelicopter scenic flight operators providing seasonal helicopter tours and year-round charter services in and around Esperance.

Scale indicators15 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Cleanaway Waste Management: Australia's largest listed waste management company, providing collection, recycling, and disposal services. Comparable to the Shire's Wylie Bay Waste & Recycling Facility operations and recycling infrastructure programs supported by the RMF grants.
• Veolia Australia and New Zealand: Global environmental services provider operating waste management, recycling, and resource recovery across Australia. Highly relevant peer for the Shire's municipal waste, recycling, and circular economy activities.
• Bingo Industries: ASX-listed recycling and waste management provider operating transfer stations, organics processing, and resource recovery facilities in regional Australia. Directly comparable to the Shire's waste transfer station and recycling operations.
• Silver Chain Group: Major Australian in-home aged care and health provider operating across rural and remote WA, including CHSP, Home Care Packages, and NDIS services. Strong peer for Esperance Home Care's multi-program aged care delivery model.
• KinCare: National in-home aged care, disability (NDIS), and community services provider. Comparable to Esperance Home Care across CHSP, NDIS, Veterans' Home Care, and personal/domestic assistance service lines.
• Belgravia Leisure: Australian leisure facility management company operating aquatic centres, gyms, and recreation facilities, often under council contracts. Directly comparable to the Shire's Bay of Isles Leisure Centre operations.

Broad incumbents

• Regional Express Holdings: ASX-listed regional airline that operates the licensed Perth-Esperance route under the WA State Government Air Services Licence and is the Shire's exclusive air service partner. Comparable as the operator counterpart to the Shire's airport management role.
• Perth Airport: Major Australian regional airport operator running infrastructure, advertising, leases, and airline partnerships. Provides scale and operational benchmark reference for Esperance Airport's commercial activities (advertising, hangars, ground handling).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/shire_esperance
• YouTubeyoutube.com/channel/UCywi6zaYNbHFu1GiEq4-BvQ
• Facebookfacebook.com/ShireOfEsperance
• Instagraminstagram.com/shireofesperance
• LinkedInlinkedin.com/company/shire-of-esperance

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Shire of Esperance