Sedona-Oak Creek Unified School District

What Sedona-Oak Creek Unified School District does

Sedona-Oak Creek Unified School District (SOCUSD) is a public pre-K–12 school district headquartered at 995 Upper Red Rock Loop Road, Sedona, Arizona, serving approximately 748 students from the Sedona and Village of Oak Creek (Big Park) areas spanning Yavapai and Coconino counties. Established in fiscal year 1991-92 through a 93% voter-approved consolidation of portions of three predecessor districts (Cottonwood-Oak Creek Elementary, Mingus Union High School, and Flagstaff Unified), the district operates three schools: West Sedona School (PreK-5, STEM-accredited with 1:1 Chromebooks), Sedona Red Rock Junior Senior High School (grades 6-12, with AP courses and dual enrollment through Yavapai College), and Red Rock Academy (alternative education via Schools PLP). The district maintains the lowest student-teacher ratio (13.6:1) in the Verde Valley with an average teacher tenure of 10.1 years.

The district runs a conventional K-12 technology stack: PowerSchool as the student information system, G-Suite for communication and classroom learning, BoxLight interactive projectors, FMX for facilities and operations, Nutrislice for food service menus, ClassDojo at the elementary level, and standardized curricula from Amplify (CKLA), Great Minds (Eureka Math), Houghton Mifflin Harcourt (Collections), and assessment tools from Imagine Learning (Galileo) and the University of Oregon (DIBELS). Specialized programs cover Gifted & Talented, Special Education, English Language Learners, and Career & Technical Education. Governance rests with a five-member elected board under Superintendent Dr. Thomas Swaninger.

As a government entity, SOCUSD does not charge tuition. Revenue derives from state per-pupil allocations (Arizona Department of Education), federal grants (Title I, special education, USDA nutrition), local property taxes from two counties, Arizona state tax-credit donations channeled to extracurricular activities, and supplementary grants from the Sedona Education Foundation. Per-pupil spending is approximately $10,262, average teacher compensation is budgeted at $56,962 for FY26, and free meals are provided to all students through the Community Eligibility Provision.

Name

Sedona-Oak Creek Unified School District

Legal name

Sedona-Oak Creek Unified School District

Website

https://sedonak12.org

Company type

Private

Founded year

1991

Operating status

Operating

Short description

Sedona-Oak Creek Unified School District is a public PK-12 school district in Sedona, Arizona serving approximately 748 students across three schools in Yavapai and Coconino counties, funded by state allocations, federal grants, and local property taxes.

Ownership category

akta.pro rank

Product category

Public K-12 Education

NAICS

Elementary and Secondary Schools (611110), Elementary and Secondary Schools (6111), Educational Support Services (611710)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

Public K–12 Combined Schools (EDAJAAAE)

akta.pro secondary industry

English Learner (EL/ESL/ELL) & Bilingual Education Programs (EDAJAGAB)

Keywords

• Public K-12 education
• Preschool programs
• Alternative education
• Special education services
• Community education

Headquarters

HQ city

Sedona

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales, Others

Revenue model

1. State Funding: State funding based on student enrollment through Arizona Department of Education formulas
2. Local Tax Revenues: Local property tax revenues from residents of Coconino and Yavapai counties
3. Federal Grants and Programs: Federal funding including Title I for disadvantaged students, special education funding, and other federal education grants
4. Arizona Tax Credit Donations: State school tax credit program allowing married couples filing jointly a tax credit of up to $400 and individual taxpayers a tax credit of up to $200 for contributions to extracurricular activities
5. Special Education Funding: Special education funding for students with unique learning needs

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Sedona-Oak Creek Unified School District operates public PreK-12 education across three schools (West Sedona School PK-5, Sedona Red Rock Junior Senior High School 7-12, and Red Rock Academy alternative program). It delivers standard academic curriculum, Advanced Placement courses, Career and Technical Education, dual enrollment with Yavapai College, special education, gifted services, English Language Learner programs, free meals, athletics, and extracurricular activities to approximately 750 students in Yavapai and Coconino counties, Arizona.

Product overview

Sedona-Oak Creek Unified School District operates as a unified K-12 educational institution serving approximately 750 students from pre-kindergarten through 12th grade across Sedona and Village of Oak Creek in Yavapai and Coconino counties, Arizona. The district comprises three schools: West Sedona School (PreK-5), Sedona Red Rock Junior Senior High School (grades 6-12), and Red Rock Academy (alternative education). Core educational programs include Advanced Placement courses, dual enrollment with Yavapai College, Career and Technical Education, and special programs for Gifted & Talented, Special Education, and English Language Learners. The district utilizes the PowerSchool portal for family engagement and the Schools PLP platform for Red Rock Academy's online personalized learning.

Differentiator

Problem solved

Functional benefit

Products and services

• West Sedona School Elementary school serving pre-kindergarten through 5th grade with STEM accreditation, 1:1 Chromebook program, BoxLight interactive projectors, and small class sizes. Designed for families in the Sedona-Oak Creek attendance area seeking foundational K-5 public education.
• Sedona Red Rock Junior Senior High School Comprehensive secondary school serving grades 7-12 (with 6th grade), offering Advanced Placement courses, Career and Technical Education, dual enrollment with Yavapai College, athletics, and extracurricular activities. Targets secondary-age students in the Sedona-Oak Creek attendance area.
• Red Rock Academy Alternative education program providing nontraditional schooling for students who benefit from personalized learning plans, flexible scheduling, and credit recovery options, delivered via the Schools PLP online platform 24/7. Serves students needing accommodation for health, work, or family circumstances.
• Preschool Program Early childhood education program for pre-kindergarten-age children, providing developmental screenings and foundational academic preparation ahead of kindergarten enrollment, supported in part by the Sedona Education Foundation.
• PowerSchool Parent/Student Portal Online portal providing real-time access to student grades, attendance history, assignments, and school announcements for parents and students across all SOCUSD schools.

Quantifiable outcome

• 13.6:1 student-teacher ratio - lowest in Verde Valley
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature5 records

Partnerships

14 partnerships are on record, tiered core.

• Yavapai CollegecoreStrategic or Co-development PartnerDual enrollment and Early College programs allowing high school students to earn college credits while completing their secondary education.
• College BoardcoreTechnology or IntegrationProvides Advanced Placement (AP) courses and AP Exams for high school students seeking college-level coursework and potential college credit.
• Arizona Department of EducationcoreStrategic or Co-development PartnerState education agency providing funding, standards alignment, assessment requirements (AASA, AZSci, AZELLA), and regulatory oversight for the district.
• Amplify (CKLA)coreTechnology or IntegrationCurriculum provider for reading and language arts (K-6) using Amplify Core Knowledge Language Arts program.
• Great Minds (Eureka Math)coreTechnology or IntegrationMathematics curriculum provider (K-6) using Eureka Math program by Great Minds.
• Houghton Mifflin Harcourt (Collections)coreTechnology or IntegrationEnglish language arts curriculum provider (7-12) using Collections program by Houghton Mifflin Harcourt.
• Imagine Learning (Galileo)coreTechnology or IntegrationAssessment tool using Galileo benchmark testing three times per year (K-12) to monitor student growth and identify areas needing support.
• University of Oregon (DIBELS)coreTechnology or IntegrationReading progress tracking tool (K-6) using DIBELS assessment to monitor student literacy development.
• Arizona Online Instruction ProgramcoreStrategic or Co-development PartnerState-approved online instructional system established in A.R.S. §15-808 allowing district to expand learning opportunities through online instruction.
• USDA National School Lunch ProgramcoreStrategic or Co-development PartnerFederal nutrition program providing balanced, nutritious lunches meeting federal nutrition guidelines with fresh fruits, vegetables, whole grains, and lean proteins.
• Sedona Education FoundationcoreGTM or Marketing PartnerIndependent foundation supporting the district through generous funding that enhances programs like preschool, aftercare, and other enrichment opportunities helping students and families thrive.
• PowerSchoolcoreTechnology or IntegrationStudent information system providing real-time access to grades, attendance, assignments, and school announcements through secure parent/student portal.
• Schools PLP (Personalized Learning Platform)coreTechnology or IntegrationOnline instruction platform used at Red Rock Academy to offer variety of course choices toward meeting Arizona graduation requirements.
• BoxLightcoreTechnology or IntegrationInteractive projector technology installed in classrooms enabling teachers to create engaging, interactive lessons.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Camp Verde Unified School District: Comparable small-to-mid-sized Arizona rural public K-12 district in the Verde Valley, similar in enrollment scale (~1,000+ students) and rural funding dynamics, making it a strong operational benchmark.
• Clarkdale-Jerome School District: Very small Arizona public K-8 district in the Verde Valley serving Jerome/Clarkdale; comparable as a tiny rural public school district facing similar scale, staffing, and funding challenges.
• Cottonwood-Oak Creek Elementary School District: Elementary-level predecessor district whose territory was partially absorbed by SOCUSD; comparable as a nearby Verde Valley public K-8 provider with overlapping demographics and funding sources.
• Mingus Union High School District: One of the three predecessor districts consolidated to create SOCUSD; a neighboring Arizona public high school district serving secondary students in the Verde Valley with similar rural-community dynamics and funding mix.

Regional players

• Chino Valley Unified School District: Small Arizona public K-12 district in Yavapai County; comparable as a similarly sized rural public K-12 system operating under the same Arizona state funding formula.
• Humboldt Unified School District: Neighboring Arizona public K-12 district in Yavapai County serving the Prescott Valley/Dewey-Humboldt area; comparable as a regional public K-12 system with similar per-pupil economics in northern Arizona.

Broad incumbents

• Flagstaff Unified School District: Larger Arizona K-12 public district that contributed portions of territory when SOCUSD was formed in 1991; directly comparable as a public K-12 district serving a similar northern Arizona geographic corridor but at substantially greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SOCUSD
• LinkedInlinkedin.com/company/sedonaoakcreekunifiedschooldistrict

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sedona-Oak Creek Unified School District