Rien Treur Makelaardij O.g. B.v.

What Rien Treur Makelaardij O.g. B.v. does

Rien Treur Makelaardij O.g. B.v. is a family-owned Dutch real estate brokerage founded in 1996 by Rien Treur, now led by his son Dennis Treur following a multi-year succession completed with the founder's retirement in May 2025. The firm operates from Harmelen in the Woerden/Groene Hart region of the Netherlands with a team of 6-8 staff including certified brokers (Register Makelaar Taxateur), an assistant broker, administrative and marketing personnel, and a dedicated telephonist. Services span buyer representation (aankoopmakelaar), sales guidance (verkoopbegeleiding), residential and commercial valuations (NWWI-validated and TMI-certified respectively), mediation for property disputes, and real estate advisory, with a specialized niche in rural/buitengebied properties and the Ruimte voor Ruimte building rights scheme.

The firm's technology stack is conventional and non-proprietary, relying on industry-standard platforms: Funda and Funda in Business for residential and commercial listings, Move.nl for the mandatory digital bidding log (biedlogboek), NWWI for residential valuation validation, and TMI for commercial appraisal standards. Customer-facing digital services include a profile portal (Mijn Profiel) for saved searches and favorites, plus WhatsApp and Facebook integration. No proprietary platform, AI/ML capabilities, patents, or technology product development are evident.

Revenue is generated entirely through transaction commissions on brokerage deals, professional service fees for valuations, and mediation/advisory fees. Pricing is not publicly disclosed and is negotiated on a quote basis. Customer acquisition relies on local referrals, NVM credentialing, Funda listings, and an active Facebook presence with nearly 2,000 followers. The customer base is a long-tail of individual residential buyers/sellers, commercial property owners, and agricultural landowners in the Woerden and surrounding Groene Hart region, with no disclosed enterprise accounts or institutional anchors.

Name

Rien Treur Makelaardij O.g. B.v.

Legal name

Rien Treur Makelaardij B.V.

Website

https://rientreur.nl

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

Family-owned Dutch real estate brokerage in Harmelen offering buyer representation, sales guidance, valuations, mediation, and advisory for residential and commercial properties across the Woerden/Groene Hart region, with specialized expertise in rural properties and the Ruimte voor Ruimte scheme.

Ownership category

akta.pro rank

Product category

Real Estate Brokerage Services

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

Land & Development Site Brokerage (BPAJABAG), Real Estate Tenant Representation (FSAEAJAF), Estate, Gift & Trust Valuation (BPAHANAL)

Keywords

• Residential real estate brokerage
• Commercial real estate services
• Property valuation appraisals
• Real estate mediation advisory
• Space for space regulation

Headquarters

HQ city

Woerdense Verlaat

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Brokerage commissions - residential & commercial: The firm earns commission on successful purchase and sale transactions of residential properties and commercial real estate. Commission is typically paid by the party engaging the broker (seller pays seller's broker, buyer pays buyer's broker). Fees are not publicly disclosed and are quote-based.
2. Property valuations (taxaties): The firm conducts valuations for residential properties (NWWI-validated) and commercial real estate (TMI-certified). These are charged as professional service fees separate from brokerage commissions.
3. Mediation and advisory fees: Mediation services for disputes related to real estate, charged as professional service fees.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Rien Treur Makelaardij is a family-owned Dutch real estate brokerage providing full-service brokerage, valuation, rental, mediation, and advisory services for residential and commercial real estate in the Woerden and Groene Hart region of the Netherlands. Core offerings include buyer representation (aankoopmakelaar), sales support (verkoopbegeleiding), NWWI-validated residential valuations, TMI-certified commercial appraisals, mediation for property disputes, real estate advisory, and specialized services for rural properties under the Ruimte voor Ruimte (space-for-space) regulation.

Product overview

Rien Treur Makelaardij is a family-owned Dutch real estate brokerage offering a comprehensive suite of residential and commercial real estate services. The core offering consists of buyer representation (Aankoopmakelaar), sales guidance (Verkoopbegeleiding), residential and commercial appraisals (Taxaties Wonen/BOG), mediation, real estate advisory, property sales and rentals, and property valuations. The company operates an online property listing platform featuring residential homes, apartments, building plots, and commercial real estate (offices, retail, industrial). A specialized niche includes the 'Ruimte voor Ruimte' (Space for Space) building rights scheme, active since 2000. Digital services include a customer portal with saved searches, favorites, and the NVM-required digital bidding log (biedlogboek) via Move.nl for transparent bidding processes.

Differentiator

Problem solved

Functional benefit

Products and services

• Aankoopmakelaar (Buyer's Agent Services) Real estate buyer's representation service that helps clients find and purchase properties in the Woerden region and surrounding Groene Hart area.
• Verkoopbegeleiding (Sales Support Services) Comprehensive sales guidance service for property owners, including personalized marketing, professional presentations, and unique marketing tools to sell residential or commercial properties.
• Taxaties Wonen (Residential Appraisals) NWWI-validated residential property valuations following Dutch standards, conducted by certified appraisers including Register Makelaar Taxateur credentials.
• Taxaties BOG (Commercial Real Estate Appraisals) Commercial property appraisals following TMI (Taxatie Management Instituut) standards and the Taxatierichtlijn Commercieel Vastgoed methodology.
• Mediation - Wonen en BOG (Real Estate Mediation) Dispute resolution service for real estate conflicts, including divorce and inheritance disputes, using mediation skills to help parties reach solutions in residential and commercial property matters.
• Advies Onroerend Goed (Real Estate Advisory) Expert advisory services for residential and commercial real estate matters in the Woerden and Harmelen region, covering topics such as space-for-space rights, compensation, and belvedere regulations.
• Verkoop en Verhuur (Sales and Rental) Property sales and rental services for both residential and commercial real estate, including houses, apartments, building plots, offices, retail spaces, warehouses, and industrial buildings.
• Waardebepaling (Property Valuation Assessment) Free property value assessment service that helps owners understand their property's market value, typically used as a precursor to a full sale engagement.
• Ruimte voor Ruimte Regeling (Space for Space Scheme Services) Specialized service in building rights and the Ruimte voor Ruimte (space-for-space) regulation, enabling construction of new homes by demolishing agricultural buildings, including expertise in compensation and belvedere regulations for rural, cultural-historical, and monumental buildings.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• NVM WonencoreOthersMember of NVM Wonen, the largest Dutch real estate brokers association. NVM membership provides industry credentials, referral network, and access to NVM's standardized contracts and practices. Registered in the 'Kamer Wonen' at VastgoedCert in Rotterdam.
• VastgoedCertcoreOthersQuality register for brokers and appraisers. The firm's brokers are registered in the 'Kamer Wonen' at VastgoedCert, demonstrating professional competency and adherence to industry standards.
• NWWI (Nederlands Woning Waarde Instituut)coreOthersValidates residential property valuation reports produced by the firm. NWWI validation ensures valuations meet uniform and clear guidelines, providing objectivity and reliability for lenders and buyers.
• TMI (Taxatie Management Instituut)coreOthersCertified for commercial real estate appraisals through TMI standards. TMI provides a framework for commercial valuations developed by and for valuation professionals, making assessments transparent, comparable, and quality-assured.
• NVM Business / NVM BOGminorOthersCommercial real estate division of NVM, specialized in commercial properties (offices, industrial buildings, retail, hospitality).
• Stichting Groene HartminorOthersOrganization dedicated to preserving the character of the Groene Hart region, of which the firm is an active member and supporter.
• StaatsbosbeheerminorStrategic or Co-development PartnerState forestry management organization. The firm was involved in developing 100 hectares of new nature at Reeuwijks Plassen in partnership with Staatsbosbeheer and an agricultural business, restoring two farmhouses and creating freehold plots.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Others

• Funda: Primary Dutch residential property listings platform on which all Dutch brokerages, including Rien Treur, list inventory. Comparable as the dominant distribution channel that the subject firm depends on for lead generation.
• NVM (Nederlandse Vereniging van Makelaars): Largest Dutch real estate brokers association providing credentials, referral network, and standardized contracts. Comparable as the professional body whose membership defines the firm's market positioning and credibility.

Broad incumbents

• RE/MAX Netherlands: International franchise brokerage operating across the Netherlands with significantly larger network and headcount. Comparable as a competing real estate brokerage channel but at much greater scale and broader geographic reach.
• ERA Makelaars (Netherlands): International franchise brand operating a network of regional Dutch brokerages. Comparable as a competing brokerage channel with shared service categories but materially larger scale.

Direct peers

• Hoogland Makelaars: Family-rooted Dutch real estate brokerage providing brokerage and valuation services in a defined regional area. Comparable in scale, family-business character, and NVM-credentialed service mix to Rien Treur Makelaardij.
• Woonvisie Makelaars: Dutch regional residential brokerage with NVM affiliation. Comparable to Rien Treur as a similarly sized firm focused on residential transactions within a tight regional footprint.
• Van der Sande Makelaars: Dutch regional real estate brokerage operating across multiple municipalities in the Randstad with combined residential and commercial services. Comparable as a similarly-sized Dutch NVM-affiliated firm serving a defined regional market.
• Boekestein Makelaars: Dutch regional real estate brokerage active in residential sales, purchases, and valuations. Similar profile to the subject firm as a small NVM-registered office offering traditional brokerage with personal service.
• Kock van Leeuwen Makelaars: Dutch regional real estate brokerage offering residential and commercial services in a defined Dutch municipality. Comparable in headcount scale and NVM-member service model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/makelaarwoerden
• Facebookfacebook.com/RienTreurMakelaardij
• LinkedInlinkedin.com/company/rien-treur-makelaardij
• Instagraminstagram.com/rientreurmakelaardij

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rien Treur Makelaardij O.g. B.v.