Sampson County School District

What Sampson County School District does

Sampson County School District (operating as Sampson County Schools) is a public K-12 school district headquartered at 437 Rowan Road in Clinton, North Carolina. Governed by the Sampson County Board of Education under the North Carolina Department of Public Instruction, it serves approximately 8,000+ students through a portfolio that includes 8 named elementary schools (Clement, Hargrove, Hobbton, Midway, Plain View, Roseboro, Salemburg, Union) plus additional middle and high schools, with academic offerings spanning 32 Honors and Advanced Placement courses, 9 Career and Technical Education program areas, and the Sampson Early College. The district is the second largest employer in Sampson County, employs approximately 1,000 teachers and staff, and reflects a culturally diverse student body with 19 languages spoken beyond English.

The district's technology stack centers on a 1:1 Classroom Technology program that issues school-issued digital devices to every student K through 13th grade, with the Technology Department managing approximately 14,725 networked devices. Administrative and instructional infrastructure includes the Infinite Campus/NCSIS student information system (adopted August 1, 2024, replacing PowerSchool), ClassLink single sign-on, Follett Destiny library management, SchoolCash Online fee processing, Scribbles for transcript requests, and NCED Cloud for state-level integration. Transportation is delivered via a 115-bus fleet running 238 daily routes covering 8,021 miles and serving 4,147 students, and dining services operate in compliance with USDA civil rights regulations.

Sampson County Schools is funded through North Carolina state education allocations, Sampson County local tax revenue, and federal education programs, with no tuition charged for K-12 public education. Ancillary fee-based services exist (transcripts at $10 for former students with a $5 convenience fee and $20 for non-educational agencies), but these are administrative rather than revenue-generating. Families enroll students through school-based enrollment or the Infinite Campus online portal, and engagement is maintained across Facebook, Twitter/X, YouTube, Instagram, and dedicated iOS/Android mobile applications. The district is ADA-compliant and committed to WCAG 2.0 Level AA accessibility on its websites.

Name

Sampson County School District

Legal name

Sampson County Schools

Website

https://sampson.k12.nc.us

Company type

Private

Operating status

Operating

Short description

Sampson County Schools is a public K-12 school district in North Carolina serving 8,000+ students across elementary, middle, and high schools with Honors/AP, CTE, Early College, 1:1 device program, and full transportation and dining services.

Ownership category

akta.pro rank

Headquarters

HQ city

Clinton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Public Education Funding: Government-funded public school system operating through state and local funding, federal grants, and per-pupil allocations. Revenue comes primarily from North Carolina state education funding, local Sampson County taxes, and federal education programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Sampson County Schools is a public K-12 school district providing free education to approximately 8,000+ students across elementary, middle, and high schools in Sampson County, North Carolina. Core offerings include 32 Honors and AP courses, 9 Career and Technical Education program areas, a 1:1 classroom device program with about 14,725 networked devices, school bus transportation serving 4,147 students, and USDA-compliant dining services.

Product overview

Sampson County Schools is a public school district operating multiple educational programs and support services. The district's core educational offerings include a traditional K-12 program with 32 Honors and AP courses, a Career and Technical Education program with 9 program areas, and Sampson Early College. Technology infrastructure includes a 1:1 device program covering approximately 14,725 networked devices for all K-13 students. Administrative services include Infinite Campus student information system (NCSIS) for enrollment and records, Follett Destiny library management, ClassLink single sign-on, and SchoolCash Online payments. Transportation serves 4,147 students daily with 115 buses, and dining services comply with USDA requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• K-12 Public Education Program

Quantifiable outcome

• 8,000+ students served with 1:1 device program
• +3 more outcomes

Named customers8 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature2 records

Scale indicators8 records

Recent moves6 records

Expansion highlights3 records

Others

• PowerSchool: Former student information system vendor for Sampson County Schools prior to the August 2024 migration to Infinite Campus. Relevant as an ecosystem participant — the district's prior SIS partner whose comparable customer base overlaps with peer NC districts.

Emerging players

• KIPP NC: North Carolina charter school network that competes with traditional public districts like Sampson for the same K-12 student population, particularly families seeking alternative school models. Relevant as an emerging public-school alternative in the same regulatory ecosystem.

Direct peers

• Cumberland County Schools: Adjacent North Carolina public school district operating under the same NC Department of Public Instruction framework, serving a similar mix of elementary, middle, and high school students with comparable funding, transportation, and CTE program structures. Highly comparable in scale and rural-suburban demographic profile.
• Wayne County Public Schools: Eastern NC public school district operating under the same regulatory and funding framework as Sampson, with comparable rural-to-suburban population mix and a similar focus on CTE pathways and AP coursework for college readiness.
• Bladen County Schools: Neighboring small rural NC school district sharing the same state funding model, transportation requirements, and student demographic profile. Closely comparable in scale, governance structure, and program mix.
• Harnett County Schools: Adjacent NC public school district serving a similar demographic and operating comparable K-12 programs with state funding under the same allotment formulas. Useful comparison for enrollment trends, transportation scale, and CTE offerings in eastern NC.
• Johnston County Public Schools: Nearby NC public school district operating similar K-12 programs, transportation fleet, and CTE offerings. Comparable as an eastern NC district facing similar growth and demographic dynamics.
• Duplin County Schools: Neighboring rural NC public school district with similar enrollment scale (~8,000 students), funding model, and operational footprint including bus transportation and CTE programs. Directly comparable as a peer NC county district serving agricultural communities.

Broad incumbents

• Wake County Public School System: Largest NC public school district, serving as a broad reference point for statewide funding dynamics, technology adoption, and program depth. Operates under the same NC Department of Public Instruction but at much larger scale, illustrating upper-bound operational practices.
• Charlotte-Mecklenburg Schools: Second-largest NC public school district and an urban reference point within the same state regulatory framework. Comparable governance and program structure but operating at significantly larger scale and urban demographic profile.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/SampsonSchools
• YouTubeyoutube.com/channel/UCM-TZkE987IfSwI6Qqmo8ag
• Facebookfacebook.com/SampsonSchools
• Instagraminstagram.com/sampsonschools

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sampson County School District