Remembering Wildlife Ltd

What Remembering Wildlife Ltd does

Remembering Wildlife Ltd is a UK-based, founder-owned private limited company (registered in England and Wales, Company No. 11236641) that produces a series of museum-quality wildlife photography books dedicated to endangered species, with 100% of book profits directed to frontline conservation projects. Founded in 2015 by wildlife photographer Margot Raggett MBE after witnessing a poached elephant in Northern Kenya in 2014, the company has published 10 titles (with an 11th, Remembering Giraffes, due October 2026), each featuring images donated pro bono by 300+ of the world's top wildlife photographers including Frans Lanting, Art Wolfe, Steve Winter, and Tim Laman. Each book is pre-funded via a Kickstarter campaign before production, with raised amounts ranging from £58K (2016) to £175K (2023). Cumulative impact reported by the company stands at £1.285M+ donated to 84 conservation projects across 35 countries, with 60,000+ books sold worldwide.

The business operates without proprietary technology, software, or AI systems; its technical stack is limited to standard e-commerce (CBL Distribution-powered shop.rememberingwildlife.com), Mailchimp email marketing, Google Analytics 4, and third-party audiobook distribution via Audible, Spotify, Apple Books, and Kobo. Revenue derives from direct-to-consumer book sales (£45–£59.50 standard editions; £1,250–£1,500 hand-signed limited editions), fine art prints, paid event tickets (annual Royal Geographical Society launches plus other venues), conservation safaris led by the founder, B2B speaking engagements, audiobook sales, and unsolicited donations. Go-to-market combines product-led crowdfunding (Kickstarter), event-driven demand generation, sales-led founder-led speaking, and community-led advocacy through a celebrity supporter network (Ricky Gervais, Chris Martin, Pierce Brosnan, Dr Jane Goodall, Gordon Buchanan MBE) and a podcast collaboration with This Wild Life. Customer segments include individual photography enthusiasts and collectors (primary), corporate and institutional bulk purchasers for ESG/CSR purposes, and grassroots conservation NGOs (as grant recipients rather than buyers). The company is registered with the UK Fundraising Regulator and the ICO.

Name

Remembering Wildlife Ltd

Legal name

Remembering Wildlife Ltd

Website

https://rememberingwildlife.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Remembering Wildlife Ltd is a UK-based, founder-owned book publisher that produces a series of wildlife photography books for endangered species, donating 100% of profits to conservation. Founded by Margot Raggett MBE in 2015, it sells 60,000+ books worldwide via Kickstarter and owned e-commerce to photography enthusiasts, corporate gifting buyers, and conservation supporters.

Ownership category

akta.pro rank

Product category

Conservation Photography Books

SIC

Books: Publishing Or Publishing & Printing (2731)

akta.pro primary industry

Literary & Classics Publishing (MPAJAAAC)

akta.pro secondary industry

Wildlife Conservation & Species Protection (BPAGAGAB)

Keywords

• Wildlife photography books
• Conservation fundraising
• Fine art prints
• Coffee table books
• Conservation publishing

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Book Sales: The primary revenue stream is the direct sale of wildlife photography books via the company's own e-commerce shop (shop.rememberingwildlife.com). Books are also available via Kickstarter late pledges. Each title is prefunded through Kickstarter before going on general sale. The standard edition books are priced at £45–£59.50, with hand-signed limited editions priced at £1,250–£1,500. This is a one-time purchase model. 100% of profits are donated to conservation.
2. Fine Art Prints: The company sells fine art prints derived from the photography featured in the books via prints.rememberingwildlife.com. These prints provide an additional revenue stream beyond books, with images donated by photographers, making margins entirely directional to conservation.
3. Event Tickets: Hybrid launch events at the Royal Geographical Society and other venues generate ticket revenue. VIP tickets include premium experiences such as a drinks reception with photographers, front-row seating, a Remembering Giraffes tote bag, and a virtual game drive. General admission and virtual ticket options are also available.
4. Audiobook Sales: Voices for the Vanishing, an audiobook narrated by Margot Raggett MBE with an introduction by Gordon Buchanan MBE, is sold via Audible, Apple Books, Spotify, and Kobo. It uses existing Audible membership credits and free trial memberships for distribution. All audiobook profits continue to support conservation projects.
5. Conservation Safaris: Margot Raggett MBE leads exclusive conservation safari trips, sometimes co-hosted with high-profile conservationists such as Gordon Buchanan MBE. These are sold as limited group experiences, with proceeds supporting the broader conservation mission.
6. Speaking Engagements: Margot Raggett MBE is booked as a speaker for corporate events, camera clubs, and photography societies. She sells signed books at these events, generating direct revenue and awareness. Corporate and event-based speaking is a B2B revenue stream.
7. Donations (Acceptance): The company states it does not actively solicit donations but accepts them if approached. These voluntary contributions supplement the primary book sales revenue.

Pricing tiers

Go-to-market motion4 records

Distribution channels7 records

Marketing channels11 records

Core offering

Remembering Wildlife produces and sells museum-quality wildlife photography books, with each title dedicated to an endangered species and featuring images donated by 300+ of the world's top wildlife photographers. Every book is pre-funded via Kickstarter before production, and 100% of subsequent sale profits are donated directly to frontline conservation projects. The portfolio also includes fine art prints, an audiobook, conservation safaris led by the founder, and corporate speaking engagements.

Product overview

Remembering Wildlife Ltd is a UK-based conservation book series founded in 2015 by wildlife photographer Margot Raggett MBE. The company produces a portfolio of eleven wildlife photography books (with a twelfth forthcoming) dedicated to endangered species, each featuring images donated by 300+ of the world's top wildlife photographers. The product portfolio includes the core book series (Remembering Elephants, Rhinos, Great Apes, Lions, Cheetahs, African Wild Dogs, Bears, Leopards, Tigers, 10 Years, and forthcoming Giraffes), supplemented by a Voices for the Vanishing audiobook, Fine Art Prints, Conservation Safaris, and Speaking Engagements. All profits (100%) from book sales fund frontline conservation projects protecting endangered species. The company has donated over £1.285 million to 80+ conservation projects across 35 countries, selling 60,000+ books worldwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Remembering Elephants The first book in the Remembering Wildlife series featuring African elephants, with images donated by world-renowned wildlife photographers. 100% of profits fund elephant conservation projects.
• Remembering Rhinos Second book in the series showcasing rhinos with fine art wildlife photography. Profits support rhino protection projects worldwide.
• Remembering Great Apes Third book in the series featuring gorillas, chimpanzees, bonobos and orangutans with images from 72 top wildlife photographers. Edited by Ian Redmond OBE with foreword by Dr Jane Goodall.
• Remembering Lions Fourth book in the series capturing African lions with foreword by Jonathan & Angela Scott. Features over 70 of the world's top wildlife photographers.
• Remembering Cheetahs Fifth book in the series featuring cheetahs with foreword by Professor Laurie Marker and afterword by Gordon Buchanan MBE. Winner of IPPY Gold 2022.
• Remembering African Wild Dogs Sixth book celebrating African wild dogs (painted wolves) with foreword by John Kamanga. Features over 80 top wildlife photographers.
• Remembering Bears Seventh book showcasing all eight bear species worldwide with foreword by Gordon Buchanan MBE and afterword by Jill Robinson MBE. Features over 80 wildlife photographers. Winner of IPPY Silver 2024.
• Remembering Leopards Eighth book celebrating leopards with images of all eight sub-species across Africa and Asia, plus snow and clouded leopards. 93 photographers contributed.
• Remembering Tigers Ninth book featuring wild tigers across various habitats from snowy forests in Siberia to humid swamps in India. 75 photographers contributed. Winner of IPPY Bronze 2025.
• 10 Years Remembering Wildlife Special 10th anniversary edition celebrating a decade of the series, featuring pangolins and iconic species from the previous ten books with contributions from 300+ photographers. Winner of IPPY Silver 2026.
• Remembering Giraffes Eleventh book in the series dedicated to giraffe conservation, featuring images from 316 photographers working across Africa.
• Voices for the Vanishing Audiobook First audiobook from the series, narrated by Margot Raggett MBE with introduction by Gordon Buchanan MBE. Features conservation stories from ten years of the Remembering Wildlife book series. Available on Audible, Apple Books, Spotify, and Kobo.
• Fine Art Prints Fine art prints available for purchase from the photography featured in the Remembering Wildlife book series, offering museum-quality reproductions of wildlife photographs donated by 300+ photographers.
• Conservation Safaris Exclusive conservation-focused safari experiences led by founder Margot Raggett MBE, sometimes with co-hosts such as Gordon Buchanan MBE, visiting wildlife destinations to observe endangered species.
• Speaking Engagements Motivational speaking services by Margot Raggett MBE for corporate events, camera clubs, and photography societies, featuring behind-the-scenes stories and conservation impact insights. Signed books are sold at these events.

Quantifiable outcome

• £1.285M+ donated to 80+ conservation projects across 35 countries; 60,000+ books sold worldwide since 2015
• +3 more outcomes

Named customers20 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Pangolin Conservation & Research FoundationcoreStrategic or Co-development Partner · 1 January 2026Received a $17,500 USD donation from 10 Years Remembering Wildlife sales to purchase a refurbished field vehicle and five new tracking tags for monitoring pangolins released back into the wild after care in Namibia. This is one of the most recent project partnerships.
• WildEarth Impact FoundationminorStrategic or Co-development Partner · 1 January 2026Donated a virtual game drive broadcast on Chitwa Chitwa (11th November 2026) as part of the Remembering Giraffes VIP ticket experience. This in-kind donation provides VIP ticket holders with an exclusive virtual PM game drive experience, demonstrating a partnership where a conservation media organisation provides content to enhance the Remembering Wildlife event offering.
• Tikki Hywood FoundationcoreStrategic or Co-development Partner · 1 January 2025Received $20,000 / £15,000 from 10 Years Remembering Wildlife to create a digital toolkit for global pangolin conservationists and support rehabilitation work at their centre in Mefou, Cameroon, including solar-powered lighting and secure fencing.
• The Pangolin Project (Kenya)coreStrategic or Co-development Partner · 1 January 2025Received $17,500 / £13,000 from 10 Years Remembering Wildlife to support Giant Ground Pangolin protection in Kenya, working with Kenya Wildlife Service to tag known individuals, purchase satellite and VHF tracking equipment, fund veterinary supplies, and deploy a dedicated night ranger team.
• Cheetah Conservation Fund (CCF)coreStrategic or Co-development Partner · 1 January 2020Remembering Cheetahs' largest single donation (£64,000) supported CCF's Livestock Guarding Dog Programme, which reduces livestock losses to predators and has been proven to decrease retaliatory persecution of cheetahs by farmers in Namibia. Also supported CCF's anti-cheetah cub trafficking work in Somaliland.
• Jane Goodall Institute UKcoreStrategic or Co-development Partner · 1 January 2018The Jane Goodall Institute UK received £16,842 from Remembering Great Apes to fund boat engines for chimpanzee island sites, a drone for aerial photography to assess forest cover, and an ultrasound machine for veterinary care of nearly 140 chimpanzees in Republic of Congo. Dr Jane Goodall wrote the foreword for the book.
• The Born Free FoundationcoreStrategic or Co-development Partner · 1 January 2015The Born Free Foundation was the primary beneficiary of the first book, Remembering Elephants (2016). Remembering Wildlife donated over £135,000 to Born Free's Babile Project in Ethiopia via The Born Free Foundation, supporting anti-poaching efforts and law enforcement at the Babile Elephant Sanctuary. This was the inaugural conservation partnership of the series.
• Giraffe Conservation FoundationcoreStrategic or Co-development Partner · 1 January 2015The Giraffe Conservation Foundation is the focus of the 11th book in the series, Remembering Giraffes (due October 2026). Co-Founder and Executive Director Stephanie Fennessy is a keynote speaker at the book launch. The Foundation is the world's only organisation dedicated exclusively to giraffe conservation and research across Africa.
• This Wild Life (Podcast Partnership)coreGTM or Marketing Partner · 1 January 2015A podcast collaboration with This Wild Life featuring interviews with conservation projects supported by the Remembering Wildlife series. This ongoing partnership serves as a marketing channel, amplifying awareness of funded projects and attracting new supporters and book buyers.
• CBL Distribution LtdminorChannel Partner/ Reseller/ Distributor · 1 January 2015CBL Distribution Ltd acts as the data controller for customer order and fulfilment data collected via shop.rememberingwildlife.com, operating and fulfilling orders for the company's e-commerce shop. Their privacy policy applies to purchases made via the shop. In limited cases, Remembering Wildlife receives delivery information from CBL for operational purposes.

Scale indicators15 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Wildlife Photographer of the Year (Natural History Museum): Annual wildlife photography competition and accompanying published book produced by the Natural History Museum in London. Most directly comparable product — a premium, photography-led wildlife publication with a conservation mission — though it operates on an annual competition model rather than a species-by-species fundraising series.

Broad incumbents

• Taschen: Publisher of large-format art, photography and nature books. Comparable on product format (high-quality, often collectible photography books) and international distribution, though not conservation-mission driven.
• National Geographic Books: Large publishing programme producing premium wildlife, nature and conservation photography books at scale. Overlaps strongly on product category and target buyer, but operates as a broad content portfolio rather than a single-mission conservation series.
• Phaidon Press: Global publisher of high-end illustrated, photography and art books. Comparable on premium book production, format and audience for collectible photography volumes, though it covers many visual categories beyond wildlife conservation.
• TeNeues: German publisher of premium coffee-table photography and lifestyle books. Comparable on premium pricing tier, large-format production and gift/collectible positioning, though its portfolio spans many subject areas.

Others

• Wildlife Conservation Society: US-headquartered conservation NGO with field operations and a publishing arm. Overlaps on species focus (tigers, leopards, elephants, snow leopards) and conservation messaging, though it does not publish a flagship photography book series.
• Born Free Foundation: UK wildlife conservation charity and Remembering Wildlife's inaugural grantee. Comparable conservation mission and overlapping species focus (elephants, big cats, pangolins); functions as a beneficiary rather than a publisher competitor.
• Conservation International: Global conservation NGO producing photography-led publications, reports and campaigns. Overlaps on conservation communications, donor base and species focus, but its publishing is not a consumer-facing premium book series.
• World Wildlife Fund (WWF): Large international conservation organisation with a substantial publishing and merchandise programme. Overlaps on conservation mission and donor base, though it is not a specialist photography book publisher.

Emerging players

• Wildscreen: UK-based wildlife media charity running the Wildscreen Festival and Arkive media library. Comparable on the conservation-content mission and the UK base, though focused on film and digital media rather than print books.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/remembering-wildlife

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Remembering Wildlife Ltd