What Sda - Fabricant De Portes De Garage Et Rideaux Métalliques does

SDA is a French manufacturer specializing in custom-made residential and industrial garage doors, side-hinged doors, and metal roller shutters, operating as a subsidiary of Groupe Maurizi under President Jean-Michel Maurizi. Founded in 1994 and headquartered in the Hauts-de-France region (Fretin/Lesquin primary site and Courcelles-lès-Lens secondary site), the company produces more than 15,000 garage doors and 2,000 rolling shutters per year with a workforce of 90 employees. The portfolio is structured around two lines: residential closures (sectional doors in the Gamme ISO — ISOPRIMA, ISOLINE, ISOCOLD, ISOBOIS, KAMELEO — and the premium Gamme UP — UPPRIMA, UPLINE — plus the lateral ISOLAT and swing doors) and industrial/commercial closures (heavy-duty sectional doors, rideaux métalliques, and mesh grids). Underlying technology is built on 40mm insulated panels of double-galvanized steel with polyurethane foam, complemented by a proprietary connected stack including the EASY DRIVE+ Wi-Fi motor, E-Lock electronic lock, and SDA connected camera, with RC2-certified anti-burglary kits as a security differentiator.

The business model is B2B2C: SDA sells exclusively through a network of professional installer partners in France and Belgium, with no direct-to-consumer channel. Installers configure and order products via the proprietary SDAOnline B2B platform and access technical documentation through the SDApp mobile application; orders are produced to specification in the Hauts-de-France workshops and shipped to installer or worksite, with a free-shipping threshold of €600 ex. tax. Pricing is quote-based, varies by dimensions, finish, glazing, motorization, and accessories, and is not publicly disclosed. Revenue streams include hardware sales across residential and industrial lines, motors and connected accessories (proprietary EASY DRIVE+, third-party Somfy/BFT kits, E-Lock, cameras, solar kits), and professional services (technical support, after-sales, configuration tools). A "Powered by Somfy" partnership announced in September 2024 integrates TaHoma smart-home automation and underpins the company's push into the connected-closure segment.

Name

Sda - Fabricant De Portes De Garage Et Rideaux Métalliques

Legal name

SDA

Website

https://sda-gm.com

Company type

Private

Founded year

1994

Operating status

Operating

Short description

SDA is a French manufacturer of custom-made residential garage doors and industrial metal roller shutters, producing over 15,000 doors and 2,000 shutters per year and selling exclusively through a network of professional installer partners across France and Belgium.

Ownership category

akta.pro rank

Product category

Garage Doors and Industrial Metal Shutters

SIC

Metal Doors, Sash, Frames, Moldings & Trim (3442)

akta.pro primary industry

Garage Doors & Rolling Shutters (IMADAIAE)

akta.pro secondary industry

Commercial & Industrial Doors (Sectional, High-Speed, Fire, Security) (IMADAIAF)

Keywords

• Garage door manufacturing
• Industrial rolling shutters
• Sectional door systems
• Metal door fabrication
• Connected door motors

Headquarters

HQ city

Lesquin

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Garage doors (residential): SDA manufactures and sells custom-made residential garage doors (sectional, lateral, swinging) through a network of professional installers. Revenue is generated per unit with pricing based on size, specifications, finishes and options.
2. Industrial and commercial closures: Industrial sectional doors, rolling shutters (rideaux métalliques), and mesh grids manufactured and sold to professional clients for warehouses, factories, and commercial buildings.
3. Motors and accessories: Sale of proprietary motors (EASY DRIVE+), connected accessories (cameras, electronic locks), automation kits, and third-party motorization (SOMFY/BFT) as add-on components.
4. Professional services: Technical support, after-sales service, configuration tools (SDAOnline platform), and installation training/support provided to the installer partner network.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

SDA designs, manufactures, and distributes custom-made residential garage doors (sectional, lateral sliding, and swinging models) and industrial/commercial closures (industrial sectional doors, rolling steel shutters/rideaux métalliques, and mesh grids), produced across two workshops in the Hauts-de-France region. The company sells exclusively through a network of professional installer partners in France and Belgium, providing order configuration via its SDA Online B2B platform, branded connected motorization (EASY DRIVE+), and proprietary accessories (E-Lock, connected camera, anti-burglary RC2 kit). Production capacity exceeds 15,000 doors and 2,000 rolling shutters annually, supported by 90 employees and a dedicated after-sales service.

Product overview

SDA is a French manufacturer specializing in custom garage doors and metal shutters with over 30 years of experience. The product portfolio consists of two main lines: residential garage doors (Sectionales, Latérales, Battantes) and industrial/commercial closures (Sectionales Industrielles, Rideaux Métalliques, Grilles à Mailles). The residential section is organized into the Gamme ISO (ISOPRIMA, ISOLINE, ISOCOLD, ISOBOIS, KAMELEO) for standard insulation and Gamme UP (UPPRIMA, UPLINE) for premium finishes. ISOLAT represents the next-generation lateral door. SDA differentiates through connected products including the proprietary EASY DRIVE+ motor with integrated Wi-Fi, Somfy-powered DEXXO COMPACT IO motor, SDA connected camera, and E-Lock electronic lock. Supporting tools include SDA Online (professional configurator and ordering platform) and SDApp (mobile documentation app for installers). The company operates from three workshops in the Lille and Lens areas, producing over 15,000 doors annually.

Differentiator

Problem solved

Functional benefit

Products and services

• Gamme ISO - Residential Sectional Garage Doors Range of custom-made sectional garage doors for residential properties, comprising the ISOPRIMA, ISOLINE, ISOCOLD, ISOBOIS, and KAMELEO models with different panel designs, insulation levels, and color/finish options, sold to professional installers serving individual homeowners.
• Gamme UP - Premium Residential Sectional Garage Doors Premium residential sectional garage door line (UPPRIMA and UPLINE models) offering improved interior aesthetics, single-installer installation capability, and premium finishes for residential customers seeking higher-end design.
• ISOLAT - Lateral Sliding Garage Door Next-generation lateral sliding residential garage door with exclusive SDA drained-threshold profile, innovative gliding system, pre-assembled aluminum frame, and robust guide rails; available in manual or motorized versions for homeowners seeking a space-saving alternative to sectional overhead doors.
• Portes Battantes - Side-Hinged/Swinging Garage Doors Side-hinged/swinging garage doors for residential applications, including the SDA Loft model, providing traditional opening with custom finishes and optional motorization for individual homeowners.
• Portes Sectionnelles Industrielles - Industrial Sectional Doors Heavy-duty industrial and commercial sectional doors designed for high-frequency opening cycles and demanding operational environments in warehouses, factories, logistics facilities, and commercial buildings.
• Rideaux Métalliques - Rolling Steel Shutters Rolling steel shutters for commercial and industrial security applications, available with multiple motorization options (central motor) and thermolaquage finishes, manufactured at the Courcelles-lès-Lens production site.
• Grilles à Mailles - Mesh Security Gates Mesh security gates for commercial and industrial applications that provide visibility into premises while maintaining physical security, completing SDA's industrial/commercial closure range.
• EASY DRIVE + Motor (Connected Garage Door Motor) SDA's proprietary connected garage door motor with integrated Wi-Fi for 1000 N.m or 1200 N.m models, lifting up to 140 kg at 160 mm/sec, featuring soft start/stop, partial opening, and smartphone remote control compatible with E-Lock and SDA Connected Camera.
• PBS DEXXO COMPACT IO Motor (Powered by Somfy) Somfy-engineered garage door motor distributed under SDA branding via the Powered by Somfy partnership, featuring plug-and-play installation, integrated TaHoma smart-home compatibility, and pre-paired remote for quick deployment.
• SDA Caméra Connectée - Connected Garage Camera High-resolution connected security camera for garage monitoring, with two-way audio, motion-detection push alerts, magnetic mounting, and remote door open/close control when paired with EASY DRIVE+ motor.
• E-Lock - Verrou Connecté (Wireless Connected Lock) Wireless electronic lock providing automatic garage door locking with smartphone remote control, designed to integrate with EASY DRIVE+ motor for a complete security solution.
• Kit Anti-Effraction RC2 (Anti-Burglary Kit) RC2-certified anti-burglary kit fixing bottom rollers to the floor and passing through rails to prevent forced lifting of sectional garage doors, providing security-class resistance to forced entry.
• Kit Solaire Somfy (Solar-Powered Motorization Kit) Solar-powered motorization kit offering autonomous garage door automation, with 30-day autonomy and approximately 2-hour solar recharge, distributed under the Powered by Somfy partnership.
• SDA Online - B2B Configurator and Ordering Platform Online platform exclusive to certified installer partners, supporting product configuration, quoting, and ordering of SDA garage doors with account-based access validated by the sales team.
• SDApp - Installer Mobile Documentation App Mobile application distributed to certified installers providing installation manuals, motorization guides, technical certificates, tutorial videos, and real-time project photo sharing with SDA's technical-sales representatives.

Quantifiable outcome

• 15,000 garage doors manufactured per year across two production sites
• +5 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature8 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• SomfycoreTechnology or Integration · 23 September 2024SDA entered an official 'Powered by Somfy' partnership with Somfy, the world leader in motorization and automation of home openings for over 50 years. The partnership integrates Somfy's home automation technology into SDA's garage door products, including the PBS DEXXO COMPACT IO motor (co-branded and distributed under SDA branding), TaHoma Switch smart home integration, and the SOMFY photovoltaic kit for autonomous motorization. The collaboration aims to deliver connected, energy-efficient, and secure garage door solutions.
• PaprecminorOthersPaprec is a waste management and recycling partner that assists SDA in its environmental and waste reduction strategy, helping process and recover various waste streams from SDA's production facilities.
• LumiverminorOthersLumiver is a recycling partner supporting SDA's waste sorting and recovery operations as part of SDA's RSE (corporate social responsibility) strategy.
• ChimirecminorOthersChimirec is a hazardous waste processing partner that handles SDA's chemical waste streams including paints, aerosols, and contaminated preparation accessories.
• Entreprise Recyclage ModerneminorOthersEntreprise Recyclage Moderne is a recycling partner that works with SDA to recover and process metal, aluminum, and other industrial waste from SDA's production processes.
• LeonardminorOthersLeonard is a tire brand whose recycled tires are used by SDA's transport partners as part of the company's circular economy and sustainable transport initiatives.
• HandipropreminorOthersHandipropre is a socially-oriented cleaning company based in Hem that employs workers with disabilities. SDA collaborates with Handipropre for cleaning services, contributing to social inclusion and professional integration of people with disabilities.
• CAT / Ateliers Protégés (Centres d'Aide par le Travail)minorOthersSDA outsources the packaging of hardware bags (quincaillerie) to sheltered workshops (CAT/Ateliers Protégés), providing meaningful work for people with disabilities in an adapted environment.
• BFTminorChannel Partner/ Reseller/ DistributorSDA has offered BFT motorization kits (PHOBOS, VIRGO, IGEA, ELI, DEIMOS) as part of commercial promotions, alongside AIPHONE intercom kits. BFT is a well-known brand in gate and door automation.

Scale indicators11 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Gypass: Gypass is a French manufacturer specializing in industrial sectional doors, high-speed doors, and rolling shutters for commercial and logistics applications. It directly competes with SDA's industrial/commercial line in the French market.
• Wisniowski: Wisniowski is a Polish manufacturer of garage doors, industrial doors, and fence/gate systems serving European residential and commercial markets. It is a direct competitor in sectional garage doors and rolling shutters, with similar customization depth and B2B2C distribution.
• Novoferm: Novoferm (part of Sanwa Holdings) manufactures garage doors, industrial doors, and operators across Europe. It competes directly with SDA in sectional and rolling shutter product categories for both residential and commercial end markets.
• Hörmann: Hörmann is Europe's largest manufacturer of garage doors, industrial doors, and operators, with direct overlap on sectional, lateral, and rolling shutter products for both residential and commercial customers. It competes head-to-head with SDA across European markets but at materially greater scale.
• La Toulousaine: La Toulousaine is a French manufacturer of garage doors, doors, and closures, with strong French market positioning similar to SDA. It is a direct domestic competitor with overlapping product lines in sectional, lateral, and swing doors.

Others

• Somfy: Somfy is the world leader in motorization and home automation. Although SDA partners with Somfy (Powered by Somfy program), Somfy also supplies competing motor platforms to other garage door manufacturers, making it both a partner and adjacent ecosystem participant in the same value chain.

Broad incumbents

• Assa Abloy: Assa Abloy is a global leader in access solutions, including industrial doors and entrance automation through brands like Crawford. While not specializing in residential garage doors, it overlaps with SDA in commercial/industrial closures and connected access.

Emerging players

• Ryterna: Ryterna is a Lithuanian manufacturer of sectional garage doors and industrial doors with growing European presence. It competes with SDA in sectional product categories and offers comparable customization options, primarily through B2B distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/sdabft
• Facebookfacebook.com/sda.maurizi
• LinkedInlinkedin.com/company/sda-gm
• Instagraminstagram.com/sda_gm
• TikToktiktok.com/@sda_gm

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sda - Fabricant De Portes De Garage Et Rideaux Métalliques