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Royce Hall

Full company profile

uuid00vq4oi

Namestring
Royce Hall
Legal namestring
Royce Hall
Websiteurl
roycehall.org
Company typeenum
Public
Founded yearint
1929
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLos Angeles, United States
HQ citystring
Los Angeles
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
performing arts venue, concert hall rentals, live event hosting, performing arts programming, arts education outreach
Industry2 codes
1Performing Arts Centers & Presenters (Programming/Booking)
CodeMPAGABAMPrimaryNo
2University & Educational Venue Operations (Auditoriums, Campus Arenas)
CodeMPAGALAIPrimaryNo
NAICS code2 codes
  • Promoters of Performing Arts, Sports, and Similar Events with Facilities71131
  • Performing Arts, Spectator Sports, and Related Industries711
Product category
Performing Arts Venue
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Performance Ticket Sales
TypeTransaction Fee
Description

Revenue generated through ticket sales for performing arts events presented by CAP UCLA and other productions. Tickets are sold through the UCLA Central Ticket Office with pricing that varies by event.

roycehall.org
2Venue Rental
TypeOne Time License
Description

Royce Hall is rented out for concerts, theatrical productions, awards shows, film shoots, conferences, ceremonies, weddings, and other private events. Rental includes access to professional event management team, production crew, house staff, and UCLA Central Ticket Office services.

roycehall.org
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Infrastructure, Others
Pricing details1 tier
1Parking - Daily Rate
ModelUnit PricingBilling cadencePay-as-you-go
Notes

$18 Daily Parking Rate at Parking Structure 5 and Parking Structure 4. Kiosks accept cash and credit cards (Visa, Mastercard, Discover, American Express).

roycehall.org
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 record
1Center for the Art of Performance (CAP UCLA)
Description

UCLA's public center for the presentation of performing arts, based in Royce Hall, contributing to the cultural life of the campus and greater Los Angeles.

roycehall.org
Core offering1 text field

Royce Hall is a 1,825-seat performing arts venue on the UCLA campus that presents an annual season of performing arts programs through CAP UCLA and rents its historic concert hall for concerts, theatrical productions, awards shows, film shoots, conferences, ceremonies, and weddings. The venue operates with the UCLA Central Ticket Office for ticketing, an on-site box office, and pre-purchased parking through the Bruin ePermit Portal.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Royce Hall is a historic 1,825-seat performing arts venue at UCLA offering venue rental services for various events and hosting CAP UCLA programming. The venue operates with the UCLA Central Ticket Office for ticketing and provides K-12 arts education through the Design for Sharing program.

Product and service1 record
1Royce Hall Venue Rental
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development Partner
Description

CAP UCLA is UCLA's public center for the presentation of performing arts, based in Royce Hall. CAP UCLA contributes to the cultural life of the campus and greater Los Angeles, promoting civic dialogue and creative inquiry through an annual season of performing arts programs and extensive community-engagement events.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Iconic 17,500-seat outdoor amphitheatre in the Hollywood Hills operated by the LA Phil. Comparable to Royce Hall as a Los Angeles concert venue with a long performance history, summer programming, and venue-rental/event hosting.

TypeDirect peer
Description

Iconic New York concert hall with three performance spaces, a year-round presenting organization, and education programs. Comparable to Royce Hall as a heritage concert hall cited in the same tier of America's great venues.

TypeDirect peer
Description

Home of the LA Phil in downtown Los Angeles; a 2,265-seat world-class concert hall with a strong reputation for acoustics. Directly comparable to Royce Hall as a flagship LA concert venue with a presenting organization and private rental business.

4The Greek Theatre
TypeDirect peer
Description

5,900-seat outdoor venue in Griffith Park, Los Angeles, operated by AEG Presents. Comparable as a mid-to-large LA concert and event venue serving similar audiences and competing for touring acts and private rentals.

5The Ford Theatre
TypeDirect peer
Description

1,200-seat outdoor venue in the Cahuenga Pass managed by the LA County Department of Parks and Recreation. Comparable to Royce Hall as a historic LA performing arts venue with a curated season and rental-based event programming.

TypeDirect peer
Description

New York performing arts complex cited alongside Royce Hall as one of America's great concert halls. Comparable as a multi-venue presenter of performing arts programming with private event capabilities.

TypeDirect peer
Description

National performing arts center in Washington, D.C. operating multiple theaters and presenting a full season of programming. Comparable to Royce Hall as a flagship presenting venue with education programs and private event hosting.

8Microsoft Theater (formerly Nokia Theatre L.A. Live)
TypeDirect peer
Description

7,100-seat indoor theater at L.A. Live used for concerts, awards shows (Emmys, AMAs), and corporate events. Comparable to Royce Hall as an LA event venue competing for awards shows, film shoots, and high-end private rentals.

9Dorothy Chandler Pavilion
TypeDirect peer
Description

3,156-seat venue at the Music Center in downtown Los Angeles, home of LA Opera and hosts of the Oscars historically. Comparable as a Los Angeles performing arts venue with a mixed presenting and rental model.

TypeDirect peer
Description

Performing arts complex in Costa Mesa, CA with multiple halls (Renée and Henry Segerstrom Concert Hall, Samueli Theater). Comparable to Royce Hall as a Southern California presenter of touring performing arts with rental and educational programming.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Royce Hall

Performing Arts Venueroycehall.org

Royce Hall firmographics

Firmographics
Name
Royce Hall
Legal name
Royce Hall
Website
https://roycehall.org
Company type
Public
Founded year
1929
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Where Royce Hall is headquartered

Location

Headquarters

HQ city
Los Angeles
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Royce Hall business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

  1. Performance Ticket Sales: Revenue generated through ticket sales for performing arts events presented by CAP UCLA and other productions. Tickets are sold through the UCLA Central Ticket Office with pricing that varies by event.
  2. Venue Rental: Royce Hall is rented out for concerts, theatrical productions, awards shows, film shoots, conferences, ceremonies, weddings, and other private events. Rental includes access to professional event management team, production crew, house staff, and UCLA Central Ticket Office services.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goParking - Daily Rate

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Royce Hall product offering

Product offering

Core offering

Royce Hall is a 1,825-seat performing arts venue on the UCLA campus that presents an annual season of performing arts programs through CAP UCLA and rents its historic concert hall for concerts, theatrical productions, awards shows, film shoots, conferences, ceremonies, and weddings. The venue operates with the UCLA Central Ticket Office for ticketing, an on-site box office, and pre-purchased parking through the Bruin ePermit Portal.

Product overview

Royce Hall is a historic 1,825-seat performing arts venue at UCLA offering venue rental services for various events and hosting CAP UCLA programming. The venue operates with the UCLA Central Ticket Office for ticketing and provides K-12 arts education through the Design for Sharing program.

Differentiator

Problem solved

Functional benefit

Brands

  • Center for the Art of Performance (CAP UCLA): UCLA's public center for the presentation of performing arts, based in Royce Hall, contributing to the cultural life of the campus and greater Los Angeles.

Products and services

  • Royce Hall Venue Rental

Companies that use Royce Hall

Customer profile

Segments2 records

Ideal customer profiles2 records

Royce Hall technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Royce Hall partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • CAP UCLA (Center for the Art of Performance)coreStrategic or Co-development PartnerCAP UCLA is UCLA's public center for the presentation of performing arts, based in Royce Hall. CAP UCLA contributes to the cultural life of the campus and greater Los Angeles, promoting civic dialogue and creative inquiry through an annual season of performing arts programs and extensive community-engagement events.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Royce Hall competitors and assessment

Company assessment

Direct peers

  • Hollywood Bowl: Iconic 17,500-seat outdoor amphitheatre in the Hollywood Hills operated by the LA Phil. Comparable to Royce Hall as a Los Angeles concert venue with a long performance history, summer programming, and venue-rental/event hosting.
  • Carnegie Hall: Iconic New York concert hall with three performance spaces, a year-round presenting organization, and education programs. Comparable to Royce Hall as a heritage concert hall cited in the same tier of America's great venues.
  • Walt Disney Concert Hall: Home of the LA Phil in downtown Los Angeles; a 2,265-seat world-class concert hall with a strong reputation for acoustics. Directly comparable to Royce Hall as a flagship LA concert venue with a presenting organization and private rental business.
  • The Greek Theatre: 5,900-seat outdoor venue in Griffith Park, Los Angeles, operated by AEG Presents. Comparable as a mid-to-large LA concert and event venue serving similar audiences and competing for touring acts and private rentals.
  • The Ford Theatre: 1,200-seat outdoor venue in the Cahuenga Pass managed by the LA County Department of Parks and Recreation. Comparable to Royce Hall as a historic LA performing arts venue with a curated season and rental-based event programming.
  • Lincoln Center for the Performing Arts: New York performing arts complex cited alongside Royce Hall as one of America's great concert halls. Comparable as a multi-venue presenter of performing arts programming with private event capabilities.
  • Kennedy Center: National performing arts center in Washington, D.C. operating multiple theaters and presenting a full season of programming. Comparable to Royce Hall as a flagship presenting venue with education programs and private event hosting.
  • Microsoft Theater (formerly Nokia Theatre L.A. Live): 7,100-seat indoor theater at L.A. Live used for concerts, awards shows (Emmys, AMAs), and corporate events. Comparable to Royce Hall as an LA event venue competing for awards shows, film shoots, and high-end private rentals.
  • Dorothy Chandler Pavilion: 3,156-seat venue at the Music Center in downtown Los Angeles, home of LA Opera and hosts of the Oscars historically. Comparable as a Los Angeles performing arts venue with a mixed presenting and rental model.
  • Segerstrom Center for the Arts: Performing arts complex in Costa Mesa, CA with multiple halls (Renée and Henry Segerstrom Concert Hall, Samueli Theater). Comparable to Royce Hall as a Southern California presenter of touring performing arts with rental and educational programming.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key highlights6 records

Customer concentration

Royce Hall social profiles

Digital presence

Royce Hall financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Royce Hall leadership team

Management profile

Number of profiles

Profiles4 records

Royce Hall funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Royce Hall M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Royce Hall

What does Royce Hall do?

Royce Hall is a 1,825-seat performing arts venue on the UCLA campus that presents an annual season of performing arts programs through CAP UCLA and rents its historic concert hall for concerts, theatrical productions, awards shows, film shoots, conferences, ceremonies, and weddings. The venue operates with the UCLA Central Ticket Office for ticketing, an on-site box office, and pre-purchased parking through the Bruin ePermit Portal.

Is Royce Hall a public or private company?

Royce Hall is a public company. It is classified as state government owned and is currently operating.

When was Royce Hall founded?

Royce Hall was founded in 1929. It employs 11 to 50 people.

Where is Royce Hall based?

Royce Hall is headquartered in Los Angeles, United States, in the North America region.

How does Royce Hall make money?

Two revenue lines are on record. Performance Ticket Sales are the primary driver. The others are venue Rental.

Who are Royce Hall's main competitors?

Direct peers on record are Hollywood Bowl, Carnegie Hall, Walt Disney Concert Hall, The Greek Theatre, The Ford Theatre, Lincoln Center for the Performing Arts, Kennedy Center, Microsoft Theater (formerly Nokia Theatre L.A. Live), Dorothy Chandler Pavilion and Segerstrom Center for the Arts.

Does Royce Hall have an API?

No public API is recorded for Royce Hall.

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