What ReAct - Action on Antibiotic Resistance does

ReAct - Action on Antibiotic Resistance is an independent, non-profit global advocacy network founded in 2005 by Otto Cars, with regional nodes in Africa, Asia Pacific, Europe, and Latin America, hosted institutionally by Uppsala University in Sweden. The organization works to address the growing global crisis of antibiotic resistance (AMR) by bridging grassroots community action with high-level policy advocacy, providing technical assistance to governments on National Action Plans, training healthcare professionals, educating children and youth, and convening stakeholders at international forums including the World Health Assembly and the UN High-Level Meetings on AMR. Its core product is the ReAct Toolbox, an online resource organized across six focus areas (Understand, Raise Awareness, Measure, Rational Use, Prevent Infection, Policy), supplemented by the free online course 'Antibiotic Resistance: The Silent Tsunami' developed with Uppsala University, the ASPIRE stewardship project in Africa with LifeArc, the Empowered Communities initiative with PAHO, the Alforja Educativa children's program in Latin America, and the Antibiotic Smart Communities program in India.

ReAct's business model is institutional grant funding rather than commercial revenue. The organization is funded primarily by the Swedish International Development Cooperation Agency (Sida) under a renewed 5-year strategic plan, with supplementary support from Uppsala University and project-specific funding from partners including LifeArc. All resources — the Toolbox, courses, policy briefs, and educational materials — are provided free of charge, and donations are accepted voluntarily through Uppsala University and Swish. The organization has no patents, no proprietary technology products, and minimal AI capability, with one pilot chatbot (Dr. Antibot) deployed at a single Indian hospital in 2025. Distribution is primarily through the reactgroup.org website, monthly newsletters, social media channels, annual impact reports, conferences, and direct program delivery through the four regional offices.

Name

ReAct - Action on Antibiotic Resistance

Legal name

ReAct - Action on Antibiotic Resistance

Website

https://reactgroup.org

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

ReAct is an independent, non-profit global advocacy network with nodes in Africa, Asia Pacific, Europe, and Latin America, working since 2005 to address antibiotic resistance through policy advocacy, community engagement, and National Action Plan support for governments and civil society.

Ownership category

akta.pro rank

Product category

Global Health Advocacy and AMR Policy Services

NAICS

Voluntary Health Organizations (813212), Scientific Research and Development Services (5417)

akta.pro primary industry

Antimicrobial Stewardship (HLAKAGAG)

akta.pro secondary industry

Climate Change Mitigation & Adaptation (BPAGAGAF)

Keywords

• Antibiotic resistance advocacy
• AMR policy development
• Global health network
• Infection prevention training
• Antimicrobial stewardship

Headquarters

HQ city

Uppsala

HQ country

Sweden

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Institutional Funding and Grants: ReAct receives the majority of its funding from institutional donors, primarily the Swedish International Development Cooperation Agency (Sida), with additional support from Uppsala University. Funding is used to support network operations, advocacy activities, and community engagement programs globally.
2. Donations: ReAct accepts individual donations via Swish (123 687 07 03) for Swedish donors and through Uppsala University's donation portal. Donations are used to support the organization's global work on antibiotic resistance.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

ReAct is an independent global advocacy network that advances action on antibiotic resistance (AMR) through policy influence, community engagement, and educational resources. Its core offerings include the ReAct Toolbox (a free online resource), the online course 'Antibiotic Resistance: The Silent Tsunami,' policy briefs, community-based programs (Antibiotic Smart Communities, Empowered Communities, Alforja Educativa), stewardship projects (ASPIRE), and youth leadership development (AMR Leadership Programme). The organization supports governments in developing and implementing National Action Plans on AMR, engages civil society organizations, and delivers educational programs for healthcare workers, students, and communities globally.

Product overview

ReAct - Action on Antibiotic Resistance is a global advocacy network (not a software company) offering educational resources and community engagement programs focused on antibiotic resistance. The primary digital product is the ReAct Toolbox, an online resource organized across six focus areas (Understand, Raise Awareness, Measure, Rational Use, Prevent Infection, Policy) providing information, tools, and practical guidance for tackling antibiotic resistance. Supporting offerings include the free online course 'Antibiotic Resistance: The Silent Tsunami' developed with Uppsala University, the Antibiotic Smart Communities initiative, the ASPIRE stewardship project in Africa, the Empowered Communities program with PAHO, and the Alforja Educativa children's education initiative in Latin America. ReAct also produces policy briefs, reports, and operates a monthly newsletter. AI capabilities are limited to a WhatsApp chatbot pilot (Dr. Antibot) at one Indian hospital.

Differentiator

Problem solved

Functional benefit

Brands

• ReAct Toolbox: An online resource providing information, inspiration and tools to take action on antibiotic resistance, covering six focus areas: Understand, Raise Awareness, Measure, Rational Use, Prevent Infection, and Policy.
• Antibiotic Smart Communities
• ASPIRE Project
• Alforja Educativa

Products and services

• ReAct Toolbox Free online resource hub providing information, inspiration, and practical tools for action on antibiotic resistance, organized across six focus areas covering the full AMR response spectrum. Aimed at governments, healthcare professionals, civil society, and communities globally.
• Antibiotic Resistance: The Silent Tsunami Free four-part online course developed by ReAct and Uppsala University that explains antibiotic resistance and the actions needed to address this global health threat. Available for self-paced learning to a global audience.
• Antibiotic Smart Communities Community-based initiative improving antibiotic resistance literacy in primary healthcare settings and communities. Implemented through partnerships with local organizations, including women-led health groups in India, focused on raising AMR awareness and promoting responsible antibiotic use at the community level.
• ASPIRE Project Project optimizing antibiotic use in Zambia and Kenya through innovative digital solutions integrated with targeted stewardship interventions. Led by ReAct Africa in partnership with LifeArc, focused on strengthening antibiotic stewardship and diagnostic stewardship in rural settings.
• Empowered Communities Initiative launched in 2020 with PAHO recognizing communities' capacity to prevent infections and drive sustainable behavior change through local knowledge, structures, and cultural practices. Creates platforms for collaboration between communities, civil society, governments, and international organizations.
• Alforja Educativa Educational initiative in Latin America that has engaged over 3,500 children, promoting health, ecological awareness, and educating children on antibiotic resistance through culturally relevant pedagogical approaches.
• AMR Leadership Programme (AMRLEP) Leadership programme training tertiary-level students across multiple African countries, establishing university-based One Health Clubs and positioning young people as active contributors to national policy dialogues on AMR.
• ReAct Newsletter Monthly newsletter providing updates on latest research, policy news, and ReAct global network activities, distributed via email to subscribers globally.
• Policy Briefs and Reports Policy briefs and reports including 'From Dialogue to Progress' on global AMR governance, sustainable antibiotic production, and other topics relevant to global and national debates on antibiotic resistance. Used by governments and policy stakeholders to inform AMR strategy.

Quantifiable outcome

• Nearly 800 tertiary-level students trained through AMR Leadership Programme
• +5 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• ZDOROVIcoreStrategic or Co-development Partner · 1 January 2026ReAct Europe partnered with ZDOROVI, a Ukrainian aid organization, to develop and deliver an infection prevention and control (IPC) and antibiotic resistance competency development course for 50 nurses across Ukraine. Sessions are delivered by IPC and antibiotic resistance experts from both Ukraine and Sweden, with a planned knowledge exchange visit to Sweden. The project is funded by Sida and is part of the Swedish program for support to Ukraine in health sectors 2025-2027.
• Health Diplomacy AllianceminorStrategic or Co-development Partner · 1 January 2026ReAct collaborated with the Health Diplomacy Alliance to convene a roundtable on AMR governance and financing at the Health Diplomacy House during the 79th World Health Assembly, gathering approximately 20 experts from civil society, member states, academic institutions, and international organizations.
• Global Challenges FoundationminorStrategic or Co-development Partner · 1 January 2026Partnered with ReAct to support the side event at the 79th World Health Assembly on AMR governance and financing, contributing to solution-oriented dialogue on pressing hurdles in the global response to antibiotic resistance.
• LifeArccoreStrategic or Co-development Partner · 1 January 2024ReAct Africa and LifeArc launched the ASPIRE (Antimicrobial Resistance Stewardship in Rural Settings) initiative for stronger action on antimicrobial resistance in Zambia and Kenya. The project focuses on strengthening antibiotic stewardship and diagnostic stewardship through innovative digital solutions integrated with targeted interventions.
• South CentrecoreStrategic or Co-development Partner · 1 January 2023ReAct Africa and South Centre co-organize annual conferences on AMR, bringing together stakeholders from across Africa to discuss National Action Plan implementation, governance challenges, and civil society engagement. The partnership facilitates policy dialogue and knowledge sharing between research institutions and developing country governments.
• Uppsala UniversitycoreStrategic or Co-development Partner · 1 January 2005ReAct Europe is hosted by Uppsala University in Sweden. The partnership provides institutional support, hosts the ReAct Europe office, and enables collaboration on educational programs including the free online course 'Antibiotic Resistance: The Silent Tsunami'. Donations can be made through Uppsala University.
• PAHO (Pan American Health Organization)coreStrategic or Co-development PartnerPAHO and ReAct Latin America launched the 'Empowered Communities' initiative in 2020, recognizing communities' unique capacity to prevent infections and drive sustainable behavior change. The initiative creates platforms for collaboration between communities, civil society, governments, and international organizations.
• Niño a Niño (Child-to-Child) FoundationminorStrategic or Co-development PartnerReAct Latin America partnered with the Niño a Niño Foundation for the international gathering on educational gardens, microbiome and AMR in Cuenca, Ecuador. The partnership focuses on using the Child-to-Child methodology to educate children about the microbial world, food, and health.
• Parochial GAD of NultiminorStrategic or Co-development PartnerPartnered with ReAct Latinoamérica and the Niño a Niño Foundation for the international gathering on educational gardens. The GAD of Nulti hosted the event at the Jalshi Viewpoint, contributing to community engagement around AMR and environmental health.

Scale indicators11 records

Recent moves8 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/reactgroup
• Facebookfacebook.com/reactgroup
• LinkedInlinkedin.com/company/react---action-on-antibiotic-resistance

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about ReAct - Action on Antibiotic Resistance