Shawayahouse
- Company typePrivate
- Founded2004
- HeadquartersRiyadh, Saudi Arabia
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Shawayahouse does
Shawayahouse (بيت الشواية) is a Saudi Arabian restaurant chain founded in 2004 and operated by Shawaya House Company, a limited liability company wholly owned by the diversified Saudi conglomerate Abdullah Ali Almunajem Sons Company. The company operates 40 branches across all five major regions of Saudi Arabia — including Riyadh, Dammam, Al Khobar, Jeddah, Mecca, Medina, Tabuk, Sabya, and Jazan — with a mix of full-service dine-in locations and cloud-kitchen delivery-only formats. Its core offering is traditional Saudi cuisine centered on grilled chicken and rice dishes (Shawaya, Kabsa, Mandi, Zurbian), supplemented by seafood, fresh goat meat platters, and family-sized platters, with menu prices ranging from approximately 0.5 SAR for bottled water to 179 SAR for family meat platters.
The company runs three revenue streams: (1) retail dine-in, takeout, and delivery through company-owned branches and a branded mobile app on iOS and Google Play, with third-party delivery enabled through the Taker.io platform; (2) corporate and institutional catering under monthly or annual contracts targeting companies, factories, mosques, and charitable associations, delivered in temperature-controlled packaging using a 300+ vehicle fleet; and (3) franchise licensing at 500,000–1,000,000 SAR per unit, with a 150,000 SAR franchise fee, 4% royalty, 3% marketing fee, and a 10-year agreement term. Total served volume exceeds 1 million customers annually, with 1 million+ Ramadan Iftar meals delivered over 15 years and 2 million+ Hajj season meals.
The technology base is conventional: a website, branded mobile apps, and Taker.io-powered online ordering, with no proprietary AI, API, SDK, or developer platform disclosed. The company is ISO 22000:2018 certified for food safety management with dual accreditation from LL-C Certification and SGS, and employs 19 persons with disabilities as part of a Saudi Vision 2030 partnership with a disability affairs association. No revenue, funding, M&A, or leadership change data is publicly disclosed.
Shawayahouse firmographics
Firmographics- Name
- Shawayahouse
- Legal name
- شركة مطاعم بيت الشواية (Shawaya House Company)
- Website
- https://shawayahouse.com.sa
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Where Shawayahouse is headquartered
LocationHeadquarters
- HQ city
- Riyadh
- HQ country
- Saudi Arabia
- HQ region
- Middle East
Offices11 records
Markets served
Shawayahouse business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Restaurant Dine-In and Takeout: Traditional restaurant operations offering dine-in, takeout, and delivery of traditional Saudi rice and chicken dishes. Revenue from individual customer transactions at multiple branch locations across Saudi Arabia.
- Corporate Catering & Meal Supply Contracts: Bulk meal supply contracts with companies, institutions, factories, charitable associations, and mosques. Contracts are offered on monthly or annual basis at competitive prices with fast service and high quality.
- Franchise Royalty Income: Franchise model generating royalty income from 40 franchisee-operated branches. Royalty fee of 4% and marketing fee of 3% per unit.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual menu items - Barbecue Farooj |
| Unit Pricing | Pay-as-you-go | Individual menu items - Chicken dishes |
| Unit Pricing | Pay-as-you-go | Individual menu items - Meat dishes |
| Unit Pricing | Pay-as-you-go | Individual menu items - Seafood |
| Unit Pricing | Pay-as-you-go | Individual menu items - Sides, salads, desserts, beverages |
| One time/ perpetual license | Multi-year contract | Franchise unit cost |
| Subscription | Monthly | Corporate catering contracts |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels9 records
Shawayahouse product offering
Product offeringCore offering
Shawayahouse operates a chain of more than 40 restaurant branches across Saudi Arabia serving traditional Saudi dishes including grilled shawaya chicken, kabsa, mandi, zurbian, fresh goat (hashi), and seafood platters through dine-in, takeout, and delivery. The company also provides bulk corporate and institutional meal catering on monthly and annual contracts, and licenses its brand through a franchise program with unit-level royalties and marketing fees. Orders can be placed through company-owned branches, a proprietary mobile app, third-party delivery platforms, or directly through the corporate sales team.
Product overview
Shawaya House is a 100% Saudi-owned restaurant chain established in 1425 AH (2004 CE) operating in the food and restaurant sector. The company offers a unified restaurant experience centered on traditional Saudi cuisine (grilled shawaya chicken, kabsa, mandi, zurbian, seafood dishes) delivered through dine-in service, mobile app ordering, and corporate catering. The product portfolio consists of the core restaurant dining service, a mobile ordering application, corporate/catering meal services, and a franchise program. All offerings are unified under the Shawaya House brand identity focused on quality standards and ISO 22000:2018 food safety certification.
Differentiator
Problem solved
Functional benefit
Products and services
- Shawaya House Restaurant (Core Dining) Traditional Saudi restaurant chain offering grilled shawaya chicken, kabsa, mandi, zurbian, fresh goat (hashi), and seafood platters across more than 40 dine-in and cloud kitchen branches in Saudi Arabia, with dine-in, pickup, and delivery service.
- Corporate & Catering Services Bulk meal supply and catering services for companies, institutions, factories, charitable associations, mosques, and project sites across Saudi Arabia, delivered in temperature-maintaining containers under monthly or annual contracts.
- Shawaya House Mobile Ordering App Company-branded mobile application available on Apple App Store and Google Play Store that lets individual customers place pickup and delivery orders directly from Shawaya House branches.
Quantifiable outcome
- Over 1 million customers served annually
- +4 more outcomes
Companies that use Shawayahouse
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Shawayahouse technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Shawayahouse partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- LL-C (Certification) organizationcoreLL-C (Certification) is an internationally accredited certification organization that issued Shawaya House a certificate of approval for applying the highest health, safety, and food safety standards in accordance with ISO international standardization requirements.
- SGS (Société Générale de Surveillance)coreSGS is an internationally accredited organization that provided Shawaya House with accreditation certificates for applying the highest standards of safety, quality, and food management.
- Disability Affairs Association (unspecified)minorShawaya House entered into a cooperation agreement with an association concerned with disability affairs as part of its social responsibility and commitment to Vision 2030, to support persons with disabilities.
Scale indicators9 records
Recent moves7 records
Expansion highlights5 records
Shawayahouse competitors and assessment
Company assessmentDirect peers
- AlBaik: Dominant Saudi fried-chicken and seafood fast-food chain with 100+ branches across Saudi Arabia. Directly competes with Shawayahouse in chicken-focused QSR and holds the national brand recognition benchmark in the category.
- Pizza Hut Saudi Arabia: Operated by Americana Group, Pizza Hut competes with Shawayahouse in family dine-in, delivery, and corporate catering segments. Comparable in delivery infrastructure and Saudi market presence.
- KFC Saudi Arabia: Operated in Saudi Arabia by Americana Group, KFC competes directly for chicken-focused dine-in, delivery, and family occasions. Comparable in menu category (chicken) and target customer base.
- Al Tazaj: Saudi Arabian grilled-chicken and rice-dish restaurant chain with a comparable traditional Saudi cuisine menu (grilled chicken, rice platters). Directly competes with Shawayahouse in the same product category and customer segments across Saudi Arabia.
- Herfy Foods: Saudi publicly listed burger and fried-chicken chain with bakery operations and broad branch coverage. Competes with Shawayahouse in family QSR occasions and is comparable in scale and customer demographics.
- McDonald's Saudi Arabia: Operated through a local licensee, McDonald's competes directly with Shawayahouse in family QSR, delivery, and corporate catering occasions across all major Saudi cities.
- Burger King Saudi Arabia: Saudi QSR competitor with broad branch coverage and shared dine-in, delivery, and family-meal occasions. Overlaps with Shawayahouse in mass-market Saudi family dining.
- Kudu: Saudi fast-food chain operating sandwich, burger, and chicken meals across 100+ branches. Directly competes with Shawayahouse for dine-in and delivery occasions in the Saudi mass-market QSR segment.
Emerging players
- Tamia Foods: Saudi-based emerging food brand with overlap in traditional and contemporary Middle Eastern cuisine, competing in select Saudi urban markets. Represents a digitally native and brand-forward emerging competitor relevant for benchmarking customer-acquisition dynamics.
Broad incumbents
- Americana Group: Kuwait-based MENA operator of KFC, Pizza Hut, Hardee's, and Krispy Kreme franchises across the region, including Saudi Arabia. A broad incumbent with overlapping QSR capabilities and significantly larger scale and geographic footprint than Shawayahouse.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Shawayahouse social profiles
Digital presenceShawayahouse compliance and trust
Trust signalCompliance1 record
Shawayahouse financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shawayahouse leadership team
Management profileNumber of profiles
Shawayahouse funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shawayahouse M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shawayahouse
What does Shawayahouse do?
Shawayahouse operates a chain of more than 40 restaurant branches across Saudi Arabia serving traditional Saudi dishes including grilled shawaya chicken, kabsa, mandi, zurbian, fresh goat (hashi), and seafood platters through dine-in, takeout, and delivery. The company also provides bulk corporate and institutional meal catering on monthly and annual contracts, and licenses its brand through a franchise program with unit-level royalties and marketing fees. Orders can be placed through company-owned branches, a proprietary mobile app, third-party delivery platforms, or directly through the corporate sales team.
Is Shawayahouse a public or private company?
Shawayahouse is a private company. It is classified as corporate owned and is currently operating.
When was Shawayahouse founded?
Shawayahouse was founded in 2004. It employs 501 to 1,000 people.
Where is Shawayahouse based?
Shawayahouse is headquartered in Riyadh, Saudi Arabia, in the Middle East region.
How does Shawayahouse make money?
Three revenue lines are on record. Restaurant Dine-In and Takeout is the primary driver. The others are corporate Catering & Meal Supply Contracts and franchise Royalty Income.
Who are Shawayahouse's main competitors?
Direct peers on record are AlBaik, Pizza Hut Saudi Arabia, KFC Saudi Arabia, Al Tazaj, Herfy Foods, McDonald's Saudi Arabia, Burger King Saudi Arabia and Kudu. Tamia Foods is listed as an emerging player. Americana Group is listed as a broad incumbent.
Does Shawayahouse have an API?
No public API is recorded for Shawayahouse.