Franklin Square Holdings
Future Standard (Franklin Square Holdings) is a Philadelphia-based alternative asset manager managing $94B AUM across private equity, credit, real estate, infrastructure, and multi-asset strategies for financial advisors, institutional investors, and PE sponsors via interval funds, closed-end funds, and listed vehicles.
- Company typePrivate
- Founded-
- HeadquartersPhiladelphia, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What Franklin Square Holdings does
Franklin Square Holdings, doing business as Future Standard, is a Philadelphia-headquartered alternative asset manager focused on the U.S. middle market. The firm manages $94 billion in assets under management (as of 3/31/2026) across 14 global offices and offers institutional and qualified investors access to private equity, private credit, real estate, infrastructure, and multi-asset strategies through a diversified shelf of interval funds, closed-end funds, and publicly listed vehicles including FS MVP Private Markets Fund, FS Credit Income Fund, FS Credit Opportunities Corp., FS KKR Capital Corp. (in partnership with KKR), FS Credit Real Estate Income Trust, FS Multi-Strategy Alternatives Fund, and FS Specialty Lending Fund.
The firm's core technology and platform architecture consists of five integrated investment platforms — Private Equity, Credit, Real Estate, Infrastructure (digital infrastructure focus), and Multi-Asset — each with dedicated deal-sourcing, underwriting, and portfolio management teams. The Multi-Asset platform is operated through a multi-sub-advisor model partnering with Wilshire Advisors, MidOcean Partners, Mariner Investment Group, Waterfall Asset Management, and Magnetar Asset Management. The firm has been repositioning under the "Future Standard" brand from its legacy Franklin Square identity, and supports its investment platforms with a content marketing program including a FireSide Podcast, "Private Markets Outlook" research reports, and a weekly Chart of the Week publication.
Future Standard generates revenue through management fees and performance fees on its alternative investment funds, consistent with a subscription-style recurring revenue model. Distribution operates through an affiliated FINRA/SIPC broker-dealer, FS Investment Solutions, LLC (exclusive wholesale marketing agent for interval funds and FS MVP), third-party distributors including ALPS Distributors and SEI Investments Distribution Co., and direct institutional sales teams. The firm targets three primary customer segments — financial advisors and wealth managers, institutional investors (endowments, foundations, pension funds), and private equity sponsors — and offers Class I shares for qualified institutional investors across its interval fund products, with detailed fee structures disclosed in fund prospectuses.
Franklin Square Holdings firmographics
Firmographics- Name
- Franklin Square Holdings
- Legal name
- FS Investment Solutions, LLC
- Website
- https://fsinvestments.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Future Standard (Franklin Square Holdings) is a Philadelphia-based alternative asset manager managing $94B AUM across private equity, credit, real estate, infrastructure, and multi-asset strategies for financial advisors, institutional investors, and PE sponsors via interval funds, closed-end funds, and listed vehicles.
- Ownership category
- akta.pro rank
Franklin Square Holdings industry classification
Industry- Product category
- Alternative Asset Management
- NAICS
- Portfolio Management and Investment Advice (523940), Other Investment Pools and Funds (5259), Other Financial Vehicles (52599)
- SIC
- Investment Advice (6282), Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Private Markets Fund of Funds (PE / VC / Private Credit FoF) (FSAHAKAF)
- akta.pro secondary industries
- Primary Fund-of-Funds (Blind-pool FoF) (FSANAGAA), Secondaries-Focused Fund of Funds (LP / GP-led / Continuation Vehicles) (FSAHAKAH)
Keywords
Where Franklin Square Holdings is headquartered
LocationHeadquarters
- HQ city
- Philadelphia
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Franklin Square Holdings business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Alternative Asset Management Fees: Future Standard generates revenue through management fees and potentially performance fees on its alternative investment funds including private equity, credit, real estate, infrastructure, and multi-asset strategies. The firm manages $94B in assets under management across its platforms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Class I shares for institutional investors |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Franklin Square Holdings product offering
Product offeringCore offering
Franklin Square Holdings (operating as Future Standard) is a private alternative asset manager that designs, distributes, and manages investment funds across private equity, credit, real estate, infrastructure, and multi-asset strategies with a focus on the U.S. middle market. The firm sells fund products (interval funds, closed-end funds, and BDC-style listed vehicles) such as FS MVP Private Markets Fund, FS Credit Income Fund, FS Credit Opportunities Corp., FS Credit Real Estate Income Trust, FS Multi-Strategy Alternatives Fund, FS Specialty Lending Fund, and FS KKR Capital Corp. to institutional investors, financial advisors, and private equity sponsors. Revenue is earned through management fees and incentive/performance fees on approximately $94B of assets under management.
Product overview
Future Standard (Franklin Square Holdings) operates as a diversified private markets investment firm offering multiple integrated investment platforms rather than a single unified product. The core portfolio includes five distinct platforms: (1) Private Equity Platform offering access to the U.S. middle market through buyout, venture capital, growth equity, and special situations strategies, centered around the FS MVP Private Markets Fund; (2) Credit Platform providing tailored financing to middle market companies via the FS Credit Income Fund, FS Credit Opportunities Corp., and FS KKR Capital Corp.; (3) Real Estate Platform delivering commercial real estate debt and equity solutions through the FS Credit Real Estate Income Trust; (4) Infrastructure Platform focused on digital infrastructure investments; and (5) Multi-Asset Platform offering alternative strategies via the FS Multi-Strategy Alternatives Fund. The platforms share a common focus on the U.S. middle market and are distributed to institutional investors, financial advisors, and high-net-worth individuals through interval funds, closed-end funds, and publicly listed vehicles.
Differentiator
Problem solved
Functional benefit
Brands
- FS MVP Private Markets Fund: Private markets fund offering class I shares for investment.
- FS Credit Income Fund
- FS Credit Opportunities Corp.
- FS KKR Capital Corp.
- FS Credit Real Estate Income Trust
- FS Multi-Strategy Alternatives Fund
- FS Specialty Lending Fund
Products and services
- FS MVP Private Markets Fund Private markets fund offering institutional and qualified investors access to direct, secondary, and primary investments across buyout, venture capital, growth equity, and special situations within the U.S. middle market.
- FS Credit Income Fund Credit fund offering tailored financing solutions to private U.S. middle market companies, spanning senior, junior, opportunistic, and liquid credit strategies with a focus on capital preservation.
- FS Credit Opportunities Corp. Closed-end credit fund providing diversified exposure to private credit opportunities across the capital structure of U.S. middle market companies.
- FS KKR Capital Corp. Listed closed-end credit investment company managed in partnership with KKR, providing access to private credit strategies across market cycles.
- FS Credit Real Estate Income Trust Real estate investment trust delivering debt and equity capital solutions tailored to commercial real estate sponsors and borrowers, leveraging over 20 years of market experience.
- FS Multi-Strategy Alternatives Fund Multi-asset alternative fund dynamically investing across equities, credit, commodities, and currencies using direct and hedge fund strategies to provide risk-adjusted returns.
- FS Specialty Lending Fund Specialty lending fund providing tailored lending solutions.
Companies that use Franklin Square Holdings
Customer profileSegments3 records
Ideal customer profiles3 records
Franklin Square Holdings technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Franklin Square Holdings partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Franklin Square Holdings competitors and assessment
Company assessmentBroad incumbents
- KKR: Global alternatives giant and named partner on FS KKR Capital Corp. — comparable in private credit, private equity, real estate, and infrastructure offerings, and a direct competitor in the U.S. middle market while simultaneously being a strategic partner to the firm.
- Carlyle Group: Diversified global alternatives manager with credit, real estate, infrastructure, and private equity. Comparable as a multi-platform alternatives manager pursuing the U.S. middle market and competing for the same advisor and institutional allocations.
- Blackstone: Largest global alternatives manager with private credit, real estate, infrastructure, and PE platforms. Overlaps on nearly every asset class the firm operates in, representing both the benchmark competitor and a ceiling on the firm's scaling ambition.
- Ares Management: Large diversified alternatives manager with significant private credit, real estate, and private equity franchises. Comparable in U.S. middle-market credit focus and multi-channel distribution, though substantially larger in AUM and broader in geographic reach.
- Nuveen (TIAA): Large diversified asset manager with significant private credit, real estate, and infrastructure offerings alongside traditional asset management. Comparable in offering advisor-accessible alts products (including interval-fund-style vehicles) and serving similar institutional and advisor channels.
- Apollo Global Management: Large alternatives manager with deep private credit and real estate franchises and growing infrastructure exposure. Comparable in credit-led multi-platform strategy and in offering investors both listed and private access vehicles.
Direct peers
- StepStone Group: Private markets solutions provider offering fund-of-funds, secondaries, co-investments, and customized portfolios across PE, credit, real estate, and infrastructure. Closely comparable as a multi-manager private-markets platform targeting financial advisors and institutional investors.
- Hamilton Lane: Publicly traded private markets investment manager providing advisors and institutions access to primary, secondary, and co-investment opportunities across PE, credit, and real assets. Directly comparable as a multi-strategy private-markets platform serving similar financial advisor and institutional channels.
- Blue Owl Capital: Public alternatives manager with major private credit and GP-stakes platforms plus real estate, serving both institutional and retail channels via listed and private vehicles. Comparable in product breadth (credit-led, multi-asset) and distribution model (listed products plus interval-fund-style private offerings).
- Crescent Capital Group: Middle-market-focused private credit manager offering direct lending and opportunistic credit strategies. Comparable as a U.S. middle-market credit specialist with similar LP base and product orientation (private BDC plus private fund vehicles).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Franklin Square Holdings financial estimates
Financial estimateRevenue estimate
Valuation estimate
Franklin Square Holdings leadership team
Management profileNumber of profiles
Profiles1 record
Franklin Square Holdings funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Franklin Square Holdings M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Franklin Square Holdings
What does Franklin Square Holdings do?
Franklin Square Holdings (operating as Future Standard) is a private alternative asset manager that designs, distributes, and manages investment funds across private equity, credit, real estate, infrastructure, and multi-asset strategies with a focus on the U.S. middle market. The firm sells fund products (interval funds, closed-end funds, and BDC-style listed vehicles) such as FS MVP Private Markets Fund, FS Credit Income Fund, FS Credit Opportunities Corp., FS Credit Real Estate Income Trust, FS Multi-Strategy Alternatives Fund, FS Specialty Lending Fund, and FS KKR Capital Corp. to institutional investors, financial advisors, and private equity sponsors. Revenue is earned through management fees and incentive/performance fees on approximately $94B of assets under management.
Is Franklin Square Holdings a public or private company?
Franklin Square Holdings is a private company. It is classified as unknown and is currently operating.
When was Franklin Square Holdings founded?
Franklin Square Holdings was founded in -1.
Where is Franklin Square Holdings based?
Franklin Square Holdings is headquartered in Philadelphia, United States, in the North America region.
How does Franklin Square Holdings make money?
One revenue line is on record: alternative Asset Management Fees.
Who are Franklin Square Holdings's main competitors?
Broad incumbents on record are KKR, Carlyle Group, Blackstone, Ares Management, Nuveen (TIAA) and Apollo Global Management. Direct peers are StepStone Group, Hamilton Lane, Blue Owl Capital and Crescent Capital Group.
Does Franklin Square Holdings have an API?
No public API is recorded for Franklin Square Holdings.
What industry is Franklin Square Holdings in?
Franklin Square Holdings's product category is Alternative Asset Management. Its primary akta.pro industry code is FSAHAKAF, Private Markets Fund of Funds (PE / VC / Private Credit FoF), with a secondary code of FSANAGAA, Primary Fund-of-Funds (Blind-pool FoF). Its NAICS code is 523940 and its SIC code is 6282.