Paws of Honor

Name

Paws of Honor

Legal name

Paws of Honor, Inc.

Website

https://pawsofhonor.org

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Nonprofit Veterinary Services

NAICS

Veterinary Services (54194), Veterinary Services (541940), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

akta.pro primary industry

Veterinary Charity Clinics & Medical Aid (BPAGAIAD)

akta.pro secondary industry

Animal Welfare & Advocacy Organizations (AFAEALAC)

Keywords

• Veterinary care services
• Nonprofit animal welfare
• Retired K9 support
• Military working dogs
• Charitable donations

Headquarters

HQ city

Williamsburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Charitable Contributions: As a 501(c)(3) nonprofit organization, Paws of Honor relies primarily on tax-deductible donations from individuals, corporations, and organizations to fund their veterinary care programs for retired military and law enforcement K9s.
2. Golf Tournament Fundraising: Annual golf tournament events serve as a major fundraising vehicle, offering sponsorship opportunities and player registration fees to generate revenue for the organization.
3. E-commerce Shop Sales: The organization operates an online store (store.pawsofhonor.org) selling merchandise and products that contribute to revenue generation.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Paws of Honor is a 501(c)(3) nonprofit organization that provides veterinary care and related products at no charge for retired military and law enforcement K9s that have served the country. The organization funds and coordinates routine and specialty veterinary services, monthly medications, specialty food, and senior wellness exams for enrolled retired working dogs through a network of veterinary partners and corporate sponsors.

Product overview

Paws of Honor is a 501(c)(3) nonprofit organization offering a unified veterinary care program for retired military and law enforcement K9s. The core offering consists of the K9 Veterinary Care Program providing no-cost veterinary services and products, supported by a K9 Stories platform showcasing enrolled heroes. The product portfolio includes donation modules (Specialty Food, Monthly Medications, Yearly Wellness Exam) for supporters, an Online Donation Platform integrated with GiveSmart, a Newsletter Subscription service via Constant Contact, the annual Golf Tournament fundraising event, and a K9 Eligibility & Application system for enrollment. The organization reported 1,161 total K9s enrolled with 661 active and $8.0M in funding provided. Located at 263 Mclaws Circle, Suite 104, Williamsburg, Virginia 23185.

Differentiator

Problem solved

Functional benefit

Products and services

• K9 Veterinary Care Program

Quantifiable outcome

• 1161 retired K9s enrolled in the program since inception
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Veterinary PartnerscoreImplementation/ SI/ Consulting PartnerNetwork of veterinary practices providing medical care, wellness exams, and ongoing health services to enrolled retired K9s at no charge.
• Corporate AlliescoreGTM or Marketing PartnerCorporate sponsors including Pohanka Automotive Group that participate in the K9 Sponsorship Program, providing financial support for individual K9s.
• Pet Wants ChantillyminorGTM or Marketing PartnerCorporate sponsor providing support for K9 Brandy through the organization's sponsorship program.
• Hurricane's HeroesminorGTM or Marketing PartnerSponsor for K9 Rrodriguez providing support through the K9 sponsorship program.
• The Roper Family & Superior RoofingminorGTM or Marketing PartnerSponsor for K9 Sendy through the organization's sponsorship program.
• US War Dogs AssociationcoreStrategic or Co-development PartnerStrategic partner providing support for retired military working dogs including K9 Hugo, aligned with Paws of Honor's mission to support retired K9s.
• Heroes With PawsminorGTM or Marketing PartnerSponsor for K9 Doc providing ongoing support through the organization's sponsorship program.
• Pohanka Automotive Group K9 Sponsorship ProgramcoreGTM or Marketing PartnerMajor corporate sponsor supporting K9 Xena and participating in the organization's K9 Sponsorship Program.
• PDC Golf TournamentcoreGTM or Marketing PartnerGolf tournament organizer sponsoring multiple K9s including Drago and Llamers, supporting the annual fundraising event.
• State Farm Insurance (Arson Dog Program)minorGTM or Marketing PartnerState Farm has funded training for accelerant detection K9s including Tony through their Arson Dog Program. Since 1993, State Farm has provided funding for more than 435 teams across the US and Canada.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Veterinary Care Foundation: Charitable organization that enables veterinary clinics to provide free or subsidized care to animals in need. Operates at a broader industry level than Paws of Honor but uses a similar donor-funded veterinary-care model.
• The Humane Society of the United States: Large national animal-welfare nonprofit. Operates at far broader scale and scope, but shares the animal-welfare nonprofit category and a similar donation-driven business model.

Emerging players

• America's VetDogs: Accredited nonprofit that trains and places service dogs for disabled veterans and first responders. Comparable veteran/K9 positioning but service-dog-training focus differs from post-care veterinary support.
• Puppies Behind Bars: Nonprofit that trains puppies to become service dogs for veterans and first responders. Adjacent mission and similar corporate/donor fundraising channels.
• K9s For Warriors: Larger nonprofit that pairs service dogs with military veterans. Comparable veteran/K9 mission framing and donor base, though its beneficiaries are veterans rather than retired working dogs.
• Guardian Angels Medical Service Dogs: Nonprofit training medical service and psychiatric service dogs for veterans and others. Operates in the same veteran/donor ecosystem with overlapping CSR partnerships.

Direct peers

• US War Dogs Association: National nonprofit dedicated to honoring and supporting military working dogs, including retired MWDs. Directly comparable mission to Paws of Honor and already a strategic partner of the organization.
• Mission K9 Rescue: Nonprofit focused on rescuing, rehoming, and providing medical care for retired military and law enforcement working dogs. Closely comparable beneficiary population and service scope.
• Project Paws Alive: Nonprofit providing veterinary care grants and equipment to working K9s across law enforcement, fire, and search-and-rescue agencies. Similar donor-funded veterinary support model.
• Retired Police Dog Foundation: Charity that funds medical care, surgeries, and end-of-life support specifically for retired law enforcement K9s. Direct overlap with Paws of Honor's law enforcement K9 segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/paws-of-honor

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Paws of Honor