Soaky Mountain Waterpark

What Soaky Mountain Waterpark does

Soaky Mountain Waterpark is a privately-held, 50-acre outdoor seasonal waterpark located in Sevierville, Tennessee, operating within the Smoky Mountains tourism corridor under the parent brand Wilderness Resorts & Waterparks. The facility operates a portfolio of water attractions including thrill rides (Rafter's Rage, The Edge Watercoaster), family rides, the Boomer's Bay children's play area, a wave pool, an adventure river, a FlowRider surf simulator, and a WIBIT inflatable obstacle course, complemented by 10+ branded on-site dining and bar concepts spanning coffee, pretzels, tacos, Philly cheesesteaks, frozen yogurt, shakes, a main bistro, and two bars (Wipeout Bar and Overlook Bar).

The business runs a direct-to-consumer model, selling daily admission tickets, season passes, parking passes, and add-ons (cabana and locker rentals) primarily through the park's own website and parkezpay ticketing platform, supplemented by walk-up booths at the park entrance. Group and birthday party packages extend the revenue mix into event-based bookings, while recurring season pass memberships (with Bring-A-Friend and passholder lodging discounts) provide a subscription-style element across the operating season. The 2026 season is being extended with a programming slate that includes Taylor Time low-sensory events, the Soaky Spangled Summer Semi-quincentennial celebration, the World's Largest Swimming Lesson partnership with Morristown Landing, and new F&B concepts (Drippin' coffee and a carnival-themed Soaky Shake Shoppe).

There are no disclosed funding events, public listing, or institutional investors identified. Operations are physically anchored to a single headquarters at 175 Gists Creed Rd, Sevierville, TN, with a recently strengthened operations leadership team (Operations Director Christian, joined March 2026) bringing prior experience from large indoor waterparks in California, Pennsylvania, and Texas. Revenue, headcount, and ownership structure beyond the parent-branded relationship remain undisclosed in the available data.

Name

Soaky Mountain Waterpark

Legal name

Soaky Mountain Waterpark

Website

https://soakymountainwaterpark.com

Company type

Private

Founded year

2020

Operating status

Operating

Short description

Soaky Mountain Waterpark is a privately held, 50-acre outdoor seasonal waterpark in Sevierville, Tennessee, serving Smoky Mountains visitors with water rides, dining, and group events sold direct-to-consumer through daily tickets and season passes.

Ownership category

akta.pro rank

Product category

Waterpark Attraction Services

NAICS

Amusement Parks and Arcades (7131), Amusement and Theme Parks (713110)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Outdoor Water Parks (Wave Pools, Lazy Rivers, Slides) (THAAABAA)

akta.pro secondary industries

Water Parks (THAAAAAB), Water Parks (Outdoor/Indoor, Wave Pools & Slides) (THAJAEAB), Standalone/Pay-Per-Entry Water Parks (Day-Visitor Focused) (THAAABAD), Water Park Concessions & Guest Services (Food, Retail, Lockers, Cabanas) (THAAABAH)

Keywords

• Outdoor waterpark attractions
• Family entertainment park
• Water slide rides
• Season pass admissions
• Amusement park dining

Headquarters

HQ city

Sevierville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Admission Tickets: Daily admission tickets sold to individual visitors for park entry
2. Season Passes: Annual and multi-year season passes providing unlimited park access with additional benefits such as bring-a-friend tickets and parking passes
3. Parking Passes: Season parking passes for repeat visitors
4. Food & Beverage: Multiple on-site dining options including Drippin' coffee shop, Soaky Shake Shoppe, Bee Good Cafe, Base Camp Bistro, Tacolicious taco truck, Philly Up! cheesesteak truck, Twist & Shout pretzels, Yukon Yogurt, and bars (Wipeout Bar, Overlook Bar)
5. Cabana & Locker Rentals: Premium seating rentals and secure locker storage for guests
6. Group Events: Group outing packages and birthday party packages for organized groups
7. Wristband Replacement: Replacement season pass wristbands for renewing pass holders (previously sold for $5 during early processing)

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Soaky Mountain Waterpark operates a 50-acre outdoor seasonal waterpark in Sevierville, Tennessee, selling daily admission tickets, season passes, and add-ons (parking, cabanas, lockers) for access to a portfolio of waterslides, a wave pool, an adventure river, a FlowRider surf simulator, water coasters, a children's play area, and a WIBIT inflatable obstacle course. The park also generates ancillary revenue from multiple on-site food and beverage outlets, a gift shop, birthday party packages, group outings, and themed seasonal events. Operational support functions include on-site ticket booths, the parkezpay.com ticketing system, and accessibility programming such as Taylor Time low-sensory events.

Product overview

Soaky Mountain Waterpark is a seasonal waterpark in Sevierville, Tennessee, offering a unified experience combining water attractions, dining, and guest services. The core attractions portfolio includes thrill rides (Rafter's Rage, The Edge Watercoaster), family rides, children's areas (Boomer's Bay), wave pool, adventure river, FlowRider surf simulator, and WIBIT inflatable obstacle course. The dining program comprises multiple branded outlets including Philly Up! (Philly cheesesteaks), Wipeout Bar (cocktails/craft beer with live entertainment), Overlook Bar (views), Twist & Shout (pretzels), Yukon Yogurt (frozen yogurt), Drippin' (coffee/new 2026), Soaky Shake Shoppe (shakes/funnel cakes), Bee Good Café (family meals), Base Camp Bistro (main restaurant), and Tacolicious (tacos). Ticketing includes daily tickets, season passes (with Bring-A-Friend renewal incentives), parking passes, and cabana/locker rentals. Guest services encompass birthday parties, group events, Boomer's Kids Club activities, Taylor Time low-sensory events (accessibility-focused), and Weather Warranty (rain guarantee). The 2026 season features America's 250th Semi-quincentennial Celebration and new Drippin' coffee concept.

Differentiator

Problem solved

Functional benefit

Brands

• Wilderness Resorts & Waterparks: Parent company/brand mentioned in footer copyright

Products and services

• Daily Tickets Single-day admission tickets to Soaky Mountain Waterpark granting access to the park's water attractions for one operating day.
• Season Passes Annual and multi-year season passes providing unlimited access to the waterpark for the season, including early processing dates, renewal options, and benefits such as Bring-A-Friend tickets and parking discounts.
• Parking Passes Parking passes sold for vehicle parking at Soaky Mountain Waterpark, available as one-time daily passes or as season parking passes for repeat visitors.
• Cabana Rentals Private cabana rentals providing reserved, shaded seating and enhanced comfort for guests during their park visit.
• Locker Rentals Secure locker rentals allowing guests to store personal belongings while using the waterpark attractions.
• Birthday Party Packages Organized birthday party experiences hosted at the waterpark, providing families with a packaged celebration venue for children's parties.
• Group Outings Group event packages for corporate events, school trips, youth organizations, and other organized group visits to the waterpark.
• Taylor Time Low Sensory Events Limited-capacity, low sensory events for guests with sensory sensitivities, providing access to designated attractions (The Soaky Surge Wave Pool, The Snake Den Tube Rides, Boomer's Bay) with no music during events, additional staff assistance, and capped attendance of 500 guests per event.
• Weather Warranty Complimentary return ticket (Rain Ticket) issued to guests when full ride operations at the park are suspended due to inclement weather.
• Boomer's Kids Club Children's activities and programming featuring the park mascot Boomer, offered as a guest engagement program at the waterpark.
• Mountain Mercantile On-site gift shop selling Soaky Mountain Waterpark merchandise and souvenirs to park guests.
• Rafter's Rage A major water slide attraction currently operating at Soaky Mountain Waterpark.
• The Edge Watercoaster A water coaster attraction at Soaky Mountain Waterpark, described by the park as breathtaking and as Operations Director Christian's favorite attraction.
• Philly Up! Double-decker food truck serving classic Philly Cheesesteaks with cheese whiz, original chicken, and spicy cheesesteak options to park guests.
• Wipeout Bar Poolside bar offering specialty cocktails, craft beers from the region, and appetizers, with live entertainment from Tennessee musicians 2–5 PM daily during the summer season.
• Overlook Bar Bar featuring panoramic views of the Smoky Mountains and serving cocktails to park guests.
• Twist & Shout Pretzel Carts Pretzel food carts in the main plaza area of the park serving hot pretzels, pretzel bites, Pretzel Dogs, Frozen Bananas, and the Ravenous Raft, launched in 2025.
• Yukon Yogurt Frozen yogurt shop offering 15 flavors of frozen yogurt or sorbet with toppings such as crushed candy bars, nuts, fruit, and chocolate or caramel sauces, including dairy-free sorbet options.
• Drippin' Coffee & Candy New 2026-season coffee spot located in the main plaza area serving lattes, cappuccinos, Americanos, espresso shots, mochas, plus smoothies, floats, donuts, muffins, cinnamon rolls, danishes, bagels, and cookies.
• Soaky Shake Shoppe Shake and ice cream shop with multiple flavors and toppings plus funnel cakes; reimagined for 2026 with a 'Fun at the Fair' theme celebrating America's 250th birthday and an expanded carnival menu.
• Bee Good Café Family-friendly café located next to the Hive, serving kids' favorites and healthy snacks to park guests.
• Base Camp Bistro Main on-site restaurant offering bold-flavored entrées for guests to refuel throughout the day.
• Tacolicious Taco truck on park grounds offering specialty tacos and related fare to park guests.
• Soaky Spangled Summer Semi-quincentennial Celebration Six-day patriotic event series celebrating America's 250th birthday (Semi-quincentennial) from June 29 through July 4, featuring daily themed events including a Founding Father's Scavenger Hunt, Freedom Splash & Cornhole Clash, patriotic dress days, Soaky Declaration banner signing, Freedom & Foam Friday foam party, Red White & Boomer Bash on July 4, and the new All American Buffet on July 2.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Morristown LandingminorOthersMorristown Landing provides swimming instruction for the World's Largest Swimming Lesson event held at Soaky Mountain Waterpark on June 25, 2026. Sarah Brackins of Morristown Landing leads the 30-minute group lesson in the wave pool.

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dollywood's Splash Country: The most direct competitor to Soaky Mountain — an outdoor waterpark also operating in the Sevierville/Pigeon Forge Smoky Mountains tourism corridor. Competes head-to-head for the same visitor pool with overlapping thrill, family, and wave-pool attractions.
• Water Country USA: Large outdoor waterpark in Williamsburg, VA operated by a major theme park company. Comparable destination waterpark model with broad attraction portfolio including water coasters, wave pools, and kids' zones.
• Camelbeach Outdoor Waterpark: Outdoor waterpark in Pennsylvania's Pocono Mountains, operating in a regional tourism/resort market comparable to Soaky Mountain's Smoky Mountains positioning. Similar attraction mix and seasonality profile.
• Noah's Ark Waterpark: America's largest outdoor waterpark, located in Wisconsin Dells — the US's waterpark capital. Comparable in operating scale, pay-per-entry model, and breadth of thrill, family, and kids' attractions.
• Schlitterbahn New Braunfels: Iconic outdoor waterpark in Texas offering a comparable mix of wave pools, lazy rivers, water coasters, and family attractions. Comparable in scale, pay-per-entry model, and broad demographic appeal.
• Splashin' Safari (Holiday World): Outdoor waterpark in Santa Claus, Indiana, bundled with a theme park. Comparable scale of attractions including water coasters, wave pools, and family rides in a regional tourism market.
• White Water Atlanta: Large outdoor waterpark in the Southeast US with a comparable attraction mix (wave pools, slides, lazy river, kids' areas). Operates in a regional destination market similar to Soaky Mountain's tourism-corridor positioning.

Broad incumbents

• Kalahari Resorts & Conventions: Large indoor waterpark resort chain offering comparable attractions (FlowRider, water coasters, wave pools, kids' areas) bundled with lodging and conventions. Comparable business model blending waterpark operations with hospitality revenue.
• Great Wolf Lodge: Largest indoor waterpark resort chain in North America. Comparable in combining waterpark operations with lodging and F&B, but differentiated by year-round indoor positioning versus Soaky's outdoor seasonal model.

Others

• Wilderness at the Smokies: Sister property under the Wilderness Resorts & Waterparks parent that owns Soaky Mountain. An indoor waterpark resort in Sevierville providing cross-promotion, lodging integration, and shared demand capture in the same geographic market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks4 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCnOJc1Cg3qrYIeaR_ORauuQ
• Facebookfacebook.com/SoakyMountain
• Instagraminstagram.com/soakymountain
• TikToktiktok.com/@soakymountain
• LinkedInlinkedin.com/company/soaky-mountain-waterpark

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Soaky Mountain Waterpark