Star Oil Group
Star Oil Group is an African-controlled petroleum distributor that sells fuels, Jet A1 aviation fuel, lubricants, LPG, and bitumen through 500+ owned service stations, direct B2B delivery, and seven West and Central African airport depots across eight countries.
- Company typePrivate
- Founded2002
- HeadquartersNouakchott, Mauritania
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Star Oil Group does
Star Oil Group is a privately held petroleum products distribution company controlled by African shareholders, headquartered in Nouakchott, Mauritania, and operating across eight West and Central African countries (Mauritania, Senegal, Mali, Guinea, Côte d'Ivoire, Niger, Gambia, and Chad). The company distributes petroleum fuels (diesel, premium petrol, kerosene, Jet A1 aviation fuel, and heavy fuel oil), domestic LPG (butane in 25kg, 12.5kg and 6kg cylinders), lubricants sourced from partners BP, ELF, and TotalEnergies, and grade 50/70 bitumen. Its distribution channels comprise an owned network of 500+ service stations positioned along main regional roads and major cities, direct B2B site delivery to mining, construction, and industrial customers, and aviation fuel supply at seven regional airports where it holds a leadership position at the majority.
The business model is sales-led and asset-intensive: a transaction-fee revenue model captures thin per-litre margins across high-volume fuel throughput (stated annual volumes of 900KT+) supplemented by higher-margin adjacencies such as aviation fuel, lubricants technical services, fleet-management cards (Easy Card), and station-based retail (shops, restaurants, vehicle maintenance). The group has grown primarily through acquisition, taking control of Mobil Oil Mali in 2004 and subsequently acquiring TotalEnergies' Niger (2022) and Chad (2023) subsidiaries, the OMEGA network in Senegal (2023), and the DOCI network in Côte d'Ivoire (2024), in addition to organic subsidiary creation across multiple markets. It supports B2B customers including long-tenured mining accounts such as MIFERMA/SNIM (since 1964), Energie du Mali, and a roster of commercial airlines at its aviation depots.
Star Oil's customer segments span Retail/Individual Consumers (service station fuel and LPG), Mining and Industrial (bulk fuel, lubricants, technical audits and lubrication planning), Aviation (Jet A1 at seven airports), and Construction/Infrastructure (bitumen). The company employs 400+ direct staff, sources product through trading partners Trafigura and KemOil SA, and is positioned as one of the few African-majority owned integrated petroleum distribution platforms in the sub-region with the stated strategic intent of continued cross-border acquisition-led expansion.
Star Oil Group firmographics
Firmographics- Name
- Star Oil Group
- Legal name
- Star Oil Group
- Website
- https://staroilgroup.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Star Oil Group is an African-controlled petroleum distributor that sells fuels, Jet A1 aviation fuel, lubricants, LPG, and bitumen through 500+ owned service stations, direct B2B delivery, and seven West and Central African airport depots across eight countries.
- Ownership category
- akta.pro rank
Star Oil Group industry classification
Industry- Product category
- Petroleum Products Distribution
- NAICS
- Petroleum Bulk Stations and Terminals (424710), Fuel Dealers (4572), Gasoline Stations and Fuel Dealers (457)
- SIC
- Wholesale-Petroleum Bulk Stations & Terminals (5171), Wholesale-Petroleum & Petroleum Products (No Bulk Stations) (5172)
- akta.pro primary industry
- Aviation Fuel Marketing (Into-Plane, Airport Fueling) (EUALAIAH)
- akta.pro secondary industries
- Commercial & Fleet Fueling (Cardlock, On-Site Tanks, Bulk Delivery) (EUALAIAD), Convenience Retail & Foodservice at Forecourts (C-Store/QSR) (EUALAIAE), Branded Fuels Wholesaling & Jobber Distribution (EUALAIAB)
Keywords
Where Star Oil Group is headquartered
LocationHeadquarters
- HQ city
- Nouakchott
- HQ country
- Mauritania
Offices8 records
Markets served
Star Oil Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Infrastructure, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Retail Fuel Distribution: Sale of fuels (diesel, petrol, Jet A1, paraffin, heating oil) through network of 500+ service stations to general public and B2B customers
- Aviation Fuel: Jet A1 fuel distribution at 7 airports across West Africa; leader in majority of these markets
- Industrial and Mining B2B: Direct B2B sales to mining companies, construction firms, public administrations, and industrial facilities with site delivery
- Lubricants: Distribution of lubricants from partners BP, ELF, TotalEnergies for engines, hydraulics, gears, compressors
- Domestic Gas (LPG): LPG (butane gas) packaged in 25Kg, 12.5Kg and 6 cylinders for domestic use
- Bitumen: Distribution of grade 50/70 bitumen for construction and road building
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Star Oil Group product offering
Product offeringCore offering
Star Oil Group imports and distributes petroleum products — automotive fuels (diesel/gasoil, premium petrol), Jet A1 aviation fuel, paraffin, heavy fuel oil, LPG (butane gas in cylinders), lubricants, and grade 50/70 bitumen — across 8 West and Central African countries through 500+ company-owned service stations and direct B2B delivery to mining, industrial, construction, and aviation customers. The group operates aviation fuel depots at 7 sub-regional airports and is market leader in aviation fuel at the majority of those airports.
Product overview
Star Oil Group is a petroleum import and distribution company operating across sub-Saharan Africa through a network of 500+ service stations in 8 countries. Its core product portfolio centres on petroleum fuels (Jet A1 aviation fuel, diesel/gasoil, premium petrol, kerosene/paraffin, and heavy fuel oil), supplemented by LPG (butane gas in cylinders), and lubricants sourced from BP, ELF, and TotalEnergies. The group also distributes bitumen (grade 50/70) and operates B2B supply and technical services for mining and industrial customers. Adjacent offerings include petroleum fuel cards (Easy Card) for fleet and personal fuel budget management, vehicle maintenance services (free oil changes, safety checks, wash bays), and convenience shops and restaurants at select stations. Distribution is channelled through company-owned and -operated service stations, direct industrial supply, and aviation depot operations at key regional airports.
Differentiator
Problem solved
Functional benefit
Brands
- Star Oil Tchad: Chad subsidiary distributing petroleum products with 20 service stations in N'Djaména, Sarh, Moundou, Bongor and Mongo, aiming for 34 stations by 2028.
- Star Oil Gambia
- Star Oil Mali
- Star Oil Niger
- Star Oil Guinea (Star Oil Guinée)
Products and services
- Jet A1 Aviation Fuel Kerosene-type jet fuel suitable for civil and military jet aircraft, helicopters with turbine engines, turboprop aircraft, and compression-ignition piston-engine aircraft. Distributed to commercial airlines and military aviation operators.
- Fuels (Carburants) Distribution of diesel (gasoil), premium petrol (essence super), kerosene (paraffin), and heavy fuel oil — compliant with official technical specifications. Sold through the service station network to retail consumers and through direct B2B delivery to industrial customers.
- Domestic Gas (LPG / Butane) LPG (butane gas) packaged in 25 kg, 12.5 kg, and 6 kg cylinders for domestic cooking and heating use. Distributed through service stations and promoted as an alternative energy source.
- Lubricants Distribution of engine, hydraulic, gear, compressor, and general-lubrication products from partners BP, ELF, and TotalEnergies for multiple industrial and automotive applications.
- Bitumen Grade 50/70 Distribution of grade 50/70 bitumen per official technical specifications for road construction and infrastructure; supplied in self-heating containers in the Mali market.
- Aviation Depot Operations and Into-Plane Refuelling Aircraft refuelling operations at airports, including storage and hydrant systems. Star Oil Group operates aviation depots at 7 airports across West and Central Africa (Mauritania, Mali, Guinea, Côte d'Ivoire, Senegal, Niger, Chad).
- B2B Mining and Industrial Fuel Supply Services Direct B2B fuel and lubricant supply, plus technical services, to mining, construction, public works, public administrations, power generators, and industrial operators. Includes safe site delivery, technical site audits, lubrication plans, and petroleum process optimization advice.
Quantifiable outcome
- Leader in aviation fuel at majority of 7 airports where operations exist
- +1 more outcomes
Companies that use Star Oil Group
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles4 records
Star Oil Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Star Oil Group partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, supporting and strategic.
- TrafiguracoreMajor trading partner for petroleum product imports and trading activities. Trafigura is one of the world's leading commodity trading companies.
- KemOil SAcoreTrading partner for petroleum product imports and trading operations.
- TotalEnergiescorePartner for lubricants distribution (TotalEnergies-branded products); acquired TotalEnergies subsidiaries in Niger (May 2022) and Chad (November 2023)
- British Petroleum (BP)corePartner for lubricants distribution (BP-branded products); historical origin traces to first BP station in Mauritania in 1957
- ELF (TotalEnergies)supportingLubricants distribution partner providing ELF-branded lubricant products
- Turkish AirlinesstrategicAviation fuel customer; discussions in October 2024 to develop JET refueling collaboration across 7 airports where Star Oil is active (Nouakchott, Bamako, Conakry, Dakar, Banjul, Niamey, N'Djamena)
- L'AmandinesupportingRestaurant partner at Star Oil Chad stations (Sabangali and Double-Voies locations) providing food service for customers
Scale indicators9 records
Recent moves9 records
Expansion highlights6 records
Star Oil Group competitors and assessment
Company assessmentDirect peers
- Puma Energy: Global mid/downstream petroleum distributor with significant African footprint in retail service stations, B2B supply, aviation fueling, and bitumen/lubricants. Closely comparable multi-product, multi-country model.
- Vivo Energy: Pan-African downstream fuel retailer and Shell licensee operating service stations and B2B fuel supply across more than 20 African countries including several overlapping markets (Mali, Senegal, Côte d'Ivoire). Most direct comparable in scope and business model.
- Oando PLC: Nigerian integrated energy group with downstream fuel distribution, service stations, lubricants and aviation fuel operations in West Africa. Comparable African downstream platform with multi-country ambitions.
- Sahara Group: African energy conglomerate active in downstream petroleum marketing, LPG distribution, and trading across West and East Africa with growing retail presence. Comparable diversified downstream model.
- African Petroleum PLC: West African downstream fuel retailer operating service stations in Senegal, Gambia and other regional markets; direct overlap with Star Oil's retail footprint and product mix.
- TotalEnergies Marketing Afrique: Downstream marketing arm of TotalEnergies in Africa operating service station networks, lubricants and aviation fuel across West and Central Africa. Direct competitor, and former parent of two subsidiaries acquired by Star Oil (Niger 2022, Chad 2023).
Others
- Société Africaine de Raffinage (SAR): Senegalese petroleum refinery that supplies refined products into the West African market, including to downstream distributors like Star Oil via Senegal subsidiary. Adjacent upstream/industry participant and potential supplier.
- Trafigura (downstream trading): Global commodity trader and named core supply partner of Star Oil Group for petroleum imports. Comparable as ecosystem participant enabling cross-border African fuel flows.
Broad incumbents
- Engen Petroleum: African-focused downstream fuel and lubricants company (former BP subsidiary) operating across Southern and select West African markets with service stations, aviation and B2B supply. Broader incumbent with overlapping product portfolio.
- Galp (Africa segment): Portuguese energy major with selective African downstream presence including lubricants and aviation fuel. Broader incumbent with overlapping specialty fuel offerings in select West African markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Star Oil Group social profiles
Digital presenceStar Oil Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Star Oil Group leadership team
Management profileNumber of profiles
Profiles7 records
Star Oil Group subsidiaries and ownership
Company hierarchySubsidiaries11 records
Star Oil Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Star Oil Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Star Oil Group
What does Star Oil Group do?
Star Oil Group imports and distributes petroleum products — automotive fuels (diesel/gasoil, premium petrol), Jet A1 aviation fuel, paraffin, heavy fuel oil, LPG (butane gas in cylinders), lubricants, and grade 50/70 bitumen — across 8 West and Central African countries through 500+ company-owned service stations and direct B2B delivery to mining, industrial, construction, and aviation customers. The group operates aviation fuel depots at 7 sub-regional airports and is market leader in aviation fuel at the majority of those airports.
Is Star Oil Group a public or private company?
Star Oil Group is a private company. It is classified as family owned and is currently operating.
When was Star Oil Group founded?
Star Oil Group was founded in 2002. It employs 501 to 1,000 people.
Where is Star Oil Group based?
Star Oil Group is headquartered in Nouakchott, Mauritania.
How does Star Oil Group make money?
Six revenue lines are on record. Retail Fuel Distribution is the primary driver. The others are aviation Fuel, industrial and Mining B2B, lubricants, domestic Gas (LPG) and bitumen.
Who are Star Oil Group's main competitors?
Direct peers on record are Puma Energy, Vivo Energy, Oando PLC, Sahara Group, African Petroleum PLC and TotalEnergies Marketing Afrique. Others are Société Africaine de Raffinage (SAR) and Trafigura (downstream trading). Broad incumbents are Engen Petroleum and Galp (Africa segment).
Does Star Oil Group have an API?
No public API is recorded for Star Oil Group.
What industry is Star Oil Group in?
Star Oil Group's product category is Petroleum Products Distribution. Its primary akta.pro industry code is EUALAIAH, Aviation Fuel Marketing (Into-Plane, Airport Fueling), with a secondary code of EUALAIAD, Commercial & Fleet Fueling (Cardlock, On-Site Tanks, Bulk Delivery). Its NAICS code is 424710 and its SIC code is 5171.