What Maven Trading does

Maven Trading is a Dubai-headquartered simulated forex proprietary trading firm founded in 2022 that operates evaluation-based funded trader programs for retail forex traders. The company operates through two UAE legal entities — MAVEN LLC (registered in DIEZ freezone) and Maven Edu - FZCO (registered in DSO-IFZA, Dubai Silicon Oasis). The platform serves 300,000+ traders globally, with 50,000+ funded traders and a 115,000+ member Discord community. Operating geographies exclude the US and Canada plus 24 sanctioned or restricted jurisdictions.

The core product is a suite of evaluation challenges that grant access to simulated funded trading accounts. Traders purchase challenges ranging from $5 to $999 across multiple structures (1-Step, 2-Step, 3-Step, Instant, Buy Now Pay Later, OMO, Promotional Mini, Elite, and Predictions), then trade on MetaTrader 5 or Match Trader platforms with virtual funds. Successful traders receive up to an 80% profit split (Maven retains 20%), with payouts processed every 10 business days and account scaling up to $1M via a 25% increase per quarter on achieving 10% profit over four months. Risk management is rule-based: trailing or static drawdown limits (2-8%), daily drawdown caps (2-5%), a Consistency Score algorithm requiring best-day profits to be ≤20% of total, and the M2 Account Saver feature that auto-closes positions at 2% combined drawdown with penalty progression.

Maven's revenue is generated from challenge fees (one-time payments per evaluation, many refundable on third withdrawal), 20% retention on simulated payouts, and a single-sale affiliate commission structure paying in USDT with a $200 or 10-sale minimum threshold. The 4,000+ affiliate network has driven $500K+ in payouts. Go-to-market is product-led growth through self-serve website checkout, community-driven acquisition via Discord and social channels (38k Instagram, 93k X, 15k YouTube), and localized flows in English, Spanish, and Portuguese. Leadership comprises CEO Jon Alex, CMO Emma Alton, CCO Chris Hunter, and COO Seb Anthony. The company is privately held, founder-controlled, and self-funded with no disclosed venture or institutional investment.

Name

Maven Trading

Legal name

MAVEN LLC

Website

https://maventrading.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Maven Trading is a Dubai-based simulated forex prop trading firm founded in 2022 that offers evaluation challenges granting access to virtual funded accounts with 80% profit splits. It serves 300,000+ retail traders globally across MetaTrader 5 and Match Trader, monetizing via challenge fees, retained profit splits, and a 4,000-affiliate network.

Ownership category

akta.pro rank

Product category

Forex Proprietary Trading Services

NAICS

Commodity Contracts Intermediation (523160), Securities and Commodity Contracts Intermediation and Brokerage (5231)

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Finance Services (6199)

akta.pro primary industry

Copy Trading, Social Trading & Automated Trading Platforms (FSADAAAK)

akta.pro secondary industries

Derivatives Trading Venues (perps, futures, options) (FSAPADAE), Crypto Derivatives Exchanges (Futures, Options & Perpetuals) (FSADAAAD)

Keywords

• Forex prop trading
• Trading challenge evaluation
• Simulated funded accounts
• Profit split trading
• Forex prop firm

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Marketing or Sales, Technology or R&D, Operations, Personnel, Infrastructure

Revenue model

1. Challenge Program Fees: One-time fees for trading challenges ranging from $12 to $999 depending on account size and challenge type. Refundable on third withdrawal for most programs.
2. Profit Split Distribution: 80% of simulated trading profits distributed to traders, with Maven retaining 20%. Some promotional accounts offer 70% to trader.
3. Affiliate Referrals: Single-sale commission structure for affiliates who refer paying customers; minimum threshold $200 or 10 sales; paid in USDT

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels11 records

Core offering

Maven Trading sells forex proprietary trading evaluation challenges (1-Step, 2-Step, 3-Step, Instant Funding, Buy Now Pay Later, OMO, and Promotional Mini) that grant retail traders access to simulated funded trading accounts via MetaTrader 5 and Match Trader. Upon passing the challenge, traders receive a virtual funded account with up to 80% profit splits, payouts every 10 business days, and scaling up to $1M. All trading is conducted with simulated funds across 400+ forex, commodity, index, crypto, and ETF instruments.

Product overview

Maven Trading is a forex proprietary trading firm offering simulated funded trader programs. The core offering consists of multiple evaluation challenge types (1-Step, 2-Step, 3-Step, Instant Funding, Buy Now Pay Later, and OMO 2-Step) that assess trader skills before granting access to simulated funded accounts. Traders can access 400+ trading instruments including forex pairs, commodities, indices, and cryptocurrencies with up to 75:1 leverage. Funded traders receive 80% profit splits with payouts every 10 business days. The platform is accessible via MetaTrader 5 and Match Trader, with additional features including a Scaling Program (up to $1M), Buyback Feature, M2 Account Saver, and an Affiliate Program. All trading is simulated with virtual funds under UAE regulations.

Differentiator

Problem solved

Functional benefit

Brands

• Gold Eternal: A 24/7 gold trading instrument offered by Maven Trading that follows gold prices.
• Mavsoftware LTD

Products and services

• 1-Step Challenge Single-phase evaluation requiring an 8% profit target with a 5% trailing max drawdown and 3% daily drawdown. Available in $2k to $100k account sizes with 75:1 leverage. Successful traders receive a simulated funded account with an 80% profit split. Challenge fee is refundable on the third withdrawal.
• 2-Step Challenge Two-phase evaluation with 8% Phase 1 and 5% Phase 2 profit targets, 8% static max drawdown, 4% daily drawdown, and 3 minimum profitable days per phase. Successful traders receive an 80% profit split on a simulated funded account.
• 3-Step Challenge Three-phase evaluation with 3% profit target per phase, 3% static max drawdown, and 2% daily drawdown. Provides the lowest risk parameters among standard challenges with 80% profit split upon completion.
• Instant Funding Direct access to a simulated funded account without completing evaluation phases. Requires 3% minimum profit for withdrawals, 3% trailing max drawdown, 2% daily drawdown, 20% consistency score, 1% max open risk, and 80% profit split.
• Buy Now, Pay Later Challenge Flexible payment evaluation starting at $5 with the remaining balance ($40 to $589 depending on account size) paid after passing evaluation. Phase 1 has a 4% profit target with 10% static max drawdown. Upon activation, traders receive a funded account with 80% profit split and 75:1 leverage.
• OMO 2-Step Challenge Alternative two-phase evaluation with 6% Phase 1 and 8% Phase 2 profit targets, 8% static max drawdown, 4% daily drawdown, 180-day maximum trading period, and 4 minimum profitable days per phase. Includes the M2 Account Saver feature and special OMO discount code pricing.
• Promotional Mini 24-hour single-day challenge offering instant funded status with a one-time payout model. Features 9% profit target, 15% consistency rule, 1% max risk, and 70% profit split. Account closes after the first payout.
• Elite 1-Step Challenge Premium 1-Step tier with 9% profit target, 5% static max drawdown, and 70% profit split. Account sizes up to $100k available.
• Predictions 1-Step Challenge 1-Step challenge variant for prediction markets with a 9% profit target, 3% max drawdown, and 70% profit split. Provides instant access to a simulated funded account for prediction market trading.
• Affiliate Program Referral program allowing affiliates to earn single-sale commissions for referring new traders. Minimum payout threshold of $200 USD or 10 sales, with commissions paid in USDT via the Tapfiliate platform.

Quantifiable outcome

• 80% profit split for traders (highest in industry)
• +3 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• MetaTrader 5coreTechnology or IntegrationPrimary trading platform integrated into Maven's challenge and funded account programs. Provides execution infrastructure and charting capabilities for simulated forex trading.
• Match TradercoreTechnology or IntegrationAlternative trading platform offered alongside MetaTrader 5, providing traders with platform choice for their simulated trading activities.
• VeriffcoreTechnology or IntegrationKYC verification provider used for identity verification during trader onboarding and withdrawal processes.
• Louise Nonweiler (Hypnosis for Traders)minorStrategic or Co-development PartnerTrading psychologist and clinical hypnotherapist who creates content for Maven's YouTube channel on trading psychology and performance optimization.
• FeefominorGTM or Marketing PartnerReview platform hosting verified customer testimonials and ratings for Maven Trading; used for social proof and credibility building.
• Prop Firm MatchminorGTM or Marketing PartnerComparison platform where Maven is recognized as a Top 3 most visited prop firm, providing third-party validation and referral traffic.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Surge Trading: Prop firm offering evaluation challenges on MT5 with profit splits and account scaling. Operates the same simulated funded account model as Maven targeting retail forex traders.
• TopStep: Pioneer in the prop evaluation model, focused on futures contracts. While asset class differs, TopStep's evaluation-based funded trading model is structurally analogous to Maven's offering.
• The Funded Trader: Popular prop firm offering simulated challenge evaluations with competitive profit splits. Directly comparable to Maven in product structure, target market, and community-driven growth approach.
• FundedNext: Fast-growing forex prop firm offering Stellar and Evaluation challenges with up to 90% profit splits. Competes directly with Maven on price, challenge variety, and trader acquisition through community channels.
• FTMO: The largest and most established forex prop firm globally, offering similar simulated evaluation challenges (1-Step, 2-Step) with profit splits up to 90%. Directly competes with Maven in the retail forex prop trading space.
• E8 Funding: Forex prop firm offering E8 Account and Track challenges with up to 80% profit splits. Closely matches Maven's pricing structure, drawdown rules, and target customer profile.
• True Forex Funds: Forex prop firm offering simulated challenge evaluations with profit splits and account scaling. Operates the same retail prop trading model as Maven with similar challenge and funding mechanics.
• The5ers: Established prop firm offering both instant funding and evaluation programs with scaling plans. Shares Maven's model of structured challenges, profit splits, and account scaling for retail forex traders.
• Funded Trading Plus: Forex and indices prop firm offering evaluation challenges with profit splits up to 90%. Directly competes with Maven in the same retail trader segment with similar challenge structures.
• PropW: Emerging prop firm offering evaluation-based funded trading with competitive profit splits. Targets the same retail forex trader demographic as Maven with similar product structures.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/Maventrading
• YouTubeyoutube.com/@maventrading
• Facebookfacebook.com/themaventrading
• LinkedInlinkedin.com/company/mavenproptrading
• Instagraminstagram.com/maven.trading
• TikToktiktok.com/@maven.trading

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maven Trading