What Laser247 does

Laser247 is an online betting exchange and sports wagering platform operated by Curaçao-incorporated Sports Target B.V. under eGaming License No. 148053, targeting Indian consumers since 2016. The platform serves 3M+ active users with a single-ID system that unifies four product lines: a sportsbook (cricket, football, tennis, kabaddi, basketball, and 100+ other markets with pre-match and live in-play odds), a peer-to-peer Back & Lay betting exchange (with ball-by-ball odds updating every 2 seconds during IPL, T20, and ODI matches), a live casino vertical powered by Evolution and Ezugi (Teen Patti, Andar Bahar, Roulette, Baccarat, Blackjack, Dragon Tiger, slots, and crash games like Aviator), and a fantasy sports contest platform (mega contests, head-to-head, private leagues, winner-takes-all formats). Distribution is direct-to-consumer and mobile-first — users access via mobile browser or Android APK, with no App Store dependency, and account creation is handled through WhatsApp in approximately 2 minutes.

The technology stack is conventional online-gaming infrastructure rather than proprietary AI: 256-bit SSL encryption, certified RNG with independent audits, certified live-dealer feeds from Evolution and Ezugi, and a unified account/wallet dashboard. The platform is geo-restricted in five Indian states (Telangana, Orissa, Assam, Sikkim, Nagaland) and processes deposits from a minimum of ₹500 via UPI, PhonePe, Google Pay, Paytm, BHIM, and bank transfer, with average withdrawal times of 15–30 minutes. Marketing combines SEO-optimized content (a large blog covering betting guides and tutorials), Telegram updates, broad social media presence (X, YouTube, Instagram, Facebook, Pinterest, Medium), and WhatsApp as the primary bottom-of-funnel acquisition and onboarding channel.

The business model is purely transaction-based across four revenue streams: sportsbook margins on wagers, commission on peer-to-peer exchange positions, take from live casino gaming, and entry fees on fantasy contests. There are no subscription tiers. The company is privately held with no disclosed venture capital or private equity backing and has not publicly reported revenue figures. Headcount is in the 251–500 range, consistent with a mid-sized operator running an established consumer platform rather than a startup.

Name

Laser247

Legal name

Sports Target B.V.

Website

https://laser247.world/

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

251–500 employees

Short description

Laser247 is a Curaçao-licensed online betting exchange and sports wagering platform serving 3M+ Indian users across sportsbook, peer-to-peer exchange, live casino, and fantasy sports via mobile-first web and Android APK distribution.

Ownership category

akta.pro rank

Product category

Online Sports Betting and Casino

NAICS

Other Gambling Industries (713290)

akta.pro primary industry

iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA)

akta.pro secondary industry

Payments, Wallets & Cashiering for Sports Betting (MPAEACAG)

Keywords

• Online sports betting
• Betting exchange platform
• Live casino gaming
• Fantasy sports contests
• Cricket betting exchange

Headquarters

HQ city

Willemstad

HQ country

Curaçao

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Sports Betting Margins: Revenue generated from betting margins on sports wagers placed through the platform, including pre-match and in-play betting markets across cricket, football, tennis, and other sports.
2. Casino Gaming Revenue: Revenue from casino games including live dealer games, slots, Teen Patti, Andar Bahar, roulette, baccarat, blackjack, and crash games like Aviator, powered by certified international providers.
3. Fantasy Sports Contest Fees: Revenue from paid fantasy sports contests with entry fees, offering mega contests, head-to-head contests, small leagues, private contests, and winner-takes-all formats with real cash prize opportunities.
4. Betting Exchange Commission: Commission or margin earned from the peer-to-peer betting exchange where users trade betting positions against each other with market-driven odds.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Laser247 operates an India-targeted online sports betting exchange and casino platform where users wager on cricket, football, tennis, kabaddi, and 100+ other sports markets, including a peer-to-peer betting exchange with back-and-lay options. The same single-ID account unlocks a live dealer casino (Teen Patti, Andar Bahar, Roulette, Blackjack, Baccarat, slots, crash games such as Aviator) and paid fantasy sports contests with real cash prizes. The platform runs on a mobile-first web architecture, is funded via UPI and Indian digital wallets, and operates under a Curaçao eGaming license.

Product overview

Laser247 is an online betting exchange and sports wagering platform operating since 2016 under a Curaçao eGaming license. The platform offers a unified single-ID system that provides access to three core product lines: (1) Sports Betting and Betting Exchange — covering cricket (IPL, T20, international), football, tennis, basketball, kabaddi, and 100+ sports with live in-play markets and peer-to-peer exchange betting; (2) Live Casino — featuring certified Evolution and Ezugi-powered dealer games including Teen Patti, Andar Bahar, Roulette, Blackjack, Baccarat, Dragon Tiger, poker, slots, and crash games like Aviator; and (3) Fantasy Sports — contest platform for cricket, football, and kabaddi with mega contests, head-to-head matches, small leagues, and private leagues. Access is available via desktop browser, mobile browser, or Android APK, with UPI, PhonePe, Google Pay, Paytm, and bank transfer as payment methods.

Differentiator

Problem solved

Functional benefit

Products and services

• Laser247 Sports Betting

Quantifiable outcome

• 3M+ active users in India
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature7 records

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• 1xBet: 1xBet is a global online sportsbook and casino operator with strong presence in India, offering sports betting, live casino, and exchange-style products — directly overlapping Laser247's sportsbook, exchange, and casino verticals.
• Betway: Betway is a major international online sportsbook with significant Indian market presence (formerly via 10Cric), offering sports betting and casino products targeting Indian consumers with UPI payment support.
• Betfair: Betfair pioneered the peer-to-peer betting exchange model with back-and-lay mechanics — the same core architecture Laser247's betting exchange is built on. Most direct comparable for the exchange product line.
• Parimatch: Parimatch is an international online sportsbook and casino brand with active Indian user base, offering pre-match and in-play betting plus casino gaming across cricket, football, and other sports.
• Dream11: Dream11 is India's largest fantasy sports platform with real-money contests in cricket, football, and kabaddi — directly comparable to Laser247's fantasy sports vertical and the dominant domestically licensed competitor.
• Smarkets: Smarkets is a sports betting exchange offering back-and-lay peer-to-peer markets with low commission — a direct functional comparable to Laser247's Betting Exchange product.
• BetWinner: BetWinner is an online sportsbook and casino operator with substantial Indian market penetration, offering cricket, football, and casino products with similar UPI/local payment integrations.

Broad incumbents

• Bet365: Bet365 is one of the largest global online gambling operators with comprehensive sportsbook, in-play, exchange, and casino products. A broad incumbent rather than India-specialist, but competes for the same Indian betting consumer wallet.
• LeoVegas: LeoVegas is a multi-jurisdictional online casino and sportsbook operator with mobile-first product DNA. Broad incumbent whose mobile UX and live casino depth are comparable to Laser247's live casino experience.

Emerging players

• MPL (Mobile Premier League): MPL is a leading Indian mobile gaming and skill-based real-money platform covering fantasy sports, casual games, and poker. Overlapping customer base and real-money contest model with Laser247's fantasy product.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Laser247x
• YouTubeyoutube.com/@Laser247x
• Facebookfacebook.com/profile.php
• Instagraminstagram.com/laser247x
• Pinterestpinterest.com/laser247x

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Laser247