Tamoil Nederland B.v.

What Tamoil Nederland B.v. does

Tamoil Nederland B.V. is a Dutch fuel retailer operating approximately 240 retail sites across the Netherlands under the Tamoil, T-Energy, T-Electric, Tamoil Express, and Shell (via the wholly-owned subsidiary B.V. Exploitatiemaatschappij BZL) brands. The company, founded in 1993 and privately held under the Oilinvest Groep, holds over 5% of the Dutch fuel retail market and serves both private motorists and business fleet operators. Its product mix spans conventional fuels (Euro 95/E10, Superplus 98/E5, Diesel/B7, LPG, AdBlue), renewable fuels (Neste MY Renewable Diesel/HVO100 at 61 locations; CNG/green gas at 17 locations), and EV fast charging (T-Electric, Ecotap DC 180, 120kW, green-electricity sourced from the Zonnepark XXL solar joint venture at TT Circuit Assen).

The underlying technology stack is a conventional retail-payments and station-automation infrastructure: an RFID-enabled Tamoil Mobility Card fleet product with online card-management portal, a consumer mobile app providing fuel-price discounts and digital tank receipts, contactless payment terminals (introduced in 2021, a Dutch first), and mobile-pay-at-pump integrations with MyOrder and Ease2pay (Tamoil was the first fuel retailer in Europe to enable mobile payment at pumps). Stations are increasingly migrated toward the unmanned Tamoil Express format with dedicated per-pump payment units, while the larger T-Energy hub format layers EV charging, car wash, and Flocafe Espresso Room franchise coffee onto the fuel forecourt.

Revenue is generated primarily through unit-priced fuel sales at the pump across both unmanned and manned sites, with daily national advisory pricing indexed to international product markets and locally differentiated versus neighboring competitors. Recurring and contractual revenue comes from the Tamoil Mobility Card program (free card issuance, €4.95/month per card for EV charging, transaction-based fuel billing consolidated monthly for roughly 20,000 business accounts and ~50,000 drivers) plus per-kWh EV charging tariffs. Non-fuel retail — convenience shops, T-Wash, Flocafe coffee, and adjacent services such as T-Flexbox storage — provides secondary transaction-fee revenue per visit. GTM is direct-to-consumer (private motorists) and direct-to-SMB (fleet accounts), executed through a station network, the tamoil.nl corporate site, the Tamoil app, an online fleet-card application portal, and channel partnerships with XXIMO, Shell, OrangeGas, PitPoint, Neste, GroenLeven, and Flocafe.

Name

Tamoil Nederland B.v.

Legal name

Tamoil Nederland B.V.

Website

https://tamoil.nl

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

Tamoil Nederland B.V. is a Dutch fuel retailer operating 240+ stations under Tamoil, T-Energy, T-Electric, and Shell (via BZL) brands, selling conventional and renewable fuels plus EV fast charging to private motorists and business fleet operators.

Ownership category

akta.pro rank

Product category

Fuel Retail

NAICS

Gasoline Stations with Convenience Stores (45711), Gasoline Stations and Fuel Dealers (457), Fuel Dealers (45721)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Convenience Retail & Foodservice at Forecourts (C-Store/QSR) (EUALAIAE)

akta.pro secondary industries

Commercial & Fleet Fueling (Cardlock, On-Site Tanks, Bulk Delivery) (EUALAIAD), Fuel Management & Fleet Card Programs (THADAKAH)

Keywords

• Fuel retailing
• Fleet card services
• EV fast charging
• Renewable diesel
• Car wash services

Headquarters

HQ city

Ridderkerk

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Fuel Sales: Core revenue from retail sale of petroleum products including Euro 95 (E10), Superplus 98 (E5), Diesel (B7), AdBlue, CNG/green gas, LPG, and renewable diesel (Neste MY). Revenue generated through pump sales at both unmanned (Express) and manned stations, with pricing based on daily international market developments.
2. Tamoil Mobility Card Services: Fleet card services for business customers with free card issuance, monthly subscription of €4.95 per card for electric charging, and transaction-based billing. Revenue from business fuel consumption managed through online portal with consolidated invoicing.
3. Retail Shop Sales: Revenue from convenience shops at manned stations including food, beverages, and car wash services (T-Wash). Includes Flocafe Espresso Room partnerships offering coffee and Greek food specialties.
4. Electric Vehicle Charging: Revenue from EV fast charging services via T-Electric network, powered by green electricity from Zonnepark XXL. Tariffs per kWh apply in addition to monthly card fee.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Tamoil Nederland B.V. is a Dutch fuel retailer that sells petroleum products (Euro 95, Superplus 98, Diesel, Premium Diesel, AdBlue, LPG) and renewable fuels (Neste MY Renewable Diesel, CNG/green gas) through a network of 240+ unmanned (Tamoil Express) and manned fuel stations and T-Energy multi-energy Hubs. The company also operates the T-Electric EV fast-charging network, the Tamoil Mobility Card for business fleet management accepted at 1,000+ Dutch stations, the consumer Tamoil App with fuel discounts, car wash (T-Wash), Flocafe Espresso Room coffee shops, and 42 Shell-branded stations through its subsidiary BZL.

Product overview

Tamoil Nederland B.V. is a Dutch fuel retailer operating under a multi-brand, multi-format portfolio strategy. The core offering consists of petroleum products (Euro 95/E10, Superplus 98/E5, Diesel/B7, Premium Diesel, AdBlue, LPG) and renewable fuels (Neste MY Renewable Diesel/HVO100, CNG/Green Gas), alongside an EV fast charging network branded T-Electric. The company serves customers through three station formats: Tamoil Express (unmanned, value-focused), T-Energy Hubs (full-service multi-energy locations with charging, car wash, and Flocafe coffee shops), and Shell-branded stations operated under BZL. Digital payment products include the proprietary Tamoil Mobility Card (free fleet card for businesses), the Tamoil App (private customer app with fuel discounts), a SEPA credit card, and integrations with MyOrder, Ease2pay, and XXImo mobile/fleet payment platforms. Tamoil is part of the Oilinvest Group and operates approximately 240 stations across the Netherlands.

Differentiator

Problem solved

Functional benefit

Brands

• T-Energy: Modern energy hubs offering multiple forms of energy including traditional fuels, electric charging, and sustainable fuels. Currently 10+ locations in Netherlands including Nieuwegein, Eindhoven, Emmen, Groesbeek, Lelystad, Meppel, Moergestel, Rotterdam Nieuw Kralingen, Zetten, and Geldermalsen.
• T-Electric
• Flocafe Espresso Room
• Neste MY Renewable Diesel
• Tamoil Mobility Card
• T-Wash

Products and services

• Euro 95 (E10) Standard unleaded petrol containing up to 10% bio-ethanol, suitable for the majority of petrol vehicles and available at Tamoil stations across the Netherlands.
• Superplus 98 (E5) Premium unleaded petrol with higher octane rating and up to 5% bio-ethanol content, marketed for enhanced engine performance and sold at Tamoil fuel stations.
• Diesel (B7) Standard fossil diesel fuel containing up to 7% biodiesel, available at all Tamoil stations.
• Premium Diesel Higher-quality diesel formulation designed for enhanced engine cleanliness and performance, sold at Tamoil stations.
• Neste MY Renewable Diesel (XTL / HVO100) 100% renewable diesel (HVO100) made from waste and residual materials using Neste's NEXBTL technology, reducing CO2e emissions by up to 90% over its lifecycle and marketed as XTL at the pump. A drop-in fuel suitable for all diesel engines with no modifications required, available at 61 Tamoil locations in the Netherlands.
• AdBlue Diesel Exhaust Fluid (DEF/AdBlue) used in SCR systems to reduce NOx emissions from diesel vehicles, sold at Tamoil diesel stations.
• CNG / Groene Gas (Green Gas) Compressed Natural Gas supplied by OrangeGas and PitPoint at 17 Tamoil locations, with green gas (upgraded biogas from sources including sludge, cow manure, and organic waste) offering lower particulate, NOx, and CO2 emissions than petrol or diesel.
• LPG (Autogas) Liquefied Petroleum Gas (autogas) sold at select Tamoil stations as a lower-cost alternative fuel.
• T-Electric EV Fast Charging Electric vehicle fast charging service at Tamoil stations featuring Ecotap DC 180 chargers (120kW output) with CHAdeMO and CCS connections, powered by green electricity sourced from Zonnepark XXL at TT Circuit Assen. Accessible via the Tamoil Mobility Card (monthly fee of €4.95 per card plus per-kWh tariffs).
• Tamoil Mobility Card Free fleet card for business customers enabling payment for fuel, shop purchases, and EV charging across Tamoil's network of 1,000+ Dutch stations. Includes 24/7 online portal for card management, activation/blocking, PIN control, product authorization settings, and consolidated monthly invoicing. Supports contactless (RFID) and magnetic stripe payment.
• Tamoil App Free mobile application for private customers offering extra fuel discounts (up to 5 cents per liter), a welcome discount of 5 cents per liter on the first two transactions, an ongoing 1 cent per liter discount, bonus 5 cents per liter after every 350 liters tanked, and digital tank receipt retrieval.
• Tamoil SEPA Credit Card Business credit card with SEPA direct debit functionality enabling simplified payment for fuel and services at Tamoil stations for commercial customers.
• T-Wash Car Wash Professional car wash service available at select Tamoil stations, including chain wash systems, DIY wash bays, and vacuum stations at T-Energy locations.
• T-Flexbox Storage Units Multifunctional storage units offered in partnership with Flexgarage B.V. at select Tamoil locations (starting with Tamoil Emmeloord, Industrieweg 6).
• Flocafe Espresso Room Greek coffee shop concept operated by Tamoil as a franchisee in the Netherlands, with coffee prepared to World Barista Championship (WBC) standards. Available at 6+ Tamoil and Shell stations including T-Energy Zetten, T-Energy Emmen de Blikken, Shell Schollevaar Capelle aan den IJssel, and others.

Quantifiable outcome

• Up to 90% CO2e reduction with Neste MY Renewable Diesel compared to fossil diesel
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• NestecoreStrategic or Co-development Partner · 1 October 2019Intensified partnership since October 2019 for supply of Neste MY Renewable Diesel (HVO100), a fossil-free diesel reducing CO2e emissions by up to 90%. Available at 61 Tamoil locations. Made from waste and residual materials using proprietary NEXBTL technology.
• FlocafecoreChannel Partner/ Reseller/ DistributorFranchise partnership for Flocafe Espresso Room coffee shops at Tamoil stations. First location opened in Zetten (May 2024), with expansion to 6 stations including Capelle Schollevaar, Herveld, Emmen, Rotterdam Nieuw Kralingen, and Shell locations. Offers authentic Greek coffee following WBC standards.
• ShellcoreChannel Partner/ Reseller/ DistributorBrand partnership for operating Shell stations within Tamoil network. Started with intensifying agreement, now operating 42 Shell stations (including Deehoeve in Tholen, Boskoop, Schollevaar). Stations administered through B.V. Exploitatiemaatschappij BZL.
• Zonnepark XXL / TT Circuit AssencoreStrategic or Co-development PartnerJoint venture for solar energy production at TT Circuit Assen. 21,000 solar panels covering 6 hectares of motorcycle parking, generating 4.9 MW annually. Tamoil is shareholder and procures green electricity for its station network, becoming first Dutch oil company to produce green electricity on large scale.
• Future FuelsminorStrategic or Co-development PartnerPartnership for Blauwe Diesel B100 (fossil-free renewable diesel) distribution in Friesland province at 8 Tamoil stations, supporting Fossylfrij Fryslan initiative and Elfwegentocht.
• Benelux RecyclingminorOthersPartnership for clothing container placement at 30 Tamoil stations. Proceeds fully donated to Alpe d'HuZes/KWF and Robert Kalkman Foundation for cancer research.
• FlexgarageminorStrategic or Co-development PartnerPartnership for multifunctional storage units at Tamoil Emmeloord location ( Industrieweg 6). Flexgarage concept operated by brothers ten Napel from Urk.
• Mobiliteitscentrum De BeijerminorChannel Partner/ Reseller/ DistributorCar wash partnership at T-Energy Zetten location. Offers 20-meter chain wash, 5 DIY wash bays, and vacuum area alongside Tamoil fuel station.
• GroenLevencoreStrategic or Co-development PartnerSolar park development partner for Zonnepark XXL at TT Circuit Assen. Joint initiative with Bovemij and Tamoil to create one of Netherlands' largest solar panel parks.

Scale indicators11 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Q8 (Kuwait Petroleum): Q8 operates branded fuel stations in the Netherlands with shop and car wash services. Comparable mid-size competitor in Dutch retail fuel and fleet services.
• Gulf Nederland: Gulf operates branded Dutch fuel stations with both manned and unmanned formats. Comparable as a mid-size branded competitor in the Dutch retail fuel market.
• TinQ: TinQ is a Dutch chain of unmanned fuel stations focused on competitive pricing and convenience. Closely mirrors Tamoil Express's unmanned value-format strategy and pricing model.
• Shell Netherlands: Shell operates one of the largest fuel station networks in the Netherlands with branded forecourts. Notably, Shell itself is both a direct competitor and a partner via Tamoil's BZL subsidiary operating 42 Shell stations — making it the closest peer in retail network structure and brand strategy.
• TotalEnergies Nederland: TotalEnergies operates a Dutch retail fuel network alongside EV charging (TotalEnergies Charging Services) and convenience stores. Comparable multi-energy forecourt strategy and European sustainability positioning align closely with Tamoil's T-Energy hub concept.
• AVIA Nederland: AVIA is a Dutch fuel retail and wholesale brand with a network of branded stations. Comparable as a multi-format retailer offering petrol, diesel, LPG, and increasingly EV charging across the Netherlands.
• Esso (ExxonMobil) Nederland: Esso operates a large Dutch fuel station network with Tiger Express unmanned format and Esso branded stations. Directly competes on price, location, and fleet card acceptance in the Dutch retail market.
• BP Nederland (incl. Tango): BP operates branded fuel stations and the value-oriented Tango chain across the Netherlands. Direct competitor in retail fuel with overlapping offerings (petrol, diesel, EV charging via BP Pulse, convenience retail) and similar focus on fleet cards.
• Firezone: Firezone is a Dutch unmanned fuel station concept focused on competitive pricing. Comparable to Tamoil Express's value unmanned positioning in the Dutch retail fuel market.

Others

• HEM (Oilinvest Group): HEM is the sister brand under Oilinvest Groep operating fuel stations in Germany. Useful as a comparable for parent-group strategy, multi-format operations, and fleet card offerings within the same European oil & gas conglomerate.

Market position

Strengths5 records

Weaknesses3 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/TamoilNederland
• Facebookfacebook.com/TamoilNederland
• LinkedInlinkedin.com/company/tamoil-nederland-b-v-
• Instagraminstagram.com/tamoil.nederland

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tamoil Nederland B.v.