Start the Future - videocommunicatie

Name

Start the Future - videocommunicatie

Legal name

Start the Future

Website

https://startthefuture.nl

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Video Production Services

NAICS

Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Content Strategy & Planning (BPAFAIAG)

akta.pro secondary industries

Experiential Content Capture & Event Media Production (Photo/Video/Social) (BPAFAGAM), Virtual Events & Conferences Live Streaming Platforms (MPACACAL), On-Demand Video Hosting & Content Repurposing (VOD Libraries, Highlights, Editing) (THAHAOAN)

Keywords

• Video production services
• Corporate video production
• Documentary filmmaking
• Sustainability video content
• Live event streaming

Headquarters

HQ city

Breukelen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Video Production Services: Custom video production projects including online video campaigns, corporate videos, aftermovies, documentaries, promotions, commercials, social media content, animations, branded content, and explainer videos. Billed per project based on detailed quotes.
2. Copyright Licensing: Clients can purchase copyright rights to make unlimited copies of video productions. The company retains copyright unless explicitly transferred.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Start the Future is a Dutch video production company that creates, advises on, and distributes strategic video content for organizations. Its core services span online video campaigns, corporate videos, aftermovies, documentaries, promos and commercials, social media video items, animations, branded content, and explainer videos. The company also produces live talkshow broadcasts and webinars (including innovation-focused formats such as 'All About AI') with full production direction and editing. All services share a strategic focus on sustainability and innovation themes, with content tailored for distribution across YouTube, LinkedIn, Facebook, Twitter, and Instagram.

Product overview

Start the Future is a video production company offering a comprehensive portfolio of video content services. The core offering includes online video campaigns, corporate videos, aftermovies, documentaries, promos, commercials, social media video content, animations, branded content, and explainer videos. The company also produces live talk show broadcasts and webinars, including the specialized 'Innovatie Talkshows' covering AI topics and 'All About AI'. All services share a common focus on sustainability and innovation messaging, with targeted distribution across YouTube, LinkedIn, Facebook, Twitter, and Instagram platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Video Campaigns
• Corporate Videos (Bedrijfsvideo's)
• Aftermovies
• Documentaries
• Promos and Commercials
• Social Media Video Items
• Animations
• Branded Content
• Explainer Videos
• Talkshow Broadcasts and Webinars
• Innovatie Talkshows (including All About AI)
• Copyright Licensing Transfer

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Topsector Energie (TKI Urban Energy)coreStrategic or Co-development PartnerClose collaboration on sustainability content. Start the Future produces video content for the Topsector Energie, a Dutch energy innovation initiative. Featured in TKI Urban Energy projects promoting renewable energy and sustainability.
• KIEMTminorStrategic or Co-development PartnerListed as a partner organization, likely in the innovation/technology sector.
• BNNVARAminorStrategic or Co-development PartnerPublic broadcaster collaboration. Team members have extensive experience at BNNVARA, bringing professional broadcast quality to productions.
• AVROTROSminorStrategic or Co-development PartnerPublic broadcaster partnership. Team background includes experience at AVROTROS for broadcast-quality production standards.
• EndemolminorStrategic or Co-development PartnerProduction house collaboration bringing commercial broadcast expertise to the team.
• Nationaal Sustainability CongresminorGTM or Marketing PartnerMarketing and event partnership for sustainability congress, providing video coverage and content creation.
• Duurzame Week (Sustainable Week)minorGTM or Marketing PartnerPartnership with Dutch sustainability awareness initiative, producing promotional and documentary content.
• TU DelftcoreStrategic or Co-development PartnerCollaboration on sustainability and innovation documentary projects. TU Delft is a leading technical university in the Netherlands, providing credibility and academic partnerships for content production.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Submarine: Amsterdam-based production company producing documentaries, series, and branded content for broadcasters and brands. Comparable in producing documentary-grade video for cultural, public-sector, and sustainability themes that overlap with Start the Future's portfolio.
• Wefilm: Amsterdam-based video production company delivering corporate videos, brand films, and online campaigns for Dutch and international clients. Directly comparable to Start the Future in service mix, target market (mid-market and enterprise), and full-service production model.
• NewBeTV: Amsterdam-based video content agency producing online video campaigns, corporate films, and social content for brands and public organizations. Directly comparable in offering multi-platform video strategy and production services to Dutch enterprise clients.
• Czar Amsterdam: Amsterdam-based film and content production house producing commercials, brand films, and documentaries. Comparable as a Dutch boutique production competitor targeting enterprise clients with premium storytelling, similar to Start the Future's positioning.

Broad incumbents

• Dept: Large Dutch digital agency (formerly TamTam/Dept) with substantial video production capabilities alongside design, engineering, and marketing. Comparable as a broader incumbent competing for the same enterprise and government video briefs, but operating at significantly larger scale.
• Endemol Shine Nederland: Major Dutch commercial TV production house producing entertainment, drama, and branded content. Comparable because Start the Future's founders have an Endemol background and the company operates in overlapping commercial content production, though at a much smaller scale.
• Monks (formerly MediaMonks): Global content production platform originating in the Netherlands, offering video, creative, and media services at large scale. Comparable as a broader incumbent providing integrated content production and digital distribution, competing for enterprise video spend.

Emerging players

• Storytailors: Dutch video production company focused on storytelling-driven content for brands and social impact organizations. Comparable as a smaller, niche-oriented peer competing for sustainability and impact communications briefs similar to Start the Future's verticals.
• Kobalt Studios: Amsterdam-based creative production studio producing branded content, commercials, and digital video. Comparable as a Dutch boutique production peer in the same creative-video category, with similar target audience and project-based model.

Regional players

• IJsfontein: Amsterdam-based media production company producing interactive media, video, and explainer content for public-sector and enterprise clients. Comparable in producing explanatory video content for Dutch government and educational institutions, similar to Start the Future's work with TU Delft and waterschappen.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=FX63eAF-1gM
• LinkedInlinkedin.com/company/start-the-future

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Start the Future - videocommunicatie