Southern Woods Nursery Limited

Name

Southern Woods Nursery Limited

Legal name

Southern Woods Nursery Limited

Website

https://southernwoods.co.nz

Company type

Private

Founded year

1987

Operating status

Operating

Ownership category

akta.pro rank

Product category

Plant Nursery and Horticulture

NAICS

Nursery and Tree Production (111421), Nursery, Garden Center, and Farm Supply Retailers (444240), Nursery and Floriculture Production (11142), Forest Nurseries and Gathering of Forest Products (1132)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200), Forestry (800), Agricultural Services (700)

akta.pro primary industry

Nursery Production (Woody Ornamentals: Trees, Shrubs, Roses) (AFAGAHAF)

akta.pro secondary industries

Plants, Seeds & Nursery Retail (Garden Centers) (CRAIAIAB), Landscape Plant & Nursery Stock Wholesalers (Grower-Wholesalers) (AFAGAHAM), Seasonal Color, Planting & Horticultural Services (BPABADAL)

Keywords

• Plant nursery retail
• Wholesale plant supply
• Landscape design consultancy
• Native plant cultivation
• Ornamental tree production

Headquarters

HQ city

Christchurch

HQ country

New Zealand

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Plant Sales: Retail and wholesale sales of plants including trees, shrubs, hedging, fruit trees, natives, and ornamental plants through online store and physical nursery.
2. Trade and Commercial Sales: Wholesale supply of plants to landscape contractors, commercial developers, and government revegetation projects with account-based terms.
3. Design and Consultancy Services: Landscape design services, site visits, planting plans, and professional consultancy for commercial and residential projects.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Southern Woods Nursery is a Canterbury-based commercial plant nursery that grows and sells ornamental and native plants, fruit and nut trees, hedging, shelter species, specimen trees, and truffle-inoculated tree stock through an online store and a physical plant centre. It complements plant production with a trade/commercial wholesale supply division for landscape contractors and government projects, plus landscape design and consultancy services for residential and commercial clients. The product range spans thousands of SKUs across categories such as natives, conifers, climbers, groundcovers, ferns, flaxes, grasses, perennials, rhododendrons, camellias, and hydrangeas, alongside planting accessories and gift cards.

Product overview

Southern Woods Nursery Limited operates as a unified nursery retail and wholesale business with multiple sales channels. The core offering is an online plant store (southernwoods.co.nz) that sells thousands of plants across categories including specimen trees, New Zealand natives, fruit and nut trees, hedging plants, shelter species, shrubs, perennials, ferns, grasses, and accessories. The business complements its e-commerce platform with a physical Plant Centre retail location in Christchurch open 7 days, a Trade & Commercial division serving landscapers and wholesale buyers, and Design & Consultancy services for landscape planning. The company also provides Advice resources covering planting, fruit tree care, and eco-sourcing. The product portfolio spans trees (specimen, wind hardy, wetland, narrow spaces, small gardens, autumn colour), hedging (low, medium, tall), shelter species, fruit trees (apples, apricots, berries, cherries, citrus, feijoas, grapes, nectarines, nuts, olives, peaches, pears, plums), native plants, shrubs, groundcovers, climbers, ferns, grasses, flax and strappy leaf plants, and planting accessories.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Plant Store E-commerce platform allowing customers to browse and purchase thousands of plants across categories such as natives, fruit and nut trees, hedging, specimen trees, ferns, flaxes, grasses, and shrubs, with nationwide New Zealand freight delivery or free click-and-collect from the Christchurch nursery.
• Trade and Commercial Plant Supply Wholesale plant supply service for trade customers, landscape contractors, commercial developers, and government revegetation projects, offering GST-exclusive trade pricing, account-based terms with monthly billing (payment due by the 20th of the month following delivery), and bulk purchasing options.
• Landscape Design and Consultancy Services Professional landscape design services for residential and commercial projects, including site visits, planting plans, and plant selection consultation provided by the Southern Woods design team.
• Christchurch Plant Centre Physical retail nursery at the Christchurch site, open seven days a week, offering the largest range of plants in the area for walk-in customers with free click-and-collect for online orders.
• Gift Cards Gift cards redeemable against plant purchases at the Southern Woods online store, allowing recipients to select their own plants from the nursery's range.
• Planting Accessories and Tools Range of planting accessories and tools sold alongside plants through the online store to support home gardening and landscape planting activities.

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered member.

• NZPPI (New Zealand Plant Producers Incorporated)memberOthersIndustry association membership for plant producers in New Zealand. Southern Woods displays NZPPI membership badge indicating compliance with industry standards.
• IPPS (International Plant Propagators' Society)memberOthersInternational professional society for plant propagators. Membership indicates commitment to professional horticultural standards.
• NZ Tree Crops AssociationmemberOthersAssociation supporting tree crop growers in New Zealand including fruit trees, nuts, and truffles.
• NZ Farm Forestry AssociationmemberOthersAssociation supporting farm forestry and timber production in New Zealand.
• NZ Truffle AssociationmemberOthersAssociation supporting truffle growers in New Zealand. Southern Woods supplies truffle trees as part of their product range.

Scale indicators5 records

Recent moves1 record

Regional players

• Logan's Nursery: Large Australian production nursery supplying landscape industry and retail. Comparable scale and trade focus to Southern Woods but geographically separated by the Tasman.
• Andreasens Green: Australian wholesale nursery supplying landscape professionals and revegetation projects. Comparable as a wholesale/trade-focused production nursery with revegetation exposure, but operating in Australia rather than competing directly in NZ.

Direct peers

• Palmers: Established NZ garden centre retailer with multiple locations, offering plants, landscaping supplies, and advisory. Comparable as a retail-direct competitor for both consumer and trade plant buyers in NZ.
• Van der Horst Nurseries: NZ-based commercial nursery growing shrubs and trees for landscaping and revegetation. Comparable as a regional production nursery supplying trade and government customers.
• Kings Plant Barn: NZ multi-store garden centre chain selling plants, trees, and gardening supplies to retail consumers. Directly comparable to Southern Woods' Christchurch plant centre and online offering in product mix and target customer.
• Fleming's Nurseries: Large Australian wholesale and retail nursery producing trees, ornamentals, and edibles for trade and consumers. Comparable to Southern Woods' production scale, trade/wholesale channel, and broad species catalog.
• Tasman Bay Trees: South Island nursery producing a wide range of trees and shrubs for commercial and retail buyers. Directly comparable in production scale, species mix, and trade/retail split within NZ.
• Oratia Native Plant Nursery: NZ specialist native plant nursery supplying revegetation, landscaping, and retail customers. Highly comparable to Southern Woods' NZ native plant line and trade/government revegetation work.

Broad incumbents

• Bunnings Warehouse: Dominant AU/NZ home improvement and garden retail chain. Competes with Southern Woods in the retail plant category as part of a much broader home and garden assortment, exerting pricing pressure on commodity plants.
• Mitre 10: NZ-wide hardware and garden retail cooperative. Competes with Southern Woods at the consumer plant/gardening level as part of a wider hardware and home category offering.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/pages/Southern-Woods-Tree-Nursery/156252991079590
• Instagraminstagram.com/southernwoodsnursery
• LinkedInlinkedin.com/company/southern-woods-nursery

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southern Woods Nursery Limited