Sjors De Financieel Regisseur

What Sjors De Financieel Regisseur does

Sjors De Financieel Regisseur is a privately-held Dutch professional services firm founded in 2014 and headquartered in Amsterdam-Duivendrecht. It provides outsourced financial administration, payroll, tax, and advisory services to small and medium-sized businesses in the Dutch creative sector, including film, advertising, design, production, and online companies. The firm positions itself as a full outsourced finance department, combining the functions of CFO, controller, fiscalist, administrator, and business advisor under a single relationship, with each client assigned a dedicated financieel regisseur (financial director) and financieel producent (producer). The stated team consists of 9 people, including two co-founders and specialist coverage in tax, HR, labor law, and risk. The firm claims over 50 years of combined experience serving creative entrepreneurs and operates on a fixed monthly subscription pricing model rather than hourly billing, a positioning explicitly targeted at predictability for innovative SMB clients.

The firm's core products comprise financial administration, payroll administration, tax filings (income tax, corporate tax, VAT), financial reporting and KPI analysis, invoice and debtor management, project and time tracking, and expense management. Rather than building proprietary technology, Sjors operates as a system integrator on a curated cloud SaaS stack: Simplicate for projects, hours, and invoicing; Exact Online for accounting; Nmbrs and Humanwave for payroll; MOSS for expenses; Visionplanner for reporting and KPIs; Basecone for invoice workflow; Ligo.nl for contracts; Nextens for tax filings; Payt for debtor management; and HIX for work optimization. The go-to-market is relationship-driven via referrals within the Dutch creative industry, supported by a website, case-study references, and a career page used for both recruitment and indirect marketing. The client list is composed of SMBs such as DPPLR, Opera Amsterdam, ComedyTrain, Das Buro, KAAPS, Creators Dock, Het Echte Werk, Studio Buiten de Deur, Akerendam, and TOOMLER.

The business model is a recurring fixed-fee subscription for ongoing financial administration services, with service delivery occurring both on-site at client locations and remotely. Sjors is founder-led with no institutional investors, has not raised external funding, and there is no evidence of geographic expansion beyond the Amsterdam metropolitan area. There are no patents, no regulatory actions, no M&A activity, and no AI-specific capabilities disclosed in the source materials. The firm's competitive differentiation rests on creative-sector specialization, personal relationship-driven service, and a curated multi-vendor software stack rather than proprietary technology or scale.

Name

Sjors De Financieel Regisseur

Legal name

Sjors

Website

https://www.sjors.co

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Sjors De Financieel Regisseur is a privately held Dutch professional services firm founded in 2014 that provides outsourced financial administration, payroll, tax, and advisory services to small and medium-sized businesses in the Netherlands creative sector on a fixed monthly subscription basis.

Ownership category

akta.pro rank

Product category

Accounting & Financial Administration Services

NAICS

Accounting, Tax Preparation, Bookkeeping, and Payroll Services (54121), Payroll Services (541214)

SIC

Finance Services (6199)

akta.pro primary industry

Fixed Assets Accounting (Capitalization, Depreciation, Asset Register) (BPAAAGAF)

Keywords

• Outsourced financial administration
• Creative sector accounting
• Payroll administration services
• Financial advisory services
• Virtual CFO services

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Financial Administration Services: Sjors operates as a fixed-price financial administration service for creative sector businesses, acting as a comprehensive financial department (CFO, controller, fiscalist, administrator) for clients. They do not bill hourly, instead offering a transparent fixed price suitable for innovative entrepreneurs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Sjors De Financieel Regisseur is a Dutch accounting and financial administration firm that provides outsourced financial management, bookkeeping, payroll, tax filing, and advisory services to small and mid-sized businesses in the creative sector (film, advertising, design, production, online). The firm bundles the roles of CFO, controller, fiscalist, administrator, and supporting specialists into a single total solution delivered on a fixed monthly fee rather than hourly billing.

Product overview

Sjors De Financieel Regisseur is a unified financial services firm offering comprehensive administrative and financial solutions for the creative sector. The company operates as a single integrated service combining CFO, controller, fiscalist, payroll administrator, and financial department functions. The core offering includes financial administration, payroll processing, tax services, financial reporting with Visionplanner, invoice and debtor management using Basecone and PAYT, project/time management via Simplicate, and expense control through MOSS. All services are delivered with a fixed pricing model rather than hourly billing, supported by a team of financial directors and producers working with specialized software tools.

Differentiator

Problem solved

Functional benefit

Products and services

• Outsourced Financial Administration (Financieel Regisseur total solution) Core outsourced financial department service for SMBs in the creative sector, combining the roles of CFO, controller, fiscalist, notary, and administrator into one fixed-price engagement. Each client is matched with a personal Financieel Regisseur and Financieel Producent who maintain daily financial systems, provide proactive analysis and planning, and act as the single point of contact for all financial questions. Delivered on a fixed monthly fee rather than hourly billing.
• Payroll Administration Salary administration and HR-related support delivered via Nmbrs (payroll portal) and Humanwave (self-service payroll). Includes processing of salaries, integrations with external packages, and access to an in-house HR/payroll specialist for creative-sector clients.
• Tax Filing and Advisory Services Tax filing and advisory covering Dutch income tax (IB), corporate tax (VPB), and VAT (BTW) for creative-sector SMBs, using the Nextens platform and supported by Sjors's in-house fiscal specialists (Michel Engelaan and Tamara Reniers).
• Financial Reporting and KPI Analysis Financial reporting, KPI dashboards, and annual accounts preparation delivered via Visionplanner, allowing entrepreneurs to track the metrics they consider important and supporting data-driven decision-making.
• Invoice and Debtor Management Digital workflow management of project invoices (authorization, insight, and cash management) via Basecone, combined with structured debtor collections via Payt that maintain personal contact with clients.
• Project, Hours, and Invoicing Administration Project-based administration of projects, hours, and invoices using Simplicate, with a design-oriented interface selected by Sjors for its creative-sector clients.
• Expense Management Business expense control and management delivered via MOSS, providing reduced paperwork, greater control over business spending, and faster month-end closing for creative-sector clients.
• Contract Creation Contract creation and management using Ligo.nl, enabling clients to independently draft simple, legally up-to-date agreements.
• Labor Law and Business Law Advisory Advisory on labor law and business/entrepreneur law for creative-sector clients, delivered by Sjors's in-house legal specialist Nathalie van Goor as part of the firm's specialist network.
• Risk Advisory Risk advisory covering current and future risks faced by creative-sector clients, delivered by Sjors's in-house risk specialist Jeroen Kerkhof as part of the firm's specialist bench.

Quantifiable outcome

• Fixed pricing eliminates surprise bills and provides cost predictability

Named customers10 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Partnerships

Eleven partnerships are on record, tiered core and supporting.

• SimplicatecoreTechnology or IntegrationProject management, time tracking, and invoicing platform. Selected as the preferred solution for creative sector project, hours, and invoice management with design-oriented interface.
• Exact OnlinecoreTechnology or IntegrationPrimary accounting software package used for client bookkeeping and financial administration.
• NmbrssupportingTechnology or IntegrationPayroll portal with various integration possibilities with external software packages for payroll administration services.
• HumanwavesupportingTechnology or IntegrationUser-friendly payroll system with self-service capability for salary administration.
• MOSSsupportingTechnology or IntegrationBusiness expense management solution providing control over business expenditures with less paperwork and faster month-end closing.
• VisionplannercoreTechnology or IntegrationReporting and KPI dashboard solution that allows entrepreneurs to track metrics they find important, plus annual accounts preparation.
• BaseconesupportingTechnology or IntegrationDigital workflow solution for project invoice processing including authorization, visibility, and cash flow management.
• Ligo.nlsupportingTechnology or IntegrationContract creation platform allowing quick independent agreement drafting with simple and legally up-to-date documents.
• NextenscoreTechnology or IntegrationTax filing platform handling all tax returns including income tax (IB), corporate tax (VPB), and VAT (BTW).
• PaytsupportingTechnology or IntegrationStructured debtor management process maintaining personal contact while handling collections and accounts receivable.
• HIXsupportingTechnology or IntegrationWork optimization platform helping entrepreneurs work smarter with integrated tools and efficiency solutions.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Accon AVM: Larger Dutch accounting and consulting firm offering full finance, tax, and advisory services to Dutch SMBs — overlapping service bundle with Sjors but at materially greater scale and broader vertical coverage.
• Baker Tilly Netherlands: Mid-tier Dutch audit, tax, and advisory firm serving Dutch SMBs and mid-market companies — overlaps with Sjors on tax, bookkeeping, and advisory but at significantly larger scale and broader portfolio.
• Visma: Nordic-headquartered software group that owns Dutch SMB accounting/payroll platforms (including Yuki) — competes indirectly by enabling self-service finance for the same Dutch SMB customers Sjors targets.

Direct peers

• JPF Groep: Dutch accounting firm focused on entrepreneurs and creative professionals with bundled finance administration and advisory services — directly comparable SMB/creative-segment positioning to Sjors.
• Flynth: Largest Dutch accounting and advisory firm focused on entrepreneurs and SMBs, offering bookkeeping, tax, and advisory services across many verticals including creative businesses — directly comparable in service bundle and target market to Sjors.
• Countus: Dutch accounting and advisory firm specifically serving entrepreneurs and SMBs with bundled bookkeeping, payroll, and advisory offerings — comparable to Sjors in service breadth and SMB/entrepreneur focus.
• CROP Accountants & Adviseurs: Dutch accounting and advisory firm serving SMBs and creative/professional services clients with bookkeeping, tax, and advisory — comparable service offering and Dutch SMB target market to Sjors.
• Yuki: Dutch online bookkeeping platform used by accounting firms and SMBs; competes with Sjors by enabling automated bookkeeping that can reduce reliance on traditional admin firms — directly comparable target customer and function.
• Accountable: Online accounting and tax platform serving freelancers and SMBs in the Netherlands and Belgium — directly competes for the same Dutch SMB customers Sjors serves, particularly smaller creative entrepreneurs.

Others

• AFAS Software: Dutch HR, payroll, and ERP software vendor whose products are used by Sjors and its competitors — adjacent ecosystem participant rather than a direct service competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/sjors

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sjors De Financieel Regisseur