STURGEON BAY, CITY OF

What STURGEON BAY, CITY OF does

The City of Sturgeon Bay is a municipal government entity serving as the county seat of Door County, Wisconsin. Incorporated in 1891 through the merger of Sawyer with Sturgeon Bay, the City operates across nine functional departments: Administration, Clerk & Treasurer, Community Development, Engineering, Assessing, Public Works, Fire Department, Police Department, and Parks & Recreation. It is governed by a seven-member Aldermanic Common Council with a Mayor elected at large, and operates utility services through Sturgeon Bay Utilities. The City delivers municipal services to residents, local businesses, and visitors within its jurisdictional boundaries, including property assessment and tax collection, licensing (dog/cat, alcohol, beverage operator, taxi/shuttle), permitting (building, sign, fence, conditional use, street opening), code enforcement, public safety, parks and recreation management, and economic development coordination. It also operates four PEG (Public, Education, Government) cable television channels on Charter Cable (Channels 987-990).

The City's physical infrastructure footprint spans approximately 187 acres of maintained parkland including 14 parks, nine ball fields, six tennis courts, two boat launching ramps, an ice skating rink, a 10,000 square foot skatepark (opened 2014), a 41-acre Sunset Park, a 20-acre Memorial Field Complex, waterfront walkways, two beaches, and a 10-acre Sawyer Park boat launch facility with parking for 170 vehicles. Stone Harbor Marina provides 21 seasonal slips, complemented by 95 city-authorized bay moorings. The City also maintains bicycle and pedestrian infrastructure including the Ahnapee Trail and the Sturgeon Bay Segment of the Ice Age National Scenic Trail.

The City operates a non-market revenue model typical of municipal government: property taxes (billed semi-annually, January 31 and July 31), licenses and permits, and user fees/service charges including park shelter reservations ($73-$317 by group size and residency), boat launch passes ($8 daily, $50-$80 seasonal), dog/cat licenses ($3-$8), alcohol-related licenses and permits ($10-$28), and taxi/shuttle licenses ($11-$17). Distribution occurs through City Hall and the Municipal Services Building for in-person services, the official website (sturgeonbaywi.org) for online transactions and information, four PEG television channels, electronic notification (E-Notify), Facebook, and televised public meetings. The City coordinates economic development activities with the Door County Economic Development Corporation, which administers the Sturgeon Bay Revolving Loan Fund and Sturgeon Bay Development Zone program. Building inspections are contracted to Inspection Specialists, LLC, and property assessment services are provided by Associated Appraisal Consultants, Inc.

Name

STURGEON BAY, CITY OF

Legal name

City of Sturgeon Bay

Website

https://sturgeonbaywi.org

Company type

Private

Founded year

1894

Operating status

Operating

Headcount range

1–10 employees

Short description

The City of Sturgeon Bay is a municipal government in Door County, Wisconsin that administers public safety, infrastructure, parks, recreation, permitting, licensing, and tax collection services for its residents, local businesses, and visitors.

Ownership category

akta.pro rank

Product category

Municipal Government Services

NAICS

Marinas (713930), Administration of Housing Programs, Urban Planning, and Community Development (9251), Water Supply and Irrigation Systems (221310)

SIC

Water Transportation (4400), Television Broadcasting Stations (4833)

akta.pro primary industry

Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities) (BPAIACAF)

akta.pro secondary industry

Economic Development & Business Licensing (Local) (BPAIACAN)

Keywords

• Municipal government services
• Parks and recreation management
• Building permits and inspections
• Marina and boat launch services
• Public access television

Headquarters

HQ city

Sturgeon Bay

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Property Taxes: Property tax revenue distributed to the City of Sturgeon Bay from taxing bodies including State, County, City, schools, and technical college. Tax bills are prepared by the City and distributed to property owners with due dates of January 31 and July 31.
2. Licenses and Permits: Revenue from various licenses including dog/cat licensing, alcohol licenses (temporary beer/wine, annual beer/wine/liquor, beverage operator), taxi/shuttle licenses, and park-related permits.
3. User Fees and Service Charges: Fees for services including park shelter reservations, boat launch passes, building inspections, plan reviews, street tree deposits, and various application fees.

Pricing tiers

Distribution channels3 records

Marketing channels6 records

Core offering

The City of Sturgeon Bay is a municipal government that administers core civic services including property tax collection, licensing and permitting, building inspections, public safety (fire and police), parks and recreation management (parks, marina, boat launches, athletic fields), community development and zoning, public access television programming, and infrastructure maintenance. It serves residents, local businesses, and visitors within seven aldermanic districts of Door County, Wisconsin.

Product overview

The City of Sturgeon Bay offers a comprehensive range of municipal services delivered through its official website and city departments. The city's offerings include: Parks & Recreation (managing 14 parks, athletic facilities including Memorial Field Complex and Sunset Park, boat launches at Sawyer Park, Stone Harbor Marina with 21 slips, and the Sturgeon Bay Skatepark); Public Access Television across four PEG channels on Charter Cable; Community Development including planning, zoning, building inspections via Inspection Specialists LLC, and economic development; Administrative services; Clerk & Treasurer functions; Engineering; and Assessing services. The website serves as the primary portal for permit applications, license requests, utility provider information, city maps, meeting schedules, and citizen engagement through the Request Center. The city also maintains bicycle and pedestrian infrastructure including Ice Age Trail community designation and Bicycle Friendly Community Bronze Award status.

Differentiator

Problem solved

Functional benefit

Products and services

• City Government Services Portal The official website portal of the City of Sturgeon Bay providing residents and visitors access to municipal services, department information, meeting schedules, permits, applications, and community resources.
• Stone Harbor Marina A 21-slip seasonal marina managed by the Parks Department offering 30/50 amp electrical service, swimming pool access, exercise facilities, wireless internet, and sauna for seasonal slip customers.
• Parks & Recreation Services Maintenance and management of approximately 187 acres of parkland including 14 parks, nine ball fields, six tennis courts, two launching ramps, ice skating rink, waterfront walkways, and two beaches.
• Public Access Television (PEG Channels) Four PEG (Public, Education, Government) channels broadcast on Charter Cable: Channel 987 (tourism), Channel 988 (government meetings), Channel 989 (community events), and Channel 990 (school meetings).
• Permit & License Applications Administrative permit and license applications including building permits, alcohol permits, beverage operator licenses, transient/seasonal merchant licenses, sidewalk cafe permits, sign permits, fence permits, and conditional use permits.
• Building Inspection Services Building code administration and inspections provided by Inspection Specialists, LLC, located at City Hall, with office hours Monday and Wednesday from 8:00 a.m. to 9:30 a.m. or by appointment.
• Online Bill Payment Online payment portal for city bills and fees via Pay.gov, with credit card payment options through customer service contact.
• City Maps & GIS Interactive and downloadable city maps including street maps, zoning maps, TID (Tax Increment District) maps, and aldermanic district maps with ward boundaries.
• Property Assessment Services Property assessment services contracted through Associated Appraisal Consultants, Inc., including property value assessment, assessment appeals, and tax base administration.

Quantifiable outcome

• Bike Friendly Community Bronze Award recognition
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Door County Economic Development CorporationcoreStrategic or Co-development PartnerThe City coordinates economic development activities with DCEDC, which administers the Sturgeon Bay Revolving Loan Fund and Sturgeon Bay Development Zone program. DCEDC is referenced as a key partner for business development and relocation assistance.
• League of American BicyclistsminorOthersThe City achieved Bicycle Friendly Community Bronze status through the League's application and recognition process.
• Ice Age Trail AllianceminorOthersThe City is designated as an Ice Age Trail Community and works with the Alliance for the Sturgeon Bay Segment of the Ice Age National Scenic Trail.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Regional players

• City of Portage, Wisconsin: Small Wisconsin city with comparable full-service municipal structure (parks, community development, public works, public access media) and similar population-base revenue constraints. Useful comparable for non-waterfront Wisconsin small-city operations.
• City of Manitowoc, Wisconsin: Similar mid-sized Wisconsin lakeside city on Lake Michigan with comparable municipal departments, parks, marina/harbor operations, and tourism-driven waterfront economy. Operates in an adjacent Northeast Wisconsin geography with similar climate and economic profile.
• City of Marinette, Wisconsin: Northeast Wisconsin city on the Wisconsin/Michigan border with similar small-city municipal service portfolio, parks and recreation operations, and waterfront assets. Comparable operating geography.
• City of Sheboygan, Wisconsin: Wisconsin Lake Michigan shoreline city with a comparable mix of municipal services, waterfront parks, marina/boat launches, and PEG public access television. Slightly larger scale, but operates the same core municipal product set.

Direct peers

• City of Two Rivers, Wisconsin: Neighboring small Wisconsin lakeside city with very similar scale, municipal service structure, parks/marina portfolio, and tourism-recreation economy. Closest functional peer given shared Door County-adjacent geography and economic base.
• City of Algoma, Wisconsin: Small Door County-adjacent Wisconsin city on Lake Michigan with directly comparable municipal services, marina, parks, and tourism-tied revenue mix. Closest peer in terms of size and visitor-economy dependency.
• City of Kewaunee, Wisconsin: Small Wisconsin waterfront city on Lake Michigan with similar full-service municipal structure, parks, marina, boat launches, and Door County/Northeast Wisconsin service-area exposure. Operates at a comparable scale.
• City of Bayfield, Wisconsin: Small Wisconsin waterfront city serving as a tourism gateway (to the Apostle Islands), with a similar marina, parks, and seasonal visitor-economy profile. Highly comparable in municipal scale, seasonal revenue mix, and waterfront infrastructure scope.
• Village of Sister Bay, Wisconsin: Door County municipality of similar scale focused on tourism, parks, marina, and waterfront services. Shares the same Door County visitor economy and seasonal revenue profile as Sturgeon Bay.

Others

• Door County Government: The county-level government that shares Sturgeon Bay's service area and partners on tax collection, emergency services, and economic development. Not a direct municipal peer but the key overlapping jurisdiction in the same Door County geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sharer/sharer.php?u=http://www.sturgeonbaywi.org
• LinkedInlinkedin.com/company/sturgeon-bay-city-of

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about STURGEON BAY, CITY OF