SpeakLab

What SpeakLab does

Speaklab AS is a Norwegian private training institute founded in 2010 in Bergen by Siri Lill Mannes and Arne Møller, specializing in presentation and oral communication skills. The company delivers a portfolio of in-person courses — the flagship SpeakLab Pro (two-day intensive), SpeakLab Intro (three-hour introduction), and the multi-day Boost Camp summer program — at physical locations in Bergen, Oslo, and Karmøy, plus in-house corporate training and a SpeakLab Executive program for leadership groups. Its underlying "SpeakLab Method" is a proprietary training system developed and refined over 15 years, synthesizing principles from elite sports with knowledge drawn from journalism, voice research, dramaturgy, and movement theory, delivered by instructors who are active practitioners including former TV news anchors and journalists.

Name

SpeakLab

Legal name

Speaklab AS

Website

https://speaklab.no

Company type

Private

Founded year

2010

Operating status

Operating

Short description

Speaklab AS is a Bergen, Norway-based training institute founded in 2010 that delivers in-person and digital presentation-skills courses plus professional moderator services to Norwegian professionals, executives, educators, and government clients.

Ownership category

akta.pro rank

Product category

Professional Training Services (presentation and communication skills)

NAICS

Professional and Management Development Training (611430), Other Schools and Instruction (6116)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Online Public Speaking & Debate Programs (Live/Recorded) (EDAMAOAD)

akta.pro secondary industry

Speech & Debate Camps, Intensives & Bootcamps (EDAMAOAN)

Keywords

• Presentation skills training
• Communication coaching
• Conference moderation services
• Executive communication courses
• Public speaking training

Headquarters

HQ city

Bergen

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Course Sales (Physical): Revenue from in-person training courses including SpeakLab Pro (2-day), SpeakLab Intro (3-hour), and Boost Camp (4-5 day intensive summer programs). Offered at company locations in Bergen, Oslo, and Karmøy, as well as in-house at client organizations.
2. Digital Courses: Online courses including Digital formidling på 1-2-3 (15 min + e-book) and SpeakLab Pro Digital (1 hour + e-book). Sold through Memberful platform with 1-year access period.
3. 1:1 Individual Training: Personalized one-on-one training sessions with instructors, tailored to individual needs and specific presentation challenges.
4. Moderator/Conference Host Services: Provision of professional moderators and conference hosts for live events and digital productions, featuring experienced journalists including Siri Lill Mannes.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

SpeakLab is a Norwegian training institute that sells in-person and digital presentation and communication skills courses — including SpeakLab Pro (2-day), SpeakLab Intro (3-hour), SpeakLab Boost Camp (4-5 day summer intensive), SpeakLab Pro Digital, and Digital formidling på 1-2-3 — together with professional moderator and conference host services for live and digital events featuring experienced journalists. Instruction is delivered by active media professionals using the proprietary SpeakLab Method, with small cohorts (maximum 6 per instructor) at the Bergen, Oslo, and Karmøy locations or on-site at client organizations.

Product overview

SpeakLab is a training institute for presentation and communication skills, offering a portfolio of courses and services. The core offerings include SpeakLab Pro (a comprehensive two-day in-person course), SpeakLab Intro (a three-hour introduction), and SpeakLab Boost Camp (a four to five-day intensive summer program). Digital versions include SpeakLab Pro Digital and Digital formidling på 1-2-3 for online learning. Individual coaching is available through 1:1 individuell trening. Additionally, SpeakLab provides moderator and conference hosting services for events. All courses combine knowledge from journalism, voice research, dramaturgy, movement theory, and top sports principles.

Differentiator

Problem solved

Functional benefit

Products and services

• SpeakLab Pro A two-day in-person presentation skills course for individual professionals and corporate groups. Combines knowledge from journalism, voice research, movement theory, dramaturgy, and elite sports; capped at six participants per instructor with video recording and individualized feedback. Priced at 14,500 NOK per participant and available at Bergen, Oslo, and Karmøy or as in-house corporate training.
• SpeakLab Intro A three-hour introduction course to authentic communication and becoming a good presenter. Theory-based with simple practical exercises and unlimited participants, available as a public lecture or customized for company needs. Pricing is on request.
• SpeakLab Boost Camp A four to five-day intensive summer course in communication and presentation skills. Includes training, lectures, personal guidance, exposure to new technology at Media City Bergen, and visits to media studios; covers presenting in front of audiences, on screen, and in studio. Recent editions priced 18,500–21,000 NOK with course materials, meals, and closing dinner included.
• SpeakLab Pro Digital Online version of SpeakLab Pro consisting of nine digital episodes totaling approximately one hour, plus an e-book. Covers effective techniques for good communication on physical and digital surfaces. Priced at 2,990 NOK with one-year access from activation, sold via the Memberful platform.
• Digital formidling på 1-2-3 An efficient online introduction to presenting on screen and digital platforms. Includes approximately 15 minutes of video content plus an e-book covering camera presence, voice, body language, and technical tips. Priced at 499 NOK with one-year access from activation, sold via Memberful.
• 1:1 individuell trening Personalized one-on-one training sessions with SpeakLab instructors, tailored to individual needs and specific presentation challenges or important upcoming presentations. Pricing is custom-quoted based on duration and scope.
• Moderator/Konferansier tjenester Professional conference hosting, moderation, and debate leadership services for live events and digital productions. Delivered by experienced journalists including Siri Lill Mannes and Thomas Henschien, available in Norwegian and English, at local to international level. Booking is via [email protected].

Quantifiable outcome

• Over 8,000 course participants since 2010
• +3 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Media City BergencoreStrategic or Co-development PartnerSpeakLab is located at Media City Bergen, a major media technology hub housing world-leading companies including Vizrt, Highsoft, Wolftech, NRK, and TV2. This location enables unique training opportunities including studio visits and access to cutting-edge media technology for Boost Camp participants.
• MemberfulcoreTechnology or IntegrationMemberful provides the e-commerce platform, payment processing, and login system for SpeakLab's online courses. Handles subscription management, course access control, and checkout processes for digital course sales.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SpeakLab