Source Events, Inc.
Source Journeys (Source Events, Inc.) designs and operates LGBTQ+ small-group tours, full-vessel luxury cruise charters, and custom itineraries to 20+ countries for individual leisure travelers seeking curated, community-oriented international trips.
- Company typePrivate
- Founded2000
- HeadquartersMiami, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Source Events, Inc. does
Source Events, Inc., doing business as Source Journeys, is a Miami Beach–based tour operator that designs and operates LGBTQ+ small-group travel experiences worldwide. Founded approximately 25 years ago and now celebrating its 25th anniversary, the company runs hosted itineraries to 20+ countries across all major regions — including fully chartered luxury cruises, custom private journeys, and 'trip extensions' — typically with group sizes of 16–20 travelers.
Its product offering is built on hand-curated, community-oriented small-group tours rather than a proprietary technology platform; operations run on a third-party booking system (rezmagic) and rely on a network of local ground operators and charter partners. Pricing is published at $8,049–$21,758 per person, and exclusive charter agreements with Ecoventura (Galapagos) and Sanctuary Retreats (Nile) anchor the higher-end of the catalog.
The business model is direct-to-consumer with phone-based bookings supplemented by a Travel Agent Registry for referral partners and IGLTA trade membership. The company is privately held, founder-led by Craig Smith, and operates with a lean team of 1–10 employees, outsourcing much of the on-the-ground fulfillment to third-party destination operators.
Source Events, Inc. firmographics
Firmographics- Name
- Source Events, Inc.
- Legal name
- Source Events, Inc.
- Website
- https://sourcejourneys.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Source Journeys (Source Events, Inc.) designs and operates LGBTQ+ small-group tours, full-vessel luxury cruise charters, and custom itineraries to 20+ countries for individual leisure travelers seeking curated, community-oriented international trips.
- Ownership category
- akta.pro rank
Source Events, Inc. industry classification
Industry- Product category
- Luxury LGBTQ+ Group Travel
- NAICS
- Tour Operators (561520), Tour Operators (56152)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- LGBTQ+ Travel Agencies (THAKAFAF)
- akta.pro secondary industry
- Cruise + Guided Land Tour Packages (THAEAHAJ)
Keywords
Where Source Events, Inc. is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Source Events, Inc. business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Others
Revenue model
- Group Tour Packages: All-inclusive luxury group travel packages including accommodations, meals, guided tours, transportation, and experiences. Pricing is per-person based on double or single occupancy.
- Luxury Cruise Charters: Private LGBTQ+ charters of luxury vessels like the Evolve yacht, including accommodations, meals, excursions, and open-bar services aboard.
- Trip Extensions: Optional pre and post-trip extensions to add additional destinations (e.g., Jordan extension after Egypt trip) available for purchase separately.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Morocco 2026 - Deluxe Room |
| One time/ perpetual license | Pay-as-you-go | Galapagos 2026 - Deluxe Cabin |
| One time/ perpetual license | Pay-as-you-go | Japan 2026 - Deluxe Accommodations |
| One time/ perpetual license | Pay-as-you-go | Mexico/New Year 2026-27 - Deluxe Accommodations |
| One time/ perpetual license | Pay-as-you-go | Egypt 2027 - Standard Cabin Nile Deck |
| One time/ perpetual license | Pay-as-you-go | Jordan Extension 2027 |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Source Events, Inc. product offering
Product offeringCore offering
Source Journeys designs, curates, and operates small-group luxury tours, exclusive LGBTQ+ cruise charters, and custom travel experiences for gay and lesbian travelers worldwide. Packages are all-inclusive with accommodations, meals, guided excursions, transportation, and cultural immersion, priced per person based on double or single occupancy and sold directly to individual consumers.
Product overview
Source Journeys is a luxury LGBTQ+ travel company offering curated group tours and cruises. The core product is the Source Journeys brand of small-group luxury travel experiences, featuring destinations including Morocco, Japan, Mexico, Egypt (with Nile cruise), and Jordan extensions. The company organizes exclusive LGBTQ+ charters on luxury vessels like the Evolve yacht (Galapagos) and Sanctuary Sun Boat III (Nile), complemented by land-based tours with accommodations at five-star hotels. Additional offerings include a travel agent registry program.
Differentiator
Problem solved
Functional benefit
Products and services
- Splendors of Morocco 2026 9-night/10-day luxury small-group tour of Morocco covering Casablanca, Fes, the Atlas Mountains, the Sahara Desert, and Marrakech, escorted by Source Journeys' own tour escort Nicole K. Priced per person by occupancy.
- Luxury Galapagos Cruise 2026 8-night/9-day exclusive LGBTQ+ charter of the luxury Evolve yacht (Ecoventura, part of the Relais & Chateaux collection) exploring the Galapagos Islands with dedicated naturalist guides, snorkeling, kayaking, and hiking.
- Mystical & Modern Japan 2026 10-night/11-day luxury group journey through Japan visiting Tokyo, Hakone, Kyoto, Hiroshima, and Osaka.
- New Year's in Mexico City & San Miguel de Allende 2026-27 7-night/8-day luxury New Year's celebration tour in Mexico featuring Mexico City and San Miguel de Allende, personally hosted by founder Craig Smith and Rafi.
- Treasures of Egypt 2027 with Nile Cruise 9-night/10-day luxury Egyptian journey featuring Cairo, the Grand Egyptian Museum, and a 4-night private charter Nile River cruise aboard Sanctuary Sun Boat III with expert Egyptologist guides.
- Jordan, Petra, Wadi Rum & Dead Sea Extension 2027 4-night/5-day post-tour extension to Jordan featuring Amman, Wadi Rum desert camping in Martian domes at Sun City, Petra, and Dead Sea relaxation.
- Source Journeys Annual Journey Calendar (2027 lineup) Curated calendar of small-group luxury LGBTQ+ tours and cruise charters across global destinations for the 2027 travel season, sold as standalone trip packages per destination.
Quantifiable outcome
- High repeat customer rate - some travelers have taken 9+ trips with Source Journeys
Companies that use Source Events, Inc.
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
Source Events, Inc. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Source Events, Inc. partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- EcoventuracoreExclusive charter partnership for luxury Galapagos cruises aboard the Evolve yacht (part of Relais & Chateaux collection). Source Journeys charters the entire vessel exclusively for LGBTQ+ travelers with private itinerary and dedicated naturalist guides.
- Sanctuary Retreats (Sun Boat III)coreExclusive private charter of Sanctuary Sun Boat III for Nile River cruises in Egypt, featuring 16 cabins, pool, and luxury amenities for LGBTQ+ travelers.
- IGLTAcoreInternational Gay & Lesbian Travel Association membership providing industry recognition, credibility, and access to LGBTQ+ travel network.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Source Events, Inc. competitors and assessment
Company assessmentDirect peers
- Olivia Travel: Long-established LGBTQ+ travel company specializing in women-focused lesbian group cruises and tours. Most directly comparable to Source Journeys on community-niche luxury group travel, with overlapping customer pool and product format.
- HE Travel (Hanns Ebensten Travel): Long-running gay-friendly tour operator specializing in small-group adventure and cultural trips worldwide. Comparable on niche LGBTQ+ small-group international travel with similar destination breadth.
- Brand g Vacations: LGBTQ+ tour operator offering small-group international travel experiences. Comparable on curated international itineraries targeted at the LGBTQ+ community, similar price points and small-group format.
- RSVP Vacations: LGBTQ+ charter and cruise vacation company offering all-gay group sailings. Comparable as a direct competitor in the LGBTQ+ group cruise and travel space with similar inclusive-community positioning.
- Atlantis Events: LGBTQ+ event and travel company producing gay cruises, resort takeovers, and themed vacations. Directly comparable as a community-focused luxury LGBTQ+ charter operator competing for the same affluent traveler segment.
- Out Adventures: LGBTQ+ adventure travel company curating small-group trips to global destinations. Closely comparable on small-group international tour format targeting gay and lesbian travelers seeking premium experiences.
- Venture Out Travel Company: Gay-owned travel company designing LGBTQ+ group tours and cruises. Comparable as a community-focused small-group operator competing for similar affluent gay male travelers.
- Toto Tours: LGBTQ+ tour operator running small-group international trips since the 1990s. Comparable as a niche-focused community travel brand with similar customer demographic and curated global itineraries.
Broad incumbents
- Abercrombie & Kent: Global luxury tour operator offering high-end small-group and custom international journeys. Comparable on luxury small-group international travel, all-inclusive pricing, and curated itineraries, though it serves a broader (non-niche) clientele.
- Tauck: Established luxury tour operator offering premium small-group guided journeys worldwide. Comparable on premium small-group tour format and luxury pricing, but operates as a broad incumbent without LGBTQ+ specialization.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Source Events, Inc. social profiles
Digital presenceSource Events, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Source Events, Inc. leadership team
Management profileNumber of profiles
Profiles2 records
Source Events, Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Source Events, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Source Events, Inc.
What does Source Events, Inc. do?
Source Journeys designs, curates, and operates small-group luxury tours, exclusive LGBTQ+ cruise charters, and custom travel experiences for gay and lesbian travelers worldwide. Packages are all-inclusive with accommodations, meals, guided excursions, transportation, and cultural immersion, priced per person based on double or single occupancy and sold directly to individual consumers.
Is Source Events, Inc. a public or private company?
Source Events, Inc. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Source Events, Inc. founded?
Source Events, Inc. was founded in 2000. It employs 1 to 10 people.
Where is Source Events, Inc. based?
Source Events, Inc. is headquartered in Miami, United States, in the North America region.
How does Source Events, Inc. make money?
Three revenue lines are on record. Group Tour Packages are the primary driver. The others are luxury Cruise Charters and trip Extensions.
Who are Source Events, Inc.'s main competitors?
Direct peers on record are Olivia Travel, HE Travel (Hanns Ebensten Travel), Brand g Vacations, RSVP Vacations, Atlantis Events, Out Adventures, Venture Out Travel Company and Toto Tours. Broad incumbents are Abercrombie & Kent and Tauck.
Does Source Events, Inc. have an API?
No public API is recorded for Source Events, Inc..
What industry is Source Events, Inc. in?
Source Events, Inc.'s product category is Luxury LGBTQ+ Group Travel. Its primary akta.pro industry code is THAKAFAF, LGBTQ+ Travel Agencies, with a secondary code of THAEAHAJ, Cruise + Guided Land Tour Packages. Its NAICS code is 561520 and its SIC code is 7900.