Tals Studio

What Tals Studio does

Tals Studio is a New York City-based professional photography studio operating from a 4,500 square-foot facility in Chelsea, Manhattan, at 115 W 29th Street, Suite 606. Founded in 1986 by photographer Zion Yoni Levy, who brings over 40 years of professional photography experience (including prior work as a photographer for a major European newspaper and as a fashion photographer for a major European clothing company, plus training at Camera Obscura in Paris and the School of Visual Arts in NYC), the studio delivers a broad catalog of photography services spanning 25+ session categories. These include headshots (acting, corporate, LinkedIn, ERAS, passport), modeling portfolios, maternity, newborn, boudoir, family, gender reveal, wedding, bar/bat mitzvah, sweet 16, graduation, glamour, dance, comp card, pets, couples, lifestyle, and specialized milk bath photography, as well as complementary video production. The studio has documented work with named high-profile clients including Ellen Page, Lady Gaga, Liam Neeson, Laura Linney, and Samuel L. Jackson for red carpet events, and participates in fashion (NYFW Nardos Fall 2026) and sports (New York Red Bulls) coverage, positioning in premium event verticals.

The business operates as a direct-to-consumer service with full self-serve online booking via its website, supplemented by phone and email channels. Pricing is unit-based and pay-as-you-go, with session durations ranging from 15 minutes to seven hours and price points from $49 (passport photos) to $1,099 (seven-hour bar/bat mitzvah coverage). Ancillary revenue streams include studio rental (talsstudiorental.com), event space rental, and gift cards, which leverage the physical Chelsea facility to generate revenue independent of the founder's direct shooting time. The studio serves a mix of individual consumer segments (professionals, actors, models, expecting parents, families, event hosts) and select commercial clients for product photography.

The company is privately held and founder-owned with no disclosed external investors, venture capital, or private equity participation. Headcount is 1-10, consistent with a single-photographer-led boutique model supplemented by support staff. Marketing is conducted primarily through organic digital channels including the company blog, Facebook, Instagram, YouTube, and Google Business Profile. The operating footprint is the NYC metro area, with no geographic expansion, partnerships, acquisitions, or funding events disclosed in the available data.

Name

Tals Studio

Legal name

Tals Studio

Website

https://talsstudio.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

1–10 employees

Short description

Tals Studio is a New York City-based photography studio offering portrait, headshot, modeling, maternity, event, and specialty photography sessions (including milk bath) plus video production from a 4,500 sq. ft. Chelsea, Manhattan facility led by founder Zion Yoni Levy.

Ownership category

akta.pro rank

Product category

Photography Services

NAICS

Photography Studios, Portrait (541921), Commercial Photography (541922)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Party Photography & Videography Services (HSACACAH)

Keywords

• Portrait photography
• Headshot photography
• Maternity photography
• Modeling portfolio
• Event photography

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Photography Sessions: One-time photography session fees for various services including headshots, modeling portfolios, maternity, newborn, family portraits, events, boudoir, dance, and specialized sessions like milk bath photography. Sessions range from 15 minutes to 7 hours with corresponding price points from $99 to $1,099.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Tals Studio is a New York City-based photography studio that sells professional photography sessions to individuals and families. The studio offers a wide range of categorized sessions including headshots, modeling portfolios, maternity, newborn, boudoir, family portraits, events, weddings, and specialized milk bath photography. Pricing is structured around session duration ranging from 15 minutes ($99) to 7 hours ($1,099), with sessions booked via an online calendar on the studio's website. The studio also generates ancillary revenue through video production, studio rentals, and gift cards.

Product overview

Tals Studio is a New York City-based photography studio offering a comprehensive portfolio of photography services. The core offering consists of professional photography sessions across diverse categories including headshots (acting, corporate, ERAS, passport), modeling portfolios, maternity, newborn, boudoir, portraits, family portraits, birthdays, weddings, gender reveals, product photography, glamour, dance, events, bar/bat mitzvahs, sweet 16, graduation, pets, couples, comp cards, lifestyle, and milk bath photography. The studio also provides video production services, studio rental, and event space rental. Sessions range from quick 15-minute headshots to extended multi-hour coverage for events, with pricing from $49 (passport photos) to $1,099 (7-hour bar/bat mitzvah coverage). The studio is led by photographer Zion Yoni Levy with over 40 years of experience and is located at 115 W 29th Street, Suite 606, New York, NY 10001 in Chelsea, Manhattan.

Differentiator

Problem solved

Functional benefit

Products and services

• Headshot Photography Professional headshot photography services including acting headshots, corporate headshots, LinkedIn profiles, ERAS residency applications, passport photos, and same-day turnaround options ranging from 15 minutes to 4 hours. Priced from $99 for a 15-minute session.
• Modeling Photography Professional modeling portfolio photography with sessions ranging from 2 to 6 hours, including agency-ready packages, digital polaroids, kids modeling, and comp cards. Priced from $399 for a 2-hour session.
• Maternity Photography Professional maternity photography sessions capturing pregnancy moments, available in 1-hour ($299) and 2-hour packages with multiple final retouched images.
• Newborn Photography Specialized newborn photography sessions including milk bath options for capturing babies in artistic setups.
• Boudoir Photography Intimate boudoir photography sessions available in 1-hour and 2-hour formats, including couples boudoir and milk bath variations.
• Family Portrait Photography Family portrait sessions designed to capture precious moments of families with options for indoor studio and outdoor settings.
• Wedding Photography Wedding photography services including City Hall marriage ceremony coverage ($499 for 2-hour session) and full wedding documentation.
• Event Photography Professional event photography for galas, cocktail receptions, social functions, and red carpet events.
• Bar & Bat Mitzvah Photography Documentary-style bar and bat mitzvah photography with coverage ranging from $799 standard to $1,099 for 7-hour extended sessions.
• Product Photography Commercial product photography including ghost mannequin, branding photography, and lifestyle product shots with models for brands and e-commerce businesses.
• Milk Bath Photography Artistic milk bath photography featuring subjects in milk-filled bathtubs, available for maternity, boudoir, newborn, and glamour sessions. 3-hour session priced at $599.
• Video Production Professional video production services including 2-hour sessions with travel availability, priced from $599.
• Studio Rental Photography studio rental at 115 W 29th Street location in Chelsea, Manhattan, available for external photographers and creators.
• Event Space Rental Event space rental for celebrations and gatherings at the Chelsea, Manhattan location.
• Gender Reveal Photography Gender reveal photoshoot sessions capturing the emotional moment of revealing a baby's gender, priced at $299 for a 1-hour session.
• Portrait Photography Personal and artistic portrait photography sessions for individuals seeking professional-quality portraits.
• Birthday Photography Birthday photography services for both children and adults, including themed cake smash sessions and kids birthday party packages.
• Dance Photography Specialized dance photography including pole dancing sessions, capturing movement, grace, and choreography.
• Glamour Shot Photography Glamour photography sessions including milk bath glamour variations for capturing artistic and stylish portraits.
• Comp Card Photography Professional comp card (zed card) photography for models including standard comp card packages.
• Couples Photography Romantic couples photography sessions including lifestyle and engagement photoshoots.
• Pets Photography Professional pet photography sessions capturing dogs, cats, and other pets in studio settings.
• Sweet 16 Photography Specialized photography for sweet 16 celebrations capturing the unique style and personality of the celebrant.
• Graduation Portrait Photography Graduation portrait photography including outdoor sessions in NYC for capturing academic achievements.
• Lifestyle Photography Lifestyle photography capturing authentic, everyday moments and scenes with various duration options.
• Gift Cards Gift cards available for various photography sessions including boudoir, headshots, couples, and family portraits.

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Brooke Shaden Photography: Fine art portrait and conceptual photographer offering workshops, portrait sessions, and online education. Comparable in portrait and boudoir specialization with thematic overlap in artistic, stylized imagery, though distribution leans more toward digital products and education.

Direct peers

• Peter Hurley Studio: NYC-based headshot and portrait photography studio founded by celebrity headshot photographer Peter Hurley. Directly comparable to Tals Studio in target market (actors, professionals), pricing model, and NYC studio setting, with similar specialization in acting and corporate headshots.
• Erin Krall Photography: NYC portrait photographer offering family, maternity, and lifestyle sessions. Comparable in target customer base (families, expecting parents), session-based pricing model, and premium NYC portrait positioning.
• Daniel Krieger Photography: NYC-based photographer specializing in portrait, event, and editorial work. Comparable in service breadth across portrait and event categories and in serving a mix of consumer and commercial clients in the NYC market.
• Lara Jade Photography: NYC-based portrait and fashion photographer offering modeling portfolio, headshot, and portrait sessions. Comparable in target customer base (models, actors, professionals), session-based pricing, and studio-based delivery model.
• Twah Photography: NYC studio offering headshots, portrait, modeling, and event photography. Comparable session-based business model, NYC studio footprint, and overlap in core customer segments including actors, models, and event hosts.
• Peter Rad Photography: NYC headshot specialist serving actors and corporate professionals. Directly comparable to Tals Studio's headshot and acting photography offerings with similar pricing tiers, fast-turnaround options, and digital delivery model.
• Mabry Campbell Photography: NYC-based portrait photographer offering family, maternity, and lifestyle portrait sessions. Comparable in customer segments (families, expecting parents), service structure, and premium positioning in the NYC portrait market.

Regional players

• The Daybooks: NYC-based portrait and wedding photography studio offering similar session-based portrait and event services. Comparable service categories (weddings, portraits, events) with overlapping target customers, though more focused on weddings and family portraiture.

Others

• Peerspace: Online marketplace for hourly rental of studios, event spaces, and creative venues. Comparable to Tals Studio's studio rental and event space rental business as an adjacent platform player in the same creative-space monetization category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC2ypv88CkpctopkRevrSLrA?view_as=subscriber
• Facebookfacebook.com/talsstudio
• Instagraminstagram.com/talsstudio
• LinkedInlinkedin.com/company/talsstudio

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tals Studio