Name

THE REFORMATION PROJECT INC

Legal name

The Reformation Project

Website

https://reformationproject.org

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

The Reformation Project is a 501(c)(3) nonprofit that equips Christians, parents, and pastors with theological curricula, video courses, and a volunteer ambassador network to advance LGBTQ inclusion in Bible-based churches.

Ownership category

akta.pro rank

Product category

Faith-Based Theological Education / Christian Ministry

NAICS

Religious Organizations (8131), Educational Services (611), Educational Support Services (611710)

SIC

Services-Educational Services (8200), Miscellaneous Publishing (2741)

akta.pro primary industry

Faith-Based Education & Formation (Seminaries, Religious Schools, Catechesis) (BPAGAJAD)

akta.pro secondary industries

Religious Education & Catechetical Publishing (Sunday School, Catechism, Study Guides) (MPAJAHAC), Religious Reference & Study Tools Publishing (Commentaries, Concordances, Lexicons) (MPAJAHAL), Community Center Education Programs (EDAAAFAB)

Keywords

• LGBTQ Christian inclusion
• Theological education programs
• Biblical case resources
• Church inclusion ministry
• Faith-based video courses

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Charitable Giving: Primary revenue stream as a donor-funded 501(c)(3) nonprofit. Receives one-time gifts, monthly recurring donations through Good Fruit Collective ($10-$100/month tiers), and major gifts through Visionary Partners program ($1,500-$10,000). Also accepts stock donations, IRA qualified charitable distributions, DAF gifts, and legacy bequests.
2. Video Course Sales: One-time purchase model for digital video courses. Biblical Case for LGBTQ Inclusion Masterclass at $99, Scripture & Sexual Ethics course at $50. Lifetime access included. Group discounts available for 10+ licenses.
3. Leadership Development Cohort: 12-week intensive program with $200 one-time fee covering participation and video curriculum access. Participants also purchase 4 required books ($45-$65).
4. Parent Study Group: Free 8-week online program for Christian parents of LGBTQ children, funded by donor support.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

The Reformation Project is a Bible-based Christian nonprofit that equips Christians with theological resources, training programs, video courses, and community support to advance LGBTQ inclusion in the church. It offers a layered learning ecosystem ranging from free email series and PDF guides, to paid video courses ($50-$99), a $200 Leadership Development Cohort, free cohort-style study groups for parents and pastors, a trained volunteer ambassador network, and a biennial national conference.

Product overview

The Reformation Project is a Bible-based Christian nonprofit organization that offers a comprehensive educational ministry focused on advancing LGBTQ inclusion in the church. The organization provides a multi-tiered learning ecosystem consisting of free content (email series, PDF guides, online biblical arguments), video courses (The Biblical Case for LGBTQ Inclusion Masterclass and Scripture & Sexual Ethics course), intensive cohort programs (Leadership Development Cohort, Parent Study Group), and community-building initiatives (Ambassador Network, Pastors in Process, Reconcile & Reform Conference). The product portfolio centers on theological education and pastoral support, with offerings ranging from free 7-week email series to paid professional video courses ($50-$99), culminating in a biennial conference. All offerings are grounded in the organization's mission to equip Christians with theological tools for advocating LGBTQ inclusion while maintaining orthodox Christian convictions.

Differentiator

Problem solved

Functional benefit

Products and services

• Free 7-Week Email Series A free email-based course walking through the biblical case for same-sex relationships, one passage per week, based on Matthew Vines' book God and the Gay Christian. Delivered over 7 weeks with personal, pastoral, and scholarly content; serves as the primary lead-generation tool for the ministry.
• The Biblical Case for LGBTQ Inclusion Masterclass A 20-module, 7+ hour video course led by Matthew Vines exploring the theological debate about the Bible and LGBTQ inclusion. Covers hermeneutics, original languages, historical context, and exegetical arguments; includes downloadable PDF study guide and lifetime access for $99 one-time purchase. Group discounts available for 10+ licenses.
• Scripture & Sexual Ethics Course An 8-module, 3.5-hour video course led by Karen Keen exploring how Christians can apply biblical wisdom on sexuality today. Covers hermeneutics, history of biblical interpretation, purity culture, dating, celibacy, marriage, and ethics for all Christians. $50 one-time purchase with lifetime access.
• Leadership Development Cohort A 12-week intensive virtual program that equips Christians with theological knowledge and practical skills to advocate for LGBTQ inclusion. Includes video curriculum access to both paid courses, daylong virtual gatherings, weekly reading, and ambassador certification upon completion. $200 one-time fee; participants also purchase 4 required books ($45-$65 each).
• Parent Study Group An 8-week online study group for Christian parents of LGBTQ children. Includes weekly resources, online discussion forums, and four live Zoom gatherings exploring Scripture on sexuality, gender, and marriage. Free of charge, funded by donor support.
• Pastors in Process A structured gathering program for pastors of non-affirming churches who want to advance inclusion in their congregations. Connects pastors with peers navigating similar theological and pastoral questions, supporting them as they weigh the implications of becoming affirming.
• Reconcile & Reform Conference A biennial conference bringing together parents, church leaders, and lay Christians for three days of teaching, worship, and engagement on Scripture and LGBTQ inclusion. Features nationally recognized authors, theologians, and speakers; held in varying U.S. locations (2025 Atlanta; 2027 planned). Off-year partnership with CenterPeace conference.

Quantifiable outcome

• Thousands of Christians moved toward affirmation through organization resources and programs
• +3 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• CenterPeaceminorStrategic or Co-development PartnerIn years between The Reformation Project's own Reconcile & Reform Conference, the organizations cross-promote each other's conferences. CenterPeace holds its national conference and The Reformation Project encourages its community to attend. Both organizations share commitment to full inclusion of LGBTQ Christians in church life. The CenterPeace 20th Anniversary Conference is scheduled for October 15-17, 2026.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Parity: Faith-rooted nonprofit advancing LGBTQ equality through Christian leadership development and advocacy - similar training-and-advocacy model with a stronger policy-engagement orientation.
• Whosoever: Online community and publication providing affirming Christian resources and personal stories to LGBTQ Christians and allies - overlaps in digital content and theological resource distribution.
• Soulforce: Nonprofit that works at the intersection of LGBTQ identity and conservative Christian communities, using dialogue and nonviolent advocacy - mission overlap is direct, though Soulforce leans more activist/legal and TRP leans theological/scholarship.
• Q Christian Foundation: The largest explicitly LGBTQ-affirming Christian network in the U.S. (formerly Gay Christian Network), operating conferences (Q-Capital Conference), online community, and resource library - structurally the closest comparison to The Reformation Project's mission and programming.
• Believe Out Loud: Online network that equips mainline Protestant Christians to advocate for LGBTQ inclusion through church-based campaigns, sermons, and storytelling - directly comparable mission with content-and-network distribution.
• DignityUSA: Long-standing organization advocating for LGBTQ inclusion within the Catholic Church - same theological-advocacy model aimed at a specific (Catholic) denomination, broadly comparable in structure and donor-funded revenue.
• CenterPeace: Faith-based organization that engages conflict in the church on sexuality and gender; cross-promotes with The Reformation Project on alternating-year conferences (e.g., CenterPeace 20th Anniversary Conference, October 2026). Closest known operational ally.
• The Marin Foundation: Former evangelical ministry focused on building bridges between conservative religious communities and LGBTQ people, including one-on-one pastor dialogues - closely aligned with the pastor-conversion segment of TRP's work.

Broad incumbents

• Human Rights Campaign: The largest U.S. LGBTQ civil-rights advocacy organization - overlaps in the affirming-Christian constituency but serves a much broader LGBTQ agenda at national scale, functioning as a broader incumbent rather than a faith-specialized direct competitor.

Regional players

• PFLAG: Largest U.S. organization for families, allies, and LGBTQ people - shares the parent-support mission with TRP's Parent Study Group but operates as a secular peer-support network rather than a theological-formation organization.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@TheReformationProject
• Facebookfacebook.com/ReformationProject
• Instagraminstagram.com/thereformationproject
• TikToktiktok.com/@thereformationproject
• Xx.com/ReformationP
• LinkedInlinkedin.com/company/the-reformation-project-inc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about THE REFORMATION PROJECT INC