Stoughton Chamber of Commerce

What Stoughton Chamber of Commerce does

The Stoughton Chamber of Commerce is a membership-based nonprofit organization serving businesses in Stoughton, Wisconsin, and surrounding areas. The organization represents over 270 member businesses — described as the majority of businesses in the community — and operates its offices within Stoughton City Hall at 207 S Forrest Street (mailing address PO Box 18, Stoughton, WI 53589). It is led by Chamber President Sarah Ebert and governed by a Board of Directors and Staff. The Chamber's stated mission is to promote commercial and economic development through networking, business promotion, visitor services, and community engagement.

The Chamber delivers a suite of services through a website platform powered by ChamberMaster software (operated by GrowthZone). Core offerings include a searchable member directory, an events calendar, an event spaces listing (more than ten local venues), a job postings board, a "Hot Deals" marketplace, member-to-member discount programs, marketing and sponsorship packages, the Chamber Bucks local gift certificate program, construction and development resources (including WisDOT US 51 project information), and visitor/tourism services coordinated through the Visit Stoughton microsite. The organization hosts a wide variety of community events throughout the year, including the largest Syttende Mai celebration in the United States. Distribution is regional and delivered through the Chamber website (self-serve membership applications, directory browsing, event registration) and in-person events (direct community engagement, festivals, golf outing).

The Chamber's revenue model combines three streams: annual membership dues (subscription/recurring), event sponsorships (subscription/recurring with tiered pricing such as the Golf Outing 2026), and marketing/advertising opportunities. Specific pricing is not publicly disclosed; membership tiers are available only by direct contact. The Chamber serves two primary customer segments — local small-to-medium businesses (primary) and community organizations such as nonprofits, clubs, and senior services (secondary) — with horizontal segmentation across both. Marketing channels include Facebook, an email newsletter, an events calendar, a tourism microsite, and a business directory. The organization has no parent company, no funding rounds, and no disclosed revenue figures.

Name

Stoughton Chamber of Commerce

Legal name

Stoughton Chamber of Commerce

Website

https://stoughtonwi.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Stoughton Chamber of Commerce is a membership-based nonprofit serving over 270 local businesses in Stoughton, Wisconsin, offering a member directory, events calendar, event venues, job board, Chamber Bucks gift program, marketing/sponsorship packages, and visitor services through Visit Stoughton.

Ownership category

akta.pro rank

Product category

Chamber of Commerce / Business Association Services

NAICS

Professional Organizations (813920), Convention and Visitors Bureaus (561591), Convention and Trade Show Organizers (56192)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)

Keywords

• Business networking
• Membership organization
• Event coordination
• Business directory
• Tourism promotion

Headquarters

HQ city

Stoughton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Annual membership fees for businesses, organizations, and individuals to join the Chamber network and access member benefits
2. Event Sponsorships: Corporate sponsorships for Chamber events including golf outings, festivals, and community celebrations. Various sponsorship tiers available at different price points
3. Marketing & Sponsorship Opportunities: Marketing opportunities for members to promote their businesses through Chamber communication channels and event visibility

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

The Stoughton Chamber of Commerce is a membership-based nonprofit organization providing business networking, a member business directory, community event coordination (including the largest Syttende Mai celebration in the United States), marketing and sponsorship opportunities, Chamber Bucks gift certificates, job postings, tourism services through Visit Stoughton, and visitor/visitor-services support to over 270 member businesses in Stoughton, Wisconsin and surrounding areas.

Product overview

Stoughton Chamber of Commerce operates as a membership-based organization providing a network of over 270 member businesses. The organization offers a unified suite of services including a member business directory, events calendar, event venue listings, job postings board, Hot Deals marketplace, Member to Member Deals program, marketing and sponsorship opportunities, Chamber Bucks gift certificates, and visitor/tourism services. The chamber is powered by ChamberMaster software and is located in Stoughton City Hall.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Membership Annual membership for businesses, organizations, and individuals providing access to Chamber benefits including networking events, member directory listing, Chamber Bucks participation, and marketing channels.
• Marketing & Sponsorship Opportunities Advertising and sponsorship packages for Chamber events (Syttende Mai, golf outings, community celebrations) at multiple price tiers, offering visibility, networking access, and brand association with major community events.
• Chamber Bucks Local gift certificate program accepted at participating chamber member businesses, keeping consumer spending circulating within the local Stoughton economy.
• Visit Stoughton Tourism Services Visitor services and tourism promotion through the Visit Stoughton program, helping visitors plan day trips, weekend stays, and corporate travel with a focus on entertainment, history, shopping, dining, and adventure.
• Syttende Mai Celebration Annual community festival celebrating Syttende Mai (Norwegian Constitution Day), recognized as the largest such celebration in the United States. Serves as a major community gathering and sponsorship opportunity.
• Chamber Golf Outing Annual Chamber-hosted golf outing offering networking and sponsorship opportunities for member businesses. The 2026 event was the 28th annual outing, with Gunderson Funeral & Cremation Care as presenting sponsor.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• City of Stoughton Public WorkscoreStrategic or Co-development PartnerCollaboration on infrastructure projects including WisDOT US 51 Construction projects. The Chamber and Public Works partner to share verified project updates through official communication channels, ensuring residents, organizations, businesses, and visitors have access to accurate information about road construction affecting the community.
• Gunderson Funeral & Cremation CareminorGTM or Marketing PartnerPresenting sponsor for the 28th annual Stoughton Chamber Golf Outing 2026
• Visit StoughtoncoreStrategic or Co-development PartnerVisitor services department promoting tourism and community engagement, offering Freedom to Roam experiences for entertainment, history, shopping, dining and adventure
• Stoughton Area Senior CenterminorStrategic or Co-development PartnerCommunity partner for events, programs, and senior services coordination
• Stoughton Public LibraryminorStrategic or Co-development PartnerCommunity partner hosting various programs and events including author visits, book clubs, and children's activities

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Greater Madison Chamber of Commerce: The primary chamber of commerce serving the Madison, Wisconsin metropolitan area, immediately adjacent to Stoughton. Comparable as a membership-based business association driving networking, events, advocacy, and economic development in the same regional market.

Broad incumbents

• U.S. Chamber of Commerce: The national chamber of commerce federation. Comparable in mission and structure as a membership-based business association providing advocacy, networking, and event programming, though at vastly greater scale and geographic scope.
• Wisconsin Manufacturers & Commerce (WMC): Statewide business association and chamber for Wisconsin. Comparable as a broader umbrella membership organization providing advocacy, networking, and events to Wisconsin businesses, though operating at state rather than city scale.

Regional players

• Monona Chamber of Commerce: Chamber serving Monona, Wisconsin, another small city in the Madison metro area. Comparable as a small local chamber with membership dues, networking events, and community economic development focus.
• Janesville Area Chamber of Commerce: Chamber serving Janesville, Wisconsin, a similarly sized southern Wisconsin city. Comparable as a small/mid-sized local chamber offering membership dues, events, visitor services, and community festivals in the same regional context.
• Oregon Area Chamber of Commerce: Chamber serving Oregon, Wisconsin, a small village immediately adjacent to Stoughton. Comparable as a small-town Wisconsin chamber offering similar membership, events, and community promotion services.
• Cottage Grove Chamber of Commerce: Chamber serving Cottage Grove, Wisconsin, a small community bordering Stoughton. Comparable as a hyper-local chamber with similar membership/event/community-promotion offerings at a similar scale.

Others

• GrowthZone (ChamberMaster): Software vendor providing membership, event, and directory management software specifically built for chambers of commerce. Listed as the technology provider in Stoughton's stack, making it an adjacent ecosystem participant rather than a direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Stoughton-WI-Chamber-of-Commerce-117726964956
• LinkedInlinkedin.com/company/stoughton-chamber-of-commerce

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stoughton Chamber of Commerce