The Greater New Braunfels Chamber Of Commerce Inc

What The Greater New Braunfels Chamber Of Commerce Inc does

The Greater New Braunfels Chamber of Commerce, Inc. is a 501(c)(6) nonprofit chamber of commerce founded in 1919 and headquartered at 390 S. Seguin Ave, New Braunfels, Texas. It serves a membership network of 1,600+ locally operated businesses across Comal, Guadalupe, and adjacent counties, delivering membership services (benefits, advocacy, networking, directory listings), leadership programs (Leadership New Braunfels since 1992 with 750+ alumni, plus Youth Leadership since 1998), and signature events (annual Business Expo, monthly mixers, ribbon cuttings, seminars, and awards including Besserung, Hall of Honor, and Chair of the Board). Operationally, the Chamber uses third-party GrowthZone software for member and event management and the Getro platform for its Community Job Board, with no proprietary technology stack disclosed.

The Chamber generates revenue across four streams: (1) recurring membership dues from local SMBs, (2) multi-year professional services contracts with the City of New Braunfels for economic development (FY25-FY27, funded by a 3/8 cent sales tax) and tourism/CVB operations (FY25-FY29, funded by hotel occupancy tax), (3) a ~$200,000 professional services agreement with the Greater New Braunfels Economic Development Foundation (EDF), and (4) event sponsorships and ticketed programs (e.g., Women's Business Alliance luncheons at $25 member / $35 non-member). Three wholly operated affiliates extend scope: the Convention & Visitors Bureau (destination marketing), the Economic Development Foundation (long-term economic vitality), and the Braunfels Foundation Trust (philanthropy and technical-education scholarships, 55 awarded at $2,500 each for 2026). Day-to-day execution is led by an 18-person professional staff under President & CEO Jonathan Packer, with multi-year contract horizons and tax-funded revenue providing a structurally stable base anchored to one of the fastest-growing metros in the United States.

Name

The Greater New Braunfels Chamber Of Commerce Inc

Legal name

The Greater New Braunfels Chamber of Commerce, Inc.

Website

https://www.nbchamber.com

Company type

Private

Founded year

1919

Operating status

Operating

Headcount range

11–50 employees

Short description

The Greater New Braunfels Chamber of Commerce is a 501(c)(6) nonprofit founded in 1919 that serves 1,600+ local businesses in New Braunfels, Texas through membership services, advocacy, leadership programs, and contracted economic development and tourism (CVB) services funded by local sales and hotel occupancy taxes.

Ownership category

akta.pro rank

Headquarters

HQ city

New Braunfels

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Dues: Annual membership dues from local businesses providing networking, advocacy, and business development benefits. The Chamber represents 1,600+ local businesses.
2. Government Professional Services Contracts: Contracted services to City of New Braunfels for economic development (FY25-FY27, funded by 3/8 cent sales tax) and tourism services (FY25-FY29, funded by hotel occupancy tax). Also services to Comal County for economic development.
3. Tourism and Hospitality Revenue: Funded through hotel occupancy tax revenue for Convention & Visitors Bureau activities including destination marketing, convention sales, and visitor services.
4. Events and Sponsorships: Revenue from signature events including Business Expo, membership mixers, and programs like Leadership New Braunfels, supported by event sponsorships.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Greater New Braunfels Chamber of Commerce is a nonprofit 501(c)(6) membership organization that supports 1,600+ local businesses through annual membership services providing networking, advocacy, and business development benefits. It also delivers contracted economic development and tourism marketing services for the City of New Braunfels and Comal County, operates the Convention & Visitors Bureau, runs leadership development programs, and manages affiliated entities including the Economic Development Foundation and Braunfels Foundation Trust.

Differentiator

Problem solved

Functional benefit

Products and services

• Chamber Membership Program

Quantifiable outcome

• 1,600+ member businesses represented
• +2 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core.

• City of New BraunfelscoreStrategic or Co-development Partner · 1 October 2025The Chamber provides contracted economic development services (FY25-FY27) funded by dedicated 3/8 cent sales tax, and tourism services (FY25-FY29) funded by hotel occupancy tax. The Chamber operates the Convention & Visitors Bureau as a program under this partnership.
• Comal CountycoreStrategic or Co-development PartnerProfessional services agreement for economic development services including representing the county as initial point of contact for companies inquiring about locating operations and submitting required state reports on Texas Enterprise Zone program.
• New Braunfels Economic Development Corporation (4B Board)coreStrategic or Co-development PartnerThe Chamber has a professional services agreement with the 4B Board for recruiting and marketing services, funded by 3/8 cent sales tax dedicated to economic development.
• Greater New Braunfels Economic Development Foundation (EDF)coreStrategic or Co-development Partner501(c)(3) nonprofit supporting long-term economic vitality. Chamber has a professional services agreement (~$200,000) for personnel and marketing costs for local economic development efforts.
• Visit New BraunfelscoreGTM or Marketing PartnerTourism marketing entity operated as a program of the Chamber, promoting New Braunfels as a visitor and convention destination. Funded through hotel occupancy tax revenue.

Scale indicators7 records

Recent moves13 records

Expansion highlights5 records

Direct peers

• Greater San Antonio Chamber of Commerce: San Antonio metro chamber of commerce providing membership services, advocacy, and economic development to a similar SMB and corporate base in a nearby Texas market. Directly comparable structure: dues-funded membership plus government-aligned economic development activity.
• Dallas Regional Chamber: Major Texas regional chamber providing membership, business advocacy, and economic development services. Larger scale but structurally similar: 501(c)(6) nonprofit, dues-funded, government-contracted economic development work.
• Greater Houston Partnership: Houston-area chamber of commerce with overlapping member services, regional economic development, and advocacy functions, scaled to a much larger metro but operating under the same chamber-of-commerce business model.
• San Marcos Chamber of Commerce: Neighboring Central Texas chamber of commerce serving San Marcos and Hays County; same membership-plus-economic-development model, overlapping geographic service area with the New Braunfels Chamber's reach.
• Austin Chamber of Commerce: Regional Texas chamber of commerce offering membership, advocacy, and economic development services to local businesses, with comparable operating model and member profile to the New Braunfels Chamber.

Broad incumbents

• U.S. Chamber of Commerce: National chamber providing federal-level advocacy, research, and member services; not a direct competitor for local SMB dues but overlaps on advocacy, networking, and policy work.
• Texas Association of Business: Statewide Texas business association providing advocacy, policy, and member services; overlaps with the New Braunfels Chamber on policy/advocacy but operates at state level and competes for advocacy attention from larger member firms.

Regional players

• Visit San Antonio (Convention & Visitors Bureau): Texas CVB operating destination marketing funded by hotel occupancy tax - the same revenue mechanism the New Braunfels CVB uses; comparable service offerings for a larger and overlapping tourism market.
• Visit Austin (Convention & Visitors Bureau): Texas destination marketing organization funded by hotel occupancy tax with overlapping tourism-marketing scope to the New Braunfels CVB; relevant for benchmarking CVB economics.

Others

• Association of Chamber of Commerce Executives (ACCE): Industry association for chamber of commerce executives, providing certifications (e.g., CCE held by the New Braunfels Chamber President & CEO), benchmarking, and best practices; adjacent ecosystem enabler rather than a competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/nbtxchamber

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Greater New Braunfels Chamber Of Commerce Inc