The Home Ranch
The Home Ranch operates a private 3,000-acre luxury guest ranch in Clark, Colorado, offering exclusive full-property buyouts for weddings, corporate retreats, and private groups, with ancillary revenue from Wagyu beef sales and a farm CSA program.
- Company typePrivate
- Founded1980
- HeadquartersClark, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What The Home Ranch does
The Home Ranch is a privately held luxury guest ranch operating on a 3,000-acre estate in the Upper Elk River Valley near Clark, Colorado, at 7,200 feet elevation and surrounded by the Zirkel Mountain range. Founded in 1980 by the Stranahan family and acquired by the McFarlane family in summer 2020, the property operates exclusively on a full property buyout model with a 3-night minimum stay, accommodating up to 35 overnight guests and up to 300 for outdoor event venues. It serves three primary use-case segments: destination weddings (budgets $200K-$300K+), corporate leadership retreats ($55K-$80K and $80K+ tiers), and private group getaways ($75K-$125K+ tiers), with all-inclusive pricing covering lodging, dining, activities, and event coordination.
The property combines luxury hospitality with a working ranch, featuring 10 cabin and lodge accommodations including the Great Lodge, multiple event venues (Hahn's Peak Barn, The Pavilion, Amphitheater), an elite performance horse program under trainer Gusti Buerger competing in NRCHA events, a 2-acre high-country farm with climate-smart alpine greenhouses producing year-round produce, and a grass-fed American Wagyu beef operation crossing Red Angus with Akaushi genetics. Ancillary revenue is generated through Community Supported Agriculture (CSA) subscriptions ($245 for a 7-week Fall share plus beef and flower add-ons) and direct-to-consumer Wagyu beef sales (~$.2K-$.3K per package) via local pickup and Colorado delivery.
The Home Ranch distributes exclusively direct-to-consumer through its website inquiry forms, with no third-party booking platforms or agency partners. Marketing relies on organic social media presence across Instagram, Facebook, Pinterest, YouTube, and Twitter/X rather than paid advertising, consistent with an ultra-luxury positioning targeting high-net-worth individuals and corporate event planners. The Stranahan family's conservation easement protecting over 8,000 acres of the valley is a permanent feature of the asset, and the McFarlane ownership has continued the conservation mission while introducing holistic grazing and rotational pasture management practices.
The Home Ranch firmographics
Firmographics- Name
- The Home Ranch
- Legal name
- Home Ranch
- Website
- https://homeranch.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Home Ranch operates a private 3,000-acre luxury guest ranch in Clark, Colorado, offering exclusive full-property buyouts for weddings, corporate retreats, and private groups, with ancillary revenue from Wagyu beef sales and a farm CSA program.
- Ownership category
- akta.pro rank
The Home Ranch industry classification
Industry- Product category
- Luxury Guest Ranch Hospitality
- NAICS
- Recreational and Vacation Camps (except Campgrounds) (721214)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Rural & Countryside Homes (THAMAAAI)
- akta.pro secondary industries
- Farmstay Rooms (Working Farms/Ranches) (THAMABAG), Luxury Farmhouses, Country Houses & Vineyard Estates (THAMAEAG)
Keywords
Where The Home Ranch is headquartered
LocationHeadquarters
- HQ city
- Clark
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Home Ranch business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Others
Revenue model
- Private Event Hosting: Full property buyout experiences including luxury accommodations, farm-fresh dining, curated outdoor activities, and exclusive event venues. Pricing ranges from $55,000-$300,000+ depending on group size and duration.
- CSA Subscriptions: Community Supported Agriculture program offering seasonal produce subscriptions. Summer CSA (10 weeks, sold out), Fall CSA (7 weeks, $245), with add-ons including beef shares ($275) and flower shares ($105).
- Grass-Fed Wagyu Beef Sales: Direct-to-consumer beef sales with multiple package options including Rancher's Assortment (~$260), Family Roast (~$230), Steak Assortment (~$320), and Ground Beef (~$200). Local pickup and Colorado delivery available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Wedding Events |
| One time/ perpetual license | Multi-year contract | Corporate Retreats |
| One time/ perpetual license | Multi-year contract | Group Getaways |
| Subscription | Annual | Fall CSA Subscription |
| Unit Pricing | Pay-as-you-go | Grass-Fed Wagyu Beef Packages |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
The Home Ranch product offering
Product offeringCore offering
The Home Ranch operates a private luxury guest ranch on 3,000 acres in Clark, Colorado, offering all-inclusive overnight stays for up to 35 guests, destination weddings, corporate retreats, full property buyouts, and group getaways. The property also sells Wagyu beef and runs a CSA produce program directly to consumers.
Product overview
The Home Ranch is an exclusive luxury guest ranch offering a single unified experience centered on private ranch retreats in Colorado's Elk River Valley. The core offering comprises luxury accommodations (cabins and the Great Lodge with the Hideaway Suite), curated outdoor experiences, and fine dining featuring farm-to-table cuisine. Add-on modules include event venue services for weddings and corporate retreats (up to 250 guests), a performance horse training program led by Gusti Buerger, a high-country farm with CSA subscription, ranch-raised Wagyu beef products, wellness facilities, and a Native American art collection. The property spans 3,000 acres and accommodates up to 35 overnight guests with a 3-night minimum for full ranch buyout.
Differentiator
Problem solved
Functional benefit
Brands
- Performance Horse Program: Elite equine performance training program led by trainer Gusti Buerger, training ranch and performance cow horses for competition including NRCHA events.
- The Farm at The Home Ranch
- Grass-Fed Wagyu Beef
Products and services
- All-Inclusive Luxury Guest Stays
- Destination Weddings
- Corporate Retreats
- Full Property Buyouts
- Wagyu Beef Sales
- CSA Produce Program
- Performance Horse Program
Companies that use The Home Ranch
Customer profileSegments3 records
Ideal customer profiles3 records
The Home Ranch technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
The Home Ranch partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights4 records
The Home Ranch competitors and assessment
Company assessmentDirect peers
- White Stallion Ranch: Family-owned luxury guest ranch in Tucson, Arizona offering all-inclusive ranch vacations with horseback riding and western activities. Comparable in family ownership, all-inclusive pricing, and traditional ranch hospitality.
- Vista Verde Guest Ranch: Colorado luxury guest ranch offering all-inclusive stays with horseback riding, ranch activities, and farm-to-table dining. Direct competitor in the Colorado luxury ranch category with similar pricing model and customer base.
- Brush Creek Ranch: Luxury ranch resort in Saratoga, Wyoming offering all-inclusive experiences, weddings, and corporate retreats. Comparable in ultra-luxury positioning, full-property buyouts, and curated outdoor activities.
- Lost Valley Ranch: Family-owned Colorado guest ranch in Sedalia offering all-inclusive ranch experiences with horseback riding. Comparable in family-owned structure, Colorado location, and traditional guest ranch model.
- The Ranch at Rock Creek: Luxury all-inclusive guest ranch in Philipsburg, Montana offering full-property buyouts, premium cabin accommodations, and curated outdoor experiences. Closely comparable to The Home Ranch in business model, target customer (HNW/families), and pricing tier.
- Triple Creek Ranch: Relais & Châteaux luxury guest ranch in Darby, Montana offering all-inclusive adult-only experiences. Comparable in ultra-luxury positioning, all-inclusive pricing, and experiential ranch focus.
- Tanque Verde Ranch: Historic Arizona dude ranch in Tucson offering all-inclusive guest ranch experiences with horseback riding and outdoor activities. Comparable in heritage (founded mid-20th century), all-inclusive model, and curated ranch experiences.
- Devil's Thumb Ranch: Colorado mountain resort and guest ranch in Tabernash offering year-round activities, wellness, and luxury cabin accommodations. Comparable in Colorado location, multi-season offerings, and luxury positioning.
- C Lazy U Ranch: Colorado luxury dude ranch in Granby offering all-inclusive guest ranch experiences with horseback riding and western activities. Comparable in geography, business model, and target customer segment.
Others
- Bespoke Black Tie: Adjacent luxury event and wedding planning ecosystem serving HNW clients; relevant as a complementary service provider in the luxury destination wedding market where The Home Ranch competes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
The Home Ranch social profiles
Digital presenceThe Home Ranch financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Home Ranch leadership team
Management profileNumber of profiles
The Home Ranch funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Home Ranch M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Home Ranch
What does The Home Ranch do?
The Home Ranch operates a private luxury guest ranch on 3,000 acres in Clark, Colorado, offering all-inclusive overnight stays for up to 35 guests, destination weddings, corporate retreats, full property buyouts, and group getaways. The property also sells Wagyu beef and runs a CSA produce program directly to consumers.
Is The Home Ranch a public or private company?
The Home Ranch is a private company. It is classified as family owned and is currently operating.
When was The Home Ranch founded?
The Home Ranch was founded in 1980. It employs 11 to 50 people.
Where is The Home Ranch based?
The Home Ranch is headquartered in Clark, United States, in the North America region.
How does The Home Ranch make money?
Three revenue lines are on record. Private Event Hosting is the primary driver. The others are CSA Subscriptions and grass-Fed Wagyu Beef Sales.
Who are The Home Ranch's main competitors?
Direct peers on record are White Stallion Ranch, Vista Verde Guest Ranch, Brush Creek Ranch, Lost Valley Ranch, The Ranch at Rock Creek, Triple Creek Ranch, Tanque Verde Ranch, Devil's Thumb Ranch and C Lazy U Ranch. Bespoke Black Tie is listed as an others.
Does The Home Ranch have an API?
No public API is recorded for The Home Ranch.
What industry is The Home Ranch in?
The Home Ranch's product category is Luxury Guest Ranch Hospitality. Its primary akta.pro industry code is THAMAAAI, Rural & Countryside Homes, with a secondary code of THAMABAG, Farmstay Rooms (Working Farms/Ranches). Its NAICS code is 721214 and its SIC code is 7000.