Survive To Thrive Nation

What Survive To Thrive Nation does

Survive To Thrive Nation is an Australian mental health and wellbeing company founded in 2015 by Dane Christison, a former Infantry Soldier, and headquartered in Brisbane, Queensland. The company operates under the legal entity IN AND OUT FITNESS ORGANISATION PTY LTD. It began as a peer-driven mental health program for current and former Australian Defence Force personnel and has since expanded into corporate workplace wellbeing, offering Employee Assistance Programs (EAP), ISO45003-aligned psychosocial hazard compliance training, fast-access telehealth psychology, peer mentor certification, and integrated fitness, finance, and self-leadership tools.

The technology stack centers on an evidence-based online learning platform delivered via TalentLMS, supplemented by a mobile application (available on iOS) that enables self-booking of psychology sessions, structured morning routines, and access to peer support communities. The program has been clinically validated through four independent evaluations, with results published in the Journal of Military Veterans Health. Integrations with third-party platforms include Trainerize for fitness and nutrition delivery, and Calm for mindfulness and sleep content.

The business model is multi-stream: subscription-based enterprise EAP packages sold directly to corporate clients, government-funded veteran services accessed via DVA White and Gold card partnerships, ISO45003 psychosocial hazard compliance training delivered as facilitated sessions, and a small merchandise storefront (apparel at $35-$89 AUD per unit) where 100% of profits support veteran programs. Distribution combines a direct enterprise sales motion (demo requests, enquiry forms, tailored proposals) with a community-led motion through RSL Queensland, Open Arms, Defence Care, and other veteran organizations. Customers span hospitality, financial services, real estate, construction, government, and Defence sectors across Australia.

Name

Survive To Thrive Nation

Legal name

IN AND OUT FITNESS ORGANISATION PTY LTD

Website

https://www.survivetothrivenation.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Survive To Thrive Nation is an Australian mental health company that delivers peer-driven employee assistance programs, ISO45003 psychosocial hazard training, and veteran transition services to corporate clients and Defence personnel across Australia.

Ownership category

akta.pro rank

Product category

Employee Assistance Program & Workplace Wellbeing Services

NAICS

Vocational Rehabilitation Services (624310), Vocational Rehabilitation Services (6243)

SIC

Services-Social Services (8300), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Wellbeing, Mental Health & Employee Assistance (EAP) (BPACAPAO)

akta.pro secondary industries

Workplace Mental Health & EAP-Integrated Teletherapy Platforms (HLALAEAK), Behavioral & Mental Health Virtual Care (EAP/Teletherapy) (HLALADAB), Worksite Financial Wellness & Employee Assistance Programs (EAP) (FSAIAMAN)

Keywords

• Employee assistance programs
• Veteran mental health
• Psychosocial hazard training
• Workplace wellbeing services
• Peer mentor certification

Headquarters

HQ city

Brisbane

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Enterprise EAP Services: B2B employee assistance program services sold to corporate organizations. Includes peer mentor certification, telehealth psychology, wellness tools, and training programs. Pricing is negotiated per organization with customizable packages.
2. Veteran Support Program: Funded mental health and transition support program for veterans, partially funded through DVA White and Gold cards and partnerships with RSL Queensland and other veteran organizations.
3. Merchandise Sales: Sale of branded merchandise including t-shirts, hoodies, caps, and athletic wear. 100% of profits support veteran mental health programs.
4. Psychosocial Hazard Training: ISO45003-aligned compliance training for managers delivered as facilitated sessions. Includes audit-ready documentation and certification services.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Survive To Thrive Nation delivers peer-driven mental health and wellbeing services to Australian organizations and veterans. Its core commercial offerings are an Employee Assistance Program (EAP) for corporate clients that bundles telehealth psychology, peer mentor certification, psychosocial hazard compliance training, fitness/nutrition, and financial wellbeing tools, plus a flagship 8-module online Veteran Support Program for current and former Defence personnel. Services are delivered via mobile apps, an online LMS, and facilitated training sessions.

Product overview

Survive To Thrive Nation offers a comprehensive ecosystem of mental health, wellbeing, and performance services. The core product portfolio consists of the multi-award winning Veteran Support Program (8-module online course for defence personnel) and the Employee Assistance Program (EAP) - a peer-driven workplace wellbeing ecosystem. These are supported by integrated add-on modules including Psychosocial Hazard Training, Telehealth Psychology Services, Peer Mentor Certification, Thriving Fitness & Nutrition (via Trainerize), Thriving Finance, and Mental Health First Aid Certifications. The company recently expanded into the corporate market with the Thriving Lives Program - an online workforce coaching program designed for organizational inductions, interventions, or performance improvement. All services are accessible through mobile applications and a real-time management portal.

Differentiator

Problem solved

Functional benefit

Products and services

• Veteran Support Program Multi-award winning 8-module online evidence-based personal development course designed for current and former Australian Defence Force service personnel to improve mental health and transitioning success, with 24-hour access to peer support, mentors, and optional telehealth psychology services.
• Thriving Lives Program Online workforce coaching program for organizations covering 7 key pillars of success - Clarity of Purpose, Confident Identities, Mental Health Education and Practices, Enhancing Positive Relationships, Community Connection, and Financial Maturity - usable for inductions, intervention, or performance improvement.
• Employee Assistance Program (EAP) Peer-driven Employee Assistance Program sold to corporate organizations to strengthen workplace culture, mitigate psychosocial hazards, and improve early help-seeking. Includes telehealth psychology, peer mentor certification, self-leadership training, fitness/nutrition tools, financial wellbeing tools, and Mental Health First Aid.
• Psychosocial Hazard Training ISO45003-aligned psychosocial hazard training for managers that builds compliance under WHS Regulation 55A. Includes legally defensible documentation, audit-ready risk registers, practical mitigation strategies, and facilitator certification.
• Fast Access Telehealth Psychology Service Self-booking telehealth psychology service via mobile app typically delivering an appointment within 24 hours and guaranteed within 5 days. Includes video, phone, and text options, and is fully funded for eligible veterans via DVA White or Gold cards.

Quantifiable outcome

• 31% retention improvements within 6 months (upper range from clinical validations)
• +5 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Eight partnerships are on record, tiered core and supporting.

• Department of Veterans Affairs (DVA)coreStrategic or Co-development PartnerCommissioned partnership with Australian Government Department of Veterans Affairs for delivery of veteran mental health programs. DVA White and Gold card holders access fully funded psychological services through the STTN platform.
• Open Arms - Veterans and Families CounsellingcoreStrategic or Co-development PartnerNational clinical evaluation partnership with Open Arms (Veterans and Families Counselling) and Department of Veterans Affairs. Open Arms reported multiple clients stating the program saved their lives.
• Gallipoli Medical Research FoundationcoreStrategic or Co-development PartnerClinical evaluation partner that illustrated significant improvements to happiness and wellness through program participation. Foundation conducted independent research validation.
• Phoenix Australia - Centre for Post-traumatic Mental HealthcoreStrategic or Co-development PartnerReview by Phoenix Australia noted that the program appears to address a gap between clinical services and programs and the work of Ex-Service Organisations (ESOs).
• RSL QueenslandcoreGTM or Marketing PartnerFunding partner for ex-serving veterans program in 2024. RSL Queensland refers members to STTN veteran support program and provides financial support for veteran participation.
• TrainerizesupportingTechnology or IntegrationTechnology partner providing fitness app integration. Trainerize is trusted by 400,000 coaches and 45,000+ brands to deliver tailored wellness programs including fitness, nutrition, and habit tracking.
• Defence CaresupportingChannel Partner/ Reseller/ DistributorVeteran support organization that partners with STTN for program delivery and features founder Dane Christison as an ambassador.
• ADSO (ADSO)supportingStrategic or Co-development PartnerADSO (which may stand for Australian Defence Support Organisation or similar) features STTN in their latest news regarding online programs giving veterans tools to thrive.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Lyra Health: Lyra Health is a direct peer in employer-sponsored mental health and EAP delivery, combining teletherapy, coaching, and self-led programs sold to enterprise HR buyers — closely matching Survive To Thrive Nation's EAP-plus-online-coaching bundle and target buyer persona.
• Modern Health: Modern Health is a direct competitor offering a global mental health platform for employers with therapy, coaching, and digital programs — directly comparable to STTN's enterprise EAP bundle spanning telehealth psychology, peer mentor certification, and self-leadership content.
• Spring Health: Spring Health sells precision mental health benefits to employers combining teletherapy, self-guided digital tools, and fast access — directly comparable in go-to-market (enterprise sales to HR buyers) and product mix (telehealth + digital programs).

Broad incumbents

• TELUS Health (formerly LifeWorks): TELUS Health (via LifeWorks) is a broad incumbent EAP and employee wellbeing provider with global scale, multi-country service delivery, and large enterprise contracts — comparable as a competitor in the same enterprise EAP category but operating at much larger scale.
• Optum (UnitedHealth Group): Optum operates one of the largest EAP and behavioural health platforms globally, serving enterprise and government contracts — a broad incumbent competitor with overlapping capabilities (telehealth, EAP, behavioural health) to STTN.
• Converge International: Converge International is one of Australia's largest EAP providers, serving corporate and government clients with counselling, crisis support, and wellbeing services — a comparable Australian EAP incumbent competing for the same enterprise HR buyer.
• Headspace (National Youth Mental Health Foundation): Headspace is a major Australian mental health organization delivering clinical services and digital tools for young people with government funding — comparable as an Australian mental health provider with overlapping telehealth and digital program capabilities.
• Beyond Blue: Beyond Blue is Australia's largest mental health nonprofit, providing information, support, and workplace mental health programs — comparable as an Australian mental health support organization with overlapping workplace wellbeing offerings.

Regional players

• Open Arms – Veterans and Families Counselling: Open Arms is the Australian government-funded veterans counselling service and a clinical evaluation partner of STTN — closely comparable in the Australian veteran mental health segment, with direct overlap in DVA-funded delivery.
• Soldier On: Soldier On is an Australian veteran support organization providing mental health, employment, and transition services — comparable as a peer organization operating in the Australian veteran mental health and transition space alongside STTN.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/survivetothrivenation
• LinkedInlinkedin.com/company/survive-to-thrive-nation
• Instagraminstagram.com/survivetothrivenation

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Survive To Thrive Nation