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THE PLOUGH ARTS CENTRE LIMITED

Full company profile

uuid00ymo3u

Namestring
THE PLOUGH ARTS CENTRE LIMITED
Legal namestring
The Plough Arts Centre Limited
Company typeenum
Private
Founded yearstring
-
Descriptiontext

The Plough Arts Centre Limited is a UK-registered charitable company (Company Number 4404875, Charity Number 1093715) operating a multi-artform arts venue in Great Torrington, North Devon. Its core offering combines live performing arts (theatre, music, comedy, dance, poetry), film screenings, two visual-art galleries hosting 24 exhibitions annually, and a programme of creative workshops spanning visual arts, pottery, drama, dance, and wellbeing. The organisation also runs the Plough Youth Theatre, an annual international poetry competition (The Plough Prize, now in its 25th year), a café-bar-bistro, and a venue-hire service for weddings, conferences, and community events.

Revenue is generated across six streams: ticket sales (events and films), venue hire (theatre, dance studio, meeting rooms, and the satellite ThePlough@StAnne's), café/bar food and beverage, workshop fees, donations and supporter/membership subscriptions, and competition entry fees. Pricing is modular — for example, Twelfth Night tickets range £14-£21 with supporter discounts, and Plough Prize entries are £5 online or £6 postal per poem — with a 5% non-refundable booking fee on most transactions. A wholly-owned trading subsidiary, The Plough Arts Centre (Trading) Ltd, isolates commercial income from charitable activity.

Distribution combines a PatronBase-powered online booking platform (purchase.theploughartscentre.org.uk), in-person and phone box office, and door sales, supported by an Open Air Theatre Summer Festival staged across more than 35 partner venues including National Trust properties (Arlington Court, Castle Drogo), RHS Garden Rosemoor, Tapeley Park, and Barnstaple Guildhall. The customer base spans general arts audiences, workshop participants, local and regional artists, youth and families, community groups and schools, and private venue-hire clients across North Devon. Funding is materially underpinned by grants from Arts Council England, The National Lottery, Garfield Weston Foundation, multiple local councils (Devon County, Torridge District, Great Torrington and Barnstaple Town Councils), and the UK Culture Recovery Fund.

Short descriptiontext

The Plough Arts Centre Limited is a UK charitable arts venue in Great Torrington, North Devon, operating live theatre, film, exhibitions, workshops, a café-bar, venue hire, and a youth theatre for local residents, visitors, artists, and community groups across the region.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersGreat Torrington, United Kingdom
HQ citystring
Great Torrington
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
performing arts venue, community arts centre, live theatre programming, cinema screenings, creative workshop programs
Industry5 codes
1Performing Arts Centers & Presenters (Programming/Booking)
CodeMPAGABAMPrimaryYes
2Theater & Performing Arts Venue Operations (Playhouses, Opera Houses)
CodeMPAGALABPrimaryNo
3Performing Arts & Cultural Event Venues (Theaters, Museums)
CodeTHAHAAAGPrimaryNo
4Performing Arts Organizations (Theater, Dance, Opera, Music)
CodeBPAGAHABPrimaryNo
5Multipurpose Event Center Operations (Civic Centers, Community Event Complexes)
CodeMPAGALAEPrimaryNo
NAICS code3 codes
  • Theater Companies and Dinner Theaters711110
  • Promoters of Performing Arts, Sports, and Similar Events with Facilities71131
  • Performing Arts Companies7111
SIC code1 code
  • Services-Amusement & Recreation Services7900
Product category
Performing Arts Venue / Community Arts Centre
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model6 records
1Ticket Sales
TypeTransaction Fee
Description

Revenue from live events, theatre, music, comedy, dance, poetry performances, and film screenings through advance and door sales

theploughartscentre.org.uk
2Venue Hire
TypeOne Time License
Description

Hiring out spaces including main theatre, meeting rooms, dance studio, and ThePlough@StAnne's for events, weddings, workshops, and community activities

theploughartscentre.org.uk
3Food & Beverage
TypeHardware Sales
Description

Plough Café Bar Bistro serving food and drinks during opening hours and events

theploughartscentre.org.uk
4Workshop Fees
TypeOne Time License
Description

Fees charged for creative workshops including pottery, drawing, painting, and other arts courses

theploughartscentre.org.uk
5Donations & Memberships
TypeSubscription Recurring
Description

Supporters' Club subscriptions, donations, legacies, and Gift Vouchers

theploughartscentre.org.uk
6Competition Entry Fees
TypeOne Time License
Description

Plough Poetry Prize entry fees - £5 online, £6 postal per poem

theploughartscentre.org.uk
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Others
Pricing details5 tiers
1Standard Theatre Tickets
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Twelfth Night: £21 Standard, £20 Advance, £16 Supporter, £14 Under 18. Advance booking offers savings.

theploughartscentre.org.uk
2Supporter Discount
ModelSubscriptionBilling cadenceAnnual
Notes

Supporters receive £2 off standard tickets. Login required for automatic discount application.

theploughartscentre.org.uk
3Early Bird Discount
ModelUnit PricingBilling cadencePay-as-you-go
Notes

10% off advance and under 18 tickets when booking before deadline (e.g., 23 April 5pm for Open Air Theatre)

theploughartscentre.org.uk
4Bundle Discount
ModelUnit PricingBilling cadencePay-as-you-go
Notes

10% off when purchasing 6 or more tickets for Open Air Theatre season in one transaction

theploughartscentre.org.uk
5Poetry Competition Entry
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Online entry: £5 per poem. Postal entry: £6 per poem. Maximum 6 poems per entrant.

theploughartscentre.org.uk
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 4 records shown
1The Plough Prize
Description

International open poetry competition run annually by The Plough Arts Centre

theploughartscentre.org.uk
+3 more records
Core offering1 text field

The Plough Arts Centre operates a multi-artform community arts venue in Great Torrington, North Devon, presenting year-round live performing arts (theatre, music, comedy, dance, poetry, talks), film screenings, visual arts exhibitions across two galleries, and creative workshops. It also runs an on-site café bar bistro, an annual international poetry competition (The Plough Prize), youth theatre programmes, an Open Air Theatre Summer Festival across 35+ regional venues, and a satellite venue (ThePlough@StAnne's) in Barnstaple, supplemented by venue hire for private and community events.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

The Plough Arts Centre operates as a multi-faceted arts venue providing live theatre, music, comedy, dance, and film performances alongside a year-round visual arts exhibition programme and creative workshop offerings. The organisation manages its main venue in Great Torrington plus a satellite venue (ThePlough@StAnne's) in Barnstaple, and coordinates an Open Air Theatre Summer Festival at venues across North Devon. Additional services include a café bar, venue hire, youth theatre programmes, and an annual international poetry competition. The centre functions as a charity and community arts hub serving North Devon.

Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Venue partnership for Open Air Theatre performances at National Trust properties. Provides unique heritage settings for outdoor performances.

2RHS Garden Rosemoor
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Venue partnership for Open Air Theatre events at RHS gardens, providing scenic outdoor performance settings.

theploughartscentre.org.uk
Strategic tierCoreTypeTechnology or Integration
Description

Box office ticketing system provider. Processes online bookings, customer accounts, and provides reporting on sales, donations, and membership trends. Data centres ISO 27001/Cyber Essentials certified.

Strategic tierSupportingTypeTechnology or Integration
Description

Email marketing platform for newsletters and customer communications.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
1The Berry Theatre
TypeDirect peer
Description

A Hedge End theatre and arts venue presenting live performance, film, workshops and youth programmes. Closely comparable scale and programming mix.

2South Street Arts Centre
TypeDirect peer
Description

A Reading-based arts centre presenting live performance, film, exhibitions and workshops. Comparable small-scale multi-artform community venue.

TypeDirect peer
Description

A South Shields arts centre operating theatre, gallery, cinema, workshops and participatory programmes. Closely aligned small/mid-scale multi-artform venue model.

TypeDirect peer
Description

A community arts centre in Deptford, London offering theatre, music, exhibitions, workshops and youth programmes. Similar multi-artform charity model with deep community engagement.

TypeDirect peer
Description

An arts and performance venue in Lancaster presenting theatre, film, comedy and community programmes. Comparable regional venue with mixed performing arts and participation focus.

TypeDirect peer
Description

A small multi-artform rural arts centre in Corsham, Wiltshire offering live performance, film, exhibitions, workshops and creative participation. Highly comparable scale and programming mix to The Plough.

TypeDirect peer
Description

A regional arts centre in Mold, Wales combining producing theatre, cinema, galleries, workshops and community participation under one roof. Directly comparable multi-artform model with a strong community/outreach mission.

8The MAC (Metropolitan Arts Centre)
TypeDirect peer
Description

Belfast's multi-artform arts centre offering theatre, dance, music, exhibitions, workshops and a cafe bar. Highly comparable venue-plus-cafe and participation model.

TypeBroad incumbent
Description

A larger regional arts centre in Poole offering theatre, cinema, workshops and visual arts. Broader scale but same multi-artform community venue model.

10The Tobacco Factory Theatre
TypeDirect peer
Description

Bristol-based theatre and arts venue presenting live performance, workshops and a cafe/bar operation. Comparable mix of performance, participatory programming and on-site F&B.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment6 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

THE PLOUGH ARTS CENTRE LIMITED

Performing Arts Venue / Community Arts Centretheploughartscentre.org.uk

The Plough Arts Centre Limited is a UK charitable arts venue in Great Torrington, North Devon, operating live theatre, film, exhibitions, workshops, a café-bar, venue hire, and a youth theatre for local residents, visitors, artists, and community groups across the region.

What THE PLOUGH ARTS CENTRE LIMITED does

The Plough Arts Centre Limited is a UK-registered charitable company (Company Number 4404875, Charity Number 1093715) operating a multi-artform arts venue in Great Torrington, North Devon. Its core offering combines live performing arts (theatre, music, comedy, dance, poetry), film screenings, two visual-art galleries hosting 24 exhibitions annually, and a programme of creative workshops spanning visual arts, pottery, drama, dance, and wellbeing. The organisation also runs the Plough Youth Theatre, an annual international poetry competition (The Plough Prize, now in its 25th year), a café-bar-bistro, and a venue-hire service for weddings, conferences, and community events.

Revenue is generated across six streams: ticket sales (events and films), venue hire (theatre, dance studio, meeting rooms, and the satellite ThePlough@StAnne's), café/bar food and beverage, workshop fees, donations and supporter/membership subscriptions, and competition entry fees. Pricing is modular — for example, Twelfth Night tickets range £14-£21 with supporter discounts, and Plough Prize entries are £5 online or £6 postal per poem — with a 5% non-refundable booking fee on most transactions. A wholly-owned trading subsidiary, The Plough Arts Centre (Trading) Ltd, isolates commercial income from charitable activity.

Distribution combines a PatronBase-powered online booking platform (purchase.theploughartscentre.org.uk), in-person and phone box office, and door sales, supported by an Open Air Theatre Summer Festival staged across more than 35 partner venues including National Trust properties (Arlington Court, Castle Drogo), RHS Garden Rosemoor, Tapeley Park, and Barnstaple Guildhall. The customer base spans general arts audiences, workshop participants, local and regional artists, youth and families, community groups and schools, and private venue-hire clients across North Devon. Funding is materially underpinned by grants from Arts Council England, The National Lottery, Garfield Weston Foundation, multiple local councils (Devon County, Torridge District, Great Torrington and Barnstaple Town Councils), and the UK Culture Recovery Fund.

THE PLOUGH ARTS CENTRE LIMITED firmographics

Firmographics
Name
THE PLOUGH ARTS CENTRE LIMITED
Legal name
The Plough Arts Centre Limited
Website
https://theploughartscentre.org.uk
Company type
Private
Operating status
Operating
Headcount range
1–10 employees
Short description
The Plough Arts Centre Limited is a UK charitable arts venue in Great Torrington, North Devon, operating live theatre, film, exhibitions, workshops, a café-bar, venue hire, and a youth theatre for local residents, visitors, artists, and community groups across the region.
Ownership category
akta.pro rank

THE PLOUGH ARTS CENTRE LIMITED industry classification

Industry
Product category
Performing Arts Venue / Community Arts Centre
NAICS
Theater Companies and Dinner Theaters (711110), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts Companies (7111)
SIC
Services-Amusement & Recreation Services (7900)
akta.pro primary industry
Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM)
akta.pro secondary industries
Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB), Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG), Performing Arts Organizations (Theater, Dance, Opera, Music) (BPAGAHAB), Multipurpose Event Center Operations (Civic Centers, Community Event Complexes) (MPAGALAE)

Keywords

  • Performing arts venue
  • Community arts centre
  • Live theatre programming
  • Cinema screenings
  • Creative workshop programs

Where THE PLOUGH ARTS CENTRE LIMITED is headquartered

Location

Headquarters

HQ city
Great Torrington
HQ country
United Kingdom
HQ region
Europe

Offices3 records

Markets served

THE PLOUGH ARTS CENTRE LIMITED business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Others

Revenue model

  1. Ticket Sales: Revenue from live events, theatre, music, comedy, dance, poetry performances, and film screenings through advance and door sales
  2. Venue Hire: Hiring out spaces including main theatre, meeting rooms, dance studio, and ThePlough@StAnne's for events, weddings, workshops, and community activities
  3. Food & Beverage: Plough Café Bar Bistro serving food and drinks during opening hours and events
  4. Workshop Fees: Fees charged for creative workshops including pottery, drawing, painting, and other arts courses
  5. Donations & Memberships: Supporters' Club subscriptions, donations, legacies, and Gift Vouchers
  6. Competition Entry Fees: Plough Poetry Prize entry fees - £5 online, £6 postal per poem

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goStandard Theatre Tickets
SubscriptionAnnualSupporter Discount
Unit PricingPay-as-you-goEarly Bird Discount
Unit PricingPay-as-you-goBundle Discount
One time/ perpetual licensePay-as-you-goPoetry Competition Entry

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

THE PLOUGH ARTS CENTRE LIMITED product offering

Product offering

Core offering

The Plough Arts Centre operates a multi-artform community arts venue in Great Torrington, North Devon, presenting year-round live performing arts (theatre, music, comedy, dance, poetry, talks), film screenings, visual arts exhibitions across two galleries, and creative workshops. It also runs an on-site café bar bistro, an annual international poetry competition (The Plough Prize), youth theatre programmes, an Open Air Theatre Summer Festival across 35+ regional venues, and a satellite venue (ThePlough@StAnne's) in Barnstaple, supplemented by venue hire for private and community events.

Product overview

The Plough Arts Centre operates as a multi-faceted arts venue providing live theatre, music, comedy, dance, and film performances alongside a year-round visual arts exhibition programme and creative workshop offerings. The organisation manages its main venue in Great Torrington plus a satellite venue (ThePlough@StAnne's) in Barnstaple, and coordinates an Open Air Theatre Summer Festival at venues across North Devon. Additional services include a café bar, venue hire, youth theatre programmes, and an annual international poetry competition. The centre functions as a charity and community arts hub serving North Devon.

Differentiator

Problem solved

Functional benefit

Brands

  • The Plough Prize: International open poetry competition run annually by The Plough Arts Centre
  • The Plough@StAnne's
  • The Plough Youth Theatre
  • Plough The Future!

Companies that use THE PLOUGH ARTS CENTRE LIMITED

Customer profile

Segments6 records

Ideal customer profiles4 records

THE PLOUGH ARTS CENTRE LIMITED technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

THE PLOUGH ARTS CENTRE LIMITED partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and supporting.

  • National Trust (Arlington Court, Castle Drogo)coreStrategic or Co-development PartnerVenue partnership for Open Air Theatre performances at National Trust properties. Provides unique heritage settings for outdoor performances.
  • RHS Garden RosemoorcoreStrategic or Co-development PartnerVenue partnership for Open Air Theatre events at RHS gardens, providing scenic outdoor performance settings.
  • PatronBase UKcoreTechnology or IntegrationBox office ticketing system provider. Processes online bookings, customer accounts, and provides reporting on sales, donations, and membership trends. Data centres ISO 27001/Cyber Essentials certified.
  • MailChimpsupportingTechnology or IntegrationEmail marketing platform for newsletters and customer communications.

Scale indicators6 records

Recent moves1 record

Expansion highlights5 records

THE PLOUGH ARTS CENTRE LIMITED competitors and assessment

Company assessment

Direct peers

  • The Berry Theatre: A Hedge End theatre and arts venue presenting live performance, film, workshops and youth programmes. Closely comparable scale and programming mix.
  • South Street Arts Centre: A Reading-based arts centre presenting live performance, film, exhibitions and workshops. Comparable small-scale multi-artform community venue.
  • The Customs House: A South Shields arts centre operating theatre, gallery, cinema, workshops and participatory programmes. Closely aligned small/mid-scale multi-artform venue model.
  • The Albany: A community arts centre in Deptford, London offering theatre, music, exhibitions, workshops and youth programmes. Similar multi-artform charity model with deep community engagement.
  • The Dukes Theatre: An arts and performance venue in Lancaster presenting theatre, film, comedy and community programmes. Comparable regional venue with mixed performing arts and participation focus.
  • Pound Arts Centre: A small multi-artform rural arts centre in Corsham, Wiltshire offering live performance, film, exhibitions, workshops and creative participation. Highly comparable scale and programming mix to The Plough.
  • Theatr Clwyd: A regional arts centre in Mold, Wales combining producing theatre, cinema, galleries, workshops and community participation under one roof. Directly comparable multi-artform model with a strong community/outreach mission.
  • The MAC (Metropolitan Arts Centre): Belfast's multi-artform arts centre offering theatre, dance, music, exhibitions, workshops and a cafe bar. Highly comparable venue-plus-cafe and participation model.
  • The Tobacco Factory Theatre: Bristol-based theatre and arts venue presenting live performance, workshops and a cafe/bar operation. Comparable mix of performance, participatory programming and on-site F&B.

Broad incumbents

  • Lighthouse Arts Centre: A larger regional arts centre in Poole offering theatre, cinema, workshops and visual arts. Broader scale but same multi-artform community venue model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

THE PLOUGH ARTS CENTRE LIMITED social profiles

Digital presence

THE PLOUGH ARTS CENTRE LIMITED financial estimates

Financial estimate

Revenue estimate

Valuation estimate

THE PLOUGH ARTS CENTRE LIMITED leadership team

Management profile

Number of profiles

Profiles1 record

THE PLOUGH ARTS CENTRE LIMITED subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

THE PLOUGH ARTS CENTRE LIMITED funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

THE PLOUGH ARTS CENTRE LIMITED M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about THE PLOUGH ARTS CENTRE LIMITED

What does THE PLOUGH ARTS CENTRE LIMITED do?

The Plough Arts Centre operates a multi-artform community arts venue in Great Torrington, North Devon, presenting year-round live performing arts (theatre, music, comedy, dance, poetry, talks), film screenings, visual arts exhibitions across two galleries, and creative workshops. It also runs an on-site café bar bistro, an annual international poetry competition (The Plough Prize), youth theatre programmes, an Open Air Theatre Summer Festival across 35+ regional venues, and a satellite venue (ThePlough@StAnne's) in Barnstaple, supplemented by venue hire for private and community events.

Is THE PLOUGH ARTS CENTRE LIMITED a public or private company?

THE PLOUGH ARTS CENTRE LIMITED is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was THE PLOUGH ARTS CENTRE LIMITED founded?

THE PLOUGH ARTS CENTRE LIMITED was founded in -1. It employs 1 to 10 people.

Where is THE PLOUGH ARTS CENTRE LIMITED based?

THE PLOUGH ARTS CENTRE LIMITED is headquartered in Great Torrington, United Kingdom, in the Europe region.

How does THE PLOUGH ARTS CENTRE LIMITED make money?

Six revenue lines are on record. Ticket Sales are the primary driver. The others are venue Hire, food & Beverage, workshop Fees, donations & Memberships and competition Entry Fees.

Who are THE PLOUGH ARTS CENTRE LIMITED's main competitors?

Direct peers on record are The Berry Theatre, South Street Arts Centre, The Customs House, The Albany, The Dukes Theatre, Pound Arts Centre, Theatr Clwyd, The MAC (Metropolitan Arts Centre) and The Tobacco Factory Theatre. Lighthouse Arts Centre is listed as a broad incumbent.

Does THE PLOUGH ARTS CENTRE LIMITED have an API?

No public API is recorded for THE PLOUGH ARTS CENTRE LIMITED.

What industry is THE PLOUGH ARTS CENTRE LIMITED in?

THE PLOUGH ARTS CENTRE LIMITED's product category is Performing Arts Venue / Community Arts Centre. Its primary akta.pro industry code is MPAGABAM, Performing Arts Centers & Presenters (Programming/Booking), with a secondary code of MPAGALAB, Theater & Performing Arts Venue Operations (Playhouses, Opera Houses). Its NAICS code is 711110 and its SIC code is 7900.

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