The Los Angeles Forum For Architecture And Urban Design
The Los Angeles Forum for Architecture and Urban Design is a 1987-founded nonprofit that produces public events, tours, a newsletter, and a podcast to convene Los Angeles's architecture, urban design, and community audiences.
- Company typePrivate
- Founded1987
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The Los Angeles Forum For Architecture And Urban Design does
The Los Angeles Forum for Architecture and Urban Design is a 501(c)-style nonprofit organization founded in 1987 and headquartered in Los Angeles, California, that operates as a public forum for dialogue on architecture, urban design, and the built environment. Its programmatic output consists of a year-round calendar of public events including house tours of architecturally significant modernist residences (e.g., Neutra VDL, Sheats-Goldstein), panel discussions, book and culture celebrations (At Recess), emerging-practitioner series (Soft Landing), international speaker conversations (Under the Influence), and disaster-recovery programming (ALT:town, in response to the Eaton Fire). The organization also produces the monthly Metro Meetup, the DeliriousLA email newsletter (described as the largest architecture and urban design mailing list in Los Angeles), and the Five Places L.A. podcast. It is governed by a volunteer working Board of Directors drawn from principals of LA architecture firms and academics at UCLA, Caltech, and USC.
The organization is community-led and event-driven, with no underlying software platform or proprietary technology stack. Its competitive position rests on access to iconic architectural venues, co-presented programming with institutions such as the MAK Center, Getty, and Caltech, and a network of design professionals, students, and enthusiasts in the Los Angeles area. Revenue is generated through a mix of annual memberships (regular and student tiers), event tickets ranging from free to $100+, corporate and institutional sponsorships, and individual donations, with ticketing and membership administered through the Givebutter platform. The customer base is broadly distributed across individual design professionals, students, architecture enthusiasts, and community residents, with corporate sponsors as a secondary segment.
The Los Angeles Forum For Architecture And Urban Design firmographics
Firmographics- Name
- The Los Angeles Forum For Architecture And Urban Design
- Legal name
- L.A. Forum for Architecture and Urban Design
- Website
- https://laforum.org
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Los Angeles Forum for Architecture and Urban Design is a 1987-founded nonprofit that produces public events, tours, a newsletter, and a podcast to convene Los Angeles's architecture, urban design, and community audiences.
- Ownership category
- akta.pro rank
The Los Angeles Forum For Architecture And Urban Design industry classification
Industry- Product category
- Architecture and Urban Design Community Programming
- NAICS
- Museums, Historical Sites, and Similar Institutions (712), Social Advocacy Organizations (8133)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Public Art, Arts Councils & Grantmaking Programs (BPAGAHAH)
- akta.pro secondary industries
- Community Engagement & Participatory Planning (BPAHAKAO), Executive Summits & Invitation-Only Forums (MPAGAGAK)
Keywords
Where The Los Angeles Forum For Architecture And Urban Design is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Los Angeles Forum For Architecture And Urban Design business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others, Infrastructure
Revenue model
- Membership Fees: Annual membership program offering access to events, tours, and programming at discounted or free rates. Membership tiers include regular and student options.
- Event Tickets: Revenue generated from ticketed events including house tours, panel discussions, and special events. Ticket prices range from free to $100+ depending on event type and membership status.
- Sponsorships: Corporate and organizational sponsorships to support programming. Visible through event sponsorship credits and dedicated sponsorship page.
- Donations: Individual donations and charitable contributions, with P.O. Box for mailing address and contact through [email protected].
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Regular Membership |
| Subscription | Annual | Student Membership |
| Unit Pricing | Pay-as-you-go | Event Ticket Pricing |
| Unit Pricing | Pay-as-you-go | General Admission Events |
| Unit Pricing | Pay-as-you-go | Soft Landing Series |
| Unit Pricing | Pay-as-you-go | House Tour C House LAB+ |
| Unit Pricing | Pay-as-you-go | Affordable Housing Tours |
| Unit Pricing | Pay-as-you-go | House Tour Gluck+ |
| Unit Pricing | Pay-as-you-go | Under the Influence Series |
| Unit Pricing | Pay-as-you-go | Soft Landing Events |
| Unit Pricing | Pay-as-you-go | ADU Eastside Tour |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
The Los Angeles Forum For Architecture And Urban Design product offering
Product offeringCore offering
The Los Angeles Forum for Architecture and Urban Design is a nonprofit that convenes dialogue on Los Angeles architecture and urbanism through a year-round calendar of public programs including signature event series (Under the Influence, Soft Landing, At Recess, ALT:town, Metro Meetup, Architecture After Dark), curated house and property tours, an ongoing Interviews series with local practitioners, the DeliriousLA newsletter, and the Five Places L.A. podcast. Membership, ticketed event admission, charitable donations, and corporate sponsorships fund the programming, which is largely produced by a volunteer working Board of Directors drawn from LA's architecture and design communities.
Product overview
The L.A. Forum for Architecture and Urban Design is a nonprofit organization that serves as a public forum for dialogue, networking, and educational programming focused on architecture and urban design in Los Angeles. The organization operates as a single, unified program centered around public events rather than a software platform or modular product suite. Its core offerings include year-round public programming (house tours, panels, discussions, screenings), interview series, the Metro Meetup monthly transit events, the Under the Influence speaker series, the Soft Landing series for emerging practitioners, ALT:town recovery events, At Recess book discussions, the DeliriousLA email newsletter, the Five Places L.A. podcast, membership program, and volunteer Circle of Volunteers. The organization is governed by a working Board of Directors drawn from LA's architecture and design communities.
Differentiator
Problem solved
Functional benefit
Products and services
- Membership Program Annual membership program with regular and student tiers providing access to L.A. Forum events, tours, and programming at member pricing, plus community connection with LA's architecture and design professionals.
- Metro Meetup Monthly informal networking event on the last Thursday of each month (6:00–8:00 PM) exploring Los Angeles communities on public transit, connecting attendees with the LA architecture and urban design community in different neighborhoods across the city.
- Under the Influence Series Signature event series of conversations expanding on the concepts of Los Angeles Modernism, convening architects, artists, and designers from around the world at iconic modernist venues such as the Sheats-Goldstein Residence and the Mar Vista Tract.
- Soft Landing Series Series examining how emerging architectural practitioners navigate contemporary constraints including bureaucratic regulations, social and environmental challenges, and post-pandemic practice; held in partnership with Neutra VDL Studio and Residences.
- At Recess Series Series celebrating books, architecture, and urban culture by featuring authors, editors, and designers presenting recent publications and engaging in conversation.
- ALT:town Series Three-part public event series exploring alternative pathways to resilient recovery after the Eaton Fire, with focus on affordable housing, land stewardship, and building practices.
- House and Property Tours Exclusive tours of architecturally significant residential properties in Los Angeles, including modernist homes by Neutra, John Lautner, and Rudolf Schindler, plus themed tours such as the ADU Eastside Tour and the High Desert Home Tour.
- Architecture After Dark Events Ticketed evening architectural tours and events with tiered pricing for non-members ($25), students ($15), and members ($10), featuring visits to significant Los Angeles homes and projects.
- Interviews Series Ongoing interview series started by DeliriousLA and conducted by L.A. Forum members, showcasing important artists, designers, and architects active in the Los Angeles area through in-depth conversations about their work.
- DeliriousLA Newsletter The largest architecture and urban design mailing list in Los Angeles, providing weekly summaries of events by the L.A. Forum and other design community events in the LA area.
- Five Places L.A. Podcast Podcast exploring Los Angeles architecture, design, and urban culture through in-depth conversations with practitioners and community members, co-produced with the L.A. Forum.
Companies that use The Los Angeles Forum For Architecture And Urban Design
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
The Los Angeles Forum For Architecture And Urban Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Los Angeles Forum For Architecture And Urban Design partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and minor.
- USC LA River Modeling LabcoreCo-presenter of 'Reimagining the LA River, Together' event featuring USC Associate Professor Alexander Robinson's research on LA River revitalization. Partnership combines academic research with public programming.
- The Echo SocietycoreCollaborative partnership presenting 'Chambers' series of salon events combining architecture and music, held in intimate architectural settings around Los Angeles.
- VDL Research HousecorePartnership with Neutra VDL Studio and Residences for the 'Soft Landing' series, a program examining how emerging architects practice in today's regulatory environment.
- Neutra VDL Studio and ResidencescoreVenue partner and supporter for multiple events including Under the Influence series. The iconic Neutra-designed facility serves as a venue for architectural programming.
- Escher GuneWardena ArchitectureminorCo-sponsor of Geoffrey Bawa film screening. Ravi GuneWardena, partner at the firm, moderated the post-screening discussion.
- The Neutra Institute of Survival Through DesignminorCo-sponsor of Geoffrey Bawa film screening event.
- RE|STRUCTUREDminorPartnership for architecture and design networking event at Marta Art Gallery, co-presenting 'Defining the World of Architecture & Design' event.
- Metabolic StudiominorHost venue for 'Transect of Coexistence' discussion and book presentation at Metabolic Studio's River Lab location.
- Los Angeles County Board of Supervisors / Department of Arts and CultureminorInstitutional supporter of programming, providing funding acknowledgments for multiple events including Under the Influence series.
- ACCIÓN CULTURAL ESPAÑOLA AC/EminorInternational cultural institution supporting programming, acknowledged in Under the Influence event support.
- Materials & ApplicationsminorPartner for 'Under the Influence 011' event held at Sheats-Goldstein Residence, collaborating on architectural programming.
- Meier St/minorCo-presenter of 'Under the Influence 012' at Meier St/, part of the Mar Vista Tract of Modernique Model Homes.
- Kevin Daly ArchitectsminorPartner for exclusive architectural tour during Under the Influence 012 event.
- Cover ADUminorFeatured firm in ADU Eastside Tour showcasing innovative Accessory Dwelling Unit designs in Los Angeles.
- WTARCHminorFeatured firm in ADU Eastside Tour with hillside ADU project on Glendale Boulevard.
- Bunch DesignminorFeatured firm in ADU Eastside Tour with ADU project in Hollywood Grove HPOZ.
- Office Of: OfficeminorFeatured non-profit in ADU Eastside Tour, presenting their ADU Pilot Project in partnership with Mayor Garcetti's Innovation Team and Council District 1.
- Assembledge+minorHost venue for first 'Chambers' event at their Laurel Hills Residence in Studio City.
- Tim Durfee StudiominorExhibition design partner for PST ART Caltech tour event, with Tim Durfee serving as exhibition designer.
- CaltechminorHost institution for tour of 'Crossing Over' PST ART exhibition at Caltech campus.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
The Los Angeles Forum For Architecture And Urban Design competitors and assessment
Company assessmentDirect peers
- Chicago Architecture Center: Chicago nonprofit operating exhibitions, docent-led tours, and public programs on architecture and urbanism. Directly comparable as a city-anchored architecture education and events organization.
- Storefront for Art and Architecture: NYC nonprofit that presents exhibitions and events exploring the intersection of art, architecture, and urbanism. Comparable mission of using programming to provoke public dialogue on built environment issues.
- Center for Architecture (AIA New York): NYC-based nonprofit gallery and programming space for architecture exhibitions, lectures, and K-12 education. Comparable as an architecture-focused nonprofit with public exhibitions and member programming.
- The Architectural League of New York: Independent nonprofit running lectures, exhibitions, and publications on contemporary architecture and urbanism. Closest national peer given its nonprofit membership model, public programs, and content-driven engagement.
- The Architecture Foundation: UK-based nonprofit running public programs, debates, and education on architecture and urbanism. Direct peer in mission and programming format, though geographically distinct.
- AIA Los Angeles: Local chapter of the American Institute of Architects serving LA architects with tours, lectures, and awards programming. Comparable professional-community mission and event formats targeting the same membership base.
- MAK Center for Art and Architecture: Los Angeles-based nonprofit focused on art and architecture exhibitions and public programming. Most direct peer given shared LA geography, architecture focus, and event-driven nonprofit model.
Emerging players
- DOCOMOMO US: US chapter of an international organization dedicated to documenting and preserving modern architecture. Relevant peer given the Forum's emphasis on LA Modernism in its Under the Influence series and Neutra/Lautner house tours.
Broad incumbents
- Urban Land Institute Los Angeles: LA chapter of a global real estate and land-use development organization hosting educational events, tours, and policy forums. Comparable as a membership-based urbanism convener in LA with programming events and sponsorships.
Regional players
- Los Angeles Conservancy: LA-based preservation nonprofit offering walking tours, talks, and advocacy on the city's architectural heritage. Strong regional peer given shared geography, tour-based revenue model, and architecture advocacy mission.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
The Los Angeles Forum For Architecture And Urban Design social profiles
Digital presenceThe Los Angeles Forum For Architecture And Urban Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Los Angeles Forum For Architecture And Urban Design leadership team
Management profileNumber of profiles
Profiles13 records
The Los Angeles Forum For Architecture And Urban Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Los Angeles Forum For Architecture And Urban Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Los Angeles Forum For Architecture And Urban Design
What does The Los Angeles Forum For Architecture And Urban Design do?
The Los Angeles Forum for Architecture and Urban Design is a nonprofit that convenes dialogue on Los Angeles architecture and urbanism through a year-round calendar of public programs including signature event series (Under the Influence, Soft Landing, At Recess, ALT:town, Metro Meetup, Architecture After Dark), curated house and property tours, an ongoing Interviews series with local practitioners, the DeliriousLA newsletter, and the Five Places L.A. podcast. Membership, ticketed event admission, charitable donations, and corporate sponsorships fund the programming, which is largely produced by a volunteer working Board of Directors drawn from LA's architecture and design communities.
Is The Los Angeles Forum For Architecture And Urban Design a public or private company?
The Los Angeles Forum For Architecture And Urban Design is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Los Angeles Forum For Architecture And Urban Design founded?
The Los Angeles Forum For Architecture And Urban Design was founded in 1987. It employs 1 to 10 people.
Where is The Los Angeles Forum For Architecture And Urban Design based?
The Los Angeles Forum For Architecture And Urban Design is headquartered in Los Angeles, United States, in the North America region.
How does The Los Angeles Forum For Architecture And Urban Design make money?
Four revenue lines are on record. Membership Fees are the primary driver. The others are event Tickets, sponsorships and donations.
Who are The Los Angeles Forum For Architecture And Urban Design's main competitors?
Direct peers on record are Chicago Architecture Center, Storefront for Art and Architecture, Center for Architecture (AIA New York), The Architectural League of New York, The Architecture Foundation, AIA Los Angeles and MAK Center for Art and Architecture. DOCOMOMO US is listed as an emerging player. Urban Land Institute Los Angeles is listed as a broad incumbent. Los Angeles Conservancy is listed as a regional player.
Does The Los Angeles Forum For Architecture And Urban Design have an API?
No public API is recorded for The Los Angeles Forum For Architecture And Urban Design.
What industry is The Los Angeles Forum For Architecture And Urban Design in?
The Los Angeles Forum For Architecture And Urban Design's product category is Architecture and Urban Design Community Programming. Its primary akta.pro industry code is BPAGAHAH, Public Art, Arts Councils & Grantmaking Programs, with a secondary code of BPAHAKAO, Community Engagement & Participatory Planning. Its NAICS code is 712 and its SIC code is 7330.