The Hepworth Wakefield
The Hepworth Wakefield is a registered charity operating an award-winning public art gallery in Wakefield, UK, housing a 5,000+ work collection of modern British art and presenting major exhibitions. It serves visitors, schools, families, art patrons, and corporate partners through ticketing, memberships, café, retail, venue hire, and charitable fundraising.
- Company typePrivate
- Founded2011
- HeadquartersWakefield, United Kingdom
- Headcount—
- GTM typeB2C
- OfferingServices
What The Hepworth Wakefield does
The Hepworth Wakefield is a registered charity (no. 1138117) operating an award-winning public art gallery in Wakefield, West Yorkshire, England. Opened in May 2011 in a building designed by David Chipperfield Architects, the institution houses Wakefield's collection of more than 5,000 works of modern and contemporary British art, with significant holdings of Barbara Hepworth and Henry Moore, and presents a rotating programme of major international exhibitions. It serves a diversified audience including general public visitors, schools and universities, families, corporate partners, and high-net-worth art patrons, with 3 million cumulative visitors since opening and a 21% visitor growth year recorded in 2016.
The gallery monetises its offering through seven distinct revenue streams: ticket sales (£13 adult / £11 concession, with free entry for members, Wakefield District residents, and under-18s), a tiered membership programme (Patrons from £40/month, Collection Circle and Contemporary Circle from £3,000+/year), an in-house café, a retail shop with a parallel online storefront, corporate and private venue hire, donations and a fundraising arm (including a £3.8m Barbara Hepworth acquisition campaign in 2025), and limited artist editions. Underlying technology is limited to consumer-facing digital: an online ticketing and e-commerce platform, the Bloomberg Connects app for enhanced visitor content, and a Google Arts & Culture virtual exhibition partnership (launched June 2021). It has no public API, SDK, or developer-facing tooling.
The institution operates as a non-profit governed by a Board of Trustees, with founding public funding from Arts Council England and Wakefield Council and additional support from named trusts including Bloomberg Philanthropies, the Henry Moore Foundation, Art Fund, the Wolfson Foundation, and the National Lottery Heritage Fund. It is one of four founding partners of Yorkshire Sculpture International (alongside Henry Moore Institute, Leeds Art Gallery, and Yorkshire Sculpture Park). Leadership was restructured in February 2026 with the appointment of Olivia Colling and Laura Smith as Co-Directors (Executive and Artistic). It is not publicly traded, is not backed by venture capital or private equity, and does not publicly disclose revenue.
The Hepworth Wakefield firmographics
Firmographics- Name
- The Hepworth Wakefield
- Legal name
- The Hepworth Wakefield
- Website
- https://hepworthwakefield.org
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Short description
- The Hepworth Wakefield is a registered charity operating an award-winning public art gallery in Wakefield, UK, housing a 5,000+ work collection of modern British art and presenting major exhibitions. It serves visitors, schools, families, art patrons, and corporate partners through ticketing, memberships, café, retail, venue hire, and charitable fundraising.
- Ownership category
- akta.pro rank
The Hepworth Wakefield industry classification
Industry- Product category
- Art Gallery & Museum
- NAICS
- Museums (71211), Museums, Historical Sites, and Similar Institutions (7121), Museums, Historical Sites, and Similar Institutions (712)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH)
- akta.pro secondary industry
- Art Museums (THAJADAA)
Keywords
Where The Hepworth Wakefield is headquartered
LocationHeadquarters
- HQ city
- Wakefield
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
The Hepworth Wakefield business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Ticket Sales: Paid exhibition entry at £13/£11 with free admission for members, Wakefield District residents, and under 18s. Online booking with £1 savings.
- Memberships & Patrons: Tiered membership programme including standard Members, Patrons (£40/month), Collection Circle (£3,000+), and Contemporary Circle (£3,000+).
- Café & Hospitality: In-house café operation with sustainable, locally-sourced menu. Every purchase supports gallery work and exhibitions programme.
- Retail & Shop: Art shop selling limited editions, exhibition merchandise, books, and gifts. Also available via online shop.
- Venue Hire: Corporate and private event hire of gallery spaces for conferences, weddings, and events.
- Donations & Fundraising: Charitable donations, Barbara Hepworth Campaign 2025 appeal (£3.8m raised), and trust/foundation support.
- Artist Editions: Limited edition artworks produced in collaboration with artists, sold to collectors and patrons.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard Exhibition Entry |
| Subscription | Monthly | Membership |
| Subscription | Monthly | Patron |
| Subscription | Annual | Collection Circle |
| Subscription | Annual | Contemporary Circle |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
The Hepworth Wakefield product offering
Product offeringCore offering
The Hepworth Wakefield is a registered charity operating a public art gallery and museum that curates and presents exhibitions of modern and contemporary art drawn from its 5,000+ work collection. It sells paid exhibition tickets, memberships/patronage subscriptions, café food and drink, retail merchandise, and venue hire, and delivers community learning programmes. The gallery's commercial activity (shop, café, ticket revenue, venue hire) directly subsidises its charitable mission of exhibiting and preserving Wakefield's art collection.
Product overview
The Hepworth Wakefield is an award-winning art gallery and museum offering a unified visitor experience combining physical exhibitions, digital engagement, dining, retail, and education. The core offering comprises the main gallery displaying Wakefield's nationally important collection of modern British art (including works by Barbara Hepworth and Henry Moore), rotating major international exhibitions, the Hepworth Prize for Sculpture, and the Yorkshire Sculpture International partnership. Supporting offerings include The Hepworth Wakefield Café (in-house seasonal dining), The Hepworth Wakefield Garden (free public garden with sculptures), the online and physical Shop (artist editions, publications, sustainable merchandise), annual fairs and markets (Print, Ceramics, Festive), comprehensive learning programmes, and membership tiers. Digital extensions include Bloomberg Connects and Google Arts & Culture partnerships for virtual access.
Differentiator
Problem solved
Functional benefit
Brands
- The Hepworth Wakefield Café: On-site café operated within the gallery serving brunch, lunch, and refreshments, with sustainably sourced seasonal menu featuring locally-sourced produce.
- The Hepworth Wakefield Garden
Products and services
- The Hepworth Wakefield Gallery and Exhibitions Public art gallery presenting exhibitions of modern and contemporary British art, including works by Barbara Hepworth, Henry Moore, and major international contemporary artists, with paid ticketed entry.
- The Hepworth Wakefield Café In-house café serving brunch, lunch, and refreshments with a sustainably sourced, locally-produced seasonal menu; every purchase supports the gallery's work and exhibitions programme.
- The Hepworth Wakefield Garden Free public garden featuring outdoor sculptures, biodiversity initiatives, and educational programmes, open daily with year-round seasonal planting.
- The Hepworth Wakefield Shop Physical and online retail store selling artist editions, limited-edition prints, exhibition catalogues, art-inspired gifts, and garden seed packets, with an emphasis on sustainable and locally-produced products.
- Membership Programme Subscription-based membership tiers (Standard Members, Patrons from £40/month, Collection Circle from £3,000/year, Contemporary Circle from £3,000/year) offering free unlimited exhibition entry, shop and café discounts, preview invitations, exclusive events, artist studio visits, and priority purchase of artist editions.
- Hepworth Prize for Sculpture Biennial £30,000 award recognising significant contribution to contemporary sculpture by British or UK-based artists, presented as a flagship curatorial programme.
- Venue Hire Hire of gallery spaces for corporate events, conferences, weddings, and private functions, with catering support from the café team.
- Learning and Education Programmes Learning programmes engaging schools, families, adults, and community groups through workshops, curriculum-aligned sessions, and outdoor education in the gallery and garden.
- Fairs and Markets Annual programme of artist and maker fairs including Print Fair, Ceramics Fair, and Festive Market, supporting regional and national exhibitors and connecting them with visitors.
- Artist Editions Limited edition artworks produced in collaboration with artists, sold to collectors and patrons with priority access offered to Patron tier members.
Quantifiable outcome
- 3 million visitors since May 2011 opening
- +2 more outcomes
Companies that use The Hepworth Wakefield
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
The Hepworth Wakefield technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
The Hepworth Wakefield partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Henry Moore InstitutecoreOne of four founding partners of Yorkshire Sculpture International, working together with Henry Moore Institute, Leeds Art Gallery, and Yorkshire Sculpture Park to position West Yorkshire as the UK capital of sculpture.
- Leeds Art GallerycoreOne of four founding partners of Yorkshire Sculpture International collaboration to celebrate Yorkshire's sculptural heritage and present contemporary sculpture exhibitions.
- Yorkshire Sculpture ParkcoreFounding partner of Yorkshire Sculpture International, the UK's largest sculpture festival showcasing international contemporary sculpture across multiple venues.
- Grand Central RailminorTravel partner supporting exhibitions and events, facilitating visitor travel to the gallery.
- HiscoxminorCorporate sponsor supporting Yorkshire Sculpture International exhibitions and previous sponsorship of Hepworth Prize for Sculpture.
Scale indicators5 records
Recent moves8 records
Expansion highlights5 records
The Hepworth Wakefield competitors and assessment
Company assessmentDirect peers
- Firstsite: Colchester-based contemporary art gallery with a similarly iconic modern architectural building, free public access, learning programmes, and a comparable UK regional scale and operational model.
- Leeds Art Gallery: Leeds-based public art gallery with a comparable 20th-century British art collection. A founding partner of Yorkshire Sculpture International and operates as a publicly funded free-entry gallery with similar institutional scale and audience.
- Ikon Gallery: Birmingham-based contemporary art gallery operating as a free-entry public venue with learning programmes and exhibition-focused programming. Comparable as a UK regional contemporary art gallery with similar scale, model, and audience.
- Turner Contemporary: Margate-based contemporary art gallery founded in 2011 (same year as The Hepworth Wakefield) with similar free public access, exhibition programming, café/retail, and award-winning architecture. Directly comparable as a UK regional contemporary art gallery of similar scale and vintage.
- Henry Moore Institute: Leeds-based institute dedicated to sculpture, sharing curatorial focus on Barbara Hepworth, Henry Moore, and modern British sculpture. A founding partner of Yorkshire Sculpture International alongside The Hepworth Wakefield.
- Yorkshire Sculpture Park: Yorkshire Sculpture Park is a founding partner of Yorkshire Sculpture International and operates an outdoor sculpture park in Wakefield — the same city as The Hepworth Wakefield. Directly comparable as a non-profit modern sculpture venue with similar curatorial focus on Hepworth, Moore, and contemporary sculpture.
Broad incumbents
- Barbican Centre: London arts centre hosting major art exhibitions alongside theatre, cinema, and music. Comparable as a multi-disciplinary cultural venue with exhibitions, venue hire, café/retail, and learning programmes, though operates at significantly larger scale with broader programming.
- Whitechapel Gallery: East London gallery presenting modern and contemporary art with a strong learning programme, membership tiers, and patron circle comparable to The Hepworth Wakefield. Different in scale but directly comparable as a free-entry contemporary art institution with a patron-driven funding model.
- Serpentine Galleries: London-based contemporary art galleries operating in Kensington Gardens. Comparable as a free-entry public contemporary art institution hosting international exhibitions and a patron/membership programme, though with a stronger London-centre audience.
- Tate (Tate Modern, Tate Britain, Tate Liverpool, Tate St Ives): Tate is the UK's national network of modern and contemporary art museums, with a multi-venue footprint and significantly larger endowment. Directly comparable as a public-facing modern art institution, though Tate operates at national scale with substantially greater resources.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
The Hepworth Wakefield social profiles
Digital presenceThe Hepworth Wakefield compliance and trust
Trust signalCompliance5 records
The Hepworth Wakefield financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Hepworth Wakefield leadership team
Management profileNumber of profiles
Profiles14 records
The Hepworth Wakefield funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Hepworth Wakefield M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Hepworth Wakefield
What does The Hepworth Wakefield do?
The Hepworth Wakefield is a registered charity operating a public art gallery and museum that curates and presents exhibitions of modern and contemporary art drawn from its 5,000+ work collection. It sells paid exhibition tickets, memberships/patronage subscriptions, café food and drink, retail merchandise, and venue hire, and delivers community learning programmes. The gallery's commercial activity (shop, café, ticket revenue, venue hire) directly subsidises its charitable mission of exhibiting and preserving Wakefield's art collection.
Is The Hepworth Wakefield a public or private company?
The Hepworth Wakefield is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Hepworth Wakefield founded?
The Hepworth Wakefield was founded in 2011.
Where is The Hepworth Wakefield based?
The Hepworth Wakefield is headquartered in Wakefield, United Kingdom, in the Europe region.
How does The Hepworth Wakefield make money?
Seven revenue lines are on record. Ticket Sales are the primary driver. The others are memberships & Patrons, café & Hospitality, retail & Shop, venue Hire, donations & Fundraising and artist Editions.
Who are The Hepworth Wakefield's main competitors?
Direct peers on record are Firstsite, Leeds Art Gallery, Ikon Gallery, Turner Contemporary, Henry Moore Institute and Yorkshire Sculpture Park. Broad incumbents are Barbican Centre, Whitechapel Gallery, Serpentine Galleries and Tate (Tate Modern, Tate Britain, Tate Liverpool, Tate St Ives).
Does The Hepworth Wakefield have an API?
No public API is recorded for The Hepworth Wakefield.
What industry is The Hepworth Wakefield in?
The Hepworth Wakefield's product category is Art Gallery & Museum. Its primary akta.pro industry code is THAJADAH, Art Galleries & Exhibition Spaces (Commercial & Nonprofit), with a secondary code of THAJADAA, Art Museums. Its NAICS code is 71211 and its SIC code is 7990.