Slackwater
Slackwater Pizzeria is a locally owned Utah-based pizzeria chain operating five locations since 2011, serving over 20 artisan pizzas and 300+ craft beers to local communities, complemented by live music events and Cicerone-certified staff guidance.
- Company typePrivate
- Founded2011
- HeadquartersSalt Lake City, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Slackwater does
Slackwater Pizzeria is a locally owned and operated casual dining restaurant chain founded in 2011 and headquartered in Salt Lake City, Utah. The company operates five physical storefronts across the Wasatch Front in Salt Lake City, Sandy, Ogden, Herriman, and Provo, serving over 20 artisan pizza varieties and a curated selection of more than 300 craft beers. Its service offering is differentiated by Cicerone-certified staff who provide beer-pairing guidance and by a recurring live music programming calendar featuring local musicians, positioning the locations as community gathering hubs rather than pure food-and-beverage venues.
The business runs a direct-to-consumer restaurant model with revenue generated through dine-in service, takeout, and private events across the five locations. Customer acquisition relies on walk-in traffic, Yelp-integrated reservations, a remote digital waitlist (via Linktree), and event-driven footfall from live music. Marketing channels include the company website (slackwaterpizzeria.com), Yelp, organic social media, and on-premise event programming. The company is described as bootstrapped and founder-owned, with no disclosed institutional investment, mergers, acquisitions, partnerships, or external funding rounds in the source material. Pricing is not publicly disclosed on the website.
From an operational and technology standpoint, Slackwater runs a conventional hospitality stack with minimal proprietary technology: a Squarespace-hosted website, Yelp for reservations, and a Linktree-based waitlist. The company has no mobile application, no disclosed API or integrations, no AI/ML capabilities, no patents or trademarks on file, and no published management team bios. Operating hours are uniform across all five locations (Mon-Thurs 11am-10pm, Fri-Sat 11am-11pm, Sun 10am-9pm), and each store operates a single listed phone line with no central corporate contact channels, consistent with a lean, founder-led operating model.
Slackwater firmographics
Firmographics- Name
- Slackwater
- Legal name
- Slackwater Pizzeria
- Website
- https://slackwaterpizzeria.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Short description
- Slackwater Pizzeria is a locally owned Utah-based pizzeria chain operating five locations since 2011, serving over 20 artisan pizzas and 300+ craft beers to local communities, complemented by live music events and Cicerone-certified staff guidance.
- Ownership category
- akta.pro rank
Slackwater industry classification
Industry- Product category
- Casual Dining / Pizzeria Restaurant Chain
- NAICS
- Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
Keywords
Where Slackwater is headquartered
LocationHeadquarters
- HQ city
- Salt Lake City
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Slackwater business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Food and Beverage Sales: Primary revenue from serving artisan pizzas and craft beers across five Utah restaurant locations. Revenue is generated through dine-in, and takeout orders at each location.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Dine-in and takeout restaurant service |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Slackwater product offering
Product offeringCore offering
Slackwater is a Utah-based, locally owned pizzeria chain that serves over 20 artisan pizza varieties alongside a 300+ craft beer selection at five physical restaurant locations. The core offering combines dine-in and takeout food and beverage service with a live music and events programming component, supported by digital reservations and a waitlist system.
Product overview
Slackwater is a locally owned and operated pizzeria chain with five Utah locations (Salt Lake City, Sandy, Ogden, Herriman, and Provo) serving artisan pizzas and craft beer since 2011. The core offerings consist of over 20 artisan pizza varieties and a selection of over 300 craft beers, complemented by live music events and digital services including a waitlist system and Yelp-based reservations. The company operates a unified dining experience focused on craft food, curated beer, and community entertainment across all locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Artisan Pizza Handcrafted pizzas with over 20 varieties on the menu, ranging from classic Margherita to creative flavor combinations, prepared with attention to quality and served in a casual Utah pizzeria dining environment. Designed for dine-in and takeout guests at any of the five Utah locations.
- Craft Beer Selection A curated selection of over 300 craft beers, including hoppy IPAs and rich stouts, with recommendations and pairing guidance from Cicerone-certified staff. Available to dine-in guests at Slackwater's five Utah locations.
- Live Music & Events Regular live music programming at multiple Utah locations featuring local musicians and artists across various genres in an intimate dining setting. Positioned as a community entertainment offering for dine-in guests.
Companies that use Slackwater
Customer profileSegments2 records
Ideal customer profiles1 record
Slackwater technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Slackwater partnerships and signals
Strategic signalScale indicators4 records
Recent moves4 records
Expansion highlights4 records
Slackwater competitors and assessment
Company assessmentDirect peers
- HopCat: HopCat is a casual dining chain built around an unusually large craft beer selection paired with elevated comfort food. It is comparable to Slackwater because the core differentiator is deep beer curation supported by knowledgeable staff and a community/tavern atmosphere similar to Slackwater's.
- Blaze Pizza: Blaze Pizza is a fast-casual build-your-own pizza chain with national scale. It is comparable to Slackwater as a pizza-focused competitor, though it competes primarily on speed and customization rather than on craft beer curation and entertainment.
- Mellow Mushroom: Mellow Mushroom is a pizza-focused casual dining chain known for combining artisan pizzas with an extensive craft beer selection and a relaxed, music-forward atmosphere. It is the closest direct comparable to Slackwater in terms of product mix (pizza + craft beer), target customer, and experiential dining positioning.
- Old Chicago Pizza & Taproom: Old Chicago operates pizza-focused casual dining restaurants with deep craft beer programs (often 100+ taps) and a sports/entertainment vibe. It is directly comparable to Slackwater because both pair artisan pizza with an unusually large craft beer portfolio in a dine-in, entertainment-led setting.
- Pieology Pizzeria: Pieology is a fast-casual customizable pizza chain with franchised locations across the western U.S. It is comparable to Slackwater as a regional pizza competitor with overlapping Utah-area presence, though it operates a faster, lower-price model without a craft beer program.
- MOD Pizza: MOD Pizza is a fast-casual artisan-style pizza chain operating company-owned and franchised locations. It is comparable to Slackwater as a pizza concept competing for similar casual dining occasions, though MOD emphasizes speed and a fixed-price model rather than craft beer and entertainment.
Broad incumbents
- BJ's Restaurant and Brewhouse: BJ's Restaurant and Brewhouse is a national casual dining chain offering deep-dish pizza alongside its own brewery program and broad menu. It is comparable to Slackwater because it competes in the pizza + craft beer + casual dine-in segment, though at a larger scale and broader menu than Slackwater's focused pizzeria concept.
- California Pizza Kitchen: California Pizza Kitchen is a national casual dining chain centered on artisan-style pizzas with a more limited but curated beverage program. It is comparable to Slackwater as a casual dining pizzeria competitor, though it lacks the depth of the craft beer and live entertainment components.
Regional players
- Twisted Crooked Spoon: Twisted Crooked Spoon is a Utah-based gastropub emphasizing craft beer pairings with elevated comfort food. It is comparable to Slackwater as a Utah craft-beer-forward casual dining competitor with similar local-community positioning, though it operates at a smaller footprint than Slackwater's five-location chain.
Others
- Hopdoddy Burger Bar: Hopdoddy is a craft burger-focused casual dining concept with a notable craft beer program and a similar community/destination positioning. It is comparable to Slackwater as a craft-focused casual dining peer with strong beverage programs, even though its core product is burgers rather than pizza.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Slackwater financial estimates
Financial estimateRevenue estimate
Valuation estimate
Slackwater leadership team
Management profileNumber of profiles
Slackwater funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Slackwater M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Slackwater
What does Slackwater do?
Slackwater is a Utah-based, locally owned pizzeria chain that serves over 20 artisan pizza varieties alongside a 300+ craft beer selection at five physical restaurant locations. The core offering combines dine-in and takeout food and beverage service with a live music and events programming component, supported by digital reservations and a waitlist system.
Is Slackwater a public or private company?
Slackwater is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Slackwater founded?
Slackwater was founded in 2011.
Where is Slackwater based?
Slackwater is headquartered in Salt Lake City, United States, in the North America region.
How does Slackwater make money?
One revenue line is on record: food and Beverage Sales.
Who are Slackwater's main competitors?
Direct peers on record are HopCat, Blaze Pizza, Mellow Mushroom, Old Chicago Pizza & Taproom, Pieology Pizzeria and MOD Pizza. Broad incumbents are BJ's Restaurant and Brewhouse and California Pizza Kitchen. Twisted Crooked Spoon is listed as a regional player. Hopdoddy Burger Bar is listed as an others.
Does Slackwater have an API?
No public API is recorded for Slackwater.
What industry is Slackwater in?
Slackwater's product category is Casual Dining / Pizzeria Restaurant Chain. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service). Its NAICS code is 722511.